# Compare Constant Contact vs Marketo Engage 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Constant Contact and Marketo Engage based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/31898-75130/Constant-Contact-vs-Marketo-Lead-Management

---

# Constant Contact vs Marketo Engage Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Constant ContactMarketo Engage2/4 selected

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.3 (2,913)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

[## Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.3 (2,913)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting Price

$12.00/month

Value-for-Money

4.1

Functionality

4.2

Ease of Use

4.3

Customer Service

4.2

Reviews Sentiment

Based on [2,913 reviews](#user-reviews)

Positive

2,516

Neutral

313

Negative

84

[## Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting Price

Contact vendor

Value-for-Money

3.8

Functionality

4.3

Ease of Use

3.8

Customer Service

3.9

Reviews Sentiment

Based on [710 reviews](#user-reviews)

Positive

618

Neutral

76

Negative

16

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 14,008 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

73%Fit

Not enough reviews

Feature ratings

Email Campaign Management

4.6

Campaign Scheduling

4.7

Newsletter Management

\--

Email Tracking

4.8

Customizable Branding

4.1

71%Fit

Not enough reviews

Feature ratings

Email Campaign Management

4.6

Campaign Scheduling

4.5

Newsletter Management

4.5

Email Tracking

\--

Customizable Branding

4.4

User satisfaction

User satisfaction

4.3

User reviews[2,913](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Ease of use

4.3

Functionality

4.2

Value for money

4.1

Customer support

4.2

User satisfaction

4.3

User reviews[710](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Ease of use

3.8

Functionality

4.3

Value for money

3.8

Customer support

3.9

Price starts from

Price starts from

$12Usage Based, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Constant Contact's expanded online marketing platform is designed to help marketers, franchisors, universities, hospitals, real estate business owners, side-hustlers, nonprofits and individuals.

Best for

Adobe Marketo Engage is a central hub where you can plan, execute, and measure omnichannel campaigns — from batch email campaigns to automated nurture to advanced multi-step campaigns.

## User reviews

Pros & cons

SH

Samantha H.

Memebership Coordinator

> "I mostly use Constant Contact for very straightforward tasks like uploading contact lists and sending out email campaigns, and for those purposes, it..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7052249)

JB

Jeanette B.

Development Associate

> "Drafting and designing emails can be challenging at times depending on the content you're adding, such as multiple pictures."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7032047)

RS

Renee S.

Office Manager

> "I really like the ability to send mass emails out using Constant Contact. And being able to copy previous campaigns to use as a template."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7096655)

Edmund S.

Board Advisor

> "With many of these platforms, there are a lot of templates you can use. But at times, this huge library can be a bit overwhelming for new users; too..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7099770)

TW

Ty W.

Executive Director

> "The platform covers all the basics for email marketing and does them well. If they added the ability to save and reuse content blocks, it would make..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7012362)

HR

Haley R.

Member Engagement

> "Sometimes we have troubles with bounce lists and updating clean user lists, but that's not necessarily the product's fault."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7115358)

MD

Martin D.

Tech

> "Constant Contact provides a powerful, friendly, well supported email marketing tool that serves well users from small professional practices to large..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6773943)

HB

Holly B.

Real estate agent

> "It has an outdated template appearance which is not very customizable."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7118259)

VR

Verified Reviewer

Owner

> "The platform also helps manage customer lists and email segmentation, making email management and data organization straightforward."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7113707)

TG

Tiffany G.

CEO, Co-Founder

> "Due to the price and reliability issues, I chose a different software for my marketing and communication."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7049271)

Sarah M.

Owner

> "The add-ons such as video integration allows for accelerated digital campaigns that get results."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7052630)

KF

Krista F.

Fund Development Coordinator

> "Their build feature could use some more options and sometimes the text editing function gets very glitchy."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6843336)

MBM

Mary Beth M.

Development Director

> "There are so many options to choose from for templates, segments and the integrated applications simplify the process of sending something out."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7028254)

AC

Abbie C.

Managing Director

> "Sometimes there are glitches and the program goes out of use for a short time. "

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7052995)

Imanol Alfonso P.

Content Creator

> "The customer support is responsive and helpful, and the reporting features provide valuable insights into campaign performance."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7090178)

VR

Verified Reviewer

Marketing Director

> "Sometimes my content images would not get as big as I would want them because of the constraints on the template size."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6868727)

TG

Tiffany G.

