# Compare BrightLocal vs Ranktracker 2026 | Capterra > Unsure of what to choose? Check Capterra to compare BrightLocal and Ranktracker based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/182621-184916/BrightLocal-vs-Rank-Tracker --- # BrightLocal vs Ranktracker Features and Cost Comparison Last updated March 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: BrightLocalRanktracker2/4 selected [BrightLocal](https://www.capterra.com/p/182621/BrightLocal/)[4.8 (281)](https://www.capterra.com/p/182621/BrightLocal/reviews/) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.0 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) [## BrightLocal](https://www.capterra.com/p/182621/BrightLocal/)[4.8 (281)](https://www.capterra.com/p/182621/BrightLocal/reviews/) Starting Price $39.00/month Value-for-Money 4.8 Functionality 4.7 Ease of Use 4.6 Customer Service 4.9 Reviews Sentiment Based on [281 reviews](#user-reviews) Positive 277 Neutral 1 Negative 3 [## Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.0 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) Starting Price $18.00/month Value-for-Money 4.1 Functionality 4 Ease of Use 4.2 Customer Service 3.9 Reviews Sentiment Based on [247 reviews](#user-reviews) Positive 194 Neutral 3 Negative 50 ## Not a match? Find software alternatives tailored to your priorities. These software suggestions are similar to those you’re currently comparing. Highest Rated ### GMBapi.com 4.8 (28) * * * Starting Price €4.00 Other,Per Month Free Trial Free Version * * * User rating 100% of reviewers rated it above 4 stars * * * ### SE Ranking 4.7 (297) * * * Starting Price $103.20 Other,Per Month Free Trial Free Version * * * User rating 97% of reviewers rated it above 4 stars * * * ### Semrush 4.6 (2,315) * * * Starting Price $139.95 Flat Rate,Per Month Free Trial Free Version * * * User rating 96% of reviewers rated it above 4 stars * * * ### Nightwatch 4.8 (39) * * * Starting Price $32.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 97% of reviewers rated it above 4 stars * * * ## Summary * * * Key features rated by users Features selected based on 6,795 reviews from seo software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 84%Fit High performer Feature ratings SEO Management 4.8 Keyword Rank Tracking 4.8 Keyword Tracking 4.8 Keyword Research Tools 4.4 Competitive Analysis 4.7 68%Fit Not enough reviews Feature ratings SEO Management 2.5 Keyword Rank Tracking 4.2 Keyword Tracking \-- Keyword Research Tools 4.0 Competitive Analysis 4.0 User satisfaction User satisfaction 4.8 User reviews[281](https://www.capterra.com/p/182621/BrightLocal/reviews/) Ease of use 4.6 Functionality 4.7 Value for money 4.8 Customer support 4.9 User satisfaction 4.0 User reviews[247](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) Ease of use 4.2 Functionality 4.0 Value for money 4.1 Customer support 3.9 Price starts from Price starts from $39Other, Per Month - Free version - Free trial Price starts from $18Flat Rate, Per Month - Free version - Free trial Best for Best for Marketing agencies. SEO agencies. In-house marketers. Multi-location businesses. Enterprise businesses. Local brick-and-mortar businesses. Service-area businesses. SMBs. Best for small startup's, large agency's, enterprise ## User reviews Pros & cons Dan A. Chief Operating Officer > "Both campaigns with BrightLocal have exceeded my expectations and the way Aljon and his colleagues work shows me..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___7098356) MH Magen H. Project Manager > "If you have several locations as I do (77 at this time) we do have to have 2 separate accounts since each account..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4750902) PH Peggy H. Head of SEO > "Fast response rate from the team when we need assistance." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___7069376) EG Elisa G. SEO Specialist > "I find the part where you need to manually enter company details not intuitive as you have to press a button to..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4812666) RE Ryan E. Owner > "Great help and excited for this continuance of my listings being updated, it’s prompt." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6842015) HG Helena G. Managing Director > "Reporting and reputation management is not ideal for us" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6356927) AW Aaron W. Copywriter Specialist > "The customer service team was great at resolving queries, and the content is exceptional on the website." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6363594) DK Derek K. SEO Director > "Slow-loading dashboards can make changing between pages challenging." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4652062) SH Stuart H. Owner > "Very pro-active with communications and clarifications. " [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6837546) Michael S. Executive VP Strategy & Innovation > "Add to the complexity a credit system for reporting and other features and understanding the costs can seems..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3206460) SH Stuart H. Owner > "The potential to expand using their services is very good." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6837546) MY Marianne Y. SEO Manager > "In the past there have been problems where I have gone to buy the next months citations ad the previous campaign..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2807920) Dan A. Chief Operating Officer > "Excellent staff and support" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___7098356) BP Brandon P. CEO > "I also don’t like that all searches are conducted from the company’s Location, I wish there were a way to be more..