--- title: "Compare Google Search Console vs Positive Surfer 2026 | Capterra" description: "Unsure of what to choose? Check Capterra to compare Google Search Console and Positive Surfer based on pricing, features, product details, and verified reviews." source_url: "https://www.capterra.com/compare/210297-218703/Google-Search-Console-vs-Surfer" page_type: "comparison" language: "en" --- # Google Search Console vs Positive Surfer Features and Cost Comparison Last updated September 24th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: Google Search ConsolePositive Surfer2/4 selected [Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/)[4.8 (219)](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) [Positive Surfer](https://www.capterra.com/p/218703/Surfer/)[4.9 (422)](https://www.capterra.com/p/218703/Surfer/reviews/) [## Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/)[4.8 (219)](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) Starting Price Contact vendor Value-for-Money 4.8 Functionality 4.7 Ease of Use 4.6 Customer Service 4.1 Reviews Sentiment Based on [219 reviews](#user-reviews) Positive 214 Neutral 5 Negative 0 [## Positive Surfer](https://www.capterra.com/p/218703/Surfer/)[4.9 (422)](https://www.capterra.com/p/218703/Surfer/reviews/) Starting Price $182.00/year Value-for-Money 4.6 Functionality 4.8 Ease of Use 4.8 Customer Service 4.8 Reviews Sentiment Based on [422 reviews](#user-reviews) Positive 417 Neutral 3 Negative 2 ## Not a match? Find software alternatives tailored to your priorities. These software suggestions are similar to those you’re currently comparing. ### Moz Pro 4.5 (350) * * * Starting Price $99.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 91% of reviewers rated it above 4 stars * * * Highest Rated ### Scalenut 4.8 (397) * * * Starting Price $59.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 99% of reviewers rated it above 4 stars * * * ### Ubersuggest 4.4 (94) * * * Starting Price $29.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 88% of reviewers rated it above 4 stars * * * ### mangools 4.8 (92) * * * Starting Price $29.90 Flat Rate,Per Month Free Trial Free Version * * * User rating 99% of reviewers rated it above 4 stars * * * ## Summary * * * Key features rated by users Features selected based on 7,081 reviews from seo software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 73%Fit Missing features Feature ratings Keyword Rank Tracking 4.5 Keyword Tracking 4.5 Keyword Research Tools 4.4 Competitive Analysis NA Dashboard 4.6 83%Fit High performer Feature ratings Keyword Rank Tracking 4.7 Keyword Tracking 4.6 Keyword Research Tools 4.6 Competitive Analysis 4.4 Dashboard 4.7 User satisfaction User satisfaction 4.8 User reviews[219](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) Ease of use 4.6 Functionality 4.7 Value for money 4.8 Customer support 4.1 User satisfaction 4.9 User reviews[422](https://www.capterra.com/p/218703/Surfer/reviews/) Ease of use 4.8 Functionality 4.8 Value for money 4.6 Customer support 4.8 Price starts from Price starts from \-- - Free version - Free trial Price starts from $182Flat Rate, Per Year - Free version - Free trial Best for Best for SEO tool that helps users measure their website's search traffic and performance, resolve issues, and improve ranking in Google Search results. Best for Solo freelancers, agencies, in-house marketing teams, and enterprise organizations across eCommerce, SaaS, digital marketing, e-learning, and HR industries seeking to grow organic and AI-driven. ## User reviews Pros & cons CS Chelsea S. Sales > "It provides valuable insights into search traffic, indexing issues, and keyword rankings, allowing you to improve visibility and fix problems..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7118789) JC Josh C. Co-Owner > "The thing that annoys me most is there are many times that it fails verifications for certain links, but really those pages should not be..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7125822) CS Chelsea S. Sales > "Google Search Console is an easy-to-use and powerful tool that helps monitor your website’s performance in Google search results." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7118789) CS Chelsea S. Sales > "Google Search Console can be confusing for beginners and has a steep learning curve, with limited customer support and occasional delays in..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7118789) AK Avash K. RA > "I can see the querries, country, pages, devices and a lot of information without sacrificing performance which degrades while using other..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6547989) Eric S. CEO > "Sometime I find some bugs in connected third party tools and integrating them into the search console." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7175873) KV Kevin V. Senior Product Manager - SEO > "This is a great tool to measure what is happening in the Search results of Google without having to look manually for every keywords we..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7047492) VR Verified Reviewer Project Manager > "One negative function of the Google Search Console, is the occasional delay in data reporting and indexing updates. While Google strives to..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6206976) JC Josh C. Co-Owner > "Being able to submit sitemaps and resubmit pages is extremely helpful." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7125822) MSR Muhammad Suffian R. System engineer > "Data latency, limited historical data, interface complexity, sampled data, incomplete keyword data, slow issue resolution, and limited..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6349425) Roger A. Owner. > "Very well most of the time, I like for being free and for provide so much valuable info, but the information that provides most of the time..