CEO, Co-Founder

> "I could create a newsletter relatively quickly using my own saved templates or templates made available by Constant Contact."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7049271)

VR

Verified Reviewer

Founder

> "What I don’t like is that the platform becomes expensive as your contact list grows."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7120756)

Amber M.

Owner

> "Constant Contact was a great asset for the church marketing platform we needed to send emails and communicate with the staff and congregation."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7117128)

MD

Martin D.

Tech

> "Recent improvements data reporting failed to capture Vital Information necessary to evaluate the impact of Outreach"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6773943)

VR

Verified Reviewer

Owner

> "The platform continues to make updates and improvements, which helps keep it relevant for businesses looking to grow their marketing efforts."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7113707)

TR

Tessa R.

Marketing Specialist

> "There isn't a lot of ability to customize emails based on our needs. Though it gets the job done, there are things I wish we were able to adjust that..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6292358)

SD

Segun D.

Digital Marketing Manager

> "Automation features in Constant Contact saves time and streamline email marketing processes via aspects such as autoresponders."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7004641)

SS

Sonny S.

Admin

> "What I least like about constant contact is it's expensive proving relative to the competition out there"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7112952)

HC

Hilary C.

Owner

> "It’s a solid platform for email marketing, especially for beginners or small businesses looking for an easy way to connect with their audience."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7119026)

AS

Alisha S.

Ast Project Manager

> "It's integration with wordpress is also really tricky, you cannot edit it to look better"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6803697)

MB

Maya B.

Social Media Manager

> "Constant Contact supported our marketing plans and organized campaigns at all stages, and the data maintained continuity in evaluating campaigns and..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6422941)

TR

Tessa R.

Marketing Specialist

> "Additionally, mobile/tablet responsiveness isn't an option, so our emails show up differently depending on the device used."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6292358)

AT

Amanda T.

Marketing Coordinator

> "For more than a decade, it has provided a dependable solution for all our clinic's email marketing needs, from mass promotions to sharing educational..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6546636)

RB

Rue B.

Associate Broker

> "Poor - weakest big company I've dealt with - any company charging you for zero services rendered is weak."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7018960)

SC

Susan C.

Program Director

> "Constant Contact covers most of our marketing communication needs with their many tools, ease of developing a campaign or email, and their customer..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6635432)

SM

Serene M.

Head of Production and Development

> "Some products such as domain registration and premium plugins are quite pricey on Constant Contact compared to some alternatives."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6478581)

CB

CJ B.

Director of Customer Advocacy

> "Helped us with marketing purposes: designing and scheduling email campaigns, managing various target audiences."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6802653)

JM

Janet M.

Coordinator for Finance and Operations

> "Customer support is not readily available. When you run into an issue, it can be difficult to resolve it."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6805959)

AT

Amanda T.

Marketing Coordinator

> "We particularly value the ability to segment our mailing list and track email performance, allowing us to tailor promotions and share skincare and..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6546636)

MD

Melissa D.

Patient Coordinator

> "It was great for beginning email blasts, but compared to competitors now, I feel like it is outdated."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6822434)

MB

Maya B.

Social Media Manager

> "Constant Contact creates regularity for email campaigns, as the completed campaign becomes a reference for future campaigns, giving the workflow a..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6422941)

JV

Justine V.

Co-Founder

> "I would often encounter glitches where the page would reload and I would lose my edits."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6570371)

Sarah M.

Owner

> "The data management tools help create actionable lists and campaigns."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7052630)

Judith S.

Email Marketing Specialist

> "It also lacks some advanced optimization features like dynamic text replacement, advanced targeting options, and opt-in form integration options.- To..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___5094823)

NR

Nichole R.

Program manager

> "Constant contact For surveys is a great way to follow up with anyone that’s attended an event. Since you’re able to create an event and people can..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6503966)

AM

Allyson M.

Director of External Relations

> "Also, sometimes the system options do not allow for a preferred format for e-mail campaigns."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6655310)

VR

Verified Reviewer

Director

> "I like to schedule the emails so they are sent while I'm on vacation (like a Christmas card, for example)."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7058415)

Ajay Singh R.

Manager inside sales

> "Creating a template is tuff in this app, due to less options available to edit"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6416142)

AS

Andrea S.

Pastor

> "The variety of templates coupled with the opportunity to track who reads, clicks, etc. is invaluable at our knowing who is engaging with our..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6648418)

VR

Verified Reviewer

Director of Marketing and Communications

> "Emails end up in spam sometimes."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6872667)

DW

Destinee W.

General Manager

> "Like the ability for branding and templates, makes keeping everything cohesive easy."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7119537)

LR

Leah R.

