# Compare Showell vs Wingmate 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Showell and Wingmate based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/191759-194762/Showell-vs-Wingmate --- # Showell vs Wingmate Features and Cost Comparison Last updated March 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: ShowellWingmate2/4 selected [Showell](https://www.capterra.com/p/191759/Showell/)[4.6 (186)](https://www.capterra.com/p/191759/Showell/reviews/) [Wingmate](https://www.capterra.com/p/194762/Wingmate/)[4.6 (100)](https://www.capterra.com/p/194762/Wingmate/reviews/) [## Showell](https://www.capterra.com/p/191759/Showell/)[4.6 (186)](https://www.capterra.com/p/191759/Showell/reviews/) Starting Price €0.01/month Value-for-Money 4.4 Functionality 4.3 Ease of Use 4.6 Customer Service 4.7 Reviews Sentiment Based on [186 reviews](#user-reviews) Positive 175 Neutral 11 Negative 0 [## Wingmate](https://www.capterra.com/p/194762/Wingmate/)[4.6 (100)](https://www.capterra.com/p/194762/Wingmate/reviews/) Starting Price $30.00/month Value-for-Money 4.5 Functionality 4.3 Ease of Use 4.7 Customer Service 4.7 Reviews Sentiment Based on [100 reviews](#user-reviews) Positive 96 Neutral 4 Negative 0 ## Summary * * * Features in Sales Content Management Software Best performer 35 / 50 Only Showell - Audio File Management - Audio/Video Recording - Call Recording 33 / 50 Only Wingmate - Calendar Management - Campaign Management - Chat/Messaging User satisfaction User satisfaction 4.6 User reviews[186](https://www.capterra.com/p/191759/Showell/reviews/) Ease of use 4.6 Functionality 4.3 Value for money 4.4 Customer support 4.7 User satisfaction 4.6 User reviews[100](https://www.capterra.com/p/194762/Wingmate/reviews/) Ease of use 4.7 Functionality 4.3 Value for money 4.5 Customer support 4.7 Price starts from Price starts from €0.01Other, Per Month - Free version - Free trial Price starts from $30Per User, Per Month - Free version - Free trial Best for Best for Sales enablement solution built for mid-size and large companies with a field sales team and/or dealer network. Best for Field Service Companies, Enterprise, Small and Medium-sized businesses, People-driven Organizations ## User reviews Pros & cons AMB Anna-Mari B. Marketing Manager > "Managing and updating sales and marketing materials is simple and efficient, ensuring that teams always have access to the..." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___7042149) Samy B. Sales and Business Developper > "On the admin side, sometimes loading new documents doesn't work properly, or at least takes a long time to initialise between..." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6138400) OnS Oisín S. Marketing Assistant > "Very good due to having analytics and seeing what works best for each type of customer, industry & role specific" [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___7023539) JPL Juan Pedro L. Regional Commercial Director > "The main problem is people that do not get use to using platforms like Showell and it is hard to get them to try and use the..." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___4686411) VS Valentin S. Sales > "It allows me to quickly find what I need and share content with clients without any lag or distractions." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6826542) GT Gautier T. Support Engineer > "As this software is designed to be used on a tablet, the user experience on a computer is not as good as on a mobile platform." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___2970969) OnS Oisín S. Marketing Assistant > "The ability to make files accessible for the whole team." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___7023539) MS Maria S. Marketing Communications Specialis > "No preview mode in admin access, not possible to customize the background and the video" [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___3061567) JM José M. Key Account Digital Sales > "Easy to use and share documents with our clients and the customer support is always quick to help and effective." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___7023514) TM Tim M. President > "Somewhat difficult to figure out the registration process." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___3556457) VS Valentin S. Sales > "I can easily access and share the right materials at the right time, even offline." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6826542) KG Kerri G. Customer Service Manager > "As far as I am aware, this isn't something that is viewable yet." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___4680010) SK Stuart K. Field Sales Operations > "Showell is great at consolidating sales and marketing materials. As every customer is different, giving the salesperson the..." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6134806) OZ Omar Z. Latin America Sales > "Only, sometimes I don't have access to internet networks and I can't update the data." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___2859015) JB Jodie B. Product Marketing Manager > "The notification feature is great because it keeps our sales team in the loop whenever new content is added or changed. Plus,..." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6168540) MZ Mohamed Z. Technical sales engineer > "some graphics features are not usable on laptop without mouse" [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___2973333) TK Tove K. Marketing Coordinator > "It gives me all the tools to manage marketing and sales content for our sales team and the ability to analyze content views..." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6118172) RM Raffy M. Consultant > "CANNOT FIND/SEARCH WITHIN THE DOCUMENT (EXAMPLE: PDF)," [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___2930562) CG Claes G. Sales Manager Teamleader > "showell has opened many new doors for me as a seller and contributes to really high quality in my daily work." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6563314) AB Andre B. Account Manager - Surface Drills > "All the inter linking features and nodes are not that clear. " [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___2960192) EC Eva C. Customer Success Officer > "I like how easy it was to share multiple presentations with clients at once without having to share large files, only a link." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6319345) JP Jori P. Business Unit MAnager > "From reporting is bit hard to get the information I would like to get." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___2912372) FM Fiammetta M. Content and Speaker Officer > "We used showell for internal communication between the company for our weekly newsletter, it was easy to use and to share..." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6313155) TP Tomi P. Machinery salesman > "You cant copy any content or text." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___3044672) Patryk G. Junior Salesman > "It's easy to give a product presentation using the content on Showell." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6342267) DP Daniel P. Sales Engineer > "In itself, the change of account is sometimes annoying; it would be good if certain documents could be stored together for..." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___2761130) SK Stuart K. Field Sales Operations > "Having the analytics is also a great way to gain insight in to which type of materials work best for our sales team." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6134806) DP Daniel P. Sales Engineer > "no search function available in a PDF (or not intuitive to find)" [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___2761130) Joe W. Regional Sales Manager > "Ease of use and the fact that all of your sales collateral is at hand easily. " [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6760335) ME Maaret E. Sales & Marketing Coordinator > "Can´t come up with anything at this moment." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___3005373) NT Noortje T. Multimedia designer > "For internal sharing of many and large files, it makes it very difficult and a teams is easier." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___6151658) TL Timo L. ceo > "Message from our sales team is: we cannot anymore work without this presentation system." [See full review](https://www.capterra.com/p/191759/Showell/#Capterra___2445849) [View Reviews](https://www.capterra.com/p/191759/Showell/reviews/) JS Jason S. Public Sector and Major Account Coordinator > "I love how they integrated AI and I can take a picture of a business card and notes and it will automatically..." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___6858005) Jessica S. Office Administrator > "One of the biggest drawbacks is the lack of a built-in framework or standardized structure." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___7117705) VR Verified Reviewer Director of Growth and Culture > "The pipeline view is the best and managing/moving the cards will help you manage your sales process and close..." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___6876735) Jessica S. Office Administrator > "This can make it harder to maintain a clear and consistent view of activity." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___7117705) VR Verified Reviewer Truck Operations Manager > "The ease of use of Wingmate’s tools has been highly beneficial, providing us with a competitive advantage..." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___7105416) TG Thomas G. Chief Operations Officer > "We realized we had been paying for services that had not received any material usage for those two years,..." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___6293665) LM Larry M. Sales Representative > "I find that it helps me to be more organized and on top of my task." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___7036034) TG Thomas G. Chief Operations Officer > "At this point, we will continue to pay for the remainder of the term - again, this was our fault ultimately,..." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___6293665) Chase G. Owner > "The level of support is unmatched compared to other CRM platforms we have used previously." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___7105401) KS Kevin S. Service Manager > "It can be redundant to our Pipedrive CRM so it's not always used to the end of a process." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___3004560) VR Verified Reviewer Director of Growth and Culture > "Mobile-friendly, nice map feature, good Kanban style board for managing leads." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___6876735) VR Verified Reviewer Process Improvement Champion > "So far there does not seem to be a way to connect directly with Power BI to do our own analysis." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___3004325) VR Verified Reviewer Director of Growth and Culture > "Wingmate is good for relationship and activity management." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___6876735) KS Kevin S. Service Manager > "Does not integrate with Jonas ERP software." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___3004560) VR Verified Reviewer Sales Operations Analyst > "So far it's been very useful to our scope of operations." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___7055298) SD Steve D. Driver 112 > "Too much emails or notification, sometimes.." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___3004511) PM Paul M. Director > "It permits our business to obtain traction in our industry." [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___6357398) VR Verified Reviewer RFR/SOC > "The UI seems outdated I suggest some improvement on this" [See full review](https://www.capterra.com/p/194762/Wingmate/#Capterra___3005802) [View Reviews](https://www.capterra.com/p/194762/Wingmate/reviews/) ## User interface 4.57 (186) [Wingmate](https://www.capterra.com/p/194762/Wingmate/) 4.57 (100) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Showell Top features 35/50 - Activity Dashboard - Activity Tracking - AI Copilot - Alerts/Notifications - API - Appointment Scheduling - Audio File Management - Audio/Video Recording - Calendar Management - Call Recording - Campaign Management - Chat/Messaging - Collaboration Tools - Contact Database - Contact Management - Content Delivery - Content Library - Content Management - CRM - Customizable Branding - Customizable Templates - Document Management - Document Storage - Email Management - Email Templates - Email Tracking - Engagement Tracking - For Sales Teams/Organizations - Generative AI - Interaction Tracking - Lead Capture - Lead Management - Lead Nurturing - Lead Qualification - Meeting Management - Microsoft Outlook Integration - Performance Management - Personalization - Prospecting Tools - Real-Time Notifications - Reporting/Analytics - Reporting & Statistics - Sales Onboarding & Training - Sales Trend Analysis - Scheduling - Social Media Integration - Task Management - Template Management - Third-Party Integrations - User Management [See all features](https://www.capterra.com/p/191759/Showell/#features) Wingmate 33/50 - Activity Dashboard - Activity Tracking - AI Copilot - Alerts/Notifications - API - Appointment Scheduling - Audio File Management - Audio/Video Recording - Calendar Management - Call Recording - Campaign Management - Chat/Messaging - Collaboration Tools - Contact Database - Contact Management - Content Delivery - Content Library - Content Management - CRM - Customizable Branding - Customizable Templates - Document Management - Document Storage - Email Management - Email Templates - Email Tracking - Engagement Tracking - For Sales Teams/Organizations - Generative AI - Interaction Tracking - Lead Capture - Lead Management - Lead Nurturing - Lead Qualification - Meeting Management - Microsoft Outlook Integration - Performance Management - Personalization - Prospecting Tools - Real-Time Notifications - Reporting/Analytics - Reporting & Statistics - Sales Onboarding & Training - Sales Trend Analysis - Scheduling - Social Media Integration - Task Management - Template Management - Third-Party Integrations - User Management [See all features](https://www.capterra.com/p/194762/Wingmate/#features) ### Recognition No recognitions have been awarded to Showell No recognitions have been awarded to Wingmate ### Deployment & support Showell Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Wingmate Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Showell - By Showell - Located in Finland - Founded in 2012 Wingmate - By Wingmate - Located in Canada - Founded in 2018 ## 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