# Compare Clipchamp vs Pictory 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Clipchamp and Pictory based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/202357-229347/Clipchamp-vs-Pictory

---

# Clipchamp vs Pictory Features and Cost Comparison

Last updated June 3rd, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

ClipchampPictory2/4 selected

[Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)[4.3 (101)](https://www.capterra.com/p/202357/Clipchamp/reviews/)

[Pictory](https://www.capterra.com/p/229347/Pictory/)[4.8 (163)](https://www.capterra.com/p/229347/Pictory/reviews/)

[## Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)[4.3 (101)](https://www.capterra.com/p/202357/Clipchamp/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.2

Functionality

4.1

Ease of Use

4.5

Customer Service

4.1

Reviews Sentiment

Based on [101 reviews](#user-reviews)

Positive

89

Neutral

7

Negative

5

[## Pictory](https://www.capterra.com/p/229347/Pictory/)[4.8 (163)](https://www.capterra.com/p/229347/Pictory/reviews/)

Starting Price

$25.00/year

Value-for-Money

4.7

Functionality

4.6

Ease of Use

4.8

Customer Service

4.7

Reviews Sentiment

Based on [163 reviews](#user-reviews)

Positive

158

Neutral

1

Negative

4

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## Send this comparison chart to my inbox

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## Summary

* * *

Key features rated by users

Features selected based on 18,432 reviews from video making software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

68%Fit

Missing features

Feature ratings

Video Creation

4.3

Generative AI

NA

Text to Video

3.6

Voice-Over/Audio

4.3

Video Editing

4.3

73%Fit

Missing features

Feature ratings

Video Creation

4.8

Generative AI

NA

Text to Video

4.7

Voice-Over/Audio

4.6

Video Editing

4.5

User satisfaction

User satisfaction

4.3

User reviews[101](https://www.capterra.com/p/202357/Clipchamp/reviews/)

Ease of use

4.5

Functionality

4.1

Value for money

4.2

Customer support

4.1

User satisfaction

4.8

User reviews[163](https://www.capterra.com/p/229347/Pictory/reviews/)

Ease of use

4.8

Functionality

4.6

Value for money

4.7

Customer support

4.7

Price starts from

Price starts from

\--

-   Free version
-   Free trial

Price starts from

$25Per User, Per Year

-   Free version
-   Free trial

Best for

Best for

Clipchamp helps anyone access and create professional-grade videos without needing professional skills.

Best for

For B2B (API/MPC), agencies (Team Plan) Educators/creators, instructional designers, L&D (Pro Plan). Pictory offers scalable, collaborative, AI-powered video creation, with no editing skills needed.

## User reviews

Pros & cons

Eric S.

CEO

> "Has lots of transitions and features that make it fairly easier for even a novice to be able to edit a solid clip."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7113451)

SB

Sanskar B.

Student

> "I also noticed that some features and premium assets require a paid plan which can be limiting for users who only use the..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7160672)

SB

Sanskar B.

Student

> "It is a great option for beginners as well as anyone looking for a straightforward video editing tool without a steep..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7160672)

VR

Verified Reviewer

Student

> "The files come out extremely large and can be difficult to store and share with family and friends or on social media."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7000021)

CW

Charles W.

VP of People Excellence

> "Was able to use both still photos and videos, easily convert color to black and white, supplement or replace audio tracks,..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6727691)

BD

Brian D.

NA

> "The most annoying and time consuming is trying to keep the dialogue and other adds on with the images when you change..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6728034)

CJ

Chistian J.

CEO

> "I use it for screen recording, audio, and camera capture, and the templates are incredibly useful and practical."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6454108)

CBTC

Cali B Tv C.

toutube blogger

> "preventing you form monetizing fully. And the worse is there is no live cuatomer service reps to address issues, the chat..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#SoftwareAdvice___6243158)

SB

Sanskar B.

Student

> "The layout is clean and I was able to start editing without watching tutorials."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7160672)

BD

Brian D.

NA

> "To restore all this takes hours and hours and you become nervous about changing anything."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6728034)

Eric S.

CEO

> "Music is also pretty decent, you just have to dig a little bit to find the right vibe for the content."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7113451)

AB

Arnaud B.

