# Compare Salesforce Starter vs Apptivo 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Apptivo and Salesforce Starter based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/227088-228915/Salesforce-Starter-vs-Apptivo --- # Apptivo vs Salesforce Starter Features and Cost Comparison Last updated March 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: ApptivoSalesforce Starter2/4 selected [Apptivo](https://www.capterra.com/p/228915/Apptivo/)[4.4 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/) [Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.4 (222)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) [## Apptivo](https://www.capterra.com/p/228915/Apptivo/)[4.4 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/) Starting Price $15.00/month Value-for-Money 4.7 Functionality 4.3 Ease of Use 4.2 Customer Service 4.7 Reviews Sentiment Based on [708 reviews](#user-reviews) Positive 643 Neutral 51 Negative 14 [## Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.4 (222)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) Starting Price $25.00/month Value-for-Money 3.9 Functionality 4.2 Ease of Use 4 Customer Service 4.1 Reviews Sentiment Based on [222 reviews](#user-reviews) Positive 196 Neutral 18 Negative 8 What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 17,267 reviews from crm software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 69%Fit Not enough reviews Feature ratings Data Security \-- Contact Management 4.6 Lead Management 4.6 Sales Pipeline Management 4.5 Activity Dashboard 3.3 72%Fit Missing features Feature ratings Data Security NA Contact Management 4.7 Lead Management 4.5 Sales Pipeline Management 4.7 Activity Dashboard 4.4 User satisfaction User satisfaction 4.4 User reviews[708](https://www.capterra.com/p/228915/Apptivo/reviews/) Ease of use 4.2 Functionality 4.3 Value for money 4.7 Customer support 4.7 User satisfaction 4.4 User reviews[222](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) Ease of use 4.0 Functionality 4.2 Value for money 3.9 Customer support 4.1 Price starts from Price starts from $15Per User, Per Month - Free version - Free trial Price starts from $25Per User, Per Month - Free version - Free trial Best for Best for Designed for businesses of all sizes from independent consultants to billion-dollar enterprises. Apptivo offers business different apps that are highly configurable for most types of companies. Best for Salesforce Starter supports small and medium sized business with a simple CRM for marketing, sales, and service. ## User reviews Pros & cons Linda S. Owner > "Its integration capabilities allow me to create a tailored tech ecosystem that perfectly suits my unique requirements." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___5074053) RI Robert I. Energy Reporting Team Lead / Software Support > "Custom reporting capabilities are limited." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4779434) TLC Theresa L C. Executive Director > "Customer Service is great. If you have an IT department that can do your troubleshooting you will find a willing and..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4949005) HO Herman O. Business Analyst > "The receiving email functionality is not great and we will continue using Outlook." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___5030807) MZ Maira Z. Director of Sales > "We required significant system customizations and most were successfully implemented. While we have trouble resolving..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4225813) SKV Sumit Kumar V. Tech Lead > "Little bit costly and performance is average." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___5022187) Linda S. Owner > "It's like a seamless extension of my experience at Google, making my CRM journey that much smoother." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___5074053) VR Verified Reviewer sole trader > "Having paid for a years sub, I tried using Apptivo and just couldn't get on with it. " [See full review](https://www.capterra.com/p/228915/Apptivo/#GetApp___4932375) DS Daniel S. Developer > "Integration with existing business functions was seamless with the help of customer support." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4787145) VR Verified Reviewer sole trader > "I am self employed and was going through a lot of personal strain and worry at the time. " [See full review](https://www.capterra.com/p/228915/Apptivo/#GetApp___4932375) SK Sal K. CEO > "This program with all its functionalities helps to manage my company." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4950429) SW Scott W. Principal > "The android app is not ideal." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___5050513) SS Sagnik S. ceo > "very easy to used" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___6385593) MM Michael M. CTO > "System updates on the hosted version are not communicated so we don't know when updates happen." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3826321) TM Tracie M. Certified Wedding Planner > "We have been searching for a software to take over bridal lead follow-up and my assistant found this and although it..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3676993) ML Michele L. Project Manager > "The inability to report on fields that live in different apps." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4646815) AJ Al J. VP > "I like that once you become familiar with the various CRM features it is very customizable to the way you business..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3476424) AJ Al J. VP > "Just a lot to learn in the beginning as with any CRM. While it may be intuitive for some for those who are not CRM..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3476424) AM Anda M. marketing manager > "marketing tools, customer help the way the people helped me" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4885592) KE Kristin E. marketing consultant > "The \[SENSITIVE CONTENT\] of the rescue is not tech savvy and is constantly on the road picking up feral cats, taking..