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7070834) AK Amanda K. Owner > "I find it hard to reconcile results with my website stats and also Google Analytics." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6104809) RS RICARDO S. Sales Representative > "All the tools provided to monitor and improve the performance of your web site and achieve better search results." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6719008) AC Abby C. Digital Marketing Manager > "Additionally, it would be useful to be able to dismiss notifications about on-page issues since the same ones tend to come up over and over..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___3932163) KV Kevin V. Senior Product Manager - SEO > "This is definitely helping us monitor our SEO positions, and it gives a good report that is actionable." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7047492) Manish Singh B. Digital Marketer > "It does not provide real-time data, so I can only see updates to your website's performance a few days after they occur." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___4566629) RH Rob H. Web strategist > "Moreover, the capability to integrate with other analytics tools like Ahrefs and WordPress enhances my website's analytics and performance,..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6166555) CC Chris C. SEO Specialist > "There are times when I feel the website could be more visually appealing, it looks quite drab and this can lead to the key details not..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___4692365) RH Rob H. Web strategist > "It helps me pinpoint and fix technical issues, refine my SEO strategies, and optimize content based on real data." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6166555) VR Verified Reviewer SEO > "rank positions are average positions which do not give a very accurate picture" [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___4015687) MD Michele D. SysAdmin > "Different dashboards are available out-of-the-box and provide helpful insights, measuring different metrics (e.g. clicks, keywords ranking,..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6094918) MB Mark B. online marketeer > "The data is sometimes inaccurate, which makes it hard to take action on" [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___4115261) JH Josh H. Marketing Manager > "an absolute must for any digital marketer, whether you're acquiring links to building content, it's a must-have tool." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6785399) Priya T. Content Writing > "In the beginning difficult to understand." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6049163) RC Ryan C. Analytics Manager > "Good for SEO research and analysis." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7036212) CW Cj W. Director of Marketing and E-Commerce > "Some of the verbiage and prompts are difficult to interpret" [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___3982007) AZ Andrew Z. Operations Manager > "The security that Google provides is still top-notch." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7109430) Juan-Claude P. Head Developer and SEO Expert > "Google is not indexing my links to any of the new websites I'm submitting or even updating old links." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___3272536) VR Verified Reviewer Marketing Manager > "It helps you to know on what searches/keywords your business is showing up which can help you to optimize your website." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6419685) RW Robert W. Producer > "It's pretty limited in terms of performance insights giving the top line results but not always providing much by way of insight into how to..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___3118450) MD Michele D. SysAdmin > "It's a free and useful tool that Google gives to web developers in order to better understand and monitor your website's Google Search..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6094918) NK Naresh K. SEO Manager > "No proper help to tackle the errors" [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___3854133) CM Conor M. Principal > "This is an essential piece of the modern work space. " [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7034370) VR Verified Reviewer VP Online Marketing > "The other significant problem is sampling - if you try to look at brand / non-brand queries in search console, the data becomes so heavily..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___2635149) Marco Genaro P. Founder > "Makes it easy to request for indexation, submit sitemaps to Google and analyze performance, among many other features." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6079243) Atif M. Software Developer > "Since google updated from google webmaster console to google search console, it became a bit difficult to find XML sitemaps and robots.txt..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___2933545) MC Marian C. IT Technician > "The most important features for me are Sitemap submit, Page experience and Pages." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6327995) VR Verified Reviewer Data Scientist > "The new version of Search console is a bit harder than the old one, there are differences between Console data and Google analytics, which is..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___2870979) Arika N. Manager > "It helps you with four key metric - clicks, impressions, ranks, and CTR for each of the webpage that you have on your website." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___4463751) DT Dinesh T. CEO > "Little confusing for beginners while adding their website for the first time." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___3407602) Pawe J. SEO Expert > "I am very satisfied about using GSC, it's not perfect, but it's the tool which you have to use, if you want to work with SEO or make your..