# Compare Squirrly SEO vs Frase 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Squirrly SEO and Frase based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/186713-197955/Squirrly-SEO-vs-Frase

---

# Squirrly SEO vs Frase Features and Cost Comparison

Last updated July 1st, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Squirrly SEOFrase2/4 selected

[Squirrly SEO](https://www.capterra.com/p/186713/Squirrly-SEO/)[4.7 (168)](https://www.capterra.com/p/186713/Squirrly-SEO/reviews/)

[Frase](https://www.capterra.com/p/197955/Frase/)[4.8 (335)](https://www.capterra.com/p/197955/Frase/reviews/)

[## Squirrly SEO](https://www.capterra.com/p/186713/Squirrly-SEO/)[4.7 (168)](https://www.capterra.com/p/186713/Squirrly-SEO/reviews/)

Starting Price

$9.99/month

Value-for-Money

4.7

Functionality

4.6

Ease of Use

4.5

Customer Service

4.6

Reviews Sentiment

Based on [168 reviews](#user-reviews)

Positive

161

Neutral

4

Negative

3

[## Frase](https://www.capterra.com/p/197955/Frase/)[4.8 (335)](https://www.capterra.com/p/197955/Frase/reviews/)

Starting Price

$49.00/month

Value-for-Money

4.9

Functionality

4.7

Ease of Use

4.7

Customer Service

4.8

Reviews Sentiment

Based on [335 reviews](#user-reviews)

Positive

332

Neutral

3

Negative

0

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 6,974 reviews from seo software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

83%Fit

High performer

Feature ratings

SEO Management

4.6

Keyword Rank Tracking

4.7

Keyword Tracking

4.7

Keyword Research Tools

4.8

Competitive Analysis

4.6

73%Fit

Not enough reviews

Feature ratings

SEO Management

4.4

Keyword Rank Tracking

5.0

Keyword Tracking

\--

Keyword Research Tools

4.8

Competitive Analysis

4.7

User satisfaction

User satisfaction

4.7

User reviews[168](https://www.capterra.com/p/186713/Squirrly-SEO/reviews/)

Ease of use

4.5

Functionality

4.6

Value for money

4.7

Customer support

4.6

User satisfaction

4.8

User reviews[335](https://www.capterra.com/p/197955/Frase/reviews/)

Ease of use

4.7

Functionality

4.7

Value for money

4.9

Customer support

4.8

Price starts from

Price starts from

$9.99Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$49Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

\- business owners - marketers - personal brands - agencies (marketing, SEO, social, web dev) - freelancers - affiliate marketers - content marketers

Best for

Marketing agencies, in-house marketing teams, content marketers, content strategists, SEOs, growth marketers.

## User reviews

Pros & cons

Angus A.

Director

> "We started off years ago with our WordPress site using AIOSEO, we then moved to RankMath and finally decided to try Squirrly SEO after seeing..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___6459699)

Mary P.

Content Director and Email Marketing Specialist

> "It can take at least a couple of minutes to see the changes in the score. When working on the backend, it often doesn't "see" the search terms..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___6081437)

Mary P.

Content Director and Email Marketing Specialist

> "I like being able to look for long-tailed search terms that will improve our clients' online visibility. And in the past I appreciated how it..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___6081437)

WN

Winnie N.

events catering director

> "I find that the tool's predefined suggestions are not always a perfect fit for their unique content or SEO needs, limiting customization."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___6000941)

SM

Subham M.

Trainee Engineer

> "One standout feature of Squirrly is its ability to target specific pages for SEO optimization and provide actionable recommendations to improve..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4632743)

Raghu R.

PM

> "For all its good, there are a few limiting factors like its limited customization options, slightly steep learning curves, especially at times..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4600523)

AS

Aseem S.

Design Engineer

> "Squirrly SEO offers comprehensive guidance on optimizing your content for search engines, including keyword research, content optimization, and..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4758668)

MA

Maria A.

SEO Manager

> "Potential disadvantage of Squirrly SEO is that it may not be as effective as other SEO plugins in terms of improving search engine rankings...."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4697867)

KNK

Kovvuri Naveen K.

