# Compare iContact vs Encharge 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare iContact and Encharge based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/221118-228178/iContact-vs-Encharge

---

# iContact vs Encharge Features and Cost Comparison

Last updated June 3rd, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

iContactEncharge2/4 selected

[iContact](https://www.capterra.com/p/221118/iContact/)[4.5 (604)](https://www.capterra.com/p/221118/iContact/reviews/)

[Encharge](https://www.capterra.com/p/228178/Encharge/)[4.9 (297)](https://www.capterra.com/p/228178/Encharge/reviews/)

[## iContact](https://www.capterra.com/p/221118/iContact/)[4.5 (604)](https://www.capterra.com/p/221118/iContact/reviews/)

Starting Price

$14.00/month

Value-for-Money

4.4

Functionality

4.2

Ease of Use

4.4

Customer Service

4.6

Reviews Sentiment

Based on [604 reviews](#user-reviews)

Positive

545

Neutral

50

Negative

9

[## Encharge](https://www.capterra.com/p/228178/Encharge/)[4.9 (297)](https://www.capterra.com/p/228178/Encharge/reviews/)

Starting Price

$49.00/month

Value-for-Money

4.8

Functionality

4.7

Ease of Use

4.8

Customer Service

4.8

Reviews Sentiment

Based on [297 reviews](#user-reviews)

Positive

293

Neutral

3

Negative

1

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

## Summary

* * *

Key features rated by users

Features selected based on 5,758 reviews from marketing automation software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

73%Fit

Missing features

Feature ratings

Email Marketing

4.9

Marketing Automation

4.8

CRM

NA

Lead Capture

4.4

Workflow Management

5.0

63%Fit

Missing features

Not enough reviews

Feature ratings

Email Marketing

4.9

Marketing Automation

4.8

CRM

4.0

Lead Capture

NA

Workflow Management

\--

User satisfaction

User satisfaction

4.5

User reviews[604](https://www.capterra.com/p/221118/iContact/reviews/)

Ease of use

4.4

Functionality

4.2

Value for money

4.4

Customer support

4.6

User satisfaction

4.9

User reviews[297](https://www.capterra.com/p/228178/Encharge/reviews/)

Ease of use

4.8

Functionality

4.7

Value for money

4.8

Customer support

4.8

Price starts from

Price starts from

$14Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$49Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

iContact is perfect for small businesses, entrepreneurs, marketers, agencies, & high-volume sender w/ 25k-500K subscribers. Nonprofits, EDUs, financial services, event mgrs, and many more love us!

Best for

Startups Digital businesses Digital content creators Marketers Agencies Digital services

## User reviews

Pros & cons

AA

Adegboyega A.

Ticketing Agent

> "With iContact, I am able to create, customize and send high volume outbound marketing emails which generate quality leads."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6391896)

Ilysse R.

Project Manager

> "We had some challenges with proving that our email list was all customers who had opted in."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6644031)

FI

Folukemi I.

Head, Social Media

> "iContact makes it super easy for me to create and customize marketing emails for 24/7 via unlimited free templates."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6447511)

CH

Chloe H.

Marketer

> "Sometimes the tracking can be thrown off when it comes to the analytics"

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6225754)

NL

Nicholas L.

Operations Manager

> "Using iContact for composing, sending and monitoring promotional emails has been invaluable to us for many years."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6542724)

MK

Maura K.

Communications Cordinator

> "Having difficulty managing old e-mails that are in the data base. "

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___3764633)

GG

George G.

Sales and Marketing Specialist

> "I have found iContact to do everything we want to do including future data emails and segment lists all at a very..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6488319)

Sunitha H.

NATIONAL SCHOOL FEEDING PROGRAM FACILITATOR

> "I don't like the cost of iContact, as it can be quite expensive for businesses with limited budgets."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4628656)

AG

Adam G.

Full Stack Developer

> "iContact enables us to reach the targeted audience by creating, customizing and sending outbound marketing emails."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6157724)

VR

Verified Reviewer

Senior Sales Executive

> "We weren't able to make our emails look quite as polished as we might have liked.3)"

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4598507)

SW

Samuel W.