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___5058030) Omer S. SEO Content Writer > "The software does not keep a record for every search query used by the user to go to the website." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___2470116) Manish Singh B. Digital Marketer > "This allows me to track how my website performs in Google search results and get insights on the number of clicks, impressions, and keywords..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___4566629) TT Tamara T. Assistant manager > "Interact complicated and confusing sometimes" [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___3776502) Angus A. Director > "Of course if you are looking to rank on google its a must use tool for monitoring technical aspects of your site." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___6289594) VR Verified Reviewer Software Development Manager > "The delay in data collection and unstable/beta like sub features." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___2660063) CM Conor M. Principal > "Useful and easy to use." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7034370) VR Verified Reviewer Graphic designer > "After fixing the website glitch , it does not remove the previous error..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___2590981) TD Thien D. Graduate Research Assistant > "With Google being the biggest search engine out there, its search console is the first place I start when I want some insights into my..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___4454805) Omer S. SEO Content Writer > "Filters could also be improved and are not so easy to use to filter out data." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___2470116) Luis F. Co Founder > "I also integrate its API with in house tools and services." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___5060918) TT Tamara T. Assistant manager > "Interact complicated and confusing sometimes" [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___3776502) AC Abby C. Digital Marketing Manager > "The Google ecosystem gives marketers nearly everything they need to run effective campaigns and optimize every aspect of their digital..." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___3932163) Eric S. CEO > "Sometime I find some bugs in connected third party tools and integrating them into the search console." [See full review](https://www.capterra.com/p/210297/Google-Search-Console/#Capterra___7175873) [View Reviews](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) Eddie L. SEO Specialist > "I love how it provides real-time feedback with the SEO score meter as I write." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7176839) AN Amin N. CMO > "At nearly five times the cost of comparable tools, Surfer AI simply doesn't deliver enough unique value to justify the premium. While the..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836) HP Hrishikesh P. Founder > "However, apart from entity optimisation, its keyword research tool, topical map creation & audits are equally robust as well." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6602206) AN Amin N. CMO > "The platform's core functionality also works against itself - while it can generate SEO-optimized content, any attempt to humanize or..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836) IK Ivelin K. SEO And Marketing Specialist > "The Content Editor, now with Topic coverage, is super useful and really makes a difference. As the team lead, I fell in love with the..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6597670) CE Chuvic E. SEO Writer > "The AI Humanized plan lacks a chat feature for requesting specific edits to refine the human-like quality of the content" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6560534) IK Ivelin K. SEO And Marketing Specialist > "Very unique Content Editor that helps you boost both the SEO performance and the user-friendliness of your articles." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6597670) AN Amin N. CMO > "I consistently found myself double-checking the statistics and references provided by the AI, only to discover they were either inaccurate..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836) PT Paul T. Managing Director > "These were originally used with freelancer and in-house writers however frequently I can use it with generative AI to create great results..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538) FoA Fran�ois A. CEO > "originally the price, sometimes the articles generated by AI in other languages than english are not as good" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6598475) Eddie L. SEO Specialist > "It’s an essential tool for any serious content marketer." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7176839) AN Amin N. CMO > "The most glaring issue is the unreliable data quality." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836) CE Chuvic E. SEO Writer > "SurferSEO helps me boost the ranking of articles with its variety of features." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6560534) AK Alex K. Marketing Specialist > "The limitation on NLP credits is a notable drawback, restricting advanced content analysis for larger projects or multiple sites." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6124588) ID Istiaque D. Content Writer > "Its top-notch content optimization tools, detailed SERP analysis, and user-friendly interface are game-changers for content writers." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6444933) AC Ana C. Marketing > "I attempt to use Surfer on a daily basis, but occasionally, the demands of my business divert my attention, leaving me with insufficient..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6119156) AP Aleksandra P. SEO Specialist > "What truly sets it apart, in my opinion, is its data-driven approach, providing actionable insights that have significantly improved my..