# Compare SmarterQueue vs Meta for Business 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare SmarterQueue and Meta for Business based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/187198-213257/Smarterqueue-vs-Facebook

---

# SmarterQueue vs Meta for Business Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

SmarterQueueMeta for Business2/4 selected

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.8 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

[Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.4 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/)

[## SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.8 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

Starting Price

$99.99/month

Value-for-Money

4.7

Functionality

4.6

Ease of Use

4.7

Customer Service

4.8

Reviews Sentiment

Based on [134 reviews](#user-reviews)

Positive

132

Neutral

1

Negative

1

[## Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.4 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.4

Functionality

4.4

Ease of Use

4.4

Customer Service

3.7

Reviews Sentiment

Based on [2,373 reviews](#user-reviews)

Positive

2,095

Neutral

221

Negative

57

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## Send this comparison chart to my inbox

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## Summary

* * *

Key features rated by users

Features selected based on 5,989 reviews from social media marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

63%Fit

Missing features

Not enough reviews

Feature ratings

Social Media Integration

4.5

Email Marketing

NA

Post Scheduling

4.8

Campaign Planning

4.5

Calendar Management

\--

\--%Fit

Missing features

Feature ratings

Social Media Integration

NA

Email Marketing

NA

Post Scheduling

4.5

Campaign Planning

NA

Calendar Management

NA

User satisfaction

User satisfaction

4.8

User reviews[134](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

Ease of use

4.7

Functionality

4.6

Value for money

4.7

Customer support

4.8

User satisfaction

4.4

User reviews[2,373](https://www.capterra.com/p/213257/Facebook/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.4

Customer support

3.7

Price starts from

Price starts from

$99.99Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Personal Brands & Solopreneurs In-House Marketing & Social Media Freelancers & Independent Consultants Small Agencies

Best for

Not provided by vendor

## User reviews

Pros & cons

VC

Vicki C.

Author

> "Now I can reuse content multiple times and spend my time engaging with customers rather than having to constantly come up..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6761295)

Elysia V.

Owner, Content Manager

> "Which is not a problem when you have many accounts. But now that Twitter is no longer an option, quite a few of my..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4858122)

VC

Vicki C.

Author

> "SmarterQueue is saving me precious time by automating my social media posts."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6761295)

TA

Tammy A.

CEO

> "My previous service was always missing scheduled posts, and I had to check every day."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6225677)

ES

Eva S.

CEO

> "The images provided to search through, the chatgpt help to tweak the wording, and the ability to schedule and/or rotate a..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___5069527)

ES

Eva S.

CEO

> "The only drawback is that I still have to come up with the content."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___5069527)

Kelli J.

Marketing Coordinator

> "Because I handle all of the social media and marketing tasks on my own, being able to schedule posts and easily see my..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3783244)

RT

Rosa T.

Owner

> "I would like to see the ability to select thumbnails for video posts, right now this is not an option."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4645759)

LS

Lynn S.

Owner and Writer

> "That I can schedule across all my social media platforms saves to much time and helps me ensure that my strategy is..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4457881)

SC

Steph C.

partner

> "Not being able to schedule stories is a bit of a pain as this is where we want to expand next."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4659915)

LW

Lucy W.

Recruitment & Marketing Manager

> "The feature to recycle posts and vary media is great for queuing up posts for the week with some of our consistent content."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3809061)

DS

Donna S.

Owner

> "I can't post videos to stories or reels on Instagram."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3809977)

Frida H.

Communications Manager

> "I also like the feature "Recycling" which allows to automatically re-publish a certain post during a certain period of..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4645813)

NB

Natalie B.

Director

> "Being a novice, and finding myself having to do this for myself without much skill or experience with SM, means I needed..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3584382)

MS

Mikayla S.

Communications Manager

> "At the time, their only competitor with similar features was more than twice the cost. Since then, SQ has added many..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4657943)

ED

Elle D.

Company owner

> "Some websites take a while to load but I suspect the issue is with those sites, rather than Smarterqueue"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3573264)

Chris M.

Sales & Marketing Manager

> "I feel that the way I can write one piece and then use the editorial function to simply adapt to each of the social media..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3581968)

DD

Dzaner D.

