# Compare Constant Contact vs Cognism 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Constant Contact and Cognism based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/31898-169083/Constant-Contact-vs-Cognism

---

# Constant Contact vs Cognism Features and Cost Comparison

Last updated April 23rd, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Constant ContactCognism2/4 selected

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.3 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

[Cognism](https://www.capterra.com/p/169083/Cognism/)[4.7 (256)](https://www.capterra.com/p/169083/Cognism/reviews/)

[## Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.3 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting Price

$12.00/month

Value-for-Money

4.1

Functionality

4.2

Ease of Use

4.3

Customer Service

4.2

Reviews Sentiment

Based on [2,923 reviews](#user-reviews)

Positive

2,523

Neutral

316

Negative

84

[## Cognism](https://www.capterra.com/p/169083/Cognism/)[4.7 (256)](https://www.capterra.com/p/169083/Cognism/reviews/)

Starting Price

$1000.00/month

Value-for-Money

4.5

Functionality

4.6

Ease of Use

4.8

Customer Service

4.6

Reviews Sentiment

Based on [256 reviews](#user-reviews)

Positive

247

Neutral

7

Negative

2

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## Summary

* * *

Key features rated by users

Features selected based on 3,712 reviews from lead generation software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

80%Fit

High performer

Feature ratings

Lead Capture

4.3

Drip Campaigns

4.4

Engagement Tracking

4.5

Email Management

4.7

Customizable Branding

4.1

\--%Fit

Missing features

Feature ratings

Lead Capture

4.6

Drip Campaigns

NA

Engagement Tracking

NA

Email Management

5.0

Customizable Branding

NA

User satisfaction

User satisfaction

4.3

User reviews[2,923](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Ease of use

4.3

Functionality

4.2

Value for money

4.1

Customer support

4.2

User satisfaction

4.7

User reviews[256](https://www.capterra.com/p/169083/Cognism/reviews/)

Ease of use

4.8

Functionality

4.6

Value for money

4.5

Customer support

4.6

Price starts from

Price starts from

$12Usage Based, Per Month

-   Free version
-   Free trial

Price starts from

$1000Per Feature, Per Month

-   Free version
-   Free trial

Best for

Best for

Constant Contact's expanded online marketing platform is designed to help marketers, franchisors, universities, hospitals, real estate business owners, side-hustlers, nonprofits and individuals.

Best for

Cognism provides accurate, compliant-first B2B data and sales intelligence for teams growing across Europe and beyond. Trusted by thousands of revenue teams, Cognism helps you turn data into pipeline.

## User reviews

Pros & cons

VR

Verified Reviewer

Director of Audio Visual and IT

> "What I like most is that I can quickly create and manage recurring communications. Since I send emails weekly, being able to duplicate or reuse campaigns..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7138478)

Edmund S.

Board Advisor

> "With many of these platforms, there are a lot of templates you can use. But at times, this huge library can be a bit overwhelming for new users; too many..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7099770)

VR

Verified Reviewer

Director of Audio Visual and IT

> "One area I would like to see improved is the flexibility of the design templates. While the existing templates are useful, more customization options and a..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7138478)

HR

Haley R.

Member Engagement

> "Sometimes we have troubles with bounce lists and updating clean user lists, but that's not necessarily the product's fault."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7115358)

VR

Verified Reviewer

Admin

> "The platform offers intuitive tools, helpful templates, and reliable delivery, making it simple to stay connected with audiences and track engagement."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7145880)

JB

Jeanette B.

Development Associate

> "Drafting and designing emails can be challenging at times depending on the content you're adding, such as multiple pictures."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7032047)

SH

Samantha H.

Memebership Coordinator

> "I mostly use Constant Contact for very straightforward tasks like uploading contact lists and sending out email campaigns, and for those purposes, it works..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7052249)

SM

Sherry M.

Executive Manager

> "The cons of using Constant Contact included difficulty in creating the emails - the system was not easy to work with. "

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7137156)

RS

Renee S.

Office Manager

> "I really like the ability to send mass emails out using Constant Contact. And being able to copy previous campaigns to use as a template."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7096655)

HB

Holly B.

Real estate agent

> "It has an outdated template appearance which is not very customizable."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7118259)

VR

Verified Reviewer

Admin

> "It’s a dependable and accessible solution for email marketing that helps streamline communication and grow audience engagement with minimal effort."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7145880)

VC

Valerie C.