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3187655) SH Stuart H. Owner > "The online guides were very helpful also" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6837546) TS Taryn S. SEO Strategist > "Sometimes the quality assurance phase of a campaign can take a while to be completed before you can submit other..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3274533) NJ Nancee J. Fractional CMO > "My initial onboarding with BrightLocal has been amazing, and I am so glad I opted to move forward with this..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6351277) VR Verified Reviewer Marketing > "Sometimes the dialog box never pops up to import a file and I have to quit and restart." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2869537) RT Reilly T. Marketing Specialist > "Brightlocal always delivers timely and professional services" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6361744) RH Ray H. President > "One client has an old account they abandoned." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4401449) ZP Zach P. Director > "Easy of use and after sales support." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6358671) CL Casey L. CEO > "We had inadvertently used up all of our credits by not setting things up properly and they credited those to us so..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2981738) Bashir S. Marketing Manager > "I have several reasons why I love BrightLocal, but the top two would have to be their ability to order local..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4651129) Matthew F. Website Developer > "Given the number of reports available in the program, it can be a bit difficult to navigate." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2794784) VR Verified Reviewer Marketing > "I also love that customer service is there to help me use the new features they release." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4767368) AY Arthur Y. COO > "The keyword ranking reports are not accurate, even though we understand the reason for this." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3216452) Bashir S. Marketing Manager > "The team at Bright Local went above and beyond to assist me with my queries and concerns, providing timely and..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4651129) RG Renaud G. CTO > "The software can do a lot and it can be a little confusing to navigate when you first try it." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3091585) MH Magen H. Project Manager > "The reports are easy to read and explain to our clients and the data is accurate." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4750902) GJ Greg J. Owner > "Load time is a little slow and on the first of the month reporting is delayed." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3299510) SP Simon P. Owner > "The training, tools and support is top of the class." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4802798) JD Jordan D. CEO > "The ranking dashboard can be confusing to understand at times - but I probably just need to educate myself better..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3301567) PS Pete S. CEO/OWNER > "I really like the whitelabel features and the great support." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4924507) NC Noah C. IMS > "Sometimes Bright Local has "lost" some of my campaigns and information." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2908558) VR Verified Reviewer SEO Professional > "BrightLocal provides a complete set of tools for managing my own local SEO, but also for running my local SEO..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3201212) RB Ray B. Owner > "Using this software on a mobile device can be difficult." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3254336) JD Jammi D. owner > "overall brightlocal is one of the best tools for any seo strategy" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___6044048) ND Noah D. Business Owner > "I didn’t know how to use the other features and my free trail expired." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3290129) Justin H. Owner > "I track over 10,000 keywords a week and Brightlocal is the only platform that can do it as an affordable cost with..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3193412) LB Lluc B. Senior SEO manager > "Unfortunately, the tool is only available for English speaking countries." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3090600) VR Verified Reviewer Marketing > "I also like that they have a "Get Reviews" feature, where you can upload a CSV file that will solicit reviews from..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2869537) BT Ben T. SEO > "So while I gave a lower rating as I don't have access to those features." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2944400) CB Cari B. Marketing Strategist > "Brightlocal has improved my clients leads by improving their local SEO, it is a great all in one platform for..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3277963) LR Lexie R. Account Manager > "I feel like the site can be a bit buggy." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2949262) DH David H. Owner > "Easy to use, understand, and set up automated reporting." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4734720) JE Jennifer E. Marketing Manager > "The citation corrections were more difficult than I expected. " [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3276704) KB Kevin B. Pres > "All in one platform to track local rankings and build lasting citation economically" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3750020) VR Verified Reviewer Associate > "I am not a technical cat in the least, so I have a lot of questions, most of them I assume are dumb." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3187184) MR Megan R. Owner > "From the multiple initial calls, where \[SENSITIVE CONTENT HIDDEN\] took the extra time to answer all of my..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2820760) RF Rylee F. Listings Manager > "Sometimes it takes a while to hear back from the support team." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3193378) LG Luke G. Vice President > "The product is great as far as the offerings, being able to get aggregator listings at a great price is a huge..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4630438) KE Kristen E. Digital Marketing Specialist > "Additionally, keeping track of negative reviews has never been easier." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2801909) BJ Bobby J. Owner > "For a small firm like ours, we needed a suite of white label tools that allows us to show our hard work in a..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3188266) VR Verified Reviewer Digital Marketing Manager > "Sometimes a little tricky to understand if you don't know what you're looking at." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3195607) ZF Zack F. CEO > "It compiles most of the important data I'm looking for when it comes to search in one location and is relatively..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3211104) Bilawal A. Marketing Manager > "A bit pricey compared to competitors in the market" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3254379) AK Amanda K. Digital Strategist > "Great tool for local SEO audits / monitoring." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3810918) JN James N. SEO Developer > "Citation cleaning can be hard." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3300326) JW Jordan W. SEO Specialist > "We first started using the Citation Builder within their platform and quickly started using the other great tools,..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2957593) MR Megan R. Owner > "The backend is a little clunky." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2820760) DB Derek B. CEO > "Such a great way to find ways in which your company and or your clients has holes in their Local SEO game and the..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2884414) JB Josiah B. CEO > "Some parts aren't super user-friendly and tough to walk thorugh." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3188872) MR Megan R. Owner > "As a Marketing agency, having a starting point when talking about these incredible features and their benefits to..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2820760) MS Mark S. Digital Marketing Specialist > "Not recommended for those who can't afford to pay a good amount." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3206439) Cody E. Business Development Manager > "This program is very reasonable and has intuitive features for optimizing work flow." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4551287) JB Josiah B. CEO > "Pricing is a bit tough to learn and teach my team." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3188872) Lisette H. Brand & Web Designer > "BrightLocal is so easy to use!" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4711808) Caron C. Owner > "I don't like the limit on number of keywords tracked per client dashboard (100)." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2155482) BR Buvana R. Owner > "Excellent tool and great customer service and plenty of resources available to constantly level up your skills" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4660221) JB Jeff B. Marketing Manager > "Sometimes the wrong citations are chosen and you have to go in and manually adjust the citations." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2528943) KL Ken L. President > "Good support, accurate reporting of search engine rankings, professional looking white label reports for our SEO..." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3237034) MS Mark S. Digital Marketing Specialist > "The overall plan can be pretty pricey." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3206439) Lobar T. Project Manager > "The huge benefit is tracking and monitoring our data and performance in local search." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2849690) Mark V. Director > "Thanks to them my business is at the verge of collapse!" [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3298956) Johnny B. Business Development Advisor > "I love the Rank Tracker (Geo Grid) and the GMB report for keyword rank tracking." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3275846) David V. Principal > "However, the user experience is that "BrightLocal isn't working", even when it's the "fault" of the other vendor." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2760639) BR Buvana R. Owner > "Reporting accuracy is very important for marketing." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___4660221) Arjunsinh C. SEO Manager > "There are no such features which I don't like about this tool." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3309138) BJ Bobby J. Owner > "BrightLocal completely covers the local search with detailed data and graphical representations. " [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___3188266) BM Becky M. manager > "It's still a bit confusing when following the directions from knowledge base/videos." [See full review](https://www.capterra.com/p/182621/BrightLocal/#Capterra___2685211) [View Reviews](https://www.capterra.com/p/182621/BrightLocal/reviews/) VR Verified Reviewer Co-founder > "It’s a decent basic rank tracker for anyone who needs a simple Google rank tracking sortware" [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4784312) WB Willy B. CEO > "The only proposal made by Rantracker is to subscribe to their technical support to solve my problem. Although this tool meets my expectations, I do not..