Marketing Consulting

> "Content cannot be hosted and the push to phone notifications resize your videos making them grainy and not publishable on..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3349176)

KB

Katie B.

Founder

> "Everything about SmarterQueue makes running out social media accounts easier."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4896679)

Jen E.

Founder and CEO

> "The only "flaw" is with Instagram integration."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3762193)

GD

George D.

Webmaster

> "I like the ability to schedule multiple posts with a variety of different content across multiple accounts."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4653171)

KO

Krista O.

Writer and Women’s Health Educator

> "Unfortunately this also impacted my ability to use stats."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4649730)

AE

Amy E.

Social & Content Manager

> "Increased our reach and engagement by being able to spend more time creating engaging posts and increasing frequency of..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3579310)

KC

Kyrie C.

Editor/Publisher

> "Occasionally one of my Facebook posts fails but this may be a Facebook issue, not a SQ issue."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3783517)

RG

Rica G.

Social media manager

> "It helps me organize my posts and make sure that we consistently provide different types of posts."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3779787)

AW

Andrew W.

Author

> "Sometimes difficult to link to social media sites"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3701315)

MG

Mary G.

GEO

> "The ability to add 'evergreen' posts to our queue in multiple different formats has been an eye opener for us!"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3782739)

SS

Sunny S.

CEO

> "They advised it is against their company policy and that they are a small business."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3625435)

Elysia V.

Owner, Content Manager

> "They are so helpful when I have questions and helped out during the Covid shutdown."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4858122)

Frida H.

Communications Manager

> "However, I do not understand why assigning a category is mandatory."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4645813)

KO

Krista O.

Writer and Women’s Health Educator

> "Once I got my content uploaded, organized into categories, and set up my posting plan (which I easily switch up as..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4649730)

ES

Elizabeth S.

Health & Life Coach

> "My images are getting a little out of control."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4681687)

TA

Tammy A.

CEO

> "It makes my life as a solo entrepreneur so much easier."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6225677)

DD

Dzaner D.

Marketing Consulting

> "Great support - but app is cleary not done testing - they rushed to market - wait till they update their platform not a..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3349176)

Stone C.

Leadership Coach

> "This app streamlines my whole social media workflow making it simple to fill my queue throughout the week - both..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3158173)

SL

Sam L.

Marketing/Office Coordinator

> "The automatic "evergreen" selection on posts is frustrating at first if your categories are day specific and you want more..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2195646)

RG

Rica G.

Social media manager

> "I like that the software makes a post evergreen and that it let's you categorize your posts. "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3779787)

ML

Melanie L.

Entrepreneur

> "I deleted my IG profiles in the software without realizing I was also going to delete all of my queued posts, captions and..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2714637)

Kate O.

CEO

> "It's not only super-easy to use, but when I have a problem, customer service is phenomenal."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4903348)

RH

Rosie H.

Digital Marketing Officer

> "This can get frustrating!"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3590196)

Elysia V.

Owner, Content Manager

> "SmarterQueue is my favorite time-saver."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4858122)

DH

Dominic H.

Entertainer

> "Some things were confusing. When I post manually I quite often put multiple photos, showing the different stages of a..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2181566)

AL

Ashley L.

Owner

> "I LOVE the evergreen scheduling."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4886737)

EW

Emma W.

Boss Lady

> "I recently had a problem where portrait-oriented photos were rotating sideways and reported it to customer service who..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2244705)

RH

Rosie H.

Digital Marketing Officer

> "It was the best priced for the amount of accounts I run and I love that you can customise your package."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3590196)

ST

Sarah T.

Owner

> "Due to the nature of the software it does slow down my computer when I am running it as it takes up a lot of memory."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2268517)

LS

Lorraine S.

Owner

> "The price is affordable for managing multiple social media accounts for multiple clients."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3582921)

HM

Holly M.

Marketing

> "When I want to edit a post, I dislike that have to edit each one individually for each social platform."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2287914)

Chris M.

Sales & Marketing Manager

> "Also the scheduling and applying dates to evergreen content helps a lot."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3581968)

PN

Pat N.

Founder and CEO

> "The only negative that I will have to say about Smarterqueue is that you still cannot post on Instagram and that is very..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2291169)

NB

Natalie B.

Director

> "I love how the support to make/edit content is embedded in the program to help you out."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3584382)

LM

Leanne M.

