# Compare Levitate vs Salesforce Marketing Cloud 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Levitate and Salesforce Marketing Cloud based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/211147-248536/Levitate-vs-Salesforce-Marketing-Cloud

---

# Levitate vs Salesforce Marketing Cloud Features and Cost Comparison

Last updated April 15th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

LevitateSalesforce Marketing Cloud2/4 selected

[Levitate](https://www.capterra.com/p/211147/Levitate/)[4.8 (333)](https://www.capterra.com/p/211147/Levitate/reviews/)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.2 (529)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

[## Levitate](https://www.capterra.com/p/211147/Levitate/)[4.8 (333)](https://www.capterra.com/p/211147/Levitate/reviews/)

Starting Price

$349.00/month

Value-for-Money

4.6

Functionality

4.7

Ease of Use

4.8

Customer Service

4.9

Reviews Sentiment

Based on [333 reviews](#user-reviews)

Positive

325

Neutral

5

Negative

3

[## Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.2 (529)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Starting Price

$25.00/month

Value-for-Money

3.8

Functionality

4.3

Ease of Use

3.8

Customer Service

3.9

Reviews Sentiment

Based on [529 reviews](#user-reviews)

Positive

441

Neutral

65

Negative

23

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 14,179 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

64%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.8

Campaign Scheduling

4.8

Newsletter Management

NA

Email Tracking

\--

Customizable Branding

4.6

59%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.4

Campaign Scheduling

3.9

Newsletter Management

NA

Email Tracking

\--

Customizable Branding

3.8

User satisfaction

User satisfaction

4.8

User reviews[333](https://www.capterra.com/p/211147/Levitate/reviews/)

Ease of use

4.8

Functionality

4.7

Value for money

4.6

Customer support

4.9

User satisfaction

4.2

User reviews[529](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Ease of use

3.8

Functionality

4.3

Value for money

3.8

Customer support

3.9

Price starts from

Price starts from

$349Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$25Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

Small and medium-sized businesses that rely on relationships and word-of-mouth marketing.

Best for

Designed for small and midsize businesses in various industries.

## User reviews

Pros & cons

SF

Susana F.

Client Relationship Manager

> "The “keep-in-touch” system is extremely smart — subtle reminders, meaningful templates, and helpful automations that make your outreach..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084895)

SM

Shaun M.

Producer

> "For someone managing multiple client segments, commercial lines versus personal lines, workers' comp clients, or prospects at different..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085342)

JC

Justin C.

Financial Planner

> "My intent was to use it mostly for existing client communications, as I was not planning on growing my business anymore, but the great..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084181)

BI

Brittany I.

Personal Lines Manager

> "Sometimes we schedule out renewal emails too far in advance, and if someone makes a change or leaves our agency, that email still goes..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084025)

SM

Shaun M.

Producer

> "Overall, Levitate delivers where it matters most, combining powerful automation with genuine human support to help you stay connected..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085342)

SM

Shaun M.

Producer

> "This becomes particularly problematic when you're trying to segment your book by coverage type, renewal dates, or other..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085342)

AM

Andrew M.

AGENT OWNER

> "Our rep at Levitate has been great with content creation and reviewing with us on a quarterly basis to make sure we are reaching our..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084063)

MT

Mario T.

President

> "I have clients that request to be removed at times, and there is no follow-up notice to let them know they've been removed."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084247)

SM

Shaun M.

Producer

> "This automation ensures nothing falls through the cracks during that critical onboarding period when clients form their lasting..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085342)

CC

Cassidy C.

Media Relations Manager

> "We used Constant Content before, and trying to get in touch with a person was next to impossible. When we did get in contact, we were..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084036)

MW

Michael W.

Owner

> "The ability to modify really great existing templates and the amount of the templates to choose from is paramount to successful..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084924)

VR

Verified Reviewer

Director of Operations

> "One of the downsides of Levitate is that its learning curve can be a bit steep for new users, especially those unfamiliar with email..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6632766)

AA

Amy A.

Firm Manager

> "Levitate has been a great platform, the content creation, all of the great templates, the different marketing platforms are really..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084007)

Trista M.

Marketing and Licensed Agent

> "I also wish there was a way to have a folder for just templates you created for your own use as sometimes it can be a headache trying..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6629962)

Destiny D.

insurance agent

> "The platform makes it simple to stay in touch with clients in a personalized way, and the customer support team is responsive and..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084194)

CA

Cassandra A.