Agribusiness Manager

> "Through iContact, I am able to automatically create, personalize and send high volume outbound marketing emails."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4995916)

MK

Meghann K.

Marketing Administrator

> "For example, it's impossible to edit a template."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___3657268)

VR

Verified Reviewer

Designer

> "Contact management is easy to use, adding and deleting contacts and creating groups."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6480291)

VR

Verified Reviewer

Graphic Designer

> "Sometimes, icontact blocks you when you upload new databases, I know they want to keep a good reputation and make sure..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___2865873)

Ilysse R.

Project Manager

> "iContact is overall a very strong marketing platform for those looking to stay in contact with their customers."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6644031)

EL

Erin L.

Marketing Manager

> "Compared to its competitors, iContact is a bit on the expensive side and the entry-level subscription misses out on a few..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___2635030)

PT

Pankaj T.

Supply Chain Officer

> "iContact really helps in maintainin contacts for survey and marketing purposes."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6311956)

Lane C.

Marketing Director

> "Do not have great focus on global enterprise corporations."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___3543669)

Bill Laurel P.

Medical Laboratory Technicians

> "The analytics feature is especially helpful, as I can keep tabs on who opened my emails, and from that data, I can make..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4667107)

MD

Manu D.

Owner

> "Don't give your creditcard number to these people!"

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___3192978)

Abraham B.

Copywriter and Graphic Design

> "I love the drop and drag features where you can create an amazing design to send out."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___6259163)

EL

Erin L.

Marketing Manager

> "We’ve also experienced slow load times as a downside - a big issue when time is money."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___2635030)

CB

Collin B.

Enterprise Account Executive

> "iContact streamlines the entire process of email marketing by allowing me to create and send high volume personalized..."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___4831045)

DA

Daniel A.

Marketing Manager

> "Can get cluttered if you are sending a bunch of emails."

[See full review](https://www.capterra.com/p/221118/iContact/#Capterra___2788503)

[View Reviews](https://www.capterra.com/p/221118/iContact/reviews/)

VR

Verified Reviewer

sales

> "Overall, Encharge is a capable marketing automation tool that offers flexibility and control. Once you get past the learning curve,..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7077389)

SB

Sabre B.

Systems Strategist

> "That I can’t create appealing forms for the form page."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7099855)

Jeremy B.

Owner Founder

> "Instead of needing third-party integrations, I can spin up a branded form in minutes, connect it to any automation, and start..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7034991)

Joe M.

Founder

> "Contact management is the only part of the Encharge experience which can feel a little clunky at times."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6869335)

Jong Hyuk P.

Administrative Coordinator

> "I appreciate its ability to connect different flows and create complex automations, which allows for effective and sophisticated..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488)

Yash P.

Founder

> "Things I didn't like is the lack of Newer payment API integrations, as well as newer trendy tools that people are using."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6794480)

Jeremy B.

Owner Founder

> "What sets it apart is how effortless it makes connecting forms, automations, and behavior-based email sequences — all without the..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7034991)

D

Dubravko Ž.

CEO

> "Also, the lack of native A/B testing within the flow builder limits direct experimentation unless you create workaround branches."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6843375)

Jong Hyuk P.

Administrative Coordinator

> "It enables us to send unlimited emails to many subscribers and integrates with systems like Pavly and Google Form."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488)

DP

David P.

Teacher

> "The interface can be a bit slow to load at times, especially when you have several active flows."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6789089)

Jong Hyuk P.

Administrative Coordinator

> "Its drag-and-drop builder simplifies email design, eliminating the need for coding, saving us time and resources."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488)

VR

Verified Reviewer

Academic Dean

> "I still can’t get one of my domains recognized, and that’s a basic thing I expected to have resolved."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7013947)

Jong Hyuk P.

Administrative Coordinator

> "This feature is a game-changer because it eliminates the need for coding emails, which can often be a time-consuming and cumbersome..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488)

GA

Geeno A.

Allround creative

> "The easy interface makes it easy not to like the platform"

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6832257)

VR

Verified Reviewer

CEO

> "When I evaluate a tech platform, I’m looking for more than features; I want flow, intuitive working, ease and efficiency."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7081929)

VR

Verified Reviewer

Academic Dean

> "That said, the onboarding wasn’t smooth."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7013947)

MR

Michelle R.