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6280811) CC Carol C. CEO > "It also performs a site audit, providing actionable steps to improve your ranking. And most importantly, it also keeps track of how my articles are..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3526140) FR Fra R. Director > "The founder blocked access for LTD (lifetime deal) users who paid in advance for Ranktracker, depriving them of using the product. When contacted via..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4875083) CK Christian K. CEO > "I purchased a lifetime deal for Rank Tracker on AppSumo, excited about the possibilities it offered for $300." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6093999) MM Miguel M. Founder > "Even though I purchased a lifetime license, they put the price for annual support on my dashboard and do not give me access to my dashboard." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6069191) Philip F. Founder > "It helps me to test what works and what doesn't, as well as find new niches I can write for." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3614764) MrD Márcio D. CEO > "I purchased a lifetime plan through Appsumo with a one-time payment, and now they have simply blocked access to all platform features, claiming it is..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4877660) RC Raluca C. SEO Manager > "The data is displayed nicely and you can easily see keyword performance on any given day." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4583768) GR Gabrie R. SEO > "They are thiefs that get your money and disable your access." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6551292) FYT Feng Yin T. Founder > "The UI and UX to monitor Keyword Rank tracking and also the keyword research features are the best match for my business needs." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3178506) VI Vuk I. SEO > "Avoid Ranktracker at all costs." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6824611) BB Bilal B. CEO > "This is a reliable SEO tool for tracking keywords on a daily basis, finding the best keyword opportunities, SERP features, and keeping an eye on your..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3175128) WB Willy B. CEO > "After contacting Rantracker customer service, who told me they would look into the problem, no solution has been found." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6280811) VR Verified Reviewer Marketing Manager > "The keyword finder will help you to determine the best keywords for your site and the SEO checklist will help you to optimize your site and make it even..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3127686) CK Christian K. CEO > "However, my experience has been nothing short of a disappointment. Despite the initial promise of a lifetime subscription, Rank Tracker knowingly..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6093999) Ederson V. CEO > "Well, this tool allows us to audit our website and shows us an overview of everything that we must improve on our website to improve our position." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173590) AB Anders B. UX designer > "I wish I never had bought the life time deal and invested my time and money in a tool I can no longer use." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6252844) Jonathan D. CEO > "You could use various free online SEO tools and get the same quality out as Ranktracker." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3609583) GP Gary P. Managing Director > "After a while they put your account behind a paywall, even though you've already paid, and won't let you access anything unless you pay extra." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5083727) KM Kathryn M. Owner > "This product provides solutions that save me tons of time, for example researching my competition and their keywords, ranking as I redesign my website." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159546) VR Verified Reviewer Co-founder > "The most shocking aspect is Ranktracker’s unethical behavior of deleting user accounts for leaving negative reviews." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5075029) Grant M. Financial Adviser > "As someone with no background in SEO, I found it to be really insightful and helpful." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5068688) Kishore M. Director > "The problem arose not from a temporary outage, which we can all understand, but from the company's flagrant lack of responsiveness and responsibility." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4871316) Mohammed S. SEO optimizer > "I love the rank tracker feature in the tool. Because I can check for multiple search engines from the same place. Besides I can check ranking based on..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3169700) VR Verified Reviewer Marketing Manager > "The \[sensitive content hidden\], has no issue with using deceptive tactics in order to rope in users and leaving them in the dust without hesitation." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) PP Peter P. Artist > "The features that I have found most useful are the website audit tool, Keyword research tool and the competitor’s keyword analysis tool." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173178) WB Willy B. CEO > "I am very disappointed by their attitude towards their first customers who believed in them." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6280811) PF Peter F. CEO > "There were a lot of keywords and good placements in Search Engines that we simply weren’t aware of. And that’s just the “free” stuff... If you register..