Cyber Security Analyst

> "This tool provides more features than Yoast, including SEO monitors and suggestions, as well as the ability to set SEO goals for your website."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4642678)

CG

Chirag G.

Project Engineer

> "No support for non-WordPress platforms: Squirrly SEO is a WordPress plugin, which means it cannot be used on other platforms such as Shopify or..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4729449)

ML

Marie L.

Co-Producer

> "The feature that I liked most about this software was that it helps me get more website traffic and also when scrolling down on the website..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4685013)

SP

Shawn P.

Owner

> "I think it's doing this because of the focus feature, which is supposed to make things easy, but if you want to do anything manual, it's just not..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___3648695)

ST

Sophia T.

Manager

> "It has all the necessary features of a comprehensive SEO platform, including keyword research, keyword ideas, site auditing, Google rank..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4662173)

YC

Yves C.

Pastor

> "What made me dislike this SEO was that there wasn't mobile keywords or AB testing."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4681931)

AS

Aseem S.

Design Engineer

> "Squirrly SEO provides real-time suggestions for optimizing your content as you write, ensuring that your content is optimized for search engines."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4758668)

JB

Joe B.

Everything No One Else Wants To Do

> "I could not think of anything I would ask them to change."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___6024585)

AS

Aseem S.

Design Engineer

> "Tracking performance: The plugin offers performance tracking and analytics tools to help you measure the impact of your SEO efforts."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4758668)

BD

Bertrand D.

Project Manager

> "No refund even if the product is not used anymore."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4865419)

CG

Chirag G.

Project Engineer

> "Real-time SEO suggestions: One of the most significant advantages of Squirrly SEO is its ability to provide real-time suggestions on how to..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4729449)

Valentin M.

Director

> "some of the features are not easy to understand how to use, most likely to have tooltips would be useful."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___3707413)

EP

Eldar P.

Media Editor And Projects Manager

> "The tool is similar to Yoast but it gives you more elements like SEO monitors and suggestions even its set an SEO Goals for your site I like this..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___3857490)

LR

Lindsey R.

COO

> "We least liked a squirrel SEO was getting set up"

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4651992)

GR

Gedela R.

Engineer

> "By selecting popular posts and utilizing Squirrly's tools, I was able to successfully rank certain keywords at the top of Google search results."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4676860)

NS

Nitin S.

CEO

> "Because of the UI, Advanced features of the software are a bit complicated to work with"

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___3110195)

DS

Dileep S.

Senior Engineer

> "The plugin provides analytics that allow users to track their rankings and measure the success of their optimization efforts."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4614735)

Alisson M.

Developer

> "The UI is something a little disappointing that if it is improved it will be a complete tool."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___3551508)

Rodrigo R.

Web Developer

> "With the evolution monitoring feature, you can track the performance of your content and further improve SEO."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4802945)

VR

Verified Reviewer

Consultant

> "Too many features and sometimes can lost in the navigation."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___3596269)

AS

Aseem S.

Design Engineer

> "The plugin offers keyword research tools to help you find the best keywords to target for your content."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4758668)

BA

Baikuntha A.

Managing Director

> "Also, the UI is not very pleasing."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___3561271)

OS

Olga S.

Community Manager

> "It's efficient and fast. And as friendly as can be."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___6737880)

PM

Paul M.

Marketer

> "I, personally, got tired of running paid traffic and I wanted to stop being lazy and have decided to learn the secrets behind SEO and how to rank..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2938314)

SM

Subham M.

Trainee Engineer

> "Another excellent feature of Squirrly is the on-page guidance, which assists users in adhering to best SEO practices."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4632743)

Senne T.

Owner & Mover

> "I found out a couple of features are missing, like the ability to create redirects."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2941241)

VR

Verified Reviewer

Director

> "Keyword research capabilities: How effective the keyword research tool is at finding relevant and high-traffic keywords."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4534792)

Chandra R K.

Freelancer

> "Keyword research feature Squirrly SEO offered is pretty basic and need a bit of upgrading."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2934081)

MS

Mohit S.

Consultant

> "In addition, Squirrly SEO can help you to improve your website’s ranking in search engine results pages."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4233914)

Cherarajan K.

Program Analyst Trainee

> "UI needs to be updated and there are some bugs here and there."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2938568)

SM

Subham M.