Marketing Manager

> "Emails look very clunky and do not appear as clean or as responsive as they should."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7141181)

TW

Ty W.

Executive Director

> "The platform covers all the basics for email marketing and does them well. If they added the ability to save and reuse content blocks, it would make the..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7012362)

TG

Tiffany G.

CEO, Co-Founder

> "Due to the price and reliability issues, I chose a different software for my marketing and communication."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7049271)

VR

Verified Reviewer

Owner

> "The platform also helps manage customer lists and email segmentation, making email management and data organization straightforward."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7113707)

KF

Krista F.

Fund Development Coordinator

> "Their build feature could use some more options and sometimes the text editing function gets very glitchy."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6843336)

Sarah M.

Owner

> "The add-ons such as video integration allows for accelerated digital campaigns that get results."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7052630)

AC

Abbie C.

Managing Director

> "Sometimes there are glitches and the program goes out of use for a short time. "

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7052995)

Imanol Alfonso P.

Content Creator

> "The customer support is responsive and helpful, and the reporting features provide valuable insights into campaign performance."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7090178)

VR

Verified Reviewer

Marketing Director

> "Sometimes my content images would not get as big as I would want them because of the constraints on the template size."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6868727)

BB

Bree B.

Ops Coordinator

> "Its drag-and-drop editor allows users to craft professional emails without technical expertise."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7127224)

VR

Verified Reviewer

Founder

> "What I don’t like is that the platform becomes expensive as your contact list grows."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7120756)

TG

Tiffany G.

CEO, Co-Founder

> "I could create a newsletter relatively quickly using my own saved templates or templates made available by Constant Contact."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7049271)

SS

Sonny S.

Admin

> "What I least like about constant contact is it's expensive proving relative to the competition out there"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7112952)

Amber M.

Owner

> "Constant Contact was a great asset for the church marketing platform we needed to send emails and communicate with the staff and congregation."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7117128)

RB

Rue B.

Associate Broker

> "Poor - weakest big company I've dealt with - any company charging you for zero services rendered is weak."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7018960)

VC

Valerie C.

Marketing Manager

> "It was generally fine, but it was not the cleanest system to use. If you're looking for an affordable option, but do not require a lot of branding or..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7141181)

SM

Serene M.

Head of Production and Development

> "Some products such as domain registration and premium plugins are quite pricey on Constant Contact compared to some alternatives."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6478581)

VR

Verified Reviewer

Owner

> "The platform continues to make updates and improvements, which helps keep it relevant for businesses looking to grow their marketing efforts."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7113707)

MD

Melissa D.

Patient Coordinator

> "It was great for beginning email blasts, but compared to competitors now, I feel like it is outdated."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6822434)

SD

Segun D.

Digital Marketing Manager

> "Automation features in Constant Contact saves time and streamline email marketing processes via aspects such as autoresponders."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7004641)

JV

Justine V.

Co-Founder

> "I would often encounter glitches where the page would reload and I would lose my edits."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6570371)

HC

Hilary C.

Owner

> "It’s a solid platform for email marketing, especially for beginners or small businesses looking for an easy way to connect with their audience."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7119026)

Judith S.

Email Marketing Specialist

> "It also lacks some advanced optimization features like dynamic text replacement, advanced targeting options, and opt-in form integration options.- To make..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___5094823)

MB

Maya B.

Social Media Manager

> "Constant Contact supported our marketing plans and organized campaigns at all stages, and the data maintained continuity in evaluating campaigns and taking..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6422941)

AM

Allyson M.

Director of External Relations

> "Also, sometimes the system options do not allow for a preferred format for e-mail campaigns."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6655310)

AT

Amanda T.

Marketing Coordinator

> "For more than a decade, it has provided a dependable solution for all our clinic's email marketing needs, from mass promotions to sharing educational..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6546636)

Ajay Singh R.

Manager inside sales

> "Creating a template is tuff in this app, due to less options available to edit"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6416142)

SC

Susan C.

Program Director

> "Constant Contact covers most of our marketing communication needs with their many tools, ease of developing a campaign or email, and their customer service..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6635432)

MD

Martin D.

Tech

> "Recent improvements data reporting failed to capture Vital Information necessary to evaluate the impact of Outreach"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6773943)

MD

Martin D.

Tech

> "Constant Contact provides a powerful, friendly, well supported email marketing tool that serves well users from small professional practices to large..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6773943)

VR

Verified Reviewer

Director of Marketing and Communications

> "Emails end up in spam sometimes."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6872667)

AT

Amanda T.