VP Communication

> "Levitate has limitations that could be fixed but have not been addressed despite opening tickets."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084028)

JB

John B.

Attorney and Owner

> "With solid security, thoughtful content tools, and useful analytics, it delivers a balanced and effective relationship-marketing..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084182)

IW

Ishaiaih W.

OFFICE ASSISTANT

> "The texting feature is not included."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7090282)

LH

Louise H.

Personal Lines Insurance

> "We enjoy using it to help insureds by connecting with them automatically during important times of their policy period"

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085233)

JD

John D.

Lawyer

> "It is rather expensive and all the emails they send clients are not personalized."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7055725)

AC

Arthur C.

Partner and Owner

> "We do not have to think much when setting up a campaign for email or social media - the platform does it all and the quality of the..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084171)

VR

Verified Reviewer

Director of Operations

> "Additionally, the pricing structure might not be the most cost-effective for smaller businesses or those just starting to scale, as..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6632766)

ED

Emily D.

Office Manager

> "My team never have to worry about missing things and customers can schedule appointments with our team for any of their needs."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7097818)

AV

Alicia V.

Relationship Manager

> "Blanket cost even though we can't use some of the services."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085356)

SV

Stephen V.

Associate agent

> "The templates and curated content help alleviate any learning curve that might be normal for starting this sort of program."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084654)

LD

Lauren D.

Marketing Coordinator

> "Sometimes figuring out how the email will be sent and formatted can be an issue if you are sending an email out with tabs or spaces."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6629757)

CH

Chad H.

Advisor

> "We have seen amazing open rates, and the Google review option has shot our amount of reviews way up."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084023)

LS

LESLIE S.

Self Employed

> "My team had an issue where others are able to see each others book of business, and emails were sent to wrong clients."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6630678)

CP

Christine P.

Office Administrator

> "We enjoy Levitate when we send out bulk messages to clients and get a large number of responses. "

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084039)

AB

Andrew B.

Managing Attorney

> "It's not the most compact and accessible user interface."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084002)

SF

Susana F.

Client Relationship Manager

> "It keeps everything organized, reduces mental load, and honestly makes you look way more thoughtful and intentional with your clients."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084895)

AP

Anne P.

Owner

> "The price goes up every year, just like everything in the market. "

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084072)

AA

Aaron A.

Executive Director

> "This product has helped us to centralize our communication and evaluate better how people are consuming our messaging."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7083714)

MB

Moira B.

Agent and Marketing Coordinator

> "Sometimes there are errors when pulling information from our AMS - even when double-checking data."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6629853)

BS

Britney S.

Insurance agent

> "Levitate has helped us keep in touch with our current clients, bring back old clients due to great marketing."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084021)

CD

Christopher D.

Life and Annuity Sales Development

> "The inability to copy and paste graphics into email body"

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6628082)

SM

Shaun M.

Producer

> "The automated touchpoint sequences are a game-changer for post-sale client experience."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085342)

HY

Hannah Y.

Account Manager

> "We tried to send a text to clients before the storm and some of them received the message days after the storm and they were mad about..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6630850)

LO

Lewis O.

Owner

> "Levitate generates quality, relevant content and makes tracking ROI straightforward."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084239)

MC

Michael C.

Owner and Advisor

> "Sometimes things seem a little complex. And the reminders about “losing touch” with people are not very helpful because not every..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6629819)

CA

Cassandra A.

VP Communication

> "Customer service, overall, has been responsive and working with levitate has been easy and opened doors to functions I needed without..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084028)

BI

Brittany I.

Personal Lines Manager

> "Nothing worth making a fuss about, but probably one of the main "issues" we've ever run into."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084025)

DV

Dominique V.

Sr Manager Grants and Impact

> "Viewing if clients have opened emails or not is probably my favorite feature."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084091)

SV

Stephanie V.

Outreach and Volunteer Coordinator

> "I want to use the social media functions, but can't figure out how to tag organizations."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6628074)

RC

Roseann C.

CEO

> "Scheduling out all the posts for a couple moths, especially during the holidays was a game changer."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7089142)

NAP

Nancy Allison P.

broker

> "We share an account with the agency and so I have a hard time figuring out how to email only my clients"

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6630808)

MT

Mario T.

President

> "Service checks all boxes we need for on-line marketing at this time."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084247)

DK

Dave K.

Owner

> "Hard to track all the acts that go to spam, hard to know daily who got what"

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6629269)

CB

Cory B.