Trainee Engineer

> "With the plugin, I can quickly and easily optimize the SEO for my WordPress websites."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4632743)

NK

Nagito K.

ultimate hope

> "It was a bit laggy, glitch and didn’t work that well but eh"

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2444514)

TI

Thomas I.

Softwarer Tester

> "Great competitor to Yoast SEO and Rank Math and comes loaded with all the tools and features that you need from an SEO application."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___3846560)

IR

Ivan R.

Attorney at Law and and Entrepreneur

> "Somehow a little bit limited in comparison to other, more expensive products"

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2938302)

GR

Gedela R.

Engineer

> "Ranking multiple keywords on a larger website could also take some time. Despite this, based on my experience, I believe that the benefits of..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4676860)

Varsha G.

Research Executive

> "cost is a bit high of this product, I would recommended this a little bit less."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2434106)

Valentin M.

Director

> "The competitive analysis feature is also really helpful for seeing where I stack up against my competitors."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___3707413)

Josen R.

Business Owner

> "I do not like that at all and wish they would get rid of it."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2942126)

BA

Brandi A.

Owner

> "I do believe I would use the paid version if the price was lower because my experience was great."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___4903504)

RU

RODOLFO U.

Blogger

> "Maybe I am just unaware how to use it."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2942501)

VR

Verified Reviewer

Digital Marketing Specialist

> "Squirrly SEO is a powerful WordPress SEO plugin coupled with a cloud-based service that allows non-WordPress sites to improve their SEO rankings..."

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2984968)

BS

Benshacha S.

Assistant manager

> "I wouldn’t improve anything about the program"

[See full review](https://www.capterra.com/p/186713/Squirrly-SEO/#Capterra___2286459)

[View Reviews](https://www.capterra.com/p/186713/Squirrly-SEO/reviews/)

DM

DENISE M.

Director

> "We were able to use most of the features almost immediately."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___6864737)

KK

Kira K.

CEO

> "It felt less intuitive, buggy, and glitchy, especially when compared to its competitors."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___5068477)

MEP

Maria Eleonora P.

Owner

> "The most useful tool is the AI article Wizard."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___6549549)

GF

Glenn F.

Web Designer

> "I purchased the software via Appsumo and when I stopped using it I tried to sell it being totally unaware, they had changed their terms and..."

[See full review](https://www.capterra.com/p/197955/Frase/#GetApp___4611623)

MEP

Maria Eleonora P.

Owner

> "Easy way to draft SEO friendly blog post."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___6549549)

Coën V.

HEAD of KEINBOCK.

> "don't like that when switching simple content tabs, that whole sets of SERP data need to be reloaded again"

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3141147)

Abiliya D.

Global Talent Partner

> "Searching for keywords and comparing content across the top sites ranking is made effortless, while researching topics like education, research..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4369855)

BB

Barbara B.

Content Writer

> "Sometimes Frase does write copy that isn't correct...so you just try again and usually you will get frase to write what you are looking for."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3136254)

Abiliya D.

Global Talent Partner

> "With this intuitive platform, you simply need to input a topic and Frase will do the rest - trawling its database of high ranking websites to..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4369855)

VR

Verified Reviewer

Owner

> "The other important feature it lacks is natural language processing."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3322173)

Tanvir M.

Marketing Manager

> "They suggest me important keyword and term thats can help to rank on google which is useful to me"

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4910884)

MY

Miki Y.

Office administration

> "It's been quite difficult to utilise its full function for a beginner like myself."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2960173)

Teslim A.

Online marketing specialist

> "Also, you can easily find keyword opportunities to help you rank faster."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4965819)

Bjoern S.

Founder

> "The sidebar interface with questions, topics, summaries is not really intuitive - it takes a bit of a learning curve to understand what is..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380688)

VR

Verified Reviewer

Freelance Writer

> "The outline and suggestion feature is particularly useful, saving me a lot of time and allowing me to focus on crafting high-quality content."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4541391)

Sefayet U.

Civil engineer

> "Some times it feels like buggy, due to their continuous update."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3317745)

Tanvir M.

Marketing Manager

> "I love their NLP term checkers and their audit reports."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4910884)

NN

Nisha N.