Marketing Coordinator

> "We particularly value the ability to segment our mailing list and track email performance, allowing us to tailor promotions and share skincare and..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6546636)

AS

Alisha S.

Ast Project Manager

> "It's integration with wordpress is also really tricky, you cannot edit it to look better"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6803697)

RJ

Rashaad J.

Junior A and R Associate

> "The analytics are also useful for getting a better idea of what works with the audience and adjusting certain content."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7149429)

NC

Nick C.

Clinical Director

> "Constant Contact creates email campaigns that we were unable to create, markets it to populations we didn't know needed specific emails, and collects data..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___4999681)

BR

Bradley R.

IT Director

> "It reduced the time needed to send professional campaigns and improved consistency in customer communication."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7147199)

VR

Verified Reviewer

General Manager of Manugacturing

> "Sometimes the email is spammed or hasn't reached the recipient's default inbox."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6515476)

MB

Maya B.

Social Media Manager

> "Constant Contact creates regularity for email campaigns, as the completed campaign becomes a reference for future campaigns, giving the workflow a unique..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6422941)

SF

Sarah F.

Owner

> "I wanted more templates as i am not very good at sending emails for my boutique."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6572353)

Sarah M.

Owner

> "The data management tools help create actionable lists and campaigns."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7052630)

JB

Julia B.

Director of Communications

> "While it is easy to drag & drop to build campaigns, it doesn't offer as much customization as I would like."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6564900)

NR

Nichole R.

Program manager

> "Constant contact For surveys is a great way to follow up with anyone that’s attended an event. Since you’re able to create an event and people can register..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6503966)

AZ

Adam Z.

Marketing Director

> "Your email will sometimes find its way into the recipients trash or spam folder."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6719909)

VR

Verified Reviewer

Director

> "I like to schedule the emails so they are sent while I'm on vacation (like a Christmas card, for example)."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7058415)

SK

Sam K.

Executive Director

> "It sounded good but the way they bill us it equalled to us losing 2 months of value."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6815381)

RJ

Rashaad J.

Junior A and R Associate

> "The templates available make it easy to create clean-looking emails without needing any special technical skills."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7149429)

MM

Marsha M.

Owner

> "They pictures often get flipped and it very difficult to get them to face the right direction."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6544231)

AS

Andrea S.

Pastor

> "The variety of templates coupled with the opportunity to track who reads, clicks, etc. is invaluable at our knowing who is engaging with our community."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6648418)

SA

Selasi A.

Communications Associate

> "Some of the features are still a little clunky and the wide variety makes for lack of depth within each (e.g. you can schedule a post to social media, but..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___5090365)

DW

Destinee W.

General Manager

> "Like the ability for branding and templates, makes keeping everything cohesive easy."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7119537)

BL

Brie L.

CSC

> "Difficulty in coding into emails and codes not working"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6586356)

RL

Ruth L.

Digital Marketing and Growth Strategist

> "I appreciate how quickly I can shape campaigns without overthinking design—the templates are clean and easy to tweak."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7068936)

JM

Janet M.

Coordinator for Finance and Operations

> "Customer support is not readily available. When you run into an issue, it can be difficult to resolve it."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6805959)

MBM

Mary Beth M.

Development Director

> "There are so many options to choose from for templates, segments and the integrated applications simplify the process of sending something out."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7028254)

Hedi S.

informatique

> "Also, the initial learning curve can be a bit steep for those unfamiliar with digital marketing tools."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6380615)

RS

Radha S.

Legal Assistant

> "The platform is intuitive and easy to navigate, making it well‑suited for creating and sending email campaigns efficiently."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7127813)

SD

Stephen D.

Business Manager

> "The multichannel campaigns are not as well supported by the knowledge bank as I would like."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6360874)

AJ

Alec J.

Director, Product and Marketing

> "We managed multiple mailing lists of 10's of thousands of subscribers each, and it was a reliable, affordable partner as we grew our business."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6586689)

Hedi S.

informatique

> "One aspect I found a bit less satisfactory is the cost, which can be high for small businesses."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6380615)

VR

Verified Reviewer

Founder

> "Overall, Constant Contact is a reliable platform for us due to the straightforward way to manage email marketing."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7120756)

JK

Jessica K.