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6103744) DS Dennis S. CEO > "Can't integrate tables in editor, only with WordPress or G Drive connection." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6153545) SO Samuel O. Marketer > "I really appreciate the keyword optimization features, in Surfer SEO the "insert term" tool that speeds up content creation by suggesting..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6408085) AJ Ajay J. Growth Marketing Lead > "It doesn’t do any good to the content." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6847682) VR Verified Reviewer CEO > "We use this daily with our teams and also has an easy integration with WordPress so we can have our current content analyzed consistently." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6156851) AM Alex M. Marketing Manager > "You can't add tables inside the Content Editor, and this means spending additional time creating them outside the Content Editor." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4800156) LP Luv P. SEO > "It optimizes content effortlessly, refines keywords, and provides valuable competitive insights. While its transparency about content..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6111081) Caroline N. SEO > "It can be clunky, and there are times when I can't edit my content properly because I'm unable to click where I need to." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4789686) Mariel Gia G. Copywriter > "The ability to analyze top-performing pages and seamlessly integrate those insights into my content strategy is a game-changer." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6095417) Caroline N. SEO > "The integration with Google Docs with the software isn't ideal." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4789686) HP Hrishikesh P. Founder > "I am a heavy user of Ahrefs and use it for content & keyword research." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6602206) LB Luca B. SEO Manager > "That the keywords cannot be added in the content editor" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4677934) AK Alex K. Marketing Specialist > "SurferSEO stands out for its in-depth data analysis, which is highly customizable to fit any project's specific needs." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6124588) JF Jacob F. Owner > "It is a little pricey and could be hard to see the ROI if you are just getting started." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4472065) HP Hrishikesh P. Founder > "Surfer is my go-to tool for entity optimisation." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6602206) TH Tyler H. SEO > "Keyword research is not as full-formed as some of the other tools available. " [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4032063) KU Kasia U. Product Marketing Manager > "Helps to better understand how to use SEO to gain a marketing advantage." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6641395) Kevin Y. Owner > "The NLP feature was a little confusing for a while and you had to spend specific NLP credits to get that info included in your results, BUT..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3102083) SO Samuel O. Marketer > "The real time editing tools give me feedback on how I use keywords and structure my articles to be more SEO friendly." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6408085) FM Fatima M. Owner > "The cons is the cost and the help support delay one day to answer." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4609412) DR Donna R. Editor > "It really does work with respect to meeting Google's content criteria." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6606032) VR Verified Reviewer Founder > "For usability, it doesn't support keyboard navigation while selecting words and phrases for the content editor." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3227602) CM Carolina M. Content Specialist > "The customer support is excellente, they always answer fast and help you." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7027238) KD Kasper D. Co-Founder > "The pay-pr-article credit-structure is annoying." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4074498) VR Verified Reviewer CEO > "Surfer SEO gives us an easy-to-follow rubric to optimize our SEO scores on our content to match and exceed what the currently top-ranked..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6156851) RS Raghunath S. Digital Marketing Executive > "Compare to other website auditor tools, I don't find surfer much useful when it comes to auditing my website. And sometimes the keyword..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3470581) CT Christa T. Owner > "I have used it for many years, and when I started my own agency, it was the first software I subscribed to." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6809870) SC Sean C. Founder > "Surfer SEO is not inexpensive compared to its peers, so I'd say it's a bit pricey." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4993832) AC Alison C. CEO > "We use Surfer for our six websites and recommend it to our clients." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6595363) Eric A. Owner, Head Planner > "I no longer waste time writing things that don't produce any SEO value." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4219106) AC Alison C. CEO > "We've been using it since the beginning, and it continues to improve its services each year." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6595363) DB David B. Writter > "When you run out of credits each month it kinda sucks." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4207479) RB Ryan B. SEO Manager > "The serp analysis is pretty comprehensive" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6493376) AS Anneke S. Freelance Writer & Researcher > "I can't think of any cons except for the fact that the price gets a bit steep if you need to create more than 30 SEO optimized articles per..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3352924) LP Luv P. SEO > "With streamlined content optimization, keyword precision, and competitive insights, it's a game-changer." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6111081) Bartosiewicz D. Content Specialist > "You can't unpin or hide the guidelines bar in Google Docs or Wordpress, which sometimes drives me crazy." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3107812) Josef M. Content Marketer > "It offers keyword research, real-time insights into a website's performance, competitor analysis, page speed optimization, and more." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4586763) SD Stephen D. Principal > "The only con is Surfer lacks dashboards to allow you to see overall numbers and content but it's not a big deal." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3534767) Josef M. Content Marketer > "It provides detailed keyword research, real-time insights into performance, competitor analysis, page speed optimization, and more." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4586763) Steven C. student > "There's nothing specific to Surfer about this, but SEO content software may be difficult, and the keywords may not be relevant to the niche..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3204266) MB Matt B. Managing Director > "The gamified element of updating your article and seeing that score update in real-time based on adding keywords to your writing is fun,..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4136723) GM Gautier M. CEO > "A little bit expensive compared to what is given" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4572300) Brett L. Owner and Founder > "It offers a wide range of features including:-Improved visibility and increased web traffic-Better search engine rankings-Increased..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4043640) WB William B. Director of Everything > "It reduces my ability to work in a bulk mode, doing one stage at a time for multiple articles. When you pay a thousand dollars for a..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3010469) Brett L. Owner and Founder > "When using SurferSEO, you can solve the following problems: - Finding the best keywords for your site- Generating more traffic to your..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4043640) BA Bert A. CEO > "In addition, their training videos are not well organized, lots of information is skipped over and too much is assumed that you know. " [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3748408) Andreas B. Freelancer > "By using SurferSEO, I can benefit from higher website traffic and increased online visibility, leading to more business opportunities and..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4772615) DO Daphne O. Director > "The keyword research feature is not my favorite, however, the keyword planner makes up for this weakness" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3461732) NW Nathan W. Owner > "There is also the "optimize" feature which helps in getting a better SEO score. " [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6292432) Dominika T. Owner > "I was confused about the main product and was perplexed about what would be the best for me." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3862093) JF Jacob F. Owner > "I have been utilizing Surfer SEO for a while now and it has proven to be an invaluable tool for gaining insight into the search engine..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4472065) VR Verified Reviewer Affiliate marketeer > "You aren't able to create a new shareable link of your content editor article." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3183610) BH Brendan H. Marketing Specialist > "Surfer has allowed us to really optimize content in a measurable way, we have gained position and ranking on blogs optimized and/or newly..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4550557) AM Astrid M. CEO > "Sometimes I run an audit and it conflicts with the results of the Content Editor, which can be pretty confusing." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3743645) PT Paul T. Managing Director > "Also, good training and certification opportunities." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538) TD Tom D. Founder and CEO > "One small issue I noticed is that the Chrome extension for Google Docs doesn't play nicely with other sidebars like Grammarly or Docs to..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2889212) MS Mateusz S. SEO Content Writer > "There is a lot of reasons for which we would like to recommend SurferSEO for a wider audience – as for begginers and freelancers, as for..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4229062) SL Sean L. Blogger > "Content Planner and Keyword research feature are difficult and confusing to use" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3584165) EM Erkki M. Founder > "By far the best feature is the Content Editor and the feature that it gives me keywords that I should use in my content." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4408388) Charles M. Business developper > "The keyword research is not really good, I'm french and the result are not very accurate." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3767843) PT Paul T. Managing Director > "It's a good tool, quick and easy to use and having compared other similar tools on the market, still the best one that I've found." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538) GS Gordon S. Manager > "Like when I'm writing a particular article, if I switch tabs or sometimes just on its own it reloads (saying that the connection was..