# Constant Contact vs GetResponse: Features and Cost Comparison 2026 | Capterra

> Constant Contact vs GetResponse: Which email marketing tool is right for you? Dive into our detailed comparison of their features, costs, and user experience to make your decision.

Source: https://www.capterra.com/compare/31898-153948/Constant-Contact-vs-GetResponse

---

# Constant Contact vs GetResponse Features and Cost Comparison

Last updated May 15th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Constant ContactGetResponse2/4 selected

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.3 (2922)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

[GetResponse](https://www.capterra.com/p/153948/GetResponse/)[4.2 (521)](https://www.capterra.com/p/153948/GetResponse/reviews/)

[## Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.3 (2922)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

[## GetResponse](https://www.capterra.com/p/153948/GetResponse/)[4.2 (521)](https://www.capterra.com/p/153948/GetResponse/reviews/)

Starting Price

$12.00/month

Starting Price

$12.00/month

Value-for-Money

4.1

Functionality

4.2

Ease of Use

4.3

Customer Service

4.2

Starting Price

€16.00/month

Starting Price

€16.00/month

Value-for-Money

4

Functionality

4.1

Ease of Use

4

Customer Service

4

Reviews Sentiment

Based on [2,922 reviews](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Positive

2,523

Neutral

315

Negative

84

Positive

2,523

Neutral

315

Negative

84

Reviews Sentiment

Based on [521 reviews](https://www.capterra.com/p/153948/GetResponse/reviews/)

Positive

418

Neutral

51

Negative

52

Positive

418

Neutral

51

Negative

52

Best for (according to reviews)

-   **Business size**: Small businesses account for 77% of reviews (2,223), showing widespread use among this segment.
-   **Industry**: Non-profit management, marketing & advertising, and health & wellness together represent 25% of reviews, indicating diverse industry adoption.
-   **Use cases**: Email management (20%), email tracking (20%), and surveys (15%) are the main applications, highlighting a focus on communication and feedback.

Best for (according to reviews)

-   **Business size**: Small businesses account for 396 reviews, representing 77% of feedback, indicating strong adoption among this segment.
-   **Industry**: Marketing and advertising, internet, and IT/services together make up 37% of reviews, showing notable use across digital-focused sectors.
-   **Use cases**: Email marketing (81%), marketing automation (38%), and landing page creation (30%) are key functions, reflecting broad marketing workflow support.

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

## Reviewer verdict

Constant Contact

Constant Contact users find it best for straightforward and organized email campaign management, appreciating its user-friendly drag-and-drop editor, efficient contact and list management, and wide range of customizable templates. Reviewers highlight its automation tools and integration capabilities, saying these features help them create professional campaigns and track engagement, though some mention the lack of a free plan and challenges with pricing for small businesses.

GetResponse

GetResponse users say it is best for those seeking comprehensive marketing services, citing its flexible pricing, free plan, and robust tools for campaign customization, tracking, and automation. Reviewers value its intuitive list management, privacy features, and the ability to create landing pages, noting its effectiveness for businesses needing integrated marketing solutions, though some mention occasional interface and support issues.

## Connect with a Capterra advisor for a free 15-minute consultation

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## Features comparison

Beyond cost, assessing the specific features and benefits of Constant Contact and GetResponse within the email marketing space can help ensure the best fit for your needs. A well-matched option can enhance productivity while avoiding extra spending on functionalities that won't be used. Here's an overview of the key considerations and how these choices compare. \[[1](#source-item-1)\]

Key features rated by users

Features selected based on 62,113 reviews from Email Marketing users.  
about the Fit Score methodology.

Fit Score methodology

To calculate the Fit Score, our proprietary methodology factors in the following:

  

-   The importance level for each feature. By default, this is determined by user reviews. They can rate a feature Critical, High, Low, or Not Used.
-   Feedback from real users on how the product performs for each key feature, derived from verified user reviews and ratings.