Development and Communications Manager

> "There are multiple individuals that are in our contact list that never receive our emails, even if they have saved our email address and whitelisted it."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6097498)

KS

Katie S.

Operations Manager

> "It works well for small businesses or anyone wanting to get professional email campaigns out quickly without a steep learning curve. While the cost can be..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6881798)

Delly S.

Telemarketer

> "limited design and spam testing are making it hard to get creative and yield enough results they only offer options to test subject lines."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6146195)

VR

Verified Reviewer

Director of Audio Visual and IT

> "It is easy to set up email campaigns, make updates, and reuse previous campaigns without having to start from scratch each time."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7138478)

TA

Taryn A.

Business Operations Supervisor

> "I don't like that they charge you based off of the amount of contacts you have."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6517771)

VR

Verified Reviewer

Development Manager

> "Learning center and webinars and useful and stick to the skills I need, give me opportunity to feel comfortable exploring functionality on my own."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6879901)

DJ

Deidre J.

Sr. Pastor

> "It was too expensive for my limited email list when I was just starting out."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6341645)

AG

Anna G.

Digital Marketing Manager

> "The fonts, colors, and layouts make it easy to keep my branding in every email I send."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6874862)

TR

Tessa R.

Marketing Specialist

> "There isn't a lot of ability to customize emails based on our needs. Though it gets the job done, there are things I wish we were able to adjust that just..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6292358)

[View Reviews](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Thomas E.

Business Development Lead Manager

> "The UI is clean and efficient, and the available API connection allows me even further efficiencies via agents I create."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7101118)

HS

Henri S.

SDR

> "Sometimes it lacks numbers and emails from HOK people and I think the Email feature could be a little bit better"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7080681)

CM

Conor M.

AE

> "Actionable Intent Data: The ability to identify accounts actively researching solutions like ours, or topics relevant to Asana, allows for much..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6819575)

JE

James E.

Business Development Executive

> "At times I am unable to find specific contact details, such as emails or phone numbers. Although no one source of sales intelligence can give 100..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6569036)

TL

Tom L.

Marketing Director

> "Good quality contact data, excellent UI/search capability to find contacts/companies quickly, support/alignment to data protection regulations,..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6815383)

MT

Maisie T.

Sales Development Representative

> "Not all the information cognism has can be pulled through to our CRM, Salesforce, which can be annoying when I have to cross reference details..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7026583)

VR

Verified Reviewer

BDR

> "I found that managing my data became a lot more efficient as I was able to keep track of my prospect base in an efficient and convenient manner"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7083956)

DS

Derek S.

CMO

> "Cognism's backend does not give uses the control of their account, which credit cards to use, or executing renewals."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7016902)

CP

Casper P.

Team Lead Business Development

> "It also connects with our CRM which makes this process even easier. Once we have identified the right prospects for our accounts we can then find..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7008744)

DS

Derek S.

CMO

> "Their renewal and backend payment processes is misleading and purposeful to keep clients with the platform."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7016902)

EG

Ella G.

Project manager

> "I've discovered that tracking client leads more effectively significantly enhances my ability to manage my accounts."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7087132)

VR

Verified Reviewer

Business Development Analyst

> "However, this is a problem with every data provider, Cognism still has the least amount of rejected emails"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6322343)

Thomas E.

Business Development Lead Manager

> "Cognism allows our commercial team to dramatically speed up the process of connecting with the prospects most important to us."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7101118)

VR

Verified Reviewer

SDR Leader

> "Some of the mapping of industries isn't perfect and can require some additional work."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6549349)

VR

Verified Reviewer

Sales development

> "Lead generation via cognism is very useful, especially region wise data helping our sales team reach the right person"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7068250)

VR

Verified Reviewer

IT account Director

> "data can sometimes be on there which is out of date or incorrect job titles"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6313508)

CP

Casper P.

Team Lead Business Development

> "It helps us find the correct prospect: we can filter through dozens of very detailed filters, helping us to find our exact ICP."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7008744)

JW

James W.

Senior Rev Ops Executive

> "Americas contact data quality isn't as good as EMEA"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6752467)

TF

Thomas F.

Account Executive

> "My favourite features have to be the Diamond verified numbers which are the most accurate I've found compared to previous outreach tools and the..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6577668)

SU

Sibel U.

Business Development representative

> "It has happened a few times that data is inaccurate but this is to be expected and not a major problem."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6624851)

JT

Josh T.