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3152318) GB Gaia B. SEO specialist > "Ranktracker is not as comprehensive as other SEO tools, so it may not be able to show you all the data you need to optimize your website for better..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3761753) NM Noel M. Digital Marketing > "I'm using Ranktcker to rank a website for a client with about 50 pages and it's been a great experience seeing in detail how each page is ranking and..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3187974) VR Verified Reviewer Marketing Manager > "Placing lifetime deal users behind a paywall masquerading as a "Support Plan"." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) Victor L. Business consultant > "I can also do keywords' research and also can see the keywords difficulty score, which is very helpful before I invest time on keywords which I would..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173012) PG Peter G. Owner > "I asked the owner in support why my account was disabled, he plays like he doesn't know the reason and that he will have support fix the problem." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5070262) Jay P. Technical Consultant > "Pretty solid tool with emphasis on getting the right keyword data so that you can create the best SEO strategy and right decisions for your business and..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159178) Jesus M. Attorney > "According to appsumo, Ranktracker BROKE their contract, and has not given me access to my account." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4870518) AH Ahmed H. Consultant > "I love using this rank tracker with clients that need to be shown how seo works because it has a checklist type of approach and helps show different..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3169649) VR Verified Reviewer Marketing Manager > "Over the last year, I was given the same boilerplate response from \[sensitive content hidden\] and have not had access restored since." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) SS Scott S. Owner > "Ranktracker allows me to do most of my SEO work within one tool set rather than spending time jumping to multiple sites and tools." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3165583) VR Verified Reviewer Marketing Manager > "He's money hungry and will do whatever it takes for financial gain and getting users trapped in his ecosystem." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) MS Moira S. SEO'er > "Rank tracker has a lot of useful features with sufficient information so anyone is able to change and improve their site to get better ranking results." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3199181) Ray K. Copywriter > "Now I can't access my reports unless I upgrade." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#GetApp___6019938) Grant M. Financial Adviser > "Very easy to set up and use." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5068688) Jesus M. Attorney > "I purchased a lifetime deal from appsumo, and they revoked access." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4870518) Jay P. Technical Consultant > "RankTracker bring real SEO and SERP data analytics to a clean, well-thought UI providing a great user experience. " [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159178) MrD Márcio D. CEO > "Even if they gave me access back, I would not continue to do business with this company." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4877660) PS Piotr S. Proprietor > "I was prepared for a hugely complicated full of confusing graphs and numbers that make no sense without spending days educating yourself what is what..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3160972) VR Verified Reviewer Co-founder > "It’s a struggle to navigate and understand the tool, wasting valuable time." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5075029) SS Stephen S. Founder/Owner > "Compared to other similar products it affordable, extremely user-friendly and consists of every feature that my business needs to undertake and even..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159137) Nicholas L. Owner > "Most features are not easy to use and they provide very little value so the ones that are easy to use aren't enough to provide any value." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5090518) Philip F. Founder > "My SEO strategy got much clearer since I am using Ranktracker." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3614764) Nicholas L. Owner > "There's not a lot of development going on either which means you're not likely to ever see many benefits." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5090518) TN The N. Doctor > "The software is very user friendly and has many different features, such as keyword research, keyword ideas and ranking reports." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3169277) GP Gary P. Managing Director > "Support is non existent, they are only interested in trying to fleece you." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5083727) GB Gaia B. SEO specialist > "There are many pro's to using Ranktracker for SEO." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3761753) VR Verified Reviewer Marketing Manager > "sensitive content hidden\] is someone with vision but lacks deeply in ethics and values as a founder in this space." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) SS Scott S. Owner > "The Web Audit is useful for hunting down and fixing SEO related issues on a website." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3165583) VR Verified Reviewer Co-founder > "Weeks went by without a resolution, leaving me feeling unheard and frustrated." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5075029) RL Ramelo L. Freelancer > "Keyword Finder and Serp checker makes it easy to monitor keywords and discover new keywords." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3150727) Ray K. Copywriter > "It's been over 3 months and they keep saying support will take a look but it's clear they will never do." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#GetApp___6019938) CC Carol C. CEO > "It's simple to use, and it gives you pretty much all the information you need right in one place." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3526140) FF Florian F. CEO > "Just dont get trapped by their sales pitch as its a scam company." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6078378) VR Verified Reviewer Graphic Designer > "The tool provides a very detailed overview of how a website's rankings have changed over time." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3167950) WW Warren W. Marketer > "They use shady business tactics and lie." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5078930) Sam P. CEO > "Have shared the dashboards with clients and they are happy the rankings match actual positioning for keywords." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173187) FF Florian F. CEO > "They simply refuse to honor their Lifetime Deal they sold on Appsumo." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6078378) DL David L. Co-Founder > "I love how it stays on topic and doesn't go too far from what I'm looking for. When I use native Keyword Planner, it goes off in so many tangents, it..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3159391) FR Fra R. Director > "Now we are stuck with software we cannot use despite having already paid for it." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4875083) VR Verified Reviewer Founder > "Overall this is great software than can help your business in more ways than just keyword tracking, besides the cons I would definitely recommend you..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3170837) VR Verified Reviewer SEO > "Support is nonexistent." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___4867799) Philip F. Founder > "That's not all, the SERP checker surprised me a lot and is extremely helpful in so many ways!" [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3614764) VR Verified Reviewer Co-founder > "Firstly, despite paying for Ranktracker, I was suddenly unable to use it." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___5075029) PP Peter P. Artist > "There is good documentation, and FaceBook group which includes informative reviews and demos." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3173178) JK John K. Owner > "I reached out to this guy, \[SENSITIVE CONTENT\], who apparently owns the platform, and he agreed to issue a refund. Since then I've heard nothing,..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#SoftwareAdvice___4349502) LC Lorenzo C. data analyst > "Ranktracker is a perfect program for searching and comparing keywords." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3169159) DG Dennis G. SEO > "As a Professional backlink, is everything. And there were features like pages that should be crawled, and it just didn't work at all." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3765431) PV Paul V. GMB specialist > "What I like the most is that the software is very user-friendly, while at the same time offers everything you need to track your keywords and discover..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3162430) VR Verified Reviewer Marketing Manager > "Criminal business practises and with a shady \[sensitive content hidden\]." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___6048496) VR Verified Reviewer SEO Specialist > "I have purchased a couple of keyword tracking tools and so far, I'm liking Ranktrackers UI than the others." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#Capterra___3178240) JK John K. Owner > "I completely understand that not every customer service interaction is going to be a home run, but in this instance the guy running RankTracker.com..." [See full review](https://www.capterra.com/p/184916/Rank-Tracker/#SoftwareAdvice___4349502) [View Reviews](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) ## User interface [BrightLocal](https://www.capterra.com/p/182621/BrightLocal/) 4.84 (281) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/) 4.03 (247) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important Advertising Management 120 Important BrightLocal 27/50 - A/B Testing - Activity Dashboard - Advertising Management - AI Copilot - Alerts/Notifications - API - Audit Management - Backlink Monitoring - Campaign Analytics - Campaign Management - Click Tracking - Competitive Analysis - Content Management - Conversion Rate Optimization - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard - Data Visualization - Email Marketing - Generative AI - Google Analytics Integration - Keyword Rank Tracking - Keyword Research Tools - Keyword Tracking - Landing Pages/Web Forms - Link Management - Localization Automation - Mobile Keywords - Monitoring - Multi-Campaign - Multi-Language - Multi-Location - Performance Management - Performance Metrics - Real-Time Data - Real-Time Notifications - Real-Time Updates - Reporting & Statistics - ROI Tracking - Scheduled/Automated Reports - SEO Management - Social Media Integration - Third-Party Integrations - Trend Analysis - User Management - Visual Analytics - Website Analytics - Website Management - Web Traffic Reporting [See all features](https://www.capterra.com/p/182621/BrightLocal/#features) Ranktracker Top features 36/50 - A/B Testing - Activity Dashboard - Advertising