MD

> "Eg: no way to mass update posts that are being used across multiple social media accounts "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2744630)

AL

Amy L.

Realtor

> "I love that I can schedule posts to the platforms we use directly from one place."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4657250)

DH

Dominic H.

Entertainer

> "There was also no way to add extra comments after the initial posting."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2181566)

SR

Susan R.

Designer & owner

> "It helps me organise social media posts and plan ahead."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4651822)

DC

Damon C.

Principal

> "The scheduling of blog posts that have yet to be published is very confusing to me."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2229211)

AE

Amy E.

Social & Content Manager

> "Created a 'single source of truth' for all of our content (even though that wasn't something we were necessarily looking..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3579310)

SR

Shari R.

Owner

> "The only annoying thing is with LinkedIn, but that could be the platform more than SmarterQueue. "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2287802)

MT

Megan T.

Marketing Assistant

> "Smarterqueue has saved us a great deal of time on our social media management by automating our process."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3809773)

SF

Sarah F.

writer

> "I have 12 and it gets expensive to add more than four. "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2279749)

SS

Sunny S.

CEO

> "We paid into the yearly subscription thinking it would be the best option for us because it has 15% off."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3625435)

RJ

Reuben J.

Marketkng Executive

> "I include these not because they're big issues, but to be clear that it's not perfect, but that's the level of frustration..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2646681)

Ian F.

Business and Executive Coach

> "I love the analytics and the detail that it goes into within the required target markets"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4658065)

JM

Jen M.

Business Owner

> "I struggled to get Instagram working until recently."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2279828)

Meredith C.

Voice Expert

> "Smarterqueue helps me save on capacity more than any of my other apps."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4657342)

TDH

Tania Danielle H.

Emotional Eating Coach

> "The set up it a bit overwhelming at the beginning, I would have paid someone to do it for me."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2707565)

SG

Sandie G.

Owner/Operator

> "I like being able to create posts and getting post ideas as well."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3598322)

GA

Gavriella A.

Artist Consultant

> "After 30 days it's not free anymore."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2212498)

MM

Maja M.

Creative

> "It's not only allowing me to do the work otherwise impossible, but it helps me constantly get better at what I do."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3808790)

CP

Claudia P.

Head of Marketing

> "It’s also not so easy to work with video."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2304739)

[View Reviews](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

JM

Javier M.

Project Manager

> "Meta for Business is a useful tool for our digital marketing strategy, it handles the different META brand digital assets in a single place."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6428599)

KA

Kelly A.

Author

> "Arbitrary account restrictions and threats. When I ask for an account report a bogus account is listed under my name. "

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7067239)

Duncan C.

Digital Solutions Lead

> "Overall, Meta for business is a valuble channel and tool to help me understand my brand and to control my marketing efforts"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6855217)

SM

Shannon M.

Service Data Analyst

> "I can receive messages from anyone but I am unable to message an individual or business first. When i want to reach out to another business..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6396211)

MN

Melissa N.

Owner operator

> "Meta business makes it easy to manage several pages and accounts at once across more than one social media."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6839107)

MN

Melissa N.

Owner operator

> "When I schedule videos to post them it doesn’t let me crop them which is sometimes annoying but not a huge deal"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6839107)

Aaron G.

Membership and Development Director

> "The ability to schedule our social media content easily is also a big draw for me."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6844652)

KA

Kelly A.

Author

> "Facebook's Meta is not responding to my request for a refund of $32. "

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7067239)

KR

Karel R.

CEO

> "The integration with Meta Pixel is also a major plus, Overall, it's a comprehensive tool for businesses aiming to enhance their digital..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6583706)

KA

Kelly A.

Author

> "They claim my author page was hacked and deleted it. "

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7067239)

VR

Verified Reviewer

Administrator

> "It simplifies the way business is conducted by advertising your product to the consumers more easily."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6857981)

Michael Z.

Owner

> "What I like least is how confusing and clunky the platform can be."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7131518)

KR

Karel R.

CEO

> "I particularly appreciate its intuitive interface, which simplifies creating, managing, and analyzing ad campaigns."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6583706)

KB

Kevin B.