  

Please note:

  

-   To calculate the Fit Score, the number of reviews for those features and the actual rating carry the same weight. You might see that, in some cases, even though the ratings are the same, we still determine a winner because it had more reviews.
-   If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation.

Constant Contact

83%Fit

High performer

Feature ratings

Email Campaign Management

4.6

Contact Management

4.4

List Management

4.5

Mobile Optimization

4.5

GetResponse

79%Fit

Feature ratings

Email Campaign Management

4.4

Contact Management

4.2

List Management

4.4

Mobile Optimization

4.3

Email Campaign Management

4.6 (617)

4.4 (141)

Users find Constant Contact's email campaign management feature straightforward and user-friendly. They say the drag-and-drop editor simplifies creating visually appealing emails. They appreciate the ability to plan, automate, and track campaigns, noting the platform's effectiveness in boosting engagement and sales. However, some users report occasional technical issues and limitations in A/B testing. Meanwhile, GetResponse users value the robust tools for creating, customizing, and tracking email campaigns. They highlight the ease of use, advanced tracking, and reporting features, though some mention difficulties with the interface and saved items disappearing. Overall, users think Constant Contact is great for ease of use and organization, while they value GetResponse for its comprehensive tracking and customization options.

Contact Management

4.4 (379)

4.2 (51)

Reviewers appreciate Constant Contact's contact management for its efficiency in organizing and segmenting audiences, saying that it makes it easy to add, delete, and update contacts. They find the interface user-friendly and the integration with other platforms beneficial. However, some users mention difficulties with mass unsubscribing and syncing with other databases. GetResponse users, on the other hand, value the ability to import, export, and segment contacts easily. They appreciate the privacy and security measures, though some find updating contact information challenging. In general, users find Constant Contact efficient for organizing and segmenting contacts, while they value GetResponse for its ease of import/export and privacy features.

List Management

4.5 (220)

4.4 (88)

Users of Constant Contact find the list management feature highly organized and easy to use. They say it allows for efficient segmentation and targeting of email campaigns. They appreciate the ability to upload contacts from various sources and the user-friendly interface. However, some users note the lack of list cleaning functionality. GetResponse users highlight the intuitive list management tools that facilitate organizing and segmenting contacts. They appreciate the ability to merge lists and the ease of managing multiple lists. Some users mention occasional issues with lost lists. Overall, users value Constant Contact for its organization and ease of use, while they find GetResponse's list management intuitive and efficient.

Mobile Optimization

4.5 (362)

4.3 (84)

Constant Contact users appreciate the mobile optimization feature, noting that emails render well on various devices and improve engagement rates. They find the preview feature helpful but wish for more customization options during the design process. Some users report issues with images and layout on mobile. GetResponse users also value mobile optimization, highlighting the importance of mobile-friendly emails for business growth. They appreciate the ability to preview emails on mobile before sending, though some mention the need for additional effort to achieve perfect mobile optimization. In summary, users think Constant Contact ensures good mobile rendering, while they value GetResponse for its mobile preview and optimization capabilities.

## Pricing comparison

### Starting prices

Constant Contact

$12.00

Usage Based

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/31898/Constant-Contact/pricing/)

GetResponse

€16.00

Flat Rate

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/153948/GetResponse/pricing/)

### Value-for-money analysis

4.1 (2922)

4.0 (521)

A comparison of how reviewers evaluate the value for money provided by both Constant Contact and GetResponse indicates that Constant Contact reviewers find it offers a comprehensive suite of email marketing tools, while GetResponse reviewers appreciate its flexible pricing and free plan options. Reviewers find that Constant Contact provides good value for money, highlighting its ease of use, powerful automation tools, and integration capabilities. They appreciate the variety of customizable templates and detailed analytics, which they say help in creating professional email campaigns. However, some users mention that the pricing can be steep, especially for small businesses with growing contact lists, and they note the lack of a free plan as a drawback. As for GetResponse, reviewers appreciate its value for money, particularly mentioning the availability of a free plan for up to 500 contacts and a 30-day free trial. They find the pricing structure flexible and suitable for different business needs, and they value the comprehensive features offered, including CRM, automation, and landing pages. However, some users feel that the pricing can become expensive as the contact list grows, and they note occasional issues with billing and the cost of advanced features.

