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Constant Contact vs Omnisend: Which is a better fit?

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What's your intended use case?
Summary
Key features rated by users
Features selected based on 14,312 reviews from Email Marketing users.
% Fit
High performer
Feature ratings
Email Campaign Management
4.6
Campaign Scheduling
4.7
Customizable Branding
4.0
Activity Dashboard
4.6
Mobile Optimization
4.5
% Fit
Not enough reviews
Feature ratings
Email Campaign Management
4.7
Campaign Scheduling
4.7
Customizable Branding
4.5
Activity Dashboard
--
Mobile Optimization
4.5
User satisfaction
4.3
User reviews2,857
Ease of use
4.3
Functionality
4.2
Value for money
4.1
Customer support
4.2
4.7
User reviews806
Ease of use
4.6
Functionality
4.5
Value for money
4.5
Customer support
4.6
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Constant Contact's expanded online marketing platform is designed to help small business owners, side-hustlers, nonprofits and individuals do more and grow more than ever before.

Omnisend—the ideal solution for growing ecommerce stores wanting to drive sales through email & SMS marketing. Benefit from a 1-click integration with Shopify, BigCommerce, Woocommerce & Wix.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
video-6e97d66e-2bd9-4829-df41-08dc32701445
Stephen B
CEO
4.0

Stephen: Hi, my name is Stephen. I'm the CEO of Kayak Capital, and I give Constant Contact, a four out of five rating. Before using Constant Contact, I considered MailChimp as an alternative. The reason I chose Constant Contact, it's more widely recognized as a professional service, and it also integrated with my CRM more easily. Integration with Constant Contact was relatively easy. They worked directly with my CRM to integrate it and to upload my contacts into Constant Contact. My recommendation would be to work with Constant Contact to customize your output, to take off the constant contact name off the bottom, that's doable if you pay an additional fee.

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video-8647206e-11d4-4881-d14c-08dbdfa5ba82
Trevor A
Owner
5.0

Trevor A.: Hi, my name's Trevor. I'm the owner of Agency and I give Omnisend five out of five stars. So we've used all kinds of email marketing software, anything from MailChimp back in the day to ActiveCampaign, Emma, Klaviyo, you name it. I mean, pretty much any email program out there, we've used and yeah, it was always an issue, whether it was budgeting with clients and budgets not fitting in with what these offerings were on these different platforms. A lot of them just had lack of something, whether it was custom emails, just ways to customize and ways to engage with our audience. So the biggest reason why we went with Omnisend, one, it kind of checked all the boxes that we needed. It integrated with Shopify. It kind of did everything that we needed it to do. Automated emails, sending special emails with different flow capabilities was extremely important. But I think the biggest thing was the price. We were able to save hundreds of dollars for our clients just by switching them over to Omnisend. The onboarding process with Omnisend was extremely simple. It's just a few simple clicks. If you do need help, they have a support team there to help guide you and walk you through it or if you needed even further help, they have someone who could literally set it up for you. So the setup process was extremely painless. I personally feel that you can't go wrong with Omnisend. Like I said, it checks off all the boxes. It does everything that any competing product that you see out there does. Omnisend does it just as well. I think they have amazing customer service. So if you have any questions while you're in their platform, they have live help with a live person who will help guide you and if they don't know the answer, they will find the answer for you. I think that's a huge thing. Coming from a competitor, for a couple of our clients, there was zero support. They just direct you to the help center and when you have a really technical question, it's hard. The help center doesn't help you in that way. So I think, one, the pricing, you can't go wrong with it. It's the best pricing that we've found out there in terms of what it's capable of doing and then, two, that live support and just knowing that I have someone that I can speak to, a real human is very important.

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User interface
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1 Video
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1 Video
31898
5 screenshots
153508
5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Constant Contact

Top Features
36/44
  • AI Content Creation
  • Customer Journey Mapping
  • Email Sequences
  • GDPR Compliance
  • HTML Editor
  • Personalization
  • Process/Workflow Automation
  • Product Recommendations
  • A/B Testing
  • Activity Dashboard
  • API
  • Autoresponders
  • Campaign Analytics
  • Campaign Scheduling
  • CAN-SPAM Compliance
  • Click Tracking
  • Contact Management
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • List Management
  • Mobile Optimization
  • Multi-Channel Marketing
  • Multi-Language
  • Newsletter Management
  • Preview Functionality
  • Real-Time Analytics
  • Reporting/Analytics
  • ROI Tracking
  • Subscriber Management
  • Template Management
  • Third-Party Integrations
  • WYSIWYG Editor
See All features
Hide Email Marketing Software Features -

Omnisend

35/44
Show Email Marketing Software Features +
Constant Contact
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Omnisend
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Constant Contact
  • By Constant Contact
  • Located in United States
  • Founded in 1998
Omnisend
  • By Omnisend
  • Located in United Kingdom
  • Founded in 2014
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