Office Mng.

> "sometimes it is hard to get an email out or generated."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6785962)

RL

Ruth L.

Digital Marketing and Growth Strategist

> "I appreciate how quickly I can shape campaigns without overthinking design—the templates are clean and easy to tweak."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7068936)

NC

Nick C.

Clinical Director

> "Constant Contact creates email campaigns that we were unable to create, markets it to populations we didn't know needed specific emails, and collects..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___4999681)

AJ

Alec J.

Director, Product and Marketing

> "We managed multiple mailing lists of 10's of thousands of subscribers each, and it was a reliable, affordable partner as we grew our business."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6586689)

VR

Verified Reviewer

General Manager of Manugacturing

> "Sometimes the email is spammed or hasn't reached the recipient's default inbox."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6515476)

VR

Verified Reviewer

Founder

> "Overall, Constant Contact is a reliable platform for us due to the straightforward way to manage email marketing."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7120756)

SF

Sarah F.

Owner

> "I wanted more templates as i am not very good at sending emails for my boutique."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6572353)

KS

Katie S.

Operations Manager

> "It works well for small businesses or anyone wanting to get professional email campaigns out quickly without a steep learning curve. While the cost..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6881798)

JB

Julia B.

Director of Communications

> "While it is easy to drag & drop to build campaigns, it doesn't offer as much customization as I would like."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6564900)

VR

Verified Reviewer

Development Manager

> "Learning center and webinars and useful and stick to the skills I need, give me opportunity to feel comfortable exploring functionality on my own."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6879901)

AZ

Adam Z.

Marketing Director

> "Your email will sometimes find its way into the recipients trash or spam folder."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6719909)

JM

Janet M.

Coordinator for Finance and Operations

> "It's also easy to create mailing lists and it integrates with our software to sync updates to contacts emails."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6805959)

SK

Sam K.

Executive Director

> "It sounded good but the way they bill us it equalled to us losing 2 months of value."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6815381)

AG

Anna G.

Digital Marketing Manager

> "The fonts, colors, and layouts make it easy to keep my branding in every email I send."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6874862)

EL

Evan L.

Director of Agency Solutions

> "It can get expensive quickly. And support is not the best - they don’t seem to know the product well."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6781674)

VR

Verified Reviewer

Marketing and Communications Specialist

> "The interface is so much more approachable than other applications and developing email campaigns are so easy and quick."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7064782)

MM

Marsha M.

Owner

> "They pictures often get flipped and it very difficult to get them to face the right direction."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6544231)

EW

Elizabeth W.

Finance team

> "Connection to our database, clear and easy to analyse stats including individual engagement and very easy to create and design email campaigns."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6879145)

SA

Selasi A.

Communications Associate

> "Some of the features are still a little clunky and the wide variety makes for lack of depth within each (e.g. you can schedule a post to social..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___5090365)

Jacob S.

Program Manager

> "Solid platform with plenty of features for those working within a smaller budget and not needing full customization"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6864538)

BL

Brie L.

CSC

> "Difficulty in coding into emails and codes not working"

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6586356)

AS

Aaron S.

Graphic Designer

> "The email editor is straightforward and the templates make it easy to design clean campaigns."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7111571)

Hedi S.

informatique

> "Also, the initial learning curve can be a bit steep for those unfamiliar with digital marketing tools."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6380615)

SK

Sam K.

Executive Director

> "The control over content design has been good for our small organization as the staff were able to learn the basics very quickly."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6815381)

Kelly A.

Marketing Associate

> "We're still finding some design limitations when attempting to create more visually distinctive email campaigns particularly with the Canva..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___4802656)

DW

Destinee W.

General Manager

> "With a few tweaks, it will be a completely awesome integretion to pay for."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7119537)

SD

Stephen D.

Business Manager

> "The multichannel campaigns are not as well supported by the knowledge bank as I would like."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6360874)

AA

Adegboyega A.

Ticketing Agent

> "Constant Contact offers a wide range of email templates which makes it easy and quick to create and customize marketing emails."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6372490)

Hedi S.

informatique

> "One aspect I found a bit less satisfactory is the cost, which can be high for small businesses."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6380615)

VR

Verified Reviewer

Founder

> "It makes it very simple to create and launch email campaigns without much technical knowledge."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___7120756)

JK

Jessica K.

Development and Communications Manager

> "There are multiple individuals that are in our contact list that never receive our emails, even if they have saved our email address and whitelisted..."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6097498)

MN

Melissa N.