Co-Founder

> "thing that I don't like is the impossibility to change the color of the image background that they offer as templates."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6033001)

KR

Kat R.

Consultant

> "It has some good features such as splitting, it is very useful."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7137782)

BD

Brian D.

NA

> "Not worth paying for as there are better options out there."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6728034)

AA

Aly A.

Freelancer

> "The easiest way to edit my videos, control speed, voices and visual effects are amazing."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6843445)

CS

Conner S.

Real Estate Media Specialist

> "It takes anywhere from 30 minutes to 1 hour to upload ONE video clip that is only 1/2 a GB. Once it is finished uploading,..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___4705840)

VR

Verified Reviewer

Student

> "It's reliable and quick to create videos with and edit videos with."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7000021)

Ravi K.

Software Developer

> "Also, in the free plan, we are not able to content backup which is a con."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___5018353)

JR

Jack R.

Accounting Specialist

> "The speed is fast, and the process is simple."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7109543)

AL

Andy L.

asd

> "things keeps disappearing and I am unable to edit or do anything."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6039768)

PDJ

Pastor Deidre J.

Co-Owner

> "The AI automatic video creation is very nice and intricate - better than any other platform, but not at all easy to edit..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6667609)

DA

Daina A.

Marketing Coordinator

> "There is no manual save button so you are basically at their mercy if the site or app has a technical difficulty and..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___3787230)

Eric S.

CEO

> "Clipchamp is free to use which is always a bonus and it’s pretty user friendly."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7113451)

ST

Sharonda T.

Coach

> "Even though the interface would suggest otherwise, the video creation tools, like adding text to slides, did not function..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___4321704)

Jitendra B.

Writer

> "As a person with some speech disorders I highly admire the coaching option that offers feedback on my presentation skills..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6316655)

DA

Daina A.

Marketing Coordinator

> "I work for a large financial institution, and we lost hours of work put into an entire project because of Clipchamp's..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___3787230)

KR

Kat R.

Consultant

> "It is easy to use though a lot of it you have to pay for."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___7137782)

DA

Daina A.

Marketing Coordinator

> "I wasn't having any problems nor was I notified of any problems or violations with the account when Clipchamp suddenly took..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___3787230)

Jitendra B.

Writer

> "Clipchamp also empowers me with some fairly advanced options like separating video and audio or speech to text."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6316655)

VS

Vanessa S.

Owner

> "I would not use this if you're needing to create a very detail oriented or complicated video."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___4319950)

CW

Charles W.

VP of People Excellence

> "It's very robust for a bundled package."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6727691)

Arzu Ö.

Digital Marketing Manager

> "I tried a lot of tools until I met Clipchamp, but none of them was this easy, efficient or cost-effective."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___3782807)

SH

Shriraksha H.

student

> "It is a very good user friendly interface for beginners."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6690873)

EC

Emily C.

Lead, Education & Advocacy

> "There were times that I had to start over because the audio lagged or wouldn't line up properly with the video media I had..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___3252166)

Farzana S.

Team Leader

> "It enables me to use numerous devices, which is essential because it eliminates the need for me to carry around a single..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___3819661)

Prashant S.

Architect

> "There is no scope for improvement according to me."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___4129383)

HA

Helena A.

Consultora

> "Since I discovered Clipchamp, I've had good results when editing my videos for my work."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6171108)

CS

Conner S.

Real Estate Media Specialist

> "Waste of time, complete garbage software."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___4705840)

ÖMer Faruk Y.

Branch Manager

> "Templates and wizards are practical and the edit layout gives you everything you require, you won't be lost in the settings..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___4067563)

CS

Conner S.

Real Estate Media Specialist

> "Incredibly frustrating and time consuming."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___4705840)

Bruce S.

UX Designer (contracting)

> "Easy to use, just load sound track, then add screens with transitions at appropriate time points"

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___4975576)

CZ

Carlton Z.

Director

> "Simultaneously, I think I break the project, by trying to view it - as it detects a loss in connection with the src files."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___2832551)

Jitendra B.

Writer

> "I am highly impressed with easy ClipChamp's uncomplicated navigation and easy to use video editing capabilities."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___6316655)

CZ

Carlton Z.