Sales

> "This seamless integration ensures that the entire lead management process is smooth, from prospecting to conversion, making it easier for teams..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6756888)

LB

Louis B.

SDR

> "Nothing worse than pitching to someone and then find out you're not speaking to your prospect."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6844329)

TG

Tom G.

Business Development

> "Cognism is a powerful B2B lead generation and sales intelligence platform that provides accurate contact data and compliance-friendly prospecting..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6684098)

JB

Jake B.

Team Manager

> "Sometimes the data isn't accurate - family member rather than person"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6737352)

OL

Ollie L.

Revenue Operations Manager

> "It also enables us to ensure data hygiene within the CRM through the "Enhance" feature, allowing us to check if job titles/contact data is..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6793719)

SE

Shal E.

Outbound SDR

> "Some leads lack some data."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6696691)

GS

George S.

Global Events Executive

> "The integration with other tools, like LinkedIn and Salesforce, is smooth and seamless, ensuring that our teams can work more collaboratively and..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6716298)

DS

Diogo S.

Business Development Manager

> "The fact that finding distribution is somehow unreliable."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6696584)

LE

Luca E.

Business Development

> "I also really enjoy the persona function filter where you can get the right contacts at every company immediately and no need to do intense..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7045268)

Jack F.

Sales Executive

> "Occasionally some data is out of date, for example a specific contact may no longer work at the company."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6069053)

SL

Simon L.

Corporate Licensing Consultant

> "By providing direct contact information for key decision-makers, it allows me to bypass these roadblocks and connect with the right people..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6572163)

Max L.

Account Exec

> "The emails could be a little funky if they're not green tick verified, but not much you can do about that ."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___5089584)

MD

Martin D.

sdr

> "CRM integrations work smoothly and help save time in daily workflows."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7079797)

AK

Akash K.

Sales Development Representative

> "Some data inaccuracies and industries not being specific enough for certain ICPs"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6168608)

JE

James E.

Business Development Executive

> "The Google Chrome extension is also a great feature, which allows me to make use of Cognism when outside of the web application."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6569036)

DB

David B.

AE

> "Solves a problem for us"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6629081)

SU

Sibel U.

Business Development representative

> "What I appreciate most are the intelligent search features that enables me to find and contact the most relevant contacts in my territory."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6624851)

ZH

Zak H.

Account Executive

> "Occassionally I have problems with the filtering options, particulary the job function filter."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___4941600)

Connor N.

Global Engagement Executive

> "Accurate contact data, real-time intent signals, and seamless CRM integration make prospecting and outreach more efficient."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6756850)

SE

Scott E.

SDR

> "On rare occasions, sometimes contact numbers are not always correct or outdated."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___5091262)

VR

Verified Reviewer

BDR

> "Easy to use the filters , make a list of contacts - leads have right amount of information thats required."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7105204)

Aleksi S.

Sales Executive

> "Sometimes the phone numbers are wrong here in Finland."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6143337)

HJ

Harry J.

Sales Development Representative

> "We've had some great enablement sessions which have allowed us to make best use of the platform. Since we started using Cognism, we’ve been..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6626435)

ME

Melissa E.

Manager

> "leads can be out of date so need to be reviewed more often"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___5069184)

Ashley B.

Sales Enablement

> "Cognism’s robust data acquisition tools have streamlined our lead generation, resulting in higher conversion rates and better-targeted campaigns"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6664873)

VR

Verified Reviewer

Sales Executive

> "Data in the Finnish market is not the best but in Europe in general it is"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6154446)

VK

Vanina K.

Account Executive

> "Cognism has become a key part of my workflow, and here’s why I love using it: Accurate data, intuitive interface, AI features, and high levels of..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6610267)

CD

Charlie D.

SDR

> "Sometimes leads are outdated."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6168703)

Faiz A.

Account Executive

> "I also love the pop-up notifications right inside Sales Navigator, it's incredibly helpful to get quick contact information without leaving the..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7042328)

VR

Verified Reviewer

Head of sales Northern Europe

> "passing a list to Salesforce is done via campaigns and not as seamless as with other tools we've used (or via CSV)"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___3772187)

MT

Maisie T.

Sales Development Representative

> "The quality of the numbers is amazing, most times I call them the correct prospect picks up the phone, email quality is even better."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___7026583)

CT

Cameron T.

Account Manager

> "There is lots of bells and whistles i dont feel like i always use"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6267273)

FS

Felipe S.