DP Head

> "It's still a little boring because the Generated articles are a bit generic."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3274585)

Abiliya D.

Global Talent Partner

> "During my year-long usage of the platform, Frase has evolved to include a breadth of new features which make creating great content easier than..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4369855)

HA

Hassan A.

Copywriter

> "It's not useable for a multi-topic content."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3382241)

Dr Ashish Juneja, P.

Coach

> "This helps me create content."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___6181783)

William P.

Lawyer & Marketer

> "After using this for a few weeks, I'd hesitate to use it for research on topics I don't already know - were I to hand one of these briefs to a..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380800)

Teslim A.

Online marketing specialist

> "It's been a generally great experience as they are always updating and adding new features to the product."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4965819)

MH

Markus H.

Full Stack Developer

> "I think the document view has too many tabs and could need some reworked layout for better UX."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380443)

VR

Verified Reviewer

Seo Optimizer

> "Frase has made it easy for me to maintain multiple writers by providing content requirements almost instantly included with related questions,..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3184914)

Justin H.

President

> "Sometimes the results pulled in aren't perfect.. but again, that is the risk of AI, and why you have humans review things. And, that is..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381081)

VR

Verified Reviewer

Seo Optimizer

> "Frase content analytics gives you a scope to integrate search console with it and you get your growth report, new content opportunity to drive..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3184914)

RS

Richard S.

Owner

> "There has been a number of excellent new features added in the last few months to the normal plans, but I was disappointed with their paid SEO..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2869013)

BU

Berkay U.

Junior Frontend Developer

> "Creating a SEO friendly content in front-end of any website that we develop is quite straightforward with Frase."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4059999)

Justin C.

Executive Business Development Specialist

> "You currently aren't able to click a button to paste questions answered in other articles."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381040)

VR

Verified Reviewer

Owner

> "It helps me spend less time on writing accurate yet engaging documents."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4511072)

Myriam J.

SEO consultant

> "If you use it for non-English briefs, it removes accents which is maddening. "

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381051)

Khan Md Mohaiuminul Islam S.

CIvil Engineer

> "Frase provides me a detailed content brief in no time by researching the top 20 results, which is ranked in SERP results. Once you are familiar..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3150228)

DM

Dave M.

CEO

> "You can do multiple searches on the same document, but it's a little cumbersome."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381328)

AA

Amarnath A.

Consultant

> "Also, you can optimize the content you have published already by comparing your content with the content on the top 20 search results on Google."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3266872)

M S R.

SEO Specialist

> "Slow processing"

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3035192)

HG

Himanshu G.

SSE MarTech

> "Rarely do we ever have to leave Frase to research for content these days. Plus, their keyword density optimization tool is another cool feature..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3559096)

CW

Chris W.

Web Swiss Army Knife

> "We used Frase to complete a content updated for a piece of content that was not performing well. "

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381338)

AK

Abdul K.

Assistant Engineer

> "Frase.io is a complete SEO tool that covers all aspects of optimizing and managing your site."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3060775)

NT

Nathan T.

Founder/CEO

> "The tool is still on the up and up, which means you will occasionally run into a bug or find some aspects of the UX confusing."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380870)

VR

Verified Reviewer

Content Writer

> "I have used Jasper, Frase, Rytr, and closercopy. But, I like the Frase over these tools as my writing assistant. Because, I don't need to..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3508101)

Myriam J.

SEO consultant

> "Honestly, that's the truly maddening because it would really really help out as a basic feature without investing in full multi-lingual support..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381051)

Sefayet U.

Civil engineer

> "It helps me to gather all information need to make one SEO friendly content in a minute."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3317745)

EB

Eric B.

Owner

> "Having a limit on how many documents can be created without upgrading can seem like a con."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381896)

NS

Nima S.

Content marketing manager

> "Take advantage of many functional features at an affordable cost."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4189376)

SK

Sean K.

Creative Director

> "It seems to be bit buggy as the browser sometimes refreshes itself during use."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381186)

VR

Verified Reviewer

Owner

> "It is one of the best document automation tools on the market."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___4511072)

Joseph K.

CTO, Director of SEO

> "I didn't like that it was limited on how many sites you could attach to the analytics."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381357)

Abdullah S.