Director

> "So when we delete stuff off our Hard drive, the project becomes dead."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___2832551)

Farzana S.

Team Leader

> "Storage is a significant concern for me as a MacBook user, so this cloud-based solution is a massive win."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___3819661)

CZ

Carlton Z.

Director

> "We've eventually gave up on making too many revisions, as it keeps breaking the project..."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___2832551)

ST

Sharonda T.

Coach

> "The ease of adding video and audio and the quick rendering of formats even on older PCs."

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___4321704)

CE

Catherine E.

Student

> "A major downside to this service/software is that it is entirely online"

[See full review](https://www.capterra.com/p/202357/Clipchamp/#Capterra___2823374)

[View Reviews](https://www.capterra.com/p/202357/Clipchamp/reviews/)

Svetla M.

Marketing manager

> "Very easy interface, automatically turned blog posts into nice videos that you can easily adjust, tons of free videos and..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___7130320)

PDJ

Pastor Deidre J.

Co-Owner

> "Some limitations in the story add feature and not being able to go back to the story builder portion of the platform."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6667589)

KP

Kevin P.

Owner

> "Pictory is a unique and easy to use tool that parsed my script into scenes and allowed me to search and select from a near..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6378058)

JCC

José Cruz C.

Director

> "In the audio or voiceover, it's difficult to edit my own voiceover when I record it completely outside pictory, so when I upload..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6340139)

KP

Kevin P.

Owner

> "Then I selected one of the premium voices available with my subscription, and with no experience I had created a compelling..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6378058)

Tom B.

Director of Operations

> "I ran out of enhanced voice credits and the only upgrade was for a year when I had a temporary one month shortage."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6636559)

BB

Bruce B.

Owner-Operator

> "It handles information well and puts out just how I need the video to end up. And it's not nickel & diming me for stock image &..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6512316)

BB

Bruce B.

Owner-Operator

> "Unfortunately, the available voiceover time doesn't match the available video time."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6512316)

KS

Kristin S.

Owner and creator

> "The best feature is the generation of the videos and the automatic closed captioning."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6452580)

CE

Christian E.

Pastor

> "Not being able to download my videos when I want it is actually too bad."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6710319)

ME

Mohamed E.

Video Creator

> "The software saves me a lot of time and effort, with advanced editing tools that perfectly meet my needs."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6446009)

CE

Christian E.

Pastor

> "I’m actually unhappy due to the error message I get when downloading videos sometimes."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6710319)

KP

Kevin P.

Owner

> "I like how Pictory broke down my script into scenes and provided a simple and intuitive layout to work from."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6378058)

Clyde R.

President, CEO

> "Some of the images Pictory uses as defaults in a video do not fit the subject, even though they do fit the title of the project..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6087537)

ZR

Zara R.

Trainer and Assessor

> "I’ve also introduced Pictory to them, and they find it to be an enjoyable and engaging tool for both their class presentations..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6687559)

SS

Sakshi S.

Director Product

> "I am facing issue for more than 24 hours no revert or help provided on the same"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6580116)

MH

Max H.

Director of Marketing

> "This software is best to easily create videos from their huge database of relevant b-rolls and the ability to write and narrate..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6304751)

AZ

Arpad Z.

Senior software consultant

> "the changing of the order of the scenes is sometimes a real pain."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6536225)

AH

Angie H.

Founder

> "The platform’s user-friendly interface and range of features make it easy to quickly create professional, engaging videos."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6574696)

SG

Steve G.

Managing Member

> "There are some issues with visual selection in the initial draft of a video that require some editing."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6323937)

MM

Michael M.

CEO

> "Being able to cut out text from transcription of my recording and the video deleting that exact scene instantly is so amazing."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4976944)

JW

Jan W.

Project Manager

> "Lack of templates. When I put a logo on a slide, it looks like it has a picture behind it."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6262453)

MM

Michael M.

CEO

> "They have a great Facebook group and they roll new features all the time!I love getting a Pictory update email and seeing what..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4976944)

Geok Kere C.

Administrator

> "Unless you are on a premium status, I found the visual images can be quite restricted for a standard plan."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6113134)

BB

Bruce B.