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3329032) Andrei P. Data Scientist > "The great thing about Apptivo is that it can scale and reach other areas/departments as your company growths. " [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3827293) VR Verified Reviewer sole trader > "I didn't like it at all and wanted a refund. " [See full review](https://www.capterra.com/p/228915/Apptivo/#GetApp___4932375) VS Veronica S. Consultant > "The settings interface within each app makes it very easy to learn how to customize basic field, views, and list..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3316192) AB Amy B. Marketing Manager > "A little clunky at times, desktop app doesn't have full functionality." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4380911) VS Veronica S. Consultant > "Apptivo allows for a broad range of customization possibilities, making it an excellent out-of-the box option for..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3316192) PL Paula L. Owner > "You can only integrate one mail platform so I cannot pull my mail from my various accounts into the Apptivo Suite. " [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___2857156) DR Daniel R. Head of Regional Development > "It is an easy to use product and has the flexibility to customise" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4898292) AO Amanda O. CEO > "sometimes it gives some errors and hangs and it is not possible to support it at the time" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4428247) CR Chris R. Director > "Apptivo has enabled us to maintain and improve our diary management, transitioning away from a much more expensive..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___2834661) SG Suzie G. Associate > "I would find it hard to rely on it if it were solely for accounts purposes and not targets." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3619466) AT Alan T. Director > "Any CRM has its glitches, The customer service from Apptivo is always a click away, professional courteous and..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3605869) VR Verified Reviewer sole trader > "Not pleasant to interact with. " [See full review](https://www.capterra.com/p/228915/Apptivo/#GetApp___4932375) MR Masud R. Human Resource Manager > "It is a great help desk solution and makes customer success easy" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___6129273) SP Saijal P. CEO > "I was charged and then harassed for more money and when I didn't pay they locked me out of my account." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4459262) DB Dawn B. Marketing Manager > "It has moved on from being a simple contact and email marketing system to a business tool that helps our internal..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3237277) VR Verified Reviewer sole trader > "Buying it was a mistake." [See full review](https://www.capterra.com/p/228915/Apptivo/#GetApp___4932375) MS Marc S. Director > "My configuration support rep ("\[sensitive content hidden\]") has been a tremendous help in custom configuration..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4573743) CR Chris R. Director > "Not a fault of the software, but our biggest challenge is simply unlearning how the old software worked, along with the..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___2834661) Linda S. Owner > "One of the key selling points is its ease of use." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___5074053) CS Camila S. Administrative Assistant > "It is too manual, need more automized features" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3493188) MG Mitch G. Director > "Apptivo is a fantastic system which incorporates many areas of our business in to one system." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4626592) Minsu K. CEO > "Importing new addresses is difficult." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4416129) MO Mallard O. COO > "Selected this software based on flexibility to use modules and customize to enable the creation of an entire workflow..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3266781) JF Jack F. President > "Sometimes support doesn't know how to fix things and they have to get others involved." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3569448) SW Scott W. Principal > "Very customizable." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___5050513) SP Saijal P. CEO > "I've asked repeatedly to be refunded for the several months I couldn't use the program but I've received no response." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4459262) CH Chris H. Director of Client Success > "Apptivo has helped us better manage our business processes and sales pipeline. " [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3465873) MZ Maira Z. Director of Sales > "Outlook integration is less user-friendly / flexible than ideal." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4225813) JN James N. Owner > "The simplicity and robust features let alone value make it impossible to consider switching to another CRM platform." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3764060) SW Steve W. Managing Director > "Has also been difficult training some of staff on the system." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3836563) Mike O. Vice President Products Services > "The ability to customize on the fly works well for us. " [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3464842) LS Liam S. Vehicle adaptation engineer > "The work orders and how everything is long winded and just backwards." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3704767) PY Puja Y. Sales Coordinator > "Apptivo makes the tedious task easier, that saves lot of time and paper work." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4611269) RB Richard B. Director > "Some documentation is out of date, eg." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4351492) AT Andy T. Owner. Impact Speaker > "Improved the professionalism of my email campaigns while saving me time." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4351944) MH Michele H. Accountant > "Customer help kept repeating the same thing which didn't help." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4201950) PT Paula T. Director Client Services > "Really helpful and fast responsive chat and support." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4849554) Don L. Chief Revenue Officer > "The other "top CRM Solutions" have forgotten what salespeople are REALLy looking for in their CRM tool and as a result,..