## How does the user experience compare on Constant Contact vs GetResponse?

### Overall rating

4.3 (2922)

4.2 (521)

### User interface

Constant Contact

GetResponse

### Customer service and support

Constant Contact

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

GetResponse

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

## What users say about the pros and cons of Constant Contact vs GetResponse

These email marketing software solutions have been evaluated by verified reviewers on Capterra. Check out what real users say about Constant Contact and GetResponse to find out which one would work best for your needs. Users appreciate Constant Contact for its robust email management, noting its ability to automate and customize high-volume emails, and its dynamic communication features. They also value the wide range of customizable email templates and the ease of creating professional campaigns. Meanwhile, GetResponse users highlight its comprehensive marketing services, including integration with various tools and effective digital management. They also commend its email marketing capabilities and the seamless creation of landing pages, which streamline marketing processes and enhance audience engagement. As for the cons, Constant Contact users find the pricing steep, especially for small businesses, and face challenges with image handling and design capabilities. At the same time, GetResponse users mention its high cost, issues with email management, and inconsistent customer support. \[[2](#source-item-2)\]

Pros

Constant Contact

DM

Doug M

Director of Audio Visual and ITReligious Institutions, 2 - 10 employeesUsed the software for: More than 2 years.

“What I like most is that I can quickly create and manage recurring communications. Since I send emails weekly, being able to duplicate or reuse campaigns saves a lot of time and keeps the process simple.“

April 26, 2026

DM

Doug M

Director of Audio Visual and ITReligious Institutions, 2 - 10 employeesUsed the software for: More than 2 years.

“One area I would like to see improved is the flexibility of the design templates. While the existing templates are useful, more customization options and a broader variety of layouts would make it easier to create emails that feel more unique and tailored to different groups or purposes.“

April 26, 2026

GetResponse

JH

James H

Marketing ExecutiveMarketing and Advertising, 2 - 10 employeesUsed the software for: 1-2 years.

“The platform combines powerful tools like email campaigns, landing pages, automation workflows, and analytics in one place, which saves time and improves productivity.“

March 12, 2026

Jamie H

OwnerEntertainment, 11 - 50 employeesUsed the software for: Less than 6 months.

“It’s a reliable and powerful tool for building and managing email marketing campaigns. Once you get familiar with the platform, it becomes a valuable asset for growing and engaging your audience.“

April 1, 2026

Cons

Constant Contact

Edmund S

Board AdvisorNon-Profit Organization Management, 2 - 10 employeesUsed the software for: 1-2 years.

“With many of these platforms, there are a lot of templates you can use. But at times, this huge library can be a bit overwhelming for new users; too many choices.“

February 21, 2026

HR

Haley R

Member EngagementEducation Management, 11 - 50 employeesUsed the software for: 6-12 months.

“Sometimes we have troubles with bounce lists and updating clean user lists, but that's not necessarily the product's fault.“

March 19, 2026

GetResponse

Jamie H

OwnerEntertainment, 11 - 50 employeesUsed the software for: Less than 6 months.

“Some of the more advanced features are only available on higher-tier plans, which may not be ideal for small businesses just starting out.“

April 1, 2026

BA

Brad A

OwnerBusiness Supplies and Equipment, 11 - 50 employeesUsed the software for: Less than 6 months.

“I built a landing page which was used in my Google Ads and Google suspended our account which has cost us thousands of dollars. When I reached out to their support they admitted they were aware of the issue.“

November 15, 2024

* * *

Sources

1.  Our research team identified features from vendor websites based on their analysis of what users find valuable or expect from email marketing software. This list is not exhaustive. For additional features, refer to the vendor’s website.
    
2.  Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. They represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar.
    

* * *

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