# Compare Gmail vs Campaigner 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Gmail and Campaigner based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/202338-266291/Gmail-vs-Campaigner

---

# Gmail vs Campaigner Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

GmailCampaigner2/4 selected

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.8 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.9 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

[## Gmail](https://www.capterra.com/p/202338/Gmail/)[4.8 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.8

Functionality

4.7

Ease of Use

4.8

Customer Service

4.4

Reviews Sentiment

Based on [13,404 reviews](#user-reviews)

Positive

13,174

Neutral

199

Negative

31

[## Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.9 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

Starting Price

$14.00/month

Value-for-Money

3.8

Functionality

3.7

Ease of Use

3.7

Customer Service

3.9

Reviews Sentiment

Based on [428 reviews](#user-reviews)

Positive

327

Neutral

57

Negative

44

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

## Summary

* * *

Key features rated by users

Features selected based on 14,205 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Feature ratings

Email Campaign Management

4.5

Campaign Scheduling

NA

Newsletter Management

NA

Email Tracking

4.5

Customizable Branding

NA

\--%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

3.5

Campaign Scheduling

5.0

Newsletter Management

NA

Email Tracking

\--

Customizable Branding

\--

User satisfaction

User satisfaction

4.8

User reviews[13,404](https://www.capterra.com/p/202338/Gmail/reviews/)

Ease of use

4.8

Functionality

4.7

Value for money

4.8

Customer support

4.4

User satisfaction

3.9

User reviews[428](https://www.capterra.com/p/266291/Campaigner/reviews/)

Ease of use

3.7

Functionality

3.7

Value for money

3.8

Customer support

3.9

Price starts from

Price starts from

\--

-   Free version
-   Free trial

Price starts from

$14Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Designed for businesses of all types and sizes, it is a cloud-based email marketing solution that assists with creating custom professional email addresses, sending bulk emails, and more.

Best for

Campaigner provides easy-to-use, scalable email marketing and automation capabilities for SMB and mid-market businesses. We also work with high-volume senders.

## User reviews

Pros & cons

VR

Verified Reviewer

Accountant

> "It keeps my emails organized, has a powerful search feature, and works seamlessly with other Google tools, which makes managing my communication much easier"

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7069272)

Enguerran M.

Fullstack Web Developer

> "The user interface becomes cluttered when users have multiple threads and the 'Labels' system lacks intuitive design for some users because it provides more flexibility than standard folder..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7147870)

Sven S.

Director

> "The strong search function, smart inbox organization, and seamless integration with other Google tools like Calendar and Drive are especially helpful in a busy work environment."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

AB

Andreja B.

Senior Platform Engineer

> "Additionally, the mobile interface is starting to feel a bit overcrowded with the forced integration of Chat and Meet at the bottom of the screen, reducing the space dedicated to reading..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7146677)

JPN

Jean-Pierre N.

Instructional Designer

> "I like the free storage, search, amazing spam filtering, and seamless integration with Google Docs, Drive, accessiblity accros may devices."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7068518)

Rahul W.

Student

> "i really dont like the new layout with the chat and meet tabs taking up space i never use those features and they just make the screen feel cluttered it was much better when it was just a..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7064417)

Taquina D.

Managing Partner

> "Labels, filters, and the powerful search feature save me time, and the integration with Google Drive and Calendar keeps everything connected in one place."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7150017)

BY

Brian Y.

Visa Consulting Specialist

> "I hate when my add-ons sometimes malfunction, or even when notifications take a long time on my phone because a client could have lost his or her slot after missing a time-sensitive consular..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7064815)

BY

Brian Y.

Visa Consulting Specialist

> "Gmail has played the fundamental role in my visa consulting practice, enabling to store client emails, forms, and consular messages in a searchable and well-organized way in a reasonably..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7064815)

NC

Nikki C.

Permit Technician

> "Additionally, while it offers a lot of features, the settings and customization options can feel overwhelming and not very intuitive if you’re trying to fine-tune your inbox experience."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7136268)

Rahul W.

Student

> "the search feature is honestly the best part because i can type one keyword and instantly find an email from five years ago it saves me so much time when i am looking for old receipts or..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7064417)

CC

Cody C.