Principal

> "The ease in which to make updates or changes to business information, like tax info, has been very challenging and/or confusing."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6427595)

VR

Verified Reviewer

CEO

> "That I can use it to schedule my Facebook and IG posts ahead of time which helps my productivity"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6367615)

RT

Ronnie T.

CEO

> "At the same time, having untrained staff oversee our social media accounts resulted In underwhelming campaign results and dozens of hours..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5095505)

PB

Paige B.

Business Administration Support

> "Integrated with large social media platforms. When first using, Meta gives you a lot of support in setting up and how to use Meta."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6503673)

KR

Kimberly R.

Owner

> "The story feature of Meta is not quite as up to date as Instagram story ability."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6641770)

Atalay C.

Senior Manager, Paid social and SEM

> "Nevertheless, it will always be in our media plans as a platform where we get better results than all other paid social platforms."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6813752)

Loreta G.

Manager

> "Sometimes not working smoothly - not posting content, or some options not working."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6482600)

JK

James K.

Manager

> "Great social media management platform with an ease of use UI and strong capabilities over a range of features"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7019492)

KF

Kimberly F.

Office manager

> "I tried to change credit cards and had to go through too many steps to make it happen."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6586374)

SE

Soumaya E.

freelancer

> "I can't imagine managing my page without meta, it's a companion tool for page administrators, I love the variety of Kpis, the possibility..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5052861)

SA

Samuel A.

Digital marketer

> "Payment can be very challenging, card selection and rejection occurs often"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6590731)

JL

Javier L.

Head of Marketing

> "Meta for Business offers a variety of features that can help businesses reach a broader audience, such as scheduling out posts, uploading..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5065323)

RH

Ronald H.

Owner

> "The ever changing software makes it hard to stay fresh on their tools - it's almost like it's planned to be that way."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6811427)

JL

Javier L.

Head of Marketing

> "I appreciate the platform’s ability to drive sales and increase brand awareness through custom ad creation, ad targeting, and robust..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5065323)

Dimitris K.

Managing Director

> "The fact that the platform is always updated, it makes it less user friendly, especially for people who are not using it on a daily basis."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6496927)

MG

Milagros G.

Content creator

> "Overall is an application that allows me to have my business organized and everything in just one place."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6662744)

MaA

María A.

Marketing Director

> "It changes too quickly and sometimes it's hard to find the features we need."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6478014)

DT

Daniel T.

Co-owner

> "Allows us to broadcast updates to our followers, and help generate visibility"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6586361)

ClI

Célia I.

performance marketing specialist

> "One drawback of Meta Ads is its changing algorithm and privacy policies, which can impact ad reach and performance."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5073767)

KR

Kimberly R.

Owner

> "I love that I can schedule posts ahead of time across Insta and FB business pages."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6641770)

WF

William F.

Marketing Manager

> "Weird quirks that make completing somewhat normal tasks difficult."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6568162)

RT

Ronnie T.

CEO

> "The automated programming, ability to schedule posts, and the analytics that are provided are save us countless hours of manpower each week."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5095505)

MaA

María A.

Marketing Director

> "Sometimes it takes too long to load the features."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6478014)

RH

Ronald H.

Owner

> "Their ability to get my events in front of a broader audience is the main reason I use."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6811427)

SH

Sadie H.

Owner operator

> "I have no complaints about meta other than a handful of ordering issues customer have had in the past"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6773725)

HK

Harrison K.

Communications Director

> "I used a third-party social scheduler initially but eventually realized that the Meta Business Suite had everything I needed."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6749497)

JB

Jerrica B.

IT Manager

> "The initial layout for the suites can be a bit confusing."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6371098)

ZG

Zakaria G.

online

> "What distinguishes this platform is the ease of use with the ability to reach a large and accurate audience, where you can choose the..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___4933011)

VG

Valerie G.

Business Owner

> "The hackers then charge advertising for their most likely fraudulent products to the payment-methods-on-file for small businesses they hack..."

[See full review](https://www.capterra.com/p/213257/Facebook/#SoftwareAdvice___5027878)

AP

April P.

Senior Manager

> "It's great for us to schedule our posts and to balancing our marketing and commerce."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6798657)

MS

Manuellyna S.

Terapeuta Holística

> "the negative point is the management of the online store, it is a little complex when we try to organize the products by group, I had some..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6167813)

KG

Kim G.