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___2913691) AT Andy T. Owner. Impact Speaker > "Video library is impressive for teaching the software." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4351944) FG Fabricio G. Delegate Sales Manager > "Please, any time you finalize a task, log a call, send an email you need to wait several seconds, a lot until the..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___2239124) PT Paula T. Director Client Services > "So glad to have the feature" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4849554) TP Tiphanie P. Marketing Manager > "For now, I would say the layering is a little strange." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3786889) ML Matthew L. Business Development Manager Fire Training Solutions > "I can customize any app the way I want to." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4312551) BG Becki G. Sales assistant > "Slow to load screens" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3687254) Minsu K. CEO > "It is useful for keeping connections up to date and relevant." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4416129) MH Michele H. Accountant > "Gave up on the connection." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4201950) CF Clare F. Director/Consultant > "Apptivo's team we feel that we now have a simple and detailed way to manage our clients projects and keep up to date..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3117244) JD Jason D. Software Architect > "Import functionality for Orders is not available yet." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3136585) GK GILLIAN K. FINANVCE & OFFICE MANAGER > "I also love the sales ledger side, with the email templates for sending out invoices to customers." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___2966927) TM Ted M. Owner > "All the required fields in that app make the functionality not work for my business, so I create invoices on another..." [See full review](https://www.capterra.com/p/228915/Apptivo/#SoftwareAdvice___2262359) AT Andy T. Owner. Impact Speaker > "Questions are quickly answered by 24/7 customer service." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___4351944) PL Paula L. Owner > "I am not thrilled with the fact that if you change a custom field in one app-" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___2857156) HB Heath B. IT Manager > "Apptivio was already a full-featured product when we identified it as a suitable replacement for our existing CRM..." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___2974615) GK GILLIAN K. FINANVCE & OFFICE MANAGER > "Sometimes we have problems with Xero integrations." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___2966927) SG Sai G. Manager > "repeating UI patterns is making usability very easy." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3642600) TP Tanya P. IT Director > "Integration with Calendar has been problematic." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3043561) LS Lori S. Senior Project Manager > "It is also very flexible so it can suit your business the way you do business" [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3750103) TH Timothy H. Member > "hard to set-up." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3978698) JS Jacquleyn S. Marketing Director > "SENSITIVE CONTENT\] was wonderful and completed what needed to be done and worked with his programers to resolve it." [See full review](https://www.capterra.com/p/228915/Apptivo/#Capterra___3744346) TM Ted M. Owner > "The import process was time-consuming based on the amount of data I had to bring over and the fact that my old CRM..." [See full review](https://www.capterra.com/p/228915/Apptivo/#SoftwareAdvice___2262359) [View Reviews](https://www.capterra.com/p/228915/Apptivo/reviews/) VR Verified Reviewer App Developer > "What I liked most about Salesforce Starter was how easy it made CRM setup—intuitive interface, guided onboarding, and..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7098838) RL Rico L. AE > "Sometimes the reporting can track figures incorrectly, but not sure if that is an internal issue." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7067755) VR Verified Reviewer Advisor > "Slight learning curve early, but useful once workflows are set." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7107416) Khilah B. Owner > "I do not particularly like that there are so many features that can be used but the price to upgrade is a bit much for a..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7076699) Jeff T. AE > "Best CRM on the market i have enjoyed using it throughout my career at multiple companies" [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7091777) VR Verified Reviewer Advisor > "Customization options are basic." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7107416) RS Rob S. Managing Director > "Its intuitive design, responsiveness, and simplicity in implementation make it a standout choice in the market. Whether..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5085157) PB Phoebe B. Payroll Administrator > "Response was time consuming." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7088055) AD Alexis D. Operations Direcot > "It is very handy even though it needs some expertise to set it up but don't let this stop you, their resources library is..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4745886) HML Hector Manuel L. Bookings Office Admin > "Export data might require some experience using this app. If not used to work with SF you might find a little bit frustrated..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4768423) PB Phoebe B. Payroll Administrator > "Overall experience was okay and easy to navigate. " [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7088055) MHS Mohammed Hareez S. Customer Success representative > "To be honest there is nothing i dislike about salesforce but sometimes its bit slow" [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6681865) James W. Revenue Operations Manager > "Extremely customisable, has a wide range of features and functionality, extremely powerful In the amount of automations and..