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2880861) LP Luv P. SEO > "Data-driven decisions save time, ensuring top-notch rankings." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6111081) BS Brian S. EVP > "It's not perfect, but as a small business owner I know very little about SEO and cannot afford a high-priced agency to help me. " [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3224156) ID Istiaque D. Content Writer > "Its top-notch content optimization tools, detailed SERP analysis, and user-friendly interface are game-changers for content writers." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6444933) AN Amin N. CMO > "At nearly five times the cost of comparable tools, Surfer AI simply doesn't deliver enough unique value to justify the premium. While the..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836) JO Jianquan O. SEO Specialist > "I like the fact that this tool guides my writers to write SEO optimised articles and don't need to worry about keyword density or semantic..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3130200) Caroline N. SEO > "It can be clunky, and there are times when I can't edit my content properly because I'm unable to click where I need to." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4789686) DF David F. Marketing specialist > "Its appeal lies in its simplicity – it is designed to help users quickly and easily find the most searched keywords and phrases on the..." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3824308) VR Verified Reviewer Founder > "For usability, it doesn't support keyboard navigation while selecting words and phrases for the content editor." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3227602) AC Alexandre C. Business Analyst > "Surfer SEO allowed us to streamline our content production and have clear guidelines for our writing team." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3518279) Bartosiewicz D. Content Specialist > "You can't unpin or hide the guidelines bar in Google Docs or Wordpress, which sometimes drives me crazy." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3107812) Kathryn E. Founder > "I love the integration with Jasper.ai." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4040158) DS Dennis S. CEO > "Can't integrate tables in editor, only with WordPress or G Drive connection." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6153545) Tim D. Co Founder > "Great integration with Jasper.ai" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3523967) Caroline N. SEO > "The integration with Google Docs with the software isn't ideal." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4789686) David D. Director of Social Media Marketing > "The UI is clean and nice and it integrates amazingly with Jarvis!" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3039857) Kirsty A. Head of Marketing > "The Search Console integration does not seem to be useful for me yet, but this may be due to our own site performance." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2868248) PT Paul T. Managing Director > "It's a good tool, quick and easy to use and having compared other similar tools on the market, still the best one that I've found." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538) DV Dennis V. Founder & Digital Marketing Director > "Noticed that I can't add images at Jarvis when connected to Surfer." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2963977) FoA Fran�ois A. CEO > "easy to use" [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6598475) Jason M. Director > "Occasionally the interface has confused me for a short while." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2875672) VR Verified Reviewer Internet Marketer > "I have been in the business for over three years, which has made my life much more straightforward." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3981886) FM Fatima M. Owner > "The cons is the cost and the help support delay one day to answer." [See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4609412) [View Reviews](https://www.capterra.com/p/218703/Surfer/reviews/) ## User interface [Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/) 4.78 (219) [Positive Surfer](https://www.capterra.com/p/218703/Surfer/) 4.86 (422) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Access Controls/Permissions 150 Important Activity Dashboard 120 Important Google Search Console 12/50 - A/B Testing - Access Controls/Permissions - Activity Dashboard - Activity Tracking - Ad hoc Reporting - Advertising Management - AI Copilot - Alerts/Notifications - API - Application Management - Audit Management - Automated Scheduling - Backlink Monitoring - Benchmarking - Budget Control - Budgeting/Forecasting - Campaign Analytics - Campaign Management - Campaign Planning - Categorization/Grouping - Charting - Click Tracking - Competitive Analysis - Content Management - Conversion Rate Optimization - Conversion Tracking - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard - Data Visualization - Email Marketing - Event Scheduling - Generative AI - Geolocation - Goal Setting/Tracking - Google Analytics Integration - Keyword Rank Tracking - Keyword Research Tools - Keyword Tracking - Labeling - Landing Pages/Web Forms - Link Management - Localization Automation - Mobile Keywords - Monitoring - Multi-Campaign - Multi-Language - Multi-Location - Performance Management [See all features](https://www.capterra.com/p/210297/Google-Search-Console/#features) Positive Surfer Top features 17/50 - A/B Testing - Access Controls/Permissions - Activity Dashboard - Activity Tracking - Ad hoc Reporting - Advertising Management - AI Copilot - Alerts/Notifications - API - Application Management - Audit Management - Automated Scheduling - Backlink Monitoring - Benchmarking - Budget Control - Budgeting/Forecasting - Campaign Analytics - Campaign Management - Campaign Planning - Categorization/Grouping - Charting - Click Tracking - Competitive Analysis - Content Management - Conversion Rate Optimization - Conversion Tracking - Customizable Branding - Customizable Reports - Customizable Templates - Dashboard - Data Visualization - Email Marketing - Event Scheduling - Generative AI - Geolocation - Goal Setting/Tracking - Google Analytics Integration - Keyword Rank Tracking - Keyword Research Tools - Keyword Tracking - Labeling - Landing Pages/Web Forms - Link Management - Localization Automation - Mobile Keywords - Monitoring - Multi-Campaign - Multi-Language - Multi-Location - Performance Management [See all features](https://www.capterra.com/p/218703/Surfer/#features) ### Recognition Google Search Console Best Value SEO Software (2025)  Best Value SEO Software (2022)  Positive Surfer is recognized as a top-rated tool in 3 Capterra Shortlist reports ### Deployment & support Google Search Console Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Positive Surfer Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Google Search Console - By Google - Located in United States - Founded in Positive Surfer - By Surfer - Located in Poland - Founded in ## Popular Comparisons [Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/)[4.78 (219)](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) vs [Semrush](https://www.capterra.com/p/151962/SEMrush/)[4.63 (2,329)](https://www.capterra.com/p/151962/SEMrush/reviews/) Contact vendor for pricing Price $139.95/month 4.7 Features 4.6 4.6 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/151962-210297/SEMrush-vs-Google-Search-Console) [Positive Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (422)](https://www.capterra.com/p/218703/Surfer/reviews/) vs [Sitechecker](https://www.capterra.com/p/166377/Sitechecker/)[4.58 (365)](https://www.capterra.com/p/166377/Sitechecker/reviews/) $182/year Price $49/month 4.8 Features 4.4 4.8 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/166377-218703/Sitechecker-vs-Surfer) [Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/)[4.78 (219)](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) vs [Wix](https://www.capterra.com/p/169007/Wix/)[4.42 (10,787)](https://www.capterra.com/p/169007/Wix/reviews/) Contact vendor for pricing Price $17/month 4.7 Features 4.3 4.6 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/169007-210297/Wix-vs-Google-Search-Console) [Positive Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (422)](https://www.capterra.com/p/218703/Surfer/reviews/) vs [Semrush](https://www.capterra.com/p/151962/SEMrush/)[4.63 (2,329)](https://www.capterra.com/p/151962/SEMrush/reviews/) $182/year Price $139.95/month 4.8 Features 4.6 4.8 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/151962-218703/SEMrush-vs-Surfer) [Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/)[4.78 (219)](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) vs [Sitechecker](https://www.capterra.com/p/166377/Sitechecker/)[4.58 (365)](https://www.capterra.com/p/166377/Sitechecker/reviews/) Contact vendor for pricing Price $49/month 4.7 Features 4.4 4.6 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/166377-210297/Sitechecker-vs-Google-Search-Console) [Positive Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (422)](https://www.capterra.com/p/218703/Surfer/reviews/) vs [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) $182/year Price $18/month 4.8 Features 4.0 4.8 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/184916-218703/Rank-Tracker-vs-Surfer) [Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/)[4.78 (219)](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) vs [SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/)[4.52 (382)](https://www.capterra.com/p/127616/SEO-PowerSuite/reviews/) Contact vendor for pricing Price $349/year 4.7 Features 4.6 4.6 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/127616-210297/SEO-PowerSuite-vs-Google-Search-Console) [Positive Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (422)](https://www.capterra.com/p/218703/Surfer/reviews/) vs [Wix](https://www.capterra.com/p/169007/Wix/)[4.42 (10,787)](https://www.capterra.com/p/169007/Wix/reviews/) $182/year Price $17/month 4.8 Features 4.3 4.8 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/169007-218703/Wix-vs-Surfer) [Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/)[4.78 (219)](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) vs [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.71 (585)](https://www.capterra.com/p/176340/Ahrefs/reviews/) Contact vendor for pricing Price $0 4.7 Features 4.7 4.6 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/176340-210297/Ahrefs-vs-Google-Search-Console) [Positive Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (422)](https://www.capterra.com/p/218703/Surfer/reviews/) vs [Seodity](https://www.capterra.com/p/182125/Seodity/)[4.75 (130)](https://www.capterra.com/p/182125/Seodity/reviews/) $182/year Price $49/month 4.8 Features 4.5 4.8 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/182125-218703/Seodity-vs-Surfer) [Google Search Console](https://www.capterra.com/p/210297/Google-Search-Console/)[4.78 (219)](https://www.capterra.com/p/210297/Google-Search-Console/reviews/) vs [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/) Contact vendor for pricing Price $18/month 4.7 Features 4.0 4.6 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/184916-210297/Rank-Tracker-vs-Google-Search-Console) [Positive Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (422)](https://www.capterra.com/p/218703/Surfer/reviews/) vs [SiteGuru](https://www.capterra.com/p/160464/Siteguru/)[4.80 (187)](https://www.capterra.com/p/160464/Siteguru/reviews/) $182/year Price $39/month 4.8 Features 4.6 4.8 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/160464-218703/Siteguru-vs-Surfer)