Crafter

> "I use it to follow up with customers, onboard new subscribers, and promote products and classes and it’s helped increase my..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6808262)

Andrey K.

Marketing

> "The true reason they disabled it is because they sold a lifetime deal on Appsumo, so these clients are just causing them additional..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3644825)

AM

Annemarie M.

Owner

> "I came from tools where I constantly felt limited in tracking and personalization, and Encharge finally gives me everything I need..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7054340)

VR

Verified Reviewer

Marketing & Metrics Specialist

> "Ad the answers from customer services are vague and problems are not solved."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___4476685)

DN

Danica N.

Founder

> "I especially love the built-in A/B testing feature, which helps me optimize my messaging and subject lines for better engagement."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6797223)

Andrey K.

Marketing

> "The company disabled my account and said I broke their terms of service."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3644825)

Joe M.

Founder

> "Encharge is a powerful, clean, and focused on automations that actually supports product-led growth and SaaS funnels."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6869335)

Andrey K.

Marketing

> "No integrity from Encharge's team what so ever."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3644825)

Jeremy B.

Owner Founder

> "I’ve used nearly every automation and email tool out there, from Mailchimp to ActiveCampaign, and nothing has been as intuitive and..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7034991)

Sergey Z.

CEO

> "The premium features like Segment Integration, Salesforce Integration, Event-Based Segments, Transactional Emails, are missing."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2850438)

Jong Hyuk P.

Administrative Coordinator

> "Encharge also allows automation through complex flows, and supports A/B email testing."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488)

Gabriel G.

CEO

> "That it does not integrate with FB Lead Ads only audiences"

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3053093)

D

Dubravko Ž.

CEO

> "Instead, we’ve built an end-to-end system that sends welcome messages, check-ins, reminders, and post-program follow-ups all..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6843375)

AK

Alexander K.

CEO

> "The fact that the website tracking totally does not work"

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___3230903)

VR

Verified Reviewer

CEO

> "The standout feature for me is the visual flow builder."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7079898)

Santiago R.

Inbuond Leader

> "We were very frustrated with the lack of a native form builder inside the software, we have to go to an external app to connect with..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2856103)

VR

Verified Reviewer

Academic Dean

> "The automation flows are intuitive, the segmentation is solid, and the integrations give you plenty of flexibility."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7013947)

VR

Verified Reviewer

Founder

> "So far, there isn't a native Woocommerce integration so far, meaning I have to rely on expensive third-party tools to get the..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2854741)

Jong Hyuk P.

Administrative Coordinator

> "Encharge serves as a comprehensive solution by enabling everything to be done within a single system."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7052488)

ICO

Ivan Camilo O.

CEO

> "They allow you to move the contacts you don't need to archive, but sometimes you don't want to see them anymore and you just want to..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2830494)

Mario S.

CEO

> "Encharge helped me centralize my email marketing and reduced the need for multiple tools."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7012610)

Juliette S.

Visibility Strategist

> "My email marketing is more about nurturing than sales and having to pay huge fees without direct ROI is what ActiveCampaign has lost..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2820495)

Jeremy B.

Owner Founder

> "It gives you true control of your automations and makes email marketing something you can actually enjoy again."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7034991)

Juliette S.

Visibility Strategist

> "I have been a loyal ActiveCampaign user for years, but it has become very expensive if you really want to grow your audience, plus..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2820495)

D

Dubravko Ž.

CEO

> "Integrating with Google Sheets and others works smoothly, and the behavioral triggers help us create dynamic and personalized..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6843375)

VR

Verified Reviewer

Marketing Lead

> "It also takes a lot of work to set up segmentations and sequences, especially when tracking visitors/users behaviors."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2915023)

TP

Terri P.

Coach

> "I also really appreciate being able to send emails based on the reader’s time zone without having to upgrade my plan (something that..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6829429)

Sergey Z.

CEO

> "Importing from your existing email marketing provider can be a headache as tags can't be programmatically added in the CSV. Or am I..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2850438)

Mario S.