Management - AI Copilot - Alerts/Notifications - API - Audit Management - Backlink Monitoring - Campaign Analytics - Campaign Management - Click Tracking - Competitive Analysis - Content Management - Conversion Rate Optimization - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard - Data Visualization - Email Marketing - Generative AI - Google Analytics Integration - Keyword Rank Tracking - Keyword Research Tools - Keyword Tracking - Landing Pages/Web Forms - Link Management - Localization Automation - Mobile Keywords - Monitoring - Multi-Campaign - Multi-Language - Multi-Location - Performance Management - Performance Metrics - Real-Time Data - Real-Time Notifications - Real-Time Updates - Reporting & Statistics - ROI Tracking - Scheduled/Automated Reports - SEO Management - Social Media Integration - Third-Party Integrations - Trend Analysis - User Management - Visual Analytics - Website Analytics - Website Management - Web Traffic Reporting [See all features](https://www.capterra.com/p/184916/Rank-Tracker/#features) ### Recognition No recognitions have been awarded to BrightLocal No recognitions have been awarded to Ranktracker ### Deployment & support BrightLocal Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Ranktracker Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details BrightLocal - By BrightLocal - Located in United Kingdom - Founded in 2009 Ranktracker - By RankTracker - Located in United Kingdom - Founded in 2015 ## Popular Comparisons [BrightLocal](https://www.capterra.com/p/182621/BrightLocal/)[4.84 (281)](https://www.capterra.com/p/182621/BrightLocal/reviews/) vs [Paige](https://www.capterra.com/p/10034521/Paige/)[4.97 (40)](https://www.capterra.com/p/10034521/Paige/#reviews) $39/month Price $99/month 4.7 Features 4.9 4.6 Ease of Use 4.9 [View full comparison](https://www.capterra.com/compare/182621-10034521/BrightLocal-vs-Paige) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [Sitechecker](https://www.capterra.com/p/166377/Sitechecker/)[4.58 (365)](https://www.capterra.com/p/166377/Sitechecker/reviews/) $18/month Price $49/month 4.0 Features 4.4 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/166377-184916/Sitechecker-vs-Rank-Tracker) [BrightLocal](https://www.capterra.com/p/182621/BrightLocal/)[4.84 (281)](https://www.capterra.com/p/182621/BrightLocal/reviews/) vs [AccuRanker](https://www.capterra.com/p/149278/AccuRanker/)[4.85 (330)](https://www.capterra.com/p/149278/AccuRanker/reviews/) $39/month Price $109/month 4.7 Features 4.6 4.6 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/149278-182621/AccuRanker-vs-BrightLocal) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [Semrush](https://www.capterra.com/p/151962/SEMrush/)[4.64 (2,315)](https://www.capterra.com/p/151962/SEMrush/reviews/) $18/month Price $139.95/month 4.0 Features 4.6 4.2 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/151962-184916/SEMrush-vs-Rank-Tracker) [BrightLocal](https://www.capterra.com/p/182621/BrightLocal/)[4.84 (281)](https://www.capterra.com/p/182621/BrightLocal/reviews/) vs [Semrush](https://www.capterra.com/p/151962/SEMrush/)[4.64 (2,315)](https://www.capterra.com/p/151962/SEMrush/reviews/) $39/month Price $139.95/month 4.7 Features 4.6 4.6 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/151962-182621/SEMrush-vs-BrightLocal) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [Seodity](https://www.capterra.com/p/182125/Seodity/)[4.75 (130)](https://www.capterra.com/p/182125/Seodity/reviews/) $18/month Price $49/month 4.0 Features 4.5 4.2 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/182125-184916/Seodity-vs-Rank-Tracker) [BrightLocal](https://www.capterra.com/p/182621/BrightLocal/)[4.84 (281)](https://www.capterra.com/p/182621/BrightLocal/reviews/) vs [SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/)[4.71 (297)](https://www.capterra.com/p/142169/SE-Ranking/reviews/) $39/month Price $103.2/month 4.7 Features 4.6 4.6 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/142169-182621/SE-Ranking-vs-BrightLocal) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [Wix](https://www.capterra.com/p/169007/Wix/)[4.42 (10,598)](https://www.capterra.com/p/169007/Wix/reviews/) $18/month Price $17/month 4.0 Features 4.3 4.2 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/169007-184916/Wix-vs-Rank-Tracker) [BrightLocal](https://www.capterra.com/p/182621/BrightLocal/)[4.84 (281)](https://www.capterra.com/p/182621/BrightLocal/reviews/) vs [Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/)[4.61 (251)](https://www.capterra.com/p/148472/SimilarWeb-Pro/reviews/) $39/month Price $125/month 4.7 Features 4.5 4.6 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/148472-182621/SimilarWeb-Pro-vs-BrightLocal) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [SiteGuru](https://www.capterra.com/p/160464/Siteguru/)[4.78 (175)](https://www.capterra.com/p/160464/Siteguru/reviews/) $18/month Price $49/month 4.0 Features 4.6 4.2 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/160464-184916/Siteguru-vs-Rank-Tracker) [BrightLocal](https://www.capterra.com/p/182621/BrightLocal/)[4.84 (281)](https://www.capterra.com/p/182621/BrightLocal/reviews/) vs [Vendasta](https://www.capterra.com/p/168614/Vendasta-Platform/)[4.43 (163)](https://www.capterra.com/p/168614/Vendasta-Platform/reviews/) $39/month Price $99/month 4.7 Features 4.4 4.6 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/168614-182621/Vendasta-Platform-vs-BrightLocal) [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) vs [Seobase](https://www.capterra.com/p/241028/Seobase/)[4.82 (134)](https://www.capterra.com/p/241028/Seobase/reviews/) $18/month Price $15.99/month 4.0 Features 4.7 4.2 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/184916-241028/Rank-Tracker-vs-Seobase)