Warehouse Team Lead

> "Trying to delete emails can be a little difficult as when you sort by age, it sometimes only gives you a small amount of the emails for the requested dates."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7069799)

MY

Melyssa Y.

Manager

> "Customization options like labels, filters, and priority inbox allow you to tailor your experience to fit your workflow. Whether you’re managing personal emails or handling professional..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7122562)

Sven S.

Director

> "Some users may also find Gmail’s organization system less traditional than classic folder-based email clients, and privacy concerns are sometimes mentioned as a drawback."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

RR

Rebecca R.

Production manager

> "The powerful search tools, strong spam filtering, and integration with other Google services like Drive and Calendar add a lot of convenience. While inbox organization can take some effort..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7139330)

TH

Trinity H.

Teacher

> "Additionally, customization options are somewhat limited compared to other email platforms, and the layout can feel cluttered at times."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7143621)

VP

Valentin P.

Administration Manager

> "We have also used customisation options such as signatures, forwarding rules, shared mailbox access, and filters, which are very useful in a business environment."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7139079)

Gina M.

Online Business Service Provider

> "another thing I don't like about gmail is if you try and send an email with a large attachment, the email does not go through, it does not get saved as a Draft, you do not receive a warning..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6867879)

AD

Aaron D.

Tech Specialist

> "The amount of features you get with your gmail account is very good deal especially if you pay for the built in gemini features that helps summarize email threads and can tell you by..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7047935)

RR

Rebecca R.

Production manager

> "It can also be a bit overwhelming to manage a high volume of emails if you don’t stay on top of organization tools like labels and folders."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7139330)

VR

Verified Reviewer

Sr. SDET

> "It works smoothly with tools like Google Drive, Google Calendar, and Google Meet, making it easy to attach files, schedule events, or jump into meetings."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7127095)

Mahendra K.

Self

> "The drawbacks of Gmails are limited, one being the spam emails and advertisements once the email spreads to a third party."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7069309)

Sven S.

Director

> "Google Mail offers excellent email organization with labels, filters, categories, and automatic sorting into tabs like Primary, Promotions, and Social, which makes it easy to stay on top of..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

Stephanie W.

Owner

> "I don't like that I couln't find a free app for my Macbook where I can have multiple accounts logged in at once like on my Iphone."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7116547)

MTM

Mishell Tera M.

Managing DIRECTOR

> "It is fast, dependable, and the mobile app is exceptionally user-friendly. While the storage limits can be a hurdle for long-term users, the sheer convenience of having my email, calendar,..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7106726)

KB

Katie B.

Business analyst

> "I find when you are searching for an email ,the search functions isnt great and you can be trailing through a lot of emails to find the email you need."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7118620)

AA

Ashley A.

Volunteer

> "It's best from securing my account, help me keeping my records, help me retaining my contacts, helping me to access my documentation"

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7100056)

ES

Ehsan S.

Production Manager

> "Syncing hiccups every now and then and insufficient advanced customization can ruin workflow, although coping with massive quantities of emails during ramp-up production necessitates manual..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7012037)

Crystal O.

Librarian

> "It plays nicely with sharing sheets, docs, slides, etc and organizes emails and attachments in a cohesive manner."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7063824)

SQ

Sara Q.

School Counselor

> "Sometimes it doesn't sort things correctly between spam, priority, social, and other inboxes, so I have to look for emails."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7121644)

RJ

Rashaad J.

Junior A and R Associate

> "The search feature is one of the biggest strengths in my opinion, especially when you need to quickly find an old conversation, a contract, or a shared file from several weeks ago."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7149417)

RH

Ronisha H.

Entrepreneur

> "The storage is a big thing for me and here lately even when you delete a lot it still says you are running out storage forcing you to pay for more."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7048348)

JS

Jack S.

Finance Director

> "The search function is really handy even when I’m juggling conversations with several people at once, I can dig up an old brief or message within seconds."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7069210)

Sven S.

Director

> "On mobile, a few features are not as complete as in the web version, which can occasionally limit flexibility for advanced users."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

David V.

Lead Developer

> "Gmail provides great value for money. If you run your business through email, then Gmail is a must for customer support, mobile access, and customization options."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7073665)

VR

Verified Reviewer

Project Management

> "I don’t like that subfolders can’t be hidden, and the integration with Google Calendar reminders can be a bit unreliable."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7067092)

Patricia L.