President

> "As a business owner, Levitate frees up my time and makes sure to consistently be engaging clients on my behalf."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084054)

BF

Brandie F.

Marketing Strategist

> "Analytics has not met my expectations."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085555)

BF

Brandie F.

Marketing Strategist

> "Overall, Levitate helps us achieve our goal of getting our clients to open our emails."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085555)

MS

Megan S.

Insurance Agent

> "If I have to have a complaint, it would be sometimes it can be hard to delete the old policy."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6629786)

CP

Christine P.

Office Administrator

> "Our clients enjoy our holiday and birthday check ins, and I love the affordability of Levitate."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084039)

DJ

Daniella J.

Marketing Coordinator

> "HTML formatting can be weird with outlook, so just not the best experience in that regard."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6627858)

AJ

Andra J.

CEO

> "There are many features that have helped our small org do larger things with less manpower"

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084015)

KI

Kegan I.

President

> "The learning curve is the worst part."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084205)

VR

Verified Reviewer

President

> "Reduces time with relevant industry content creation for both newsletters and social media posts. But gives me the freedom, when I have..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6629999)

JD

John D.

Lawyer

> "It was very expensive considering the poor results."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7055725)

JB

John B.

Attorney and Owner

> "Levitate AI is a strong choice for businesses that value meaningful communication over mass outreach."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084182)

AS

Alex S.

Owner and Financial Planner

> "The only things we aren’t using is the appointment management."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6629211)

MV

Michele V.

Office Manager

> "The content calendar is my favorite feature of Levitate. "

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7089096)

HY

Hannah Y.

Account Manager

> "I don't love how long it takes to send text messages out."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6630850)

KF

Kirk F.

Owner

> "I love that there is a lot of premade content that is relevant to the insurance industry as well as compliant. "

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084227)

CR

Carol R.

Agent Broker

> "One issue with too many emails going out at once. "

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6437766)

SC

Steven C.

President

> "I think it is a great vehicle for reaching out to my clients through out the year and hope to get even more proficient at it this year."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7085430)

RM

Regina M.

Digital Marketing Specialist

> "I have to do a lot of manual maintenance because of this."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6629867)

AA

Amy A.

Firm Manager

> "sensitive content hidden\] is awesome and always makes himself available when I need him, and you truly can’t beat the cost, you..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084007)

CA

Cody A.

Vice President of Sales and Marketing

> "This is hard maybe controlling users with the team"

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6627984)

LV

Lane V.

Marketing, Special Events Director

> "We’ve sent several email blasts to our donors, and I believe that because of the seamless branding that makes it appear that our emails..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6627974)

MP

Myrthelonge P.

Marketing Coordinator

> "Levitate has some API issues that must be implemented to continue competing with the leading platforms."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6103590)

EW

Elizabeth W.

Registered assistant

> "I have enjoyed getting to learn other areas that Levitate can make our interactions with our clients easier."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084124)

JB

John B.

CPA Owner

> "It was delayed because of an unusual computer problem which took Microsoft 35 hours to correct over several months. "

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6093117)

AT

Allen T.

President

> "Using a CRM that works with you to ensure the content is what you want going to your customers and is 'key' to being 'top of mind' with..."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6628101)

ME

Mallory E.

Administrative Assistant

> "This platform doesn't currently integrate with Saleforce. "

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6090914)

AK

April K.

Legal Assistant

> "Working with Levitate's sales, support, and customer service teams has been an absolute pleasure."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084219)

AA

Ashley A.

Attorney

> "I will not be able to afford it next year."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___6087113)

IW

Ishaiaih W.

OFFICE ASSISTANT

> "I like the templates and how AI is incorporated to make it easier."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7090282)

TW

Terrie W.

Agency Owner

> "There is an issue that has me getting 11 emails everyday telling me that a report was unable to complete?"

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___3442490)

CF

Carly F.

Director of Digital Marketing

> "Makes sending out mass emails much easier and more efficient."

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___7084014)

LM

Lee M.

Broker

> "sometimes have difficulty when performing tasks on my own"

[See full review](https://www.capterra.com/p/211147/Levitate/#Capterra___3442623)

[View Reviews](https://www.capterra.com/p/211147/Levitate/reviews/)

VR

Verified Reviewer

Sales

> "Overall, Salesforce Marketing Cloud has been a mixed but workable experience — it delivers strong email management and template capabilities with a..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7135401)

VR

Verified Reviewer

Sales

> "The steep learning curve makes ease of use a challenge for new users, performance and speed can lag during heavy campaigns, customer support response..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7135401)

Taylor O.