Owner-Operator

> "Other than the occasional voiceover upgrade, I can pretty much keep creating without interruption."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6512316)

VR

Verified Reviewer

Consultant

> "This won't work in my particular environment, so I uploaded my own audio."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4905565)

DK

David K.

President

> "I also created a couple of lessons based on my book available on Amazon (called Super Happy by David Kaufman),"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6664468)

JM

Jeff M.

owner

> "I had a few issues to start with and the response time to my emails was slow. "

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6127558)

VR

Verified Reviewer

Consultant

> "We're using more and more video in my organization, and Pictory is the easiest tool we've found to create short, friendly video..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4905565)

GL

Gerardo L.

CEO

> "One of the biggest challenges I face is the sheer volume of images and videos that I need to sort through and organize, which..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4620429)

HD

Himadri D.

CEO

> "This is a package that covers all my needs for producing my content!"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6435312)

MF

Melanie F.

Owner

> "Preview loads a bit slow while editing. "

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6182729)

AH

Angie H.

Founder

> "Powerful Tool for Creating Valuable Videos."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6574696)

GL

Gerardo L.

CEO

> "For example, sometimes it struggles to accurately identify specific objects or scenes within an image, which can lead to some..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4620429)

ME

Mohamed E.

Video Creator

> "The software is easy to use and offers a fantastic range of features that make video production enjoyable and efficient."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6446009)

DM

David M.

Partner

> "Some of their background music does not pass Youtube copyright claims - meaning you get a strike, not a copyright claim with..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4437879)

David E. G.

Owner

> "I enjoy the product to create professionally looking and sounding sales videos for my books and podcasts."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6306994)

SG

Saibal G.

Global Tech Lead

> "Not all Premium feature is not available in Standard subscriptionThe title text animation is limited"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4613309)

BK

Brian K.

CEO - Founder

> "The developers have been reviewing and applying improvements, keeping us in the loop all the way."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6442630)

RL

Robert L.

Horrible product and horrible customer service

> "Voiceover does not work, customer service is unable to assist and it takes several attempts to get a response."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4615904)

WR

WILLIAM R.

Supervisor

> "Great and awesome I've been able to increase my youtube video uploads"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6454357)

JN

Jim N.

Owner

> "I've always felt fearful of editing video."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6147338)

DK

David K.

President

> "I really appreciate the images and video clips."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6664468)

EB

Elisa B.

graphic desinger

> "There is no better tool for script-to-video generation (at least I can't find it)"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4767548)

ILG

Iulian Laurentiu G.

Owner

> "It was very easy to create a video to advertise my online store"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6566412)

DM

David M.

Partner

> "The site just feels like a project that was not ready to roll out for proper/advertised functionability. "

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4437879)

JCC

José Cruz C.

Director

> "I simply love it, I subscribed to the trial, tried making my first text-to-video, and once I saw the result, I didn't have to..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6340139)

DM

David M.

Partner

> "I'm currently being ghosted with questions of "when" the site will have full functionality again."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4437879)

RR

Richard R.

CEO

> "I find it really interesting solution to creating videos quickly and easily, as opposed to software like Adobe or Camtasia. "

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6362224)

DM

David M.

Partner

> "Not proactive with regards to communication of potential site issues."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4437879)

SG

Steve G.

Managing Member

> "The availability of Eleven Labs voice library and Getty images make Pictory hard to beat."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6323937)

Subin B.

Freelancer

> "Sometimes you need to do manual work to make videos suitable for particular scenes. And also, editing takes too long, which..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___3025698)

CA

Carlos A.

Not giving my job

> "I had to use for a college assignment and was able too."

[See full review](https://www.capterra.com/p/229347/Pictory/#SoftwareAdvice___6775867)

LA

Leonardo A.

Video Editor

> "It is a pity that it is a little expensive for countries abroad."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4477355)

Geok Kere C.

Administrator

> "Currently, I have published six videos on my new YouTube Travel channels, and thanks to Pictory, made all this happen to me."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6113134)

NT

Neal T.

Chief Operations Officer

> "For example Tic tok videos can only be 180 seconds long therefore I am unable to use the videos on several channels."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___3496790)

AZ

Arpad Z.