Operations Manager

> "Gmail is the best account from my account for sharing files and communicating with my colleagues in the organization with google hangouts."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7129378)

PT

Peiyuan T.

Engineer

> "Once an email is permanently removed from the inbox or trash folder, it cannot be restored through standard recovery methods."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7052512)

VR

Verified Reviewer

CSR

> "Gmail provides excellent value, especially since the standard version is free and includes a large storage allowance shared with Google Drive and other Google services."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7111504)

RJ

Rashaad J.

Junior A and R Associate

> "If the organization is not very structured, notification syncing can sometimes be a bit inconsistent depending on the devices being used."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7149417)

Nathaniel C.

Account Executive

> "Features like Smart Compose, powerful search, labels, and filters make managing high email volume simple and efficient."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7085322)

VR

Verified Reviewer

Technician

> "I sometimes am unable to find certain email threads even when searching exact names found in the title of threads."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7109633)

Enguerran M.

Fullstack Web Developer

> "The integration with the rest of the Google Workspace (especially Drive and Calendar) is seamless and essential for my daily workflow."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7147870)

JS

Johnathan S.

Database Developer

> "I faced forwarding issues many times when I wanted to filter some important mails and avoid receiving promotions in my pro email address."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7047738)

VR

Verified Reviewer

CSR

> "These tools allow users to organize their inbox efficiently and tailor the email workflow to their needs."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7111504)

VR

Verified Reviewer

Head of marketing

> "What I like least is that for some reason it stopped feeding me incoming emails out of the blue, and missed an important meeting because of it. Although I reset my phone, it still not..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7075000)

Sven S.

Director

> "In addition, the close integration with other Google services adds a lot of convenience, especially when switching between email, calendar, files, and meetings."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7128928)

AR

Andrew R.

Virtual Logistics Agent

> "Storage limitations, Synchronization delays, Spam filter accuracy, Privacy concerns."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7049575)

JH

Jeff H.

Account Executive

> "Gmail is used all day every day in my role - the overall experience has been very positive because I need to respond quickly, not lose track of conversations, and the new AI tool they built..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7071060)

MY

Melyssa Y.

Manager

> "Limited Customer Support for Free Users If something goes wrong, it can be hard to get direct help unless you’re using a paid Google Workspace account."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7122562)

Angel L.

Office Manager

> "There are never any problems with the Gmail server, and it never lets us down vs using other domain servers, it's always crashing and never has enough storage."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7056933)

MY

Melyssa Y.

Manager

> "Ads in Inbox (especially in the Promotions tab), which can make the inbox feel less clean or more commercial."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7122562)

SV

Sammi V.

Senior Client Manager

> "I really like the built-in spam protection, automatic sorting into tabs (Primary, Promotions, Social), and integration with other Google Workspace apps like Drive, Calendar, and Meet."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7044781)

EK

Ernest K.

Accounting Professional, CPA candidate

> "The automatic sorting isn’t always accurate — some important emails end up in the promotions tab. And the free storage fills up quickly if you receive a lot of attachments."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7031938)

ES

Ehsan S.

Production Manager

> "Easy-to-use interface and powerful search in Gmail means working with inbox using filters and labels is easy; customization capabilities align experience to production workflows and..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7012037)

Harshul S.

Senior. Technical Support Specialist for Network Operations

> "There are small annoyances like cluttered threads or limited customization, but nothing major that stops me from using it."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7131802)

DS

Danielli S.

Architect

> "This feature streamlines the process of accessing services, eliminating the need to create and memorize additional passwords, and this integration also gives me greater confidence and..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6854511)

DC

Daniel C.

Benefits and Compliance Manager

> "I think the layout and ability to compose and edit emails is not quite as good as Outlook. "

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7143211)

OP

Olivia P.

Senior Technical Strategist

> "Smooth experience, smart inbox sorting, strong spam protection, reliable syncing across devices, and great integration with other Google products."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7041392)

VR

Verified Reviewer

Crisis Intervention Peer Specialist

> "I sometimes have issues with sent emails going to a "queued" folder rather than actually sending but that could be on my side as my son doesnt experience this."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7121502)

Nathaniel C.

