# Compare Gravity Forms vs WPForms 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Gravity Forms and WPForms based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/206381-234945/Gravity-Forms-vs-WPForms

---

# Gravity Forms vs WPForms Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Gravity FormsWPForms2/4 selected

[Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)[4.6 (91)](https://www.capterra.com/p/206381/Gravity-Forms/reviews/)

[WPForms](https://www.capterra.com/p/234945/WPForms/)[4.3 (26)](https://www.capterra.com/p/234945/WPForms/reviews/)

[## Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)[4.6 (91)](https://www.capterra.com/p/206381/Gravity-Forms/reviews/)

Starting Price

$59.00/year

Value-for-Money

4.3

Functionality

4.6

Ease of Use

4.4

Customer Service

4.3

Reviews Sentiment

Based on [91 reviews](#user-reviews)

Positive

84

Neutral

7

Negative

0

[## WPForms](https://www.capterra.com/p/234945/WPForms/)[4.3 (26)](https://www.capterra.com/p/234945/WPForms/reviews/)

Starting Price

$49.50/year

Value-for-Money

4

Functionality

4.3

Ease of Use

4.4

Customer Service

4.3

Reviews Sentiment

Based on [26 reviews](#user-reviews)

Positive

21

Neutral

4

Negative

1

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

## Summary

* * *

Key features rated by users

Features selected based on 5,567 reviews from forms automation software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Feature ratings

Mobile Access

NA

Data Security

NA

Customizable Forms

4.5

Customizable Fields

4.6

Surveys & Feedback

NA

59%Fit

Not enough reviews

Feature ratings

Mobile Access

\--

Data Security

\--

Customizable Forms

4.2

Customizable Fields

4.1

Surveys & Feedback

3.8

User satisfaction

User satisfaction

4.6

User reviews[91](https://www.capterra.com/p/206381/Gravity-Forms/reviews/)

Ease of use

4.4

Functionality

4.6

Value for money

4.3

Customer support

4.3

User satisfaction

4.3

User reviews[26](https://www.capterra.com/p/234945/WPForms/reviews/)

Ease of use

4.4

Functionality

4.3

Value for money

4.0

Customer support

4.3

Price starts from

Price starts from

$59Flat Rate, Per Year

-   Free version
-   Free trial

Price starts from

$49.50Flat Rate, Per Year

-   Free version
-   Free trial

Best for

Best for

Small to midsize businesses, digital agencies, freelancers, web designers, web developers, nonprofit organizations, and enterprise companies.

Best for

Trusted by Businesses, Creators, and Agencies Worldwide

## User reviews

Pros & cons

JT

Joe T.

Head of Marketing

> "Lots of different editing options, allows us to not only have forms on our website, it sends emails to both us and the..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___7119424)

PT

Paul T.

Managing Director

> "Harder to share customisation with clients, who tend to be a bit freaked out by the Wordpress range of options and the way..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___7003476)

Matthew F. C.

President

> "It is a reliable and powerful form builder that can handle both simple and complex use cases. While it may not be the most..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___7147334)

Matthew F. C.

President

> "One of the main downsides is that it is not very beginner friendly."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___7147334)

Matthew F. C.

President

> "It integrates well with a wide range of third-party tools, including CRMs, email platforms, and payment processors, which..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___7147334)

AS

Adam S.

Web DEveloper

> "Which defeated the whole purpose of purchasing GF and the add-on."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6838979)

Matthew F. C.

President

> "Form creation is fairly straightforward once you understand the interface, and the flexibility makes it suitable for both..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___7147334)

MS

Melissa S.

Marketing Director

> "Gravity Forms is more expensive than some of its freemium competitors."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6842602)

VR

Verified Reviewer

President

> "It makes building everything from super simple to complex-multi page forms easy."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___7065491)

VR

Verified Reviewer

CRM Consultant

> "Part of the troubleshooting issue is that often it was clients who told me the form wouldn't process their payment but I..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___4315398)

VR

Verified Reviewer

Business Intelligence Analyst

> "While there are other platforms I can use with Google Sheets, Gravity Form does a fantastic job of integrating with our..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6662311)

VR

Verified Reviewer

Lawyer

> "The add-ons are mostly created by 3rd parties, not all of whom are easy to judge in terms of credibility, safety and..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___4178173)

VR

Verified Reviewer

Digital Product Owner

> "Positive no complaints allows me to create robust solutions for most form builder use cases."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6593437)

VR

Verified Reviewer

Lawyer

> "Works as advertised for basic functions, but it requires too many add-ons."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___4178173)

VR

Verified Reviewer

International Division

> "It allows to easily create forms, add fields, add conditions for those fields and display it easily on your website."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___5042926)

Bobby G.