Senior software consultant

> "the user friendly interface, the logical and intuitive functions."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6536225)

SS

Sara S.

civil engineer

> "I haven't found anything I don't like, and they keep adding features."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4731667)

GL

Gerardo L.

CEO

> "AI's image recognition technology, I can quickly and easily tag and categorize my visual content, making it much easier to find..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4620429)

JL

Jim L.

CIO

> "There are a couple of things about it that are problematic or not as easy."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4756676)

DK

David K.

President

> "I created a conference presentation and it was a huge success!"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6664468)

RS

Rajat S.

Self

> "They are happy to take your money but don't provide any support!"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4511915)

RT

Robert T.

Owner

> "Better video scene selections and more options to customize your video."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6286820)

DM

Deanna M.

Life Coach

> "sometimes the images it chose to match the text was not quite ideal."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___2990357)

HL

HC L.

Chief Relaxer

> "Totally impressed with its initial features and (crossing my fingers) to see the inclusion of DeepAI video creation in the near..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6234082)

PC

Paul C.

CEO

> "Not found anything I don't like and their adding features all the time."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___2981864)

HT

Hemanathan T.

Marketing

> "Lots of improvements over the month since I started."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___6558724)

VR

Verified Reviewer

Ad operations by day , Marketer 24/7

> "Filler word cut out is abrupt"

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___2984149)

SG

Saibal G.

Global Tech Lead

> "It saves my time that alone is more than enoughIt saves my time that alone is more than enoughIt gives me perfect video based on..."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___4613309)

Terry S.

Problem Solver

> "It wasn't easy to use and did nothing "spectacular" to speak of."

[See full review](https://www.capterra.com/p/229347/Pictory/#Capterra___3193443)

[View Reviews](https://www.capterra.com/p/229347/Pictory/reviews/)

## User interface

[Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)

4.32 (101)

[Pictory](https://www.capterra.com/p/229347/Pictory/)

4.76 (163)

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Access Controls/Permissions

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Clipchamp

16/50

-   Access Controls/Permissions
-   Activity Dashboard
-   AI Copilot
-   Animation
-   API
-   Categorization/Grouping
-   Collaboration Tools
-   Communication Management
-   Content Library
-   Content Management
-   Custom Development
-   Customizable Branding
-   Customizable Templates
-   Data Import/Export
-   Drag & Drop
-   Engagement Tracking
-   File Transfer
-   Filtering
-   Generative AI
-   Image Editing
-   Image Library
-   Labeling
-   Media Library
-   Multi-Channel Distribution
-   Multi-Channel Marketing
-   Multi-Language
-   Multimedia Support
-   Multiple Format Support
-   Presentation Streaming
-   Preview Functionality
-   Privacy Options
-   Reporting & Statistics
-   Single Sign On
-   Social Media Integration
-   Social Promotion
-   Social Sharing
-   Template Management
-   Templates
-   Text Editing
-   Text Overlay
-   Text to Video
-   Third-Party Integrations
-   Video Capture
-   Video Creation
-   Video Editing
-   Video Management
-   Video Streaming
-   Video Support
-   Voice-Over/Audio
-   Watermarking

[See all features](https://www.capterra.com/p/202357/Clipchamp/#features)

Pictory

Top features

26/50

-   Access Controls/Permissions
-   Activity Dashboard
-   AI Copilot
-   Animation
-   API
-   Categorization/Grouping
-   Collaboration Tools
-   Communication Management
-   Content Library
-   Content Management
-   Custom Development
-   Customizable Branding
-   Customizable Templates
-   Data Import/Export
-   Drag & Drop
-   Engagement Tracking
-   File Transfer
-   Filtering
-   Generative AI
-   Image Editing
-   Image Library
-   Labeling
-   Media Library
-   Multi-Channel Distribution
-   Multi-Channel Marketing
-   Multi-Language
-   Multimedia Support
-   Multiple Format Support
-   Presentation Streaming
-   Preview Functionality
-   Privacy Options
-   Reporting & Statistics
-   Single Sign On
-   Social Media Integration
-   Social Promotion
-   Social Sharing
-   Template Management
-   Templates
-   Text Editing
-   Text Overlay
-   Text to Video
-   Third-Party Integrations
-   Video Capture
-   Video Creation
-   Video Editing
-   Video Management
-   Video Streaming
-   Video Support
-   Voice-Over/Audio
-   Watermarking