Account Executive

> "Gmail offers unmatched reliability, intuitive design, and seamless integration with the broader Google Workspace ecosystem."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7085322)

EH

Elizabeth H.

MYSELF

> "Only con is the spam and now they have added a "promotions" folder where spam can still sneak in. "

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7069844)

Montesan B.

Marketing Consultant

> "Gmail has a schedule send feature which allows me to customize my preferred time when i want my emails to be delivered."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6874651)

AP

Abdiel P.

ait

> "There isnt much i dislike about Gmail, maybe that sometimes it flags some emails as spam, but that happens in every email tool."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7050058)

RR

Richard R.

IT Support Manager

> "Feature-rich, but allows the ability to manage email sending from different devices, seamlessly and you can pick up from one device to another, custom signatures, delayed email sending is..."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6837917)

AM

Anna M.

Customer Service Agent

> "It’s no longer possible to create a new Gmail account without providing a phone number for verification."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7132031)

SY

Salimata Y.

Officer,Financial Center Assistant Manager

> "I use Gmail as my main platform for both professional and personal emails — it’s a reliable service that offers good organization and efficient message management."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6831969)

MK

Mohammed K.

Teacher

> "the attaching big files not supported, and promotion emails are annoying and there no how to stop that."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7103433)

KS

Katie S.

Operations Manager

> "It keeps my inbox organized, makes searching fast, and works seamlessly with Google Drive and Calendar, which makes daily work much smoother."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6881663)

Swarnima G.

Software Engineer

> "Most of the time, help comes from articles or community discussions rather than direct assistance, which can be frustrating when dealing with specific issues."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7138198)

RH

Renee H.

Manager

> "Its one of the main support systems to our business, we have several emails that we use daily and need to toggle between based on needs."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7088539)

Zach P.

Marketing Coordinator

> "This can lead to you missing important emails if you don't pay as close attention to these email subfolders."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7104646)

April V.

Loan Processor

> "The search, labels, and filtering tools save time, and it integrates seamlessly with other tools I use daily."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7070611)

JB

Juan B.

BDR

> "If you prefer a comprehensive email suite that caters to various needs or simply excel at utilizing email’s features in a highly specialized manner, then Gmail falls short."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___6834950)

VW

Victoria W.

Occupational therapy assistant

> "Gmail offers multiple ways to help store and customize your email for better organization which is also helpful when trying to clear out your inbox while saving emails that are important."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7044658)

Charlie L.

Videographer and Editor

> "Recently, they've added an unsubscribe button up top, but I've found that not to work as well as manually doing it."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7099338)

LH

Luke H.

Financial Advisor

> "Many professional email providers condition you to manage your emails with a bodthered interface and Gmail solves this issue, freely."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7055642)

DR

Delores R.

administrative assistant

> "The least I like about Gmail is having an issue with how to view my messages while having multiple emails."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7052776)

LH

Luke H.

Financial Advisor

> "My favorite part is definitely its capabilities to manage external emails such as Hotmail, Yahoo Mail or even enterprise email addresses."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7055642)

MH

Michael H.

President

> "My biggest problem with Gmail is the occasional sluggishness, particularly on the mobile app for me."

[See full review](https://www.capterra.com/p/202338/Gmail/#Capterra___7070243)

[View Reviews](https://www.capterra.com/p/202338/Gmail/reviews/)

SB

Sarah B.

Research Analyst

> "It is supportive of mid tier type businesses it uses artificial intelligence to push/force emails for individuals with an extensive..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4971197)

JM

Jonathan M.

Business Development and Marketing Lead

> "It lack email marketing capabilities for global enterprise organizations."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___6089160)

Andrew H.

Head of Donor Engagement

> "In a single sentence, it's the software I encourage others to purchase more than any other."

[See full review](https://www.capterra.com/p/266291/Campaigner/#GetApp___6424661)

SF

Sam F.

CEO

> "Campaigner couldn't even match the open rates on that segment that our previous ESP could achieve on our entire list (including inactive)...."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805)

SF

Sam F.

CEO

> "The only redeeming feature of Campaigner is their sales team who are great at selling you a dream: deliverability experts, a dedicated..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805)

Abhishek S.