President

> "Sometimes you have to add an additional plugin for a certain feature that isn't a Gravity Forms plugin, which can cost..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___3458590)

SI

Svetlana I.

Executive Director

> "The product has been a simple fix for collecting information that we need in our daily work."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6302900)

Abby B.

Web Designer

> "You cannot do that with Gravity Forms, not even with the $500/yr Elite license. "

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___3424243)

VR

Verified Reviewer

President

> "Gravity Forms is easy to use, incredibly flexible, affordable, and consistently reliable."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___7065491)

Yaco L.

CEO

> "The default customizer is not enough."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___3225970)

BV

Brian V.

Owner

> "Tons of extensions and add-ons that make it powerful."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6826003)

VR

Verified Reviewer

Angular Developer

> "Its not fully secure or encrypted if you are not using paid version , when you will use paid version they will store data..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___2333389)

VR

Verified Reviewer

Business Intelligence Analyst

> "Additionally, the form logic and integration with our authentication process have been easy to navigate."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6662311)

JC

Janey C.

Web Developer

> "It is quite pricey for me because of the exchange rate - I am a South African based business."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___3434207)

BB

Bonnie B.

Lead Systems Analyst

> "It makes building forms and notifications simple as can be."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6688529)

KT

Katherine T.

Owner

> "There are a lot of different options to put on your forms, but it is a slow, tedious process getting it set up for the..."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___2822985)

MS

Melissa S.

Marketing Director

> "It is not significantly different than the competition, but it's a lovely and easy to use products."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6842602)

Kelly P.

Owner

> "The only issues I've had with Gravity Forms is when I wanted to do some pretty advanced CSS styling."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___2745480)

CW

Chad W.

Project Architect and Founder

> "Hands down the best form management solution for WordPress."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6613489)

Abby B.

Web Designer

> "That's insane."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___3424243)

CW

Chad W.

Project Architect and Founder

> "Saves a huge amount of time on WordPress website builds."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6613489)

VR

Verified Reviewer

Co-founder & CAO

> "Dull colours and unfriendly styling."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___2803152)

TK

Tony K.

Digital Marketing Consultant

> "Gravity Forms has tons of customization options, hooks, and filters for advanced developers."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___6172572)

JL

Jonathan L.

Owner

> "Little things keep breaking which is a pain."

[See full review](https://www.capterra.com/p/206381/Gravity-Forms/#Capterra___2370014)

[View Reviews](https://www.capterra.com/p/206381/Gravity-Forms/reviews/)

AP

Aakash P.

Accessibility Consultant

> "The free version works well and has a good number of features available."

[See full review](https://www.capterra.com/p/234945/WPForms/#Capterra___6803948)

DC

Duncan C.

Content Strategist

> "The pricing is genuinely absurd - US$199 per year for form collection under the Pro plan (which you need if you want Zapier..."

[See full review](https://www.capterra.com/p/234945/WPForms/#Capterra___5026290)

Joël T.

Senior Frontent Developer

> "Its integration with Stripe & Paypal makes it super easy for customers to easily checkout via their preferred payment methods."

[See full review](https://www.capterra.com/p/234945/WPForms/#Capterra___4829310)

Giuseppe N.

Software Engineer Manager

> "Also I don't know now, but a few years ago the API implementation for interacting with forms was not provided."