[See all features](https://www.capterra.com/p/229347/Pictory/#features)

### Recognition

Clipchamp is recognized as a top-rated tool in 4 Capterra Shortlist reports

Pictory is recognized as a top-rated tool in 3 Capterra Shortlist reports

Best Value Video MakingSoftware (2025) 

Best Value Video MakingSoftware (2024) 

Best Value Video MakingSoftware (2022) 

### Deployment & support

Clipchamp

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Pictory

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Clipchamp

-   By Microsoft
-   Located in United States
-   Founded in 1975

Pictory

-   By Pictory
-   Located in United States
-   Founded in

## Popular Comparisons

[Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)[4.32 (101)](https://www.capterra.com/p/202357/Clipchamp/reviews/)

vs

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[Pictory](https://www.capterra.com/p/229347/Pictory/)[4.76 (163)](https://www.capterra.com/p/229347/Pictory/reviews/)

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[Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)[4.32 (101)](https://www.capterra.com/p/202357/Clipchamp/reviews/)

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[Pictory](https://www.capterra.com/p/229347/Pictory/)[4.76 (163)](https://www.capterra.com/p/229347/Pictory/reviews/)

vs

[HumanPal](https://www.capterra.com/p/275427/HumanPal/)[4.69 (3,459)](https://www.capterra.com/p/275427/HumanPal/reviews/)

$25/year

Price

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4.6

Features

4.6

4.8

Ease of Use

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[View full comparison](https://www.capterra.com/compare/229347-275427/Pictory-vs-HumanPal)

[Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)[4.32 (101)](https://www.capterra.com/p/202357/Clipchamp/reviews/)

vs

[CreateStudio](https://www.capterra.com/p/203897/Create-Studio/)[4.83 (578)](https://www.capterra.com/p/203897/Create-Studio/reviews/)

₹0

Price

$27/month

4.1

Features

4.7

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/202357-203897/Clipchamp-vs-Create-Studio)

[Pictory](https://www.capterra.com/p/229347/Pictory/)[4.76 (163)](https://www.capterra.com/p/229347/Pictory/reviews/)

vs

[invideo](https://www.capterra.com/p/180680/InVideo/)[4.52 (413)](https://www.capterra.com/p/180680/InVideo/reviews/)

$25/year

Price

$100/month

4.6

Features

4.4

4.8

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/180680-229347/InVideo-vs-Pictory)

[Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)[4.32 (101)](https://www.capterra.com/p/202357/Clipchamp/reviews/)

vs

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₹0

Price

Contact vendor for pricing

4.1

Features

4.2

4.5

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/202357-207187/Clipchamp-vs-iMovie)

[Pictory](https://www.capterra.com/p/229347/Pictory/)[4.76 (163)](https://www.capterra.com/p/229347/Pictory/reviews/)

vs

[Synthesia](https://www.capterra.com/p/198045/Enact/)[4.59 (314)](https://www.capterra.com/p/198045/Enact/reviews/)

$25/year

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$29/month

4.6

Features

4.5

4.8

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/198045-229347/Enact-vs-Pictory)

[Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)[4.32 (101)](https://www.capterra.com/p/202357/Clipchamp/reviews/)

vs

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$54.95/year

4.1

Features

4.7

4.5

Ease of Use

4.8

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[Pictory](https://www.capterra.com/p/229347/Pictory/)[4.76 (163)](https://www.capterra.com/p/229347/Pictory/reviews/)

vs

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4.6

4.8

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[Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)[4.32 (101)](https://www.capterra.com/p/202357/Clipchamp/reviews/)

vs

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4.1

Features

4.7

4.5

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/202357-10013488/Clipchamp-vs-Toons-ai)

[Pictory](https://www.capterra.com/p/229347/Pictory/)[4.76 (163)](https://www.capterra.com/p/229347/Pictory/reviews/)

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4.5

4.8

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