Nextdoor vs Twitter/X: Which is a better fit?

Jason: Hi, my name is Jason. I am a Lieutenant. I give Nextdoor a five out of five. And for more ratings like this, please click below. In my line of work, we're always looking for new and innovative ways to engage with our community. And it's very hard to do based on varying work schedules and just the overall geographic size of our city. Nextdoor allows us to specify and tailor our communication to different neighborhoods and HOAs and parts of the city. It makes it very easy for us to connect with the people that live and work within our community. What I like best about Nextdoor is the ability to narrow and widen your communication to the entire city or to specific groups or neighborhoods within your jurisdiction. The thing I like the least about Nextdoor is pretty much the same with any social media platform. As you engage with your citizens, sometimes this can lead to some distasteful and hate-filled communication between citizens within that group. However, Nextdoor, it's very easy to set restrictions and cut off some of the threads to reduce some of that poor communication between neighbors and citizens.

Mario Z.: Hi, my name is Mario, and I'm an Instructional Designer. I'm rating Twitter at three stars out of five. And for more reviews like this, click below. We were using Facebook by itself for a long time, and because of the boom in social media, it was really more of a reaction to where we wanted to be as many places as we could. The reason that we chose Twitter was to reach a larger audience. Essentially, with the boom in social media, it wasn't feasible just to keep Facebook alone. Adding Twitter, adding Instagram, all these other social media outlets was the best way to get as much information out to our membership and potential members as well. The onboarding and integration of Twitter into our business was actually fairly simple because that's really only handled by our marketing team, and they handle everything from beginning to end, as far as Twitter and all social media aspects. I would say that the easiest thing for them is that they pretty much just copy and paste what goes into other formats as well. As far as my recommendations about bringing Twitter on for business use. Again, it's just more about being as many places as you can be. I don't necessarily like Twitter for certain types of brands, as far as the audience and the reach, but it's again, easily recognizable. It's globally recognizable, and it's a good way to get the information out there. As far as any sort of interactions, it's a little hard to tell sometimes. With this day and age, it's just swipe, swipe, swipe. There's not a lot of engagement specifically with Twitter.