Performance Marketing Manager

> "The scalability makes it ideal for businesses of all sizes, no matter what the conversion goal is."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6487385)

VG

Valerie G.

Business Owner

> "They actually gave my Instagram username which I paid a consultant to grow to 3000 and manage content to a pervert looking for sex with..."

[See full review](https://www.capterra.com/p/213257/Facebook/#SoftwareAdvice___5027878)

LT

Lisa T.

Manager

> "Meta for business I like how they kept track of how many people were interacting at our store."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6490310)

VG

Valerie G.

Business Owner

> "Then the hackers get to sell their fraudulant wares to Facebook and Instagram Users to victimize them (all on the small business victims..."

[See full review](https://www.capterra.com/p/213257/Facebook/#SoftwareAdvice___5027878)

Jaime M.

Paid Media Senior

> "Easy way to generate quality traffic, depending on the market it can be very cheap."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6856994)

CM

Cynthia M.

Community Manager

> "You might have a good outcome with a campaign, or you might get lost and your message is only seen by bots and trolls, and you end up with..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6170951)

FA

Fabian A.

Civil Engineer

> "Allowing you connect and meet friends all around the world, i just one click"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6611107)

Royce C.

None

> "To many features that I couldn't use to develop a business"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6738064)

ClI

Célia I.

performance marketing specialist

> "Meta Ads, with its vast social media network encompassing Facebook, Instagram, and more, offers an expansive and diverse user base."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5073767)

AM

Adrian M.

Founder

> "Sometimes a little difficult to navigate."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6319971)

WT

WENDY T.

Marketer

> "It’s easy to use and gives me a good snapshot of my activity in one place."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6840704)

AB

Alina B.

Teacher

> "It’s pretty expensive, not everyone can afford to pay for those services"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6373161)

KA

Kylee A.

Communications Director

> "It’s very helpfuk for social media management."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6868331)

VR

Verified Reviewer

Web Developer & Marketer

> "However, the biggest problem of all with Meta if something is flagged in error, it's almost impossible to get corrected, approved, or to..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5072897)

MM

Mallex M.

Sales officer

> "With Meta for Business I almost solve the problem of staying with the products in the store for long time because it help to reach more..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5062724)

LorriAnne K.

Everything

> "I didn't even know there was a hacker, letting me use the account for social media interactions, while he was running ads that I was forced..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5065724)

RC

Regina C.

Real Estate Agent

> "Overall the experience is good because it’s so much to learn about running your business and it helps you make money."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6846468)

DC

David C.

IT Engineer

> "Even if you do take on the challenge, you could end up spending a lot more than you need too due to the complexity and vagueness of the..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5059897)

MB

Morgan B.

Director of Operations

> "Its a necessary part of most full scale marketing campaigns because you can achieve great results."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6540963)

CJ

Connor J.

Owner

> "While advertising on the platform since 2016 I have experienced several ad account suspensions, business manager suspensions, ad..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___3994713)

LB

Lewis B.

Marketing Head

> "Great system for scheduling and sharing out posts, as well as engaging with customers on a personal and broad level."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6180471)

Pedro L.

CEO

> "We had cases where we wanted to remove ourselves or customers from pages and there were multiple errors."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6172219)

SM

Shannon M.

Service Data Analyst

> "What I like the most is how easy it is to market my business and how easy it is to create ads for my business."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6396211)

DD

Derek D.

Marketing Manager

> "It is hard to get help with technical issues"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6550128)

RT

Ronnie T.

CEO

> "By hiring a person to come once a week, we have been able to cut the operations costs of social media campaigns to less than 20% of what we..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5095505)

Imanol Alfonso P.

CTO AND FOUNDER

> "Very difficult to integrate everything well."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6676152)

VR

Verified Reviewer

Marketing Director

> "It's perfect for marketers who work with multiple accounts because you can be an admin of an unlimited amount of accounts."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6259983)

Shrina K.

Clinic owner

> "Customer service is awful, if you want anything solved you just go down several rabbit holes and have to answer the same questions multiple..."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6169743)

NG

Nancy G.

Graphic designer

> "Being able to schedule several days or week's worth of posts on both Facebook and Instagram has been a huge time saver."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5073062)

KL

Kayla L.