Digital Marketing Manager

> "Its send speed is unmatched, even on multi-step automations across different channels."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7134546)

AD

Amanda D.

VP - Marketing

> "I've used many different marketing automation solutionsbefore, and each have their pro's and con's, but anytime I'm working within a Salesforce..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6651467)

JS

John S.

Manager

> "What I liked most about Salesforce Marketing Cloud is the ability to manage email, social media, and text messaging from one platform."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6638589)

JC

Jeffrey C.

Enrollment Systems Administrator

> "The Marketing Cloud user interface seems disjointed."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7136105)

Taylor O.

Digital Marketing Manager

> "Larger orgs and multi-brand enterprises are definitely the target market for this tool, not small nonprofits like my employer."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7134546)

SK

Sarah K.

Content Marketing Manager

> "Navigating through its interface and setting up campaigns can be time-consuming, especially without prior experience or adequate training."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6473423)

Taylor O.

Digital Marketing Manager

> "Salesforce Marketing Cloud is the most powerful marketing automation platform I've used in my ten year career."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7134546)

MK

Matt K.

Direct Marketing Lead

> "It was clunky like 2003 have just called and ask to return it back."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6556987)

IS

Ilayda S.

Marketing Director

> "I especially love the robust segmentation tools we are able to customize promotions for our customers based on how they shop."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6794413)

VR

Verified Reviewer

Marketing Manager

> "The other feature that tends to be frustrating is the speed or actions when having multiple splits in their journey builder."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

Kenidra S.

Sales Representative

> "What I like most about Salesforce is how the customer's information populates."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7095244)

Jana F.

Senior Director Of Marketing

> "It is always frustrating how long it takes for an email activity to load in Journey Builder."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4962795)

Rachid K.

Sales Executive

> "Salesforce marketing cloud is one of the best way to maintain such as a strong relationships with customers and grow your business."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6619406)

MR

Maggie R.

Content Manager

> "One of our campaigns bugged and contacts received duplicate emails. When I tried to contact customer service, it was almost impossible to get in touch..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3995927)

EC

Ellese C.

Sales Consultant

> "With Salesforce Marketing Cloud, I am able to create and customize AI-powered campaigns."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6515006)

VR

Verified Reviewer

Marketing Manager

> "The speed for SFMC can sometimes be questionable."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

JS

John S.

Manager

> "Our overall experience with Salesforce Marketing Cloud has been mixed. While implementation, cost, and learning curve were issues, once we knew what..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6638589)

GL

Gitte L.

Business Owner

> "The cost is the main issue with this tool as well as getting it implemented and set up because of the vast number of features and customization..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4705885)

SS

Sarah S.

Assistant Head of Company

> "I have enjoyed Salesforce as a way to stay organized with several parts of information within my company and disperse it to other employees easily."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6573176)

RB

Rilwan B.

Product Designer

> "The only con will be the pricing as it is a bit on the hefty side."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5100928)

SB

Sunil B.

Connect Partner

> "Very customisable to businesses of varied needs and requirements fostering a more inclusive environment!"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6822895)

Ipek Nil B.

Sales Marketing Specialits

> "This tool unfortunately comes with a huge cost, not only to buy but also to maintain."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6293653)

SS

Samantha S.

Program Manager

> "It is a great CRM solution and one that we use to manage Customer relationships and worldwide questions received."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6523286)

Richard G.

Communication and Media Analyst

> "Although bugs occur infrequently, they can temporarily disrupt work because they are irreplaceable and essential tools for the business."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4714748)

Jennifer W.

Human Resources Generalist

> "Through the use of granular criteria and personalization, we have increased user engagement across all modes of communication, including Email, SMS,..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4993968)

NE

Noel E.

Computer Specialist

> "Limited Reporting: Some users have also reported limited reporting and analytics capabilities compared to other marketing automation platforms."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

AD

Amanda D.

VP - Marketing

> "No other marketing automation system that I've used works as smoothly with Salesforce CRM as Salesforce Marketing Cloud."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6651467)

HQ

Hernesto Q.

Mfr systems admin

> "The pricing is a bit costly compared to other companies."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6013200)

MLV

Maria Lourdes V.