Enterprise Development Representative

> "Overall I'm very satisfied with Cognism as it allows me to get quality information and contacts from my top accounts."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6826562)

AM

Asif M.

Sales and Marketing Director

> "Not all the data provided is accurate, it does get some issues with the provided data."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___3668031)

LC

Libby C.

BD Operations Manager

> "We've had a great experience using Cognism for building prospect lists and gathering detailed information for setting up our leads in Salesforce."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6419961)

JP

Jacob P.

SDR Leader

> "Extension sometimes bugs out and needs uninstalling and reinstalling"

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___3859342)

JE

James E.

Business Development Executive

> "Overall my experience has been positive. Once I learned how to best use the solution, I am bale to bulk import lead list and then enrich the data..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6569036)

SK

Sadie K.

Account Development

> "I have twice experienced contacting a persona who was the correct name but not the right person, also alot of prospects have advised these are..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___3263838)

ZC

Zeeshan C.

Senior Business Development Executive

> "In my six years of software sales, I’ve worked with numerous data enrichment tools, but few match Cognism’s ease of use, smart workflows,..."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___6624089)

AC

Aimee C.

Commercial Growth Developer

> "I often have to change my password, but that may be an operations mistake on my end."

[See full review](https://www.capterra.com/p/169083/Cognism/#Capterra___3207979)

[View Reviews](https://www.capterra.com/p/169083/Cognism/reviews/)

## User interface

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

4.34 (2,923)

[Cognism](https://www.capterra.com/p/169083/Cognism/)

4.70 (256)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

Activity Tracking

150

Important

AI Copilot

120

Important

Constant Contact

Top features

37/47

-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Campaign Segmentation
-   Chat/Messaging
-   Contact Database
-   Contact Management
-   Conversion Tracking
-   CRM
-   Customer Segmentation
-   Customizable Branding
-   Customizable Templates
-   Data Import/Export
-   Drag & Drop
-   Drip Campaigns
-   Email Management
-   Email Marketing
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   Forms Management
-   Generative AI
-   Landing Pages/Web Forms
-   Lead Capture
-   Lead Management
-   Lead Nurturing
-   Lead Qualification
-   Lead Scoring
-   Lead Segmentation
-   Lead Verification/Validation
-   Multi-Campaign
-   Multi-Channel Marketing
-   Pipeline Management
-   Prospecting Tools
-   Real-Time Notifications
-   Reporting & Statistics
-   Search/Filter
-   Social Media Integration
-   Template Management
-   Third-Party Integrations
-   Web Forms

[See all features](https://www.capterra.com/p/31898/Constant-Contact/#features)

Cognism

24/47

-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Campaign Segmentation
-   Chat/Messaging
-   Contact Database
-   Contact Management
-   Conversion Tracking
-   CRM
-   Customer Segmentation
-   Customizable Branding
-   Customizable Templates
-   Data Import/Export
-   Drag & Drop
-   Drip Campaigns
-   Email Management
-   Email Marketing
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   Forms Management
-   Generative AI
-   Landing Pages/Web Forms
-   Lead Capture
-   Lead Management
-   Lead Nurturing
-   Lead Qualification
-   Lead Scoring
-   Lead Segmentation
-   Lead Verification/Validation
-   Multi-Campaign
-   Multi-Channel Marketing
-   Pipeline Management
-   Prospecting Tools
-   Real-Time Notifications
-   Reporting & Statistics
-   Search/Filter
-   Social Media Integration
-   Template Management
-   Third-Party Integrations
-   Web Forms

[See all features](https://www.capterra.com/p/169083/Cognism/#features)

### Recognition

Constant Contact is recognized as a top-rated tool in 5 Capterra Shortlist reports

No recognitions have been awarded to Cognism

### Deployment & support

Constant Contact

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Cognism

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Constant Contact

-   By Constant Contact
-   Located in United States
-   Founded in 1998

Cognism

-   By Cognism
-   Located in United Kingdom
-   Founded in 2015

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4.3

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4.8

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[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

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[Cognism](https://www.capterra.com/p/169083/Cognism/)[4.70 (256)](https://www.capterra.com/p/169083/Cognism/reviews/)

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$1000/month

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Ease of Use

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[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

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[Cognism](https://www.capterra.com/p/169083/Cognism/)[4.70 (256)](https://www.capterra.com/p/169083/Cognism/reviews/)

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4.3

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