Associate Consultant

> "They lack the responsive promptness even to make changes in the subscription plans."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4479861)

BG

Brian G.

Festival Director

> "After analyzing the numbers after time, we have learned when is the best time to send, which formats work best, and it helped us optimize..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

TK

Troy K.

CEO/Founder

> "The platform is old and couldn't even convert a design to a text version."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028)

Abhishek S.

Associate Consultant

> "Another best feature of this software is its integration with social media."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4479861)

TK

Troy K.

CEO/Founder

> "The design features to layout and design creative emails is horrid."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028)

BG

Brian G.

Festival Director

> "It provides a great way to connect and inform our customers, and we get many action items, clicks, and responses."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

SF

Sam F.

CEO

> "I'm now trying to cancel our account but of course, Campaigner got what they wanted - a 6-month agreement and now don't care about providing..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805)

LA

Laurie A.

Marketing Manager

> "The user interface is intuitive and the new drag-and-drop editor has made development of email campaigns much faster and easier."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3130560)

MM

Milan M.

CPA

> "The full email campaign editor does not function like Microsoft word. When you hit <<ENTER>> it gives too many spaces or line breaks."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3464719)

HB

Hannah B.

Digital Content Specialist

> "It didn't take a ton of specialized knowledge to make a nice-looking email, building segments and sending emails was intuitive, glitches..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3108065)

MM

Michael M.

Manager

> "Glitchiness and random issues occur with no rhyme or reason."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3729842)

SS

Scott S.

Company Owner

> "Our team primarily uses the platform for transactional emails and it does a good job meeting the demands."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3204314)

MM

Muofunanya M.

Creative Director

> "Very Overpriced, billing department is garbage, alot of my mailing goes to spam even when marked as 'not spam', media library not good"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3456603)

WW

Wil W.

Customer Training and Support Rep

> "Using the Reports provided by Campaigner following email campaigns makes analyzing customer interactions with communications easy."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3476851)

TK

Troy K.

CEO/Founder

> "Also its email automation/funnel system is really laughable."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028)

CB

Cindi B.

Sr. Development Officer

> "It allows us to track current/updated information for our alumni. And, it has been useful in sending Alumni e-newsletters, and invites to..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2381332)

BG

Brian G.

Festival Director

> "The image library is very confusing. If we use an image in our email, we would expect it to be saved in the Image Library for future use...."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

VR

Verified Reviewer

Head of Production

> "It is appealing the easy email builder and the choice of email design"

[See full review](https://www.capterra.com/p/266291/Campaigner/#GetApp___4284523)

JW

Jennifer W.

Paranormal tour guide

> "The product lacks a free version or trial."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4716299)

RR

Roger R.

Senior Marketing Consultant

> "The email campaign and forms setup are intuitive and flexible, allowing creativity while maintaining ease of use."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3456896)

BG

Brian G.

Festival Director

> "Then we repaste it into Campaigner, for reasons unknown sometimes the formatting becomes corrupted, esp when using tables."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

MR

Maria R.

Communications Advisor

> "Campaigner is really easy to use and allows you to create beautiful, visually appealing and versatile newsletters seamlessly."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3179965)

FP

Frank P.

EVP Marketing

> "I am not only disappointed in the functionality of the platform, but when I purchases the service I was promised a solution to spambot..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3477026)

BM

Bill M.

Electronic Messaging Coordinator

> "We are able to deploy a campaign very quickly versus our previous method that took days."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3138553)

RS

Ronald S.

General Manager

> "The system has all of the features that we need, but the only (minor) issue is occasional "lagging" of website response and occasional..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2338996)

LA

Laurie A.

Marketing Manager

> "It is easy to navigate the system to create our lists, email campaigns, etc."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3130560)

SF

Sam F.

CEO

> "This is a classic case of bait-and-switch."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805)

MR

Margaret R.

Assisting in Marketing

> "What makes this particular program effective is it's easy to use for a non-computer savvy person and customer support is there to walk..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3108193)

JP

Jason P.

Director of Marketing & Research

> "Sometimes Campaigner is caps sensitive with linked documents, which will sever links if you're not careful and unless you pull it into html..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2677122)

NK

Nicolette K.

Owner

> "I can send out mass emails to my clients with ease. "

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3144492)

LG

Lauren G.