CEO

> "I managed to connect my website sign-ups to email sequences without needing any technical skills."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7012610)

Tyson B.

Director

> "Unable to auto-map/add tags using the CSV import at the moment"

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2782064)

MR

Michelle R.

Crafter

> "As someone who juggles crafting, product sales, and online classes, I appreciate how easy it is to create personalized email flows..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6808262)

VR

Verified Reviewer

Senior Creative Designer

> "The explanation for my poor attendance at my activities was a lack of hype and excitement leading up to the event until everyone had..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2845240)

DN

Danica N.

Founder

> "I really needed to up my game when it comes to emails (for sales, newsletters, etc.) and Encharge is the perfect tool to make this..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6797223)

Tiger S.

Owner

> "I can't really search for things, I have to scroll for things when building emails and automation."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2786360)

VR

Verified Reviewer

Founder

> "I didn’t have to deal with a steep learning curve, and I moved all my automations over from Kit in less than hour."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7011208)

RC

Renato C.

Content Creator

> "Also broadcasting speed needs to improve as I find it a bit slow broadcasting even with only to subscribers."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2790705)

SB

Sabre B.

Systems Strategist

> "As a systems strategist who loves automations, and seeing the data."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7099855)

SB

Sanjeev B.

Director

> "They are missing some ecommerce integrations and they don't have Thrive Leads integration YET."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2807184)

Eddy C.

Buisness owner

> "Customer service is fast and super helpfull as and when needed."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7079985)

VR

Verified Reviewer

Digital Marketing Specialist

> "The lack of native integrations with other tools has been a bit difficult for me to get going in some things."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2868910)

WG

Wojciech G.

Kursy online

> "Support has also been responsive whenever I had questions, which is a big plus."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7075209)

Selle E.

CEO

> "No e-commerce integrations currently and it lacks some automation functionality"

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2823461)

AD

Alex D.

CEO

> "I was happy to discover that all other tools I'm using for my business were possible to connect to Encharge quite easily."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7062294)

VR

Verified Reviewer

Writer

> "There is (currently) no sign-up form for new users, so they have to be added manually."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2821590)

AD

Alex D.

CEO

> "There's an easy to use tagging system, you can build easy or more complicated flows, depending on your needs."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7062294)

VR

Verified Reviewer

Digital Marketing Specialist

> "I don't like that I can't actually build landing pages in the email software. "

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2868910)

Daniel K. B.

Owner Operator

> "I had a friend suggest a different scheduling program, but after getting to know this program (it only took a couple hours), I'm..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7062765)

Omær B.

CEO

> "I will replace the current email marketing tool I have which is very expensive and has too many features I don't use."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2787608)

MlR

Mjølner R.

Solopreneur

> "I am really looking forward to using it more and will be making it my primary mode of sending emails as soon as I’ve moved all my..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6811740)

WS

William S.

owner

> "I do use some less than popular softwares and I noticed that this software doesn't integrate with them but then again neither do the..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2790360)

JV

Josef V.

Owner

> "I’ve been using Encharge for several months and it’s now my go-to tool for email marketing automation."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6832202)

VR

Verified Reviewer

Owner

> "No WooCommerce integration and integrations overall are lacking a bit."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2827726)

DP

David P.

Teacher

> "I started with the free trial and ended up subscribing because it genuinely made my marketing workflow easier."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6789089)

CS

Calvin S.

Research

> "Lack of embedded surveys in newsletters"

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2836858)

DP

David P.

Teacher

> "Encharge helped me automate campaigns without needing deep tech skills."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6789089)

CJ S.

Digital Marketing Consultant

> "Overall, I find that the host of features that Encharge provides would cost you a lot more elsewhere."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2807965)

AM

Annemarie M.

Owner

> "What I like most about Encharge is how intuitive the entire platform feels."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___7054340)

MS

Mario S.

Director

> "I guess too many functionalities can make the tool a bit overwhelming."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2941751)

MR

Michelle R.

Crafter

> "It’s user-friendly, reliable, and powerful enough to handle advanced automations without the learning curve you get with other..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6808262)

JD

Jeroen D.

CEO

> "I'm missing some e-commerce integrations."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2803070)

CM

Claudia M.

