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Wise Agent vs Mailchimp: Which is a better fit?

Updated on February 7th, 2025
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Summary
Key features rated by users
Features selected based on 14,805 reviews from CRM users.
% Fit
Not enough reviews
Feature ratings
Contact Management
4.4
Lead Management
4.1
Sales Pipeline Management
4.3
Reminders
--
Customizable Fields
--
% Fit
Missing features
Feature ratings
Contact Management
4.4
Lead Management
4.1
Sales Pipeline Management
4.1
Reminders
NA
Customizable Fields
4.4
User satisfaction
4.4
User reviews537
Ease of use
4.1
Functionality
4.2
Value for money
4.5
Customer support
4.6
4.5
User reviews17,339
Ease of use
4.4
Functionality
4.4
Value for money
4.4
Customer support
4.2
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Wise Agent is an intuitive client influenced CRM and Real Estate software company. Built and loved by agents all over the US, it's no wonder why they're the most coach recommended CRM in the industry.

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
video-4e6442cd-d1cb-4d4d-f27a-08dafa794d01
Dave M
Realtor
5.0

David: Hey, it's David here. I'm a real estate agent, and I give Wise Agent a five out of five. And for more reviews like this, please click on the link below. I was using LionDesk before Wise Agent and the customer service was just horrible. In fact, it was rare if they ever got back to you. And they made some changes. I just didn't like it anymore. So I went with Wise Agent. It was easy to use, awesome support. They get back to you immediately. And it just does what I need it to do, and it's just simple, easy to use. The onboarding for Wise Agent was easy. I just watched a few videos. I do some pretty detailed things and I was able to find support for that. I did have a few questions and I emailed customer support, and they got back to me right away. So it was pretty easy, quite frankly. If you're thinking about Wise Agent, you can start with it. They've got a free two-week trial. Go in, set up some campaigns, try it for yourself. I think you'll find it's easy, and the support's excellent. I've used a lot of other stuff and I don't worry about being stuck or stranded anymore.

How Capterra sources reviews
View all video reviews
Duncan W
Regional Editor
5.0

Duncan: My name's Duncan. I'm the community editor with Pullman's Weekly News and Advertiser series. Our company's a news company with an employment size of 14, and I would give MailChimp a user rating of five out of five. Our company uses MailChimp on a day-to-day basis to reach more readers and an audience digitally. Obviously, the newspaper business as a print business has declined significantly in the past years. It's essential for us to communicate to our readers through digital means, and as such, MailChimp proves an excellent provider. The reasons I personally like MailChimp is it's very easy to use. You can have a drag and drop system for placing the templates in emails. You can select photographs to go with news stories very, very quickly. There's no need to download any complicated software. The platform of MailChimp contains all of the necessary infrastructure. I simply upload the database of our readers, and these readers receive the email through MailChimp servers. Some of the cons of MailChimp are its cost. Obviously, the more users you have, the larger the subscriber list, the larger the cost incrementally. It would also be nice to be able to send videos of a longer duration through MailChimp. I'm sure that would be achieved at some point, but that's one of the requests I would make.

How Capterra sources reviews
View all video reviews
User interface
20680 video thumbnail}
1 Video
110228 video thumbnail}
1 Video
20680
5 screenshots
110228
5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
Activity Dashboard
207
Important
Alerts/Notifications
388
Important

Wise Agent

Top Features
33/37
  • Customer Journey Mapping
  • Data Security
  • Lead Scoring
  • Multi-Channel Communication
  • Activity Dashboard
  • Alerts/Notifications
  • API
  • Calendar Management
  • Campaign Management
  • Contact Management
  • Customizable Fields
  • Customizable Reports
  • Data Import/Export
  • Document Storage
  • Drag & Drop
  • Email Management
  • Email Marketing
  • Email Templates
  • Forecasting
  • Interaction Tracking
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Marketing Automation
  • Mobile Access
  • Quotes/Estimates
  • Referral Tracking
  • Reminders
  • Reporting/Analytics
  • Sales Pipeline Management
  • Sales Reports
  • Segmentation
  • Task Management
  • Territory Management
  • Third-Party Integrations
  • Workflow Management
See All features
Hide CRM Software Features -

Mailchimp

26/37
Show CRM Software Features +
Wise Agent
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Mailchimp
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Wise Agent
  • By Wise Agent
  • Located in United States
  • Founded in 2001
Mailchimp
  • By Intuit
  • Located in United States
  • Founded in 1983
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