Content Manager

> "Bypassing the research process and gathering all the keywords and key terms, Frase puts all the questions and relevant information at my..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2900432)

RS

Rishabh S.

Business Owner

> "As an owner of multiple blogs and websites, I know creating briefs for content writers is a big headache."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380259)

AC

Aaron C.

Chief SEO Strategist

> "This software has helped improve existing content, speed up SEO briefs for my writers, and is helping me improve the standard operating..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380822)

VR

Verified Reviewer

CEO & co-founder

> "A tiny annoyance is that it's missing a "keep me logged in" checkbox at log in."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380427)

Chaitanya B.

CEO

> "Frase integrates with most popular apps or platforms like WordPress, Mailchimp, Google Drive, Google Search Console and also with Hubspot which..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2835797)

Chirag K.

Owner

> "I feel like it's not quite there yet as compared to the other competitors such as SurferSEO and missing some essential features."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381287)

RB

Roderick B.

CMO

> "What I like most about Frase is the ability to pull content from your competitors, analyze, and give you a roadmap to create better content for..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380842)

Vincent T.

Advertising Director / Founder

> "Some of the topics from certain sites aren't correctly pulled into the software."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380188)

RC

Raymond C.

Founder

> "Frase has changed the game of content research, with the AI technology behind, content research are so easy, tropics to cover, content..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380425)

SH

Sara H.

Founder

> "I've literally been laying awake at night trying to figure out how I'm going to provide my users with show stopping content on a regular basis."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380486)

Walter Adamson B.

Principal

> "I use the Answer Assistant to provide extra and perhaps unexpected value on websites, based upon website data and value-added external data in..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2385427)

Abdullah S.

Content Manager

> "I'm not a huge fan of the "add links" function update in Frase."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2900432)

NH

Naz H.

Google Consultant

> "The Content analysis tool showing the heatmap of keywords is amazing."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2961052)

EC

Eric C.

CEO

> "No google docs/firefox integration unfortunately."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380933)

Sefayet U.

Civil engineer

> "As a blog owner , i like to write my own article, frase helps me to write it down SEO friendly."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3317745)

VR

Verified Reviewer

Editor In Chief

> "Writing content is a big problem for any business, much more so for small businesses. "

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2382217)

DB

Debbie B.

Marketing Consultant

> "Frase helps me streamline the process and then helps me compare my content with the top 20 results in Google to make sure that I'm covering all..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380451)

Colleen C.

Founder

> "It literally took seconds for the software to produce the information I was looking for."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380813)

Rohin D.

Lead Consultant

> "This is a great piece of software which can help to optimize our Web pages and help to create content briefs on the fly where we used to spend..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380459)

Tony G.

Intelligent Marketer · CEO

> "For those responsible for producing copy briefs it is just a killer application."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380217)

AA

Amarnath A.

Consultant

> "Frase is an all-in-one tool that can help you create content on the fly."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___3266872)

SG

SHIVBHADRASINH G.

CMO

> "The lack of proper organization of my content can be somewhat disappointing."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380304)

CW

Chris W.

Web Swiss Army Knife

> "Frase is not only a time saver, but allowed me to communicate with our writer exactly what was needed in our content in order to match the..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381338)

SS

Sumit S.

Blogger

> "Google Docs Extension is not available"

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380796)

GR

Govind R.

Owner

> "This amazing piece of software is helping us bring life to the blog by giving us the suggestion on subtopics that so far we have relevant and..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2381367)

MY

Miki Y.

Office administration

> "It is not the most user-friendly software."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2960173)

JH

James H.

Marketing Consultant

> "The AI-driven Content planner is a major winner in terms of speeding up the content writing process. Plus the platform is always getting new..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2569783)

Marek M.

Senior SEO Specialist

> "Nevertheless, frase speeds up the creation of this content (it makes no sense to reinvent the wheel)."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2380447)

KH

Kim H.

Founder

> "It helps me get started on blog articles and and videos by pointing me to where the search engines are sending people now base on various..."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2382262)

Nefer L.

Marketing Consultant

> "Frase doesn't have a simple way of adjusting the results it gives you."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2383983)

AL

Andy L.