Digital Marketing Consultant

> "I have used many different platforms in the past (I implement tools for my clients), and I can seriously say this is one of the best..."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6803387)

DV

Darshan V.

CTO

> "it reduce customer support ticket"

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2835112)

Nagy E.

Company Ownser

> "Even though there’s a learning curve, the documentation and support make it manageable."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___6803144)

FW

Fabian W.

Marketer

> "A few little features are still missing but nothing crucial."

[See full review](https://www.capterra.com/p/228178/Encharge/#Capterra___2783851)

[View Reviews](https://www.capterra.com/p/228178/Encharge/reviews/)

## User interface

[iContact](https://www.capterra.com/p/221118/iContact/)

4.48 (604)

[Encharge](https://www.capterra.com/p/228178/Encharge/)

4.90 (297)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

iContact

Top features

30/44

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Campaign Analytics
-   Campaign Management
-   Conversion Tracking
-   CRM
-   Customizable Branding
-   Customizable CTAs
-   Customizable Forms
-   Data Import/Export
-   Drag & Drop
-   Drip Campaigns
-   Dynamic Content
-   Email Marketing
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   Generative AI
-   Landing Pages/Web Forms
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Marketing Automation
-   Marketing Calendar
-   Mobile Access
-   Multi-Campaign
-   Multi-Channel Communication
-   Multi-Channel Marketing
-   Multivariate Testing
-   Real-Time Data
-   ROI Tracking
-   Sales Analytics
-   Search Marketing
-   Segmentation
-   SMS Marketing
-   Social Marketing
-   Template Management
-   Third-Party Integrations
-   Visual Analytics
-   Website Visitor Tracking
-   Workflow Management

[See all features](https://www.capterra.com/p/221118/iContact/#features)

Encharge

29/44

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Campaign Analytics
-   Campaign Management
-   Conversion Tracking
-   CRM
-   Customizable Branding
-   Customizable CTAs
-   Customizable Forms
-   Data Import/Export
-   Drag & Drop
-   Drip Campaigns
-   Dynamic Content
-   Email Marketing
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   Generative AI
-   Landing Pages/Web Forms
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Marketing Automation
-   Marketing Calendar
-   Mobile Access
-   Multi-Campaign
-   Multi-Channel Communication
-   Multi-Channel Marketing
-   Multivariate Testing
-   Real-Time Data
-   ROI Tracking
-   Sales Analytics
-   Search Marketing
-   Segmentation
-   SMS Marketing
-   Social Marketing
-   Template Management
-   Third-Party Integrations
-   Visual Analytics
-   Website Visitor Tracking
-   Workflow Management

[See all features](https://www.capterra.com/p/228178/Encharge/#features)

### Recognition

iContact is recognized as a top-rated tool in 4 Capterra Shortlist reports

Encharge is recognized as a top-rated tool in 1 Capterra Shortlist reports

Best Value Marketing AutomationSoftware (2026) 

### Deployment & support

iContact

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Encharge

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

iContact

-   By iContact
-   Located in United States
-   Founded in 2003

Encharge

-   By Encharge
-   Located in Bulgaria
-   Founded in

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[Encharge](https://www.capterra.com/p/228178/Encharge/)[4.90 (297)](https://www.capterra.com/p/228178/Encharge/reviews/)

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[iContact](https://www.capterra.com/p/221118/iContact/)[4.48 (604)](https://www.capterra.com/p/221118/iContact/reviews/)

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4.4

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[Encharge](https://www.capterra.com/p/228178/Encharge/)[4.90 (297)](https://www.capterra.com/p/228178/Encharge/reviews/)

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$49/month

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$15/month

4.7

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4.5

4.8

Ease of Use

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[iContact](https://www.capterra.com/p/221118/iContact/)[4.48 (604)](https://www.capterra.com/p/221118/iContact/reviews/)

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[Encharge](https://www.capterra.com/p/228178/Encharge/)[4.90 (297)](https://www.capterra.com/p/228178/Encharge/reviews/)

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Features

4.5

4.8

Ease of Use

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4.2

4.4

Ease of Use

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4.7

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4.4

4.8

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