Chief Community Officer

> "A competitor flagged our first message as spam due to phrases like loan, get capital quickly, etc. and had no clarity on how to get this..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2452071)

SG

Steven G.

Founder

> "Campaigner's learning curve on the software isn't difficult and the data showing how many of our emails were opened have been the high..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2575789)

BG

Brian G.

Festival Director

> "Their stock HTML compiler is OK, but becomes tedious and lacks features."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

JW

Jennifer W.

Paranormal tour guide

> "The product is easy to set up and use, the dashboard is great."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4716299)

BM

Bill M.

Electronic Messaging Coordinator

> "This product is not responsive for smaller screens such as laptops."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3138553)

LB

Levent B.

Director, Division Marketing Services

> "Plenty of features such as segmentation, list management, sign up forms, good reporting."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2503552)

Abhishek S.

Associate Consultant

> "Poor customer support."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4479861)

CA

Courtney A.

Undergrad Advisor

> "I can create different groups and email them separately. Plus, it gives me robust insights about open and click rates."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2373113)

SP

Shelley P.

Marketing Coordinator

> "Repeating the formatting to fix those issues is time-wasting and frustrating since it usually doesn't work."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3163398)

HM

Howard M.

Account Manager

> "I am pleased with the transmission results and the data obtained. And as a Canadian company, we are pleased with paying in CDN $. But..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2437445)

AF

Andrew F.

sales manager

> "the worst part is the very nature of email campaigns themselves ( and not the software ) by law, it's too easy for people to unsubscribe, ..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2444001)

MF

Margaret F.

IT manager

> "I have found that in the few times I have had to call customer support they are knowledgeable about the product and my issue. "

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3181923)

Nurul Aishah G.

Personal Banker

> "I don't like the dashboard design, especially when navigating the menus and settings."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3182981)

ML

Max L.

Owner

> "The analysis reports are good but need some more features."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3127154)

SP

Shelley P.

Marketing Coordinator

> "The editor is easy to use but the formatting in the final emails is often messed up and not as it was designed."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3163398)

KS

Kim S.

Administrative Assistant

> "We mostly use the drag and drop and have found it helpful to be able to create our own emails and change them as we need."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2327330)

RR

Roger R.

Senior Marketing Consultant

> "Slow response time and/or latency seems to occur at peak hours."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3456896)

KB

Kareem B.

President

> "It was very easy to navigate which allowed our team to not have to waist time worrying about how to run the software."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3228138)

MT

Marc T.

owner

> "For the infrequent use i feel that it is expensive and will likely be looking to move my marketing elsewhere."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3176866)

OT

Orly T.

Music Teacher

> "It is very easy to upload photos and text, and start from a blank page"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3483915)

VS

Vivian S.

Program Manager

> "Even when I have sent the whitelist address, there are still problems--including my own e-mail!"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3124639)

JP

Jason P.

Director of Marketing & Research

> "The interface is very user friendly allowing for drag and drop editiong or html editor features make Campaigner a breeze to work with. "

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2677122)

SF

Sam F.

CEO

> "All I can say is STAY AWAY."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805)

PA

Pablo A.

Marketing

> "The easy way to work with it, the control on the lists and you service support"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3168606)

TK

Troy K.

CEO/Founder

> "Terrible."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028)

KH

Kristy H.

Development and Communications Coordinator

> "This program is easy to use to produce professional emails to our members and friends."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3196425)

LS

Lloyd S.

Owner

> "Sometimes it does not like wat I entered and I have to redo the newsletter again."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3108144)

LG

Lisa G.

CFO

> "Campaigner is easy to use, and allows for storage of a lot of contacts (unlike some other platforms that charge you based on number of..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2503226)

DA

Darren A.

VP Sales

> "I had to cancel my service after using them for more than 5 years because they were reviewing my emails and questioning their validity in..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2502824)

VS

Vivian S.

Program Manager

> "Campaigner has very a very user-friendly, logical user interface and is very versatile."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3124639)

WH

Wendy H.

Director of Communications

> "The site seems a little out of date and can be clunky often."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3154819)

LG

Lauren G.

Chief Community Officer

> "Campaigner made it easy to set up our messages, tailor segments for different audiences, and get the word out fast."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2452071)

BP

Brian P.