Solopreneur

> "It not only summarizes the topic but also provides useful information such as semantic terms, co-occurrences, and questions concerning my topic."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2427230)

DJ

David J.

photographer

> "There is not so much info on my nich, but this is not something Frase can do much about."

[See full review](https://www.capterra.com/p/197955/Frase/#Capterra___2382588)

[View Reviews](https://www.capterra.com/p/197955/Frase/reviews/)

## User interface

[Squirrly SEO](https://www.capterra.com/p/186713/Squirrly-SEO/)

4.65 (168)

[Frase](https://www.capterra.com/p/197955/Frase/)

4.79 (335)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

Advertising Management

120

Important

Squirrly SEO

18/50

-   A/B Testing
-   Activity Dashboard
-   Advertising Management
-   AI Copilot
-   Alerts/Notifications
-   API
-   Audit Management
-   Backlink Monitoring
-   Campaign Analytics
-   Campaign Management
-   Click Tracking
-   Competitive Analysis
-   Content Management
-   Conversion Rate Optimization
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Dashboard
-   Data Visualization
-   Email Marketing
-   Generative AI
-   Google Analytics Integration
-   Keyword Rank Tracking
-   Keyword Research Tools
-   Keyword Tracking
-   Landing Pages/Web Forms
-   Link Management
-   Localization Automation
-   Mobile Keywords
-   Monitoring
-   Multi-Campaign
-   Multi-Language
-   Multi-Location
-   Performance Management
-   Performance Metrics
-   Real-Time Data
-   Real-Time Notifications
-   Real-Time Updates
-   Reporting & Statistics
-   ROI Tracking
-   Scheduled/Automated Reports
-   SEO Management
-   Social Media Integration
-   Third-Party Integrations
-   Trend Analysis
-   User Management
-   Visual Analytics
-   Website Analytics
-   Website Management
-   Web Traffic Reporting

[See all features](https://www.capterra.com/p/186713/Squirrly-SEO/#features)

Frase

Top features

38/50

-   A/B Testing
-   Activity Dashboard
-   Advertising Management
-   AI Copilot
-   Alerts/Notifications
-   API
-   Audit Management
-   Backlink Monitoring
-   Campaign Analytics
-   Campaign Management
-   Click Tracking
-   Competitive Analysis
-   Content Management
-   Conversion Rate Optimization
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Dashboard
-   Data Visualization
-   Email Marketing
-   Generative AI
-   Google Analytics Integration
-   Keyword Rank Tracking
-   Keyword Research Tools
-   Keyword Tracking
-   Landing Pages/Web Forms
-   Link Management
-   Localization Automation
-   Mobile Keywords
-   Monitoring
-   Multi-Campaign
-   Multi-Language
-   Multi-Location
-   Performance Management
-   Performance Metrics
-   Real-Time Data
-   Real-Time Notifications
-   Real-Time Updates
-   Reporting & Statistics
-   ROI Tracking
-   Scheduled/Automated Reports
-   SEO Management
-   Social Media Integration
-   Third-Party Integrations
-   Trend Analysis
-   User Management
-   Visual Analytics
-   Website Analytics
-   Website Management
-   Web Traffic Reporting

[See all features](https://www.capterra.com/p/197955/Frase/#features)

### Recognition

No recognitions have been awarded to Squirrly SEO

Frase is recognized as a top-rated tool in 1 Capterra Shortlist reports

### Deployment & support

Squirrly SEO

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Frase

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Squirrly SEO

-   By Squirrly
-   Located in United Kingdom
-   Founded in 2012

Frase

-   By Frase
-   Located in United States
-   Founded in 2016

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[Squirrly SEO](https://www.capterra.com/p/186713/Squirrly-SEO/)[4.65 (168)](https://www.capterra.com/p/186713/Squirrly-SEO/reviews/)

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[Frase](https://www.capterra.com/p/197955/Frase/)[4.79 (335)](https://www.capterra.com/p/197955/Frase/reviews/)

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$49/month

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4.7

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[Squirrly SEO](https://www.capterra.com/p/186713/Squirrly-SEO/)[4.65 (168)](https://www.capterra.com/p/186713/Squirrly-SEO/reviews/)

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Contact vendor for pricing

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4.5

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