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5084445) LD Lisa D. Billing Administrator > "I don't like the email functionality or the notes / tasks available. " [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4839430) PW Peggie W. Acct Resolution > "Compact and streamlined which goes well with small business." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6582490) PC Patrick C. Financial Planner > "It took too much of my time and the only way to get customer service is to hire a third party vendor to help with all aspects..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3715765) DV Donovan V. Retirement Benefit Analyst II > "Salesforce starter is a great tool that we're able to utilize in our workplace." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6649475) JW Janet W. Project Manager > "That they moved to lightning and it is not as good as classic" [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6030896) VR Verified Reviewer CEO > "Salesforce is great because you can work to keep track of real-time user and purchase analytics, customer support, customer..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4456584) RS Roberto S. Project Manager > "If you're not an admin, is difficult to know the rules behind the dashboard reports and automated emails." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3548806) NB Nichole B. Owner > "It is easy to set up, use, maintain and set sales goals with it." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6630138) PC Patrick C. Financial Planner > "As it can be an expensive and time consuming set-up, it was not necessary for me to have such a customizable software. " [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3715765) JL Judith L. office manager > "it is good, I like it but it is pricely." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6814031) CG Clayton G. Database Manager > "It is up to us as employees to make the software work the most productive for us, and that should not be expected from us..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#SoftwareAdvice___3264312) NB Nichole B. Owner > "It was easy to install, easy to use, and made managing sales a breeze." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6630138) JW JAMES W. Sales Engineer > "Too many unused fields that muddy up the screen and info can get lost in all the blank fields." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2786888) VR Verified Reviewer Quality Systems Manager > "Salesforce Essentials is the best way to provide better service to our customers." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4933814) MK Mayank K. Assistant Manager - Digital Marketing > "Role Hierarchy & Permission sets are difficult to understand and multiple roles assigning can be difficult." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2779825) VR Verified Reviewer Business Operations Analyst > "It offers a range of tools and features, and can be highly customizable to fit the specific needs of businesses of various..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4605252) NZB Nastazija Zivaljevic B. Customer Support Specialist > "There are too many features, which at times are repetitive and sometimes not easy to find/ not distinct enough to know what..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2966383) MHS Mohammed Hareez S. Customer Success representative > "My overall experience is wonderful with salesforce" [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6681865) VR Verified Reviewer HR Lead > "I also think that the knowledge articles are very hard to work with and its not really clear when they're published or in..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2909707) AD Alexis D. Operations Direcot > "If you are a not-for-profit you can get an excellent discounted rate." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4745886) MB Matthew B. Digital Engagement Officer > "It can be difficult to resolve problems without having to search for help topics." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2789605) Rick K. Owner > "We've been super happy with it and my personal favorite part is being able to do so much from my phone." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5091696) NN Nomava N. Freelancer > "For a limited business, over there is too much to sort through for everything we need." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3209891) Julio Cesar M. SALES MANAGER > "Basically, all my days at work depens on salesforce, very efficient at the moment, it also helps me out to improve my sales..." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4650211) ED Elizabeth D. Marketing > "This product is not designed for the Financial Services industry." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2898851) AD Alexis D. Operations Direcot > "We love it and every team the team wants more functionalities out of it" [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4745886) PS Paul S. Chief Engineer > "My biggest issue with Salesforce is that it is so big." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3007447) JW Janet W. Project Manager > "It was much more intuitive and easier to locate information." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6030896) HW Heather W. Compliance Analyst > "It is overwhelming at first to get a handle on the software." [See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3006744) [View Reviews](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) ## User interface 4.43 (708) [Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/) 4.39 (222) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit Activity Dashboard 207 Important AI Copilot 150 Important Alerts/Notifications 120 Important Apptivo 35/40 - Activity Dashboard - AI Copilot - Alerts/Notifications - API - Calendar Management - Campaign Management - Contact Management - Customer Journey Mapping - Customizable Fields - Customizable Reports - Data Import/Export - Data Security - Document Storage - Drag & Drop - Email Management - Email Marketing - Email Templates - Forecasting - Generative AI - Interaction Tracking - Lead Capture - Lead Generation - Lead Management - Lead Qualification - Lead Scoring - Marketing Automation - Mobile Access - Multi-Channel Communication - Predictive Analytics - Quotes/Estimates - Referral Tracking - Reminders - Reporting/Analytics - Sales Pipeline Management - Sales Reports - Segmentation - Task Management - Territory Management - Third-Party Integrations - Workflow Management [See all features](https://www.capterra.com/p/228915/Apptivo/#features) Salesforce Starter Top features 36/40 - Activity Dashboard - AI Copilot - Alerts/Notifications - API - Calendar Management - Campaign Management - Contact Management - Customer Journey Mapping - Customizable Fields - Customizable Reports - Data Import/Export - Data Security - Document Storage - Drag & Drop - Email Management - Email Marketing - Email Templates - Forecasting - Generative AI - Interaction Tracking - Lead Capture - Lead Generation - Lead Management - Lead Qualification - Lead Scoring - Marketing Automation - Mobile Access - Multi-Channel Communication - Predictive Analytics - Quotes/Estimates - Referral Tracking - Reminders - Reporting/Analytics - Sales Pipeline Management - Sales Reports - Segmentation - Task Management - Territory Management - Third-Party Integrations - Workflow Management [See all features](https://www.capterra.com/p/227088/Salesforce-Starter/#features) ### Recognition No recognitions have been awarded to Apptivo No recognitions have been awarded to Salesforce Starter ### Deployment & support Apptivo Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Salesforce Starter Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Apptivo - By Apptivo - Located in United States - Founded in 2018 Salesforce Starter - By Salesforce - Located in United States - Founded in 2003 ## Popular Comparisons [Apptivo](https://www.capterra.com/p/228915/Apptivo/)[4.43 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/) vs [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,766)](https://www.capterra.com/p/61368/Salesforce/reviews/) $15/month Price $25/month 4.3 Features 4.4 4.2 Ease of Use 4.0 [View full comparison](https://www.capterra.com/compare/61368-228915/Salesforce-vs-Apptivo) [Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.39 (222)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) vs [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,766)](https://www.capterra.com/p/61368/Salesforce/reviews/) $25/month Price $25/month 4.2 Features 4.4 4.0 Ease of Use 4.0 [View full comparison](https://www.capterra.com/compare/61368-227088/Salesforce-vs-Salesforce-Starter) [Apptivo](https://www.capterra.com/p/228915/Apptivo/)[4.43 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/) vs [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.51 (4,451)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) $15/month Price $20/month 4.3 Features 4.4 4.2 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/152373-228915/HubSpot-CRM-vs-Apptivo) [Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.39 (222)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) vs [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.51 (4,451)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) $25/month Price $20/month 4.2 Features 4.4 4.0 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/152373-227088/HubSpot-CRM-vs-Salesforce-Starter) [Apptivo](https://www.capterra.com/p/228915/Apptivo/)[4.43 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/) vs [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,964)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) $15/month Price $14/month 4.3 Features 4.3 4.2 Ease of Use 4.1 [View full comparison](https://www.capterra.com/compare/155928-228915/Zoho-CRM-vs-Apptivo) [Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.39 (222)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) vs [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,964)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) $25/month Price $14/month 4.2 Features 4.3 4.0 Ease of Use 4.1 [View full comparison](https://www.capterra.com/compare/155928-227088/Zoho-CRM-vs-Salesforce-Starter) [Apptivo](https://www.capterra.com/p/228915/Apptivo/)[4.43 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/) vs [Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[4.37 (5,809)](https://www.capterra.com/p/157279/Dynamics-365/reviews/) $15/month Price $50/month 4.3 Features 4.3 4.2 Ease of Use 4.1 [View full comparison](https://www.capterra.com/compare/157279-228915/Dynamics-365-vs-Apptivo) [Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.39 (222)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) vs [Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)[4.71 (722)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) $25/month Price $7/year 4.2 Features 4.5 4.0 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/204998-227088/Bigin-by-Zoho-CRM-vs-Salesforce-Starter) [Apptivo](https://www.capterra.com/p/228915/Apptivo/)[4.43 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/) vs [The Magazine Manager](https://www.capterra.com/p/77189/The-Magazine-Manager/)[4.76 (348)](https://www.capterra.com/p/77189/The-Magazine-Manager/reviews/) $15/month Price Contact vendor for pricing 4.3 Features 4.6 4.2 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/77189-228915/The-Magazine-Manager-vs-Apptivo) [Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.39 (222)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) vs [Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[4.37 (5,809)](https://www.capterra.com/p/157279/Dynamics-365/reviews/) $25/month Price $50/month 4.2 Features 4.3 4.0 Ease of Use 4.1 [View full comparison](https://www.capterra.com/compare/157279-227088/Dynamics-365-vs-Salesforce-Starter) [Apptivo](https://www.capterra.com/p/228915/Apptivo/)[4.43 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/) vs [Google Contacts](https://www.capterra.com/p/203196/Google-Contacts/)[4.71 (700)](https://www.capterra.com/p/203196/Google-Contacts/reviews/) $15/month Price Contact vendor for pricing 4.3 Features 4.6 4.2 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/203196-228915/Google-Contacts-vs-Apptivo) [Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.39 (222)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) vs [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)[4.65 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) $25/month Price $14.99/month 4.2 Features 4.6 4.0 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/178819-227088/EngageBay-Marketing-vs-Salesforce-Starter)