[See full review](https://www.capterra.com/p/234945/WPForms/#Capterra___3516514)

[View Reviews](https://www.capterra.com/p/234945/WPForms/reviews/)

## User interface

[Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)

4.62 (91)

[WPForms](https://www.capterra.com/p/234945/WPForms/)

4.35 (26)

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Access Controls/Permissions

150

Important

Activity Dashboard

120

Important

Gravity Forms

9/43

-   A/B Testing
-   Access Controls/Permissions
-   Activity Dashboard
-   Address Validation
-   AI Copilot
-   Alerts/Notifications
-   API
-   Approval Process Control
-   Autofill
-   Collaboration Tools
-   Conditional Logic
-   Customizable Branding
-   Customizable Fields
-   Customizable Forms
-   Customizable Templates
-   Data Capture and Transfer
-   Data Import/Export
-   Data Security
-   Document Management
-   Drag & Drop
-   Electronic Signature
-   Forms Creation & Design
-   Forms Management
-   Full Text Search
-   Generative AI
-   Lead Capture
-   Lead Generation
-   Media Library
-   Mobile Access
-   Multi-Channel Distribution
-   Process/Workflow Automation
-   Real-Time Data
-   Reporting/Analytics
-   Response Validation
-   Single Sign On
-   SSL Security
-   Surveys & Feedback
-   Task Management
-   Template Management
-   Third-Party Integrations
-   Version Control
-   Web Forms
-   Workflow Management

[See all features](https://www.capterra.com/p/206381/Gravity-Forms/#features)

WPForms

Top features

41/43

-   A/B Testing
-   Access Controls/Permissions
-   Activity Dashboard
-   Address Validation
-   AI Copilot
-   Alerts/Notifications
-   API
-   Approval Process Control
-   Autofill
-   Collaboration Tools
-   Conditional Logic
-   Customizable Branding
-   Customizable Fields
-   Customizable Forms
-   Customizable Templates
-   Data Capture and Transfer
-   Data Import/Export
-   Data Security
-   Document Management
-   Drag & Drop
-   Electronic Signature
-   Forms Creation & Design
-   Forms Management
-   Full Text Search
-   Generative AI
-   Lead Capture
-   Lead Generation
-   Media Library
-   Mobile Access
-   Multi-Channel Distribution
-   Process/Workflow Automation
-   Real-Time Data
-   Reporting/Analytics
-   Response Validation
-   Single Sign On
-   SSL Security
-   Surveys & Feedback
-   Task Management
-   Template Management
-   Third-Party Integrations
-   Version Control
-   Web Forms
-   Workflow Management

[See all features](https://www.capterra.com/p/234945/WPForms/#features)

### Recognition

Gravity Forms is recognized as a top-rated tool in 1 Capterra Shortlist reports

No recognitions have been awarded to WPForms

### Deployment & support

Gravity Forms

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

WPForms

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Gravity Forms

-   By RocketGenius
-   Located in United States
-   Founded in

WPForms

-   By WPForms
-   Located in United States
-   Founded in

## Popular Comparisons

[Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)[4.62 (91)](https://www.capterra.com/p/206381/Gravity-Forms/reviews/)

vs

[Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)[4.67 (2,876)](https://www.capterra.com/p/158456/JotForm-4-0/reviews/)

$59/year

Price

$39/month

4.6

Features

4.6

4.4

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/158456-206381/JotForm-4-0-vs-Gravity-Forms)

[WPForms](https://www.capterra.com/p/234945/WPForms/)[4.35 (26)](https://www.capterra.com/p/234945/WPForms/reviews/)

vs

[Google Forms](https://www.capterra.com/p/176571/Google-Forms/)[4.68 (11,422)](https://www.capterra.com/p/176571/Google-Forms/reviews/)

$49.5/year

Price

$0

4.3

Features

4.4

4.4

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/176571-234945/Google-Forms-vs-WPForms)

[Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)[4.62 (91)](https://www.capterra.com/p/206381/Gravity-Forms/reviews/)

vs

[Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)[4.70 (17,549)](https://www.capterra.com/p/247901/Google-Workspace/reviews/)

$59/year

Price

$7/month

4.6

Features

4.6

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/206381-247901/Gravity-Forms-vs-Google-Workspace)

[Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/)[4.62 (91)](https://www.capterra.com/p/206381/Gravity-Forms/reviews/)

vs

[Formidable Forms](https://www.capterra.com/p/175482/Formidable-Forms/)[4.83 (115)](https://www.capterra.com/p/175482/Formidable-Forms/reviews/)

$59/year

Price

$79/year

4.6

Features

4.7

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/175482-206381/Formidable-Forms-vs-Gravity-Forms)