President

> "Not able to integrate with our website. "

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3118846)

LG

Lisa G.

CFO

> "They also have a great agency feature and let you setup and manage sub-accounts."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2503226)

JB

JL B.

owner

> "Then, when you send addresses that are not active, it goes into the bit bucket and there is no reporting that those addresses have been..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2744408)

MK

Marina K.

Founder

> "I love how I can save my emails in different categories with different themes, and find them super easy"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2583476)

RM

Roseline M.

Manager of Projects

> "I think the Constant Contact is the competition and offers way better flow and experience, however if you MUST use a tool whose data is..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2547079)

MC

Mike C.

General Manager

> "Campaigner is an easy to use email marketing tool that provides good value"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3202909)

HK

Holly K.

Sr. Communications Advisor

> "There tend to be spacing issues (usually too many spaces between articles) that I am unable to adjust and always have to call tech support..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2368939)

DP

Dmitrii P.

marketing director

> "Campaigner makes loading contacts and sending out and tracking email campaigns easy."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2355640)

CW

Chaiya W.

Marketing Director

> "it started to get slow and stop loading pages and would not be able to redirect me to any of my previous pages."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2332250)

Catherine Q.

Head of Marketing

> "The interface is intuitive and easy to use, unlike others that I've tried."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3116712)

RT

Roger T.

Executive Director

> "It's a little hard to format, requiring a little jumping through hoops to get at HTML formatting. And it doesn't quite integrate that well..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2557092)

DA

Darrell A.

president

> "it allow me to easily communicate with my target audience via my lists"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2470872)

PM

Paula M.

Partner

> "We want to email our customers with a nice letter and some pictures but their templates are too high marketing for this."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2465928)

[View Reviews](https://www.capterra.com/p/266291/Campaigner/reviews/)

## User interface

[Gmail](https://www.capterra.com/p/202338/Gmail/)

4.81 (13,404)

[Campaigner](https://www.capterra.com/p/266291/Campaigner/)

3.93 (428)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Gmail

11/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/202338/Gmail/#features)

Campaigner

Top features

34/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/266291/Campaigner/#features)

### Recognition

Gmail is recognized as a top-rated tool in 3 Capterra Shortlist reports

Best Value Email ManagementSoftware (2026) 

No recognitions have been awarded to Campaigner

### Deployment & support

Gmail

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Campaigner

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Gmail

-   By Google
-   Located in United States
-   Founded in

Campaigner

-   By Ziff Davis
-   Located in Ireland
-   Founded in

## Popular Comparisons

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

vs

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[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

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[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

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$0

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$7/month

4.7

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4.6

4.8

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4.6

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[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$14/month

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3.7

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4.4

3.7

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4.4

[View full comparison](https://www.capterra.com/compare/110228-266291/MailChimp-vs-Campaigner)

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

vs

[Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)[4.65 (14,077)](https://www.capterra.com/p/227157/Microsoft-365/reviews/)

$0

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$6/month

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4.8

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[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$14/month

Price

$15/month

3.7

Features

4.5

3.7

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-266291/ActiveCampaign-vs-Campaigner)

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$0

Price

$13/month

4.7

Features

4.4

4.8

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-202338/MailChimp-vs-Gmail)

[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$14/month

Price

$12/month

3.7

Features

4.2

3.7

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-266291/Constant-Contact-vs-Campaigner)

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,445)](https://www.capterra.com/p/132996/brevo/reviews/)

$0

Price

$9/month

4.7

Features

4.5

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/132996-202338/brevo-vs-Gmail)

[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$14/month

Price

$10/month

3.7

Features

4.5

3.7

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-266291/MailerLite-vs-Campaigner)

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

vs

[Yahoo Mail](https://www.capterra.com/p/266980/Yahoo-Mail/)[4.23 (850)](https://www.capterra.com/p/266980/Yahoo-Mail/reviews/)

$0

Price

Contact vendor for pricing

4.7

Features

4.1

4.8

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/202338-266980/Gmail-vs-Yahoo-Mail)

[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

vs

[EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)[4.65 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

$14/month

Price

$14.99/month

3.7

Features

4.6

3.7

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/178819-266291/EngageBay-Marketing-vs-Campaigner)