Lead Associate

> "provides different reports in an instant which help analyze team perfomance"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6429481)

VR

Verified Reviewer

CEO

> "This can be costly for smaller companies and can offer many features that may never be used if not implanted or trained properly."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3988386)

SL

Stephanie L.

Web Manager

> "Salesforce Marketing Cloud is critical to managing our Marketo forms and making sure they turn into actionable next steps for our CX team that we can..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4884658)

KC

Kyle C.

Manager, Application Support

> "In terms of using marketing cloud for marketing communication, or any kind of communication, it really falls short. "

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4586280)

KJ

Kurt J.

LNAM-LTC

> "The way it is excellent for identifying leads, and hopefully acquaints these leads with services, etc.."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6473589)

NE

Noel E.

Computer Specialist

> "Salesforce Marketing Cloud can be expensive, particularly for small and medium-sized businesses."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

RF

Rebecca F.

Customer support

> "I like how you can see the date & time as well as how often someone opens an email."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6774073)

ML

Makayla L.

Sales Manger

> "Some of the key words that are used don't always bring up the right information you're looking for at that exact moment."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4133304)

EJ

Elli J.

Customer Marketing Manager

> "We use the Marketing cloud every day for our email marketing efforts."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6320004)

VP

Vishal P.

inside sales evangelist

> "sometimes for new user it is difficult to manage and it takes time to apply the filters"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4667409)

Jacob P.

CRM Director

> "If your company has the resources to implement SFMC, it has the ability to do everything you need it to do with email, marketing automation and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4872614)

AFT

Ali Furkan T.

Junior Software Developer

> "Additionally, the platform can be difficult to learn and requires a lot of time and effort to master all its features."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4327005)

Rachid K.

Sales Executive

> "The system provide many ways to grow the business you have."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6619406)

VR

Verified Reviewer

CTO

> "the solution is quite expensive, the reporting is a bit limited"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4282606)

JM

Jayson M.

Founder

> "I love how many options it provides and how I can use Trailhead to learn. "

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6336190)

NE

Noel E.

Computer Specialist

> "Support: Some of us have reported difficulty in getting timely and effective support from Salesforce's customer service team."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

Jana F.

Senior Director Of Marketing

> "It is an extremely adaptable and comprehensive application that provides everything you need to efficiently manage your connections with customers."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4962795)

Sullivan B.

Marketing Specialist

> "Requires a dedicated platform expert, and their tech support is lacking; too many tickets need escalation … and there are expensive upgrades and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2887015)

VR

Verified Reviewer

Marketing Manager

> "The best features of SFMC is the integration with SFDC and the flexibility in creating audiences."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

Mory M.

Business Analyst

> "Sometimes difficult to use on the browser of some of my phones"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4633644)

Jana F.

Senior Director Of Marketing

> "In conclusion, if you're wanting to simplify your sales and marketing operations in a strong and user-friendly method, this CRM system is what you..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4962795)

CM

Cat M.

VP of Operations

> "Ultimately we are switching from Marketing Cloud because the price is too high for all the headaches and because we use a limited amount of the..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2965622)

SS

Samantha S.

Program Manager

> "The cost can be high for small businesses but so far we have made it work"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6523286)

VR

Verified Reviewer

Marketing Director

> "My small team had to spend hundreds of hours troubleshooting significant, bottom-line impacting issues caused by the platform with little to no help..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#GetApp___3342920)

Gamze T.

Data Scientist

> "Overall, one of the greatest tools to manage our leads."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6315608)

NE

Noel E.

Computer Specialist

> "For this Salesforce Marketing Cloud product, here are just some of the some issues i and a few others have."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

MB

Mark B.

Founder and CEO

> "Great storage of data."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6467879)

Melina S.

Sales Executive

> "Although it is more expensive, onboarding the entire team is a significant cost for us."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4631355)

JM

Jayson M.

Founder

> "I love most of the elements of this product but it can definitely stump me sometimes. "

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6336190)

VR

Verified Reviewer

Marketing Director

> "error on SFMCs part caused high SPAM rating on our account, so very few emails on our list were receiving messages"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#GetApp___3342920)

Niel Winston T.

Scale Annotators

> "Discount i like the discount that given to the costumer i really do like this site"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6329519)

QW

Quinn W.

Sales and Marketing Specialist

> "Although the platform is quite expensive, I do not believe my company is adequately compensated for it."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4713739)

MS

Madhusudan S.