CFO

> "Sometimes the algorithm is off and the sponsored content doesn't get seen by the customer base we were expecting"

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5068636)

ClI

Célia I.

performance marketing specialist

> "This enables precise audience targeting, making it an ideal platform to reach potential customers."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5073767)

DH

Daja H.

Owner Service provider

> "One thing that wasn’t simple is setting up my catalog to add products to my online shop."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6169523)

VQ

Vigdalia Q.

Content creator

> "I enjoy using Meta for Business to have all the company's social media managed and controlled at once."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6235024)

Betsy C.

Spanish teacher

> "Also you don´t have an overall view of your social media feed and the calendar is confusing."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6176325)

Princewill E.

Digital Marketing

> "I can easily create ads, analyse reports, manage pages, schedule and publish posts and manage customer support on the pages."

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___3662467)

VR

Verified Reviewer

Marketing Manager

> "It seems to be updated regularly which is positive, but the customer support is awful as it's all done through bots/pre loaded content. "

[See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6140525)

[View Reviews](https://www.capterra.com/p/213257/Facebook/reviews/)

## User interface

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)

4.83 (134)

[Meta for Business](https://www.capterra.com/p/213257/Facebook/)

4.43 (2,373)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

SmarterQueue

Top features

27/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/187198/Smarterqueue/#features)

Meta for Business

13/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/213257/Facebook/#features)

### Recognition

SmarterQueue is recognized as a top-rated tool in 1 Capterra Shortlist reports

Best Value Social Media ManagementSoftware (2022) 

Meta for Business is recognized as a top-rated tool in 2 Capterra Shortlist reports

### Deployment & support

SmarterQueue

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Meta for Business

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

SmarterQueue

-   By SmarterQueue
-   Located in United Kingdom
-   Founded in 2016

Meta for Business

-   By Meta
-   Located in United States
-   Founded in 2018

## Popular Comparisons

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.83 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

vs

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4.4

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4.6

4.4

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[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.83 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

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$5

4.6

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4.5

4.7

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[Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/)

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[Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/)[4.57 (1,135)](https://www.capterra.com/p/210733/Snapchat/reviews/)

Contact vendor for pricing

Price

$5

4.4

Features

4.5

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/210733-213257/Snapchat-vs-Facebook)

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.83 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

vs

[Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[4.69 (3,420)](https://www.capterra.com/p/159351/Zoho-Social/reviews/)

$99.99/month

Price

$15/month

4.6

Features

4.5

4.7

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/159351-187198/Zoho-Social-vs-Smarterqueue)

[Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/)

vs

[Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[4.69 (3,420)](https://www.capterra.com/p/159351/Zoho-Social/reviews/)

Contact vendor for pricing

Price

$15/month

4.4

Features

4.5

4.4

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/159351-213257/Zoho-Social-vs-Facebook)

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.83 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,230)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$99.99/month

Price

$15/month

4.6

Features

4.4

4.7

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/171840-187198/HubSpot-Marketing-vs-Smarterqueue)

[Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/)

vs

[Twitter/X](https://www.capterra.com/p/214056/Twitter/)[4.52 (1,801)](https://www.capterra.com/p/214056/Twitter/reviews/)

Contact vendor for pricing

Price

Contact vendor for pricing

4.4

Features

4.4

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/213257-214056/Facebook-vs-Twitter)

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.83 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

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$99.99/month

Price

$13/month

4.6

Features

4.4

4.7

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-187198/MailChimp-vs-Smarterqueue)

[Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/)

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[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,796)](https://www.capterra.com/p/121701/HootSuite/reviews/)

Contact vendor for pricing

Price

$249/month

4.4

Features

4.3

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/121701-213257/HootSuite-vs-Facebook)

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.83 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

vs

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,796)](https://www.capterra.com/p/121701/HootSuite/reviews/)

$99.99/month

Price

$249/month

4.6

Features

4.3

4.7

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/121701-187198/HootSuite-vs-Smarterqueue)

[Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/)

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[Buffer](https://www.capterra.com/p/143492/Buffer/)[4.51 (1,491)](https://www.capterra.com/p/143492/Buffer/reviews/)

Contact vendor for pricing

Price

$6/month

4.4

Features

4.3

4.4

Ease of Use

4.6

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