Software Engineer

> "With the help of the powerful CRM SalesForce, corporate firms can use account and customer information to enhance customer relationships, boost..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4616726)

SrP

Sérgio P.

partner

> "Not that easy to implement, to many customizations required."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4210336)

NE

Noel E.

Computer Specialist

> "For me Salesforce Marketing Cloud has wide range of features and capabilities, including:Email Marketing: enables businesses to create, send, and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

Kelly W.

Account Executive

> "It does a lot of things so if it is not customized properly you likely will struggle with processes and workflows."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2977818)

Richard G.

Communication and Media Analyst

> "At first, getting members to enter data is difficult, but as the number of items entered correctly increases, each salesperson's activities become..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4714748)

DS

David S.

Sr Manager Marketing

> "It is somewhat challenging to get onboarded to employees."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3750312)

VR

Verified Reviewer

CEO

> "It is a brilliant software for email marketing, email automation, social media marketing, leads generation, email management and for effective..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3831046)

AG

Ahmed G.

Freelancer

> "Sometimes it is slow to use"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3792550)

NE

Noel E.

Computer Specialist

> "Advertising: enables businesses to create and manage advertising campaigns across multiple channels, including social media, search engines, and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

Slavi S.

CRM Campaign Executive

> "Forcing you to switch to "premium support" like you already didn't pay enough for the product that is not cheap at all."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3175568)

FZ

Fakhar Z.

HlR Assistant

> "This software is a great tool to publish a newsletter of your company or creating Marketing Emails for your costumers. Once you have you template set..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4598271)

Naomi B.

Owner

> "Huge strike against them and their brand if it is a company on a new and strict budget!"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2952553)

Ashfaque S.

digital marketer

> "Its personalization and analytics features, integration capabilities, and collaboration tools make it ideal for businesses looking to enhance their..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4619233)

VR

Verified Reviewer

Data Scientist

> "This tool is expensive, so anything extra comes at a huge cost if funding is reduced."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2984090)

VP

Vishal P.

inside sales evangelist

> "Salesforce Marketing Cloud is a powerful tool for businesses looking to create personalized, targeted, and engaging marketing campaigns across..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4667409)

FT

Farhan T.

IT Business System Analyst

> "Salesforce customer support also is not ideal"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3076208)

AFT

Ali Furkan T.

Junior Software Developer

> "The platform integrates a variety of marketing channels, including email, SMS, social media, and web, making it easy to create and track campaigns."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4327005)

VR

Verified Reviewer

Product Management Director

> "It's 2020 and this product has the UX of the 2000's and a backlog of tech debt and bugs for a premium price."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2304967)

[View Reviews](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

## User interface

[Levitate](https://www.capterra.com/p/211147/Levitate/)

4.83 (333)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

4.20 (529)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Levitate

34/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/211147/Levitate/#features)

Salesforce Marketing Cloud

Top features

38/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#features)

### Recognition

No recognitions have been awarded to Levitate

Salesforce Marketing Cloud is recognized as a top-rated tool in 5 Capterra Shortlist reports

### Deployment & support

Levitate

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Salesforce Marketing Cloud

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Levitate

-   By Real Magic
-   Located in United States
-   Founded in

Salesforce Marketing Cloud

-   By Salesforce
-   Located in United States
-   Founded in 2003

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[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.20 (529)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$25/month

Price

$10/month

4.3

Features

4.5

3.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-248536/MailerLite-vs-Salesforce-Marketing-Cloud)

[Levitate](https://www.capterra.com/p/211147/Levitate/)[4.83 (333)](https://www.capterra.com/p/211147/Levitate/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,922)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$349/month

Price

$12/month

4.7

Features

4.2

4.8

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-211147/Constant-Contact-vs-Levitate)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.20 (529)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,922)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$25/month

Price

$12/month

4.3

Features

4.2

3.8

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-248536/Constant-Contact-vs-Salesforce-Marketing-Cloud)

[Levitate](https://www.capterra.com/p/211147/Levitate/)[4.83 (333)](https://www.capterra.com/p/211147/Levitate/reviews/)

vs

[Omnisend](https://www.capterra.com/p/153508/Omnisend/)[4.73 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

$349/month

Price

$16/month

4.7

Features

4.5

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/153508-211147/Omnisend-vs-Levitate)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.20 (529)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

vs

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

$25/month

Price

$9/month

4.3

Features

4.5

3.8

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/147415-248536/EmailOctopus-vs-Salesforce-Marketing-Cloud)