Owner

> "It allows you to use templates that look professional to represent your business."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6850331)

Delly S.

Telemarketer

> "limited design and spam testing are making it hard to get creative and yield enough results they only offer options to test subject lines."

[See full review](https://www.capterra.com/p/31898/Constant-Contact/#Capterra___6146195)

[View Reviews](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

IRA

Imogen R. A.

Digital Marketing Specialist

> "It’s allowed us to scale our client visits much more efficiently thanks to automatically-followups and content personalization,..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6794530)

VR

Verified Reviewer

Senior project manager

> "convoluted ways of filtering distribution lists which leaves open to error."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___7093265)

VR

Verified Reviewer

Freelance Designer

> "The platform’s seamless integration with design assets and its ability to track campaign performance makes it ideal for creating..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6575682)

VR

Verified Reviewer

Freelance Designer

> "It can feel overwhelming for designers who are not focused on marketing, as it requires dealing with complex workflows, data, and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6575682)

YY

Yuta Y.

Manager

> "The lead scoring and segmentation help us engage HCPs effectively, while CRM integration improves sales follow-ups. Plus, the..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6764069)

YY

Yuta Y.

Manager

> "One challenge with Marketo Engage in the pharmaceutical industry is that compliance-driven customization can be complex."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6764069)

VR

Verified Reviewer

Marketing Manager

> "It makes it easier to collaborate across teams and I can find data myself without having to ask the campaign manager."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___7056172)

IG

Ileana G.

Mktg Sr. Director

> "Outdated interface, inflexible platform, too complex to be useful when we are asked to do more with less resources."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6356897)

Yolandi E.

Manager

> "Additionally, its advanced reporting capabilities help marketers evaluate campaign performance and make informed decisions based..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6751627)

HT

Heather T.

Owner and operator

> "The steep learning curve of Marketo Engage is one of its drawbacks."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6618878)

DP

Dego P.

ict manager

> "very usefull for doing engagement campain for social site, email and our website."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6811615)

Yolandi E.

Manager

> "I think if you are not familiar with the adobe layout one might struggle a little bit"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6751627)

HS

Haley S.

Marketing Manager

> "Marketo engage is extremely robust compared to other similar products I’ve used for lead management and marketing automation."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6845185)

WT

Weronika T.

Manager

> "One drawback I experienced with Marketo Engage was the complexity of the platform, requiring a learning curve and technical..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4822657)

VR

Verified Reviewer

Paid User Acquisition Specialist

> "It brings together all your data to give you a fullstory view, it makes it much much easier to launch ads from one platform, and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4964518)

IG

Ileana G.

Mktg Sr. Director

> "I don't see that Marketo cares about its clients."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6356897)

VR

Verified Reviewer

Computer Engineer

> "Offers advanced analytics and reporting to measure marketing performance and RO and integrates with other software systems to..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4742320)

Jana F.

Senior Director Of Marketing

> "Marketo is harder to compete with because of all the moving parts it has."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4962780)

Francois Pascal N.

Service provider

> "This tool enables you to collect rich, up-to-date customer data, personalize your campaigns, automate your campaigns, share..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4856972)

VR

Verified Reviewer

Growth

> "The interface for a full featured product is very complicated."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5004131)

Mai M.

Managing Director

> "Our sales and marketing team are using it with ease!"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___7108787)

LS

Lauren S.

Director, Marketing Automation

> "If you need to change your native CRM connection, you have to migrate to a new instance, which is usually very costly and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3504653)

MT

Marek T.

CEO

> "The platform provided a comprehensive suite of marketing automation tools that helped me streamline and optimize my marketing..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4809982)

LW

Lauren W.

Digital Marketing Lead

> "The platform is quite technical and not very intuitive."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5008511)

WT

Weronika T.

Manager

> "The platform's advanced lead management, email marketing, and analytics features provided valuable insights and improved customer..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4822657)

RR

Rares R.

Marketing Operations Manager

> "Difficult to keep the database healthy due to syncing errors with our CRM."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4652899)

Jana F.

Senior Director Of Marketing

> "Marketo serves as our central center for all of our marketing efforts, and we're working to integrate Adobe and other natively..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4962780)

MP

Megan P.

Events Manager

> "Over complicated."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5021763)

Emma B.

Senior Director Product Marketing

> "Marketo has some of the greatest email marketing tools I've used, including an intuitive email editor and the option to try out..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4979146)

BR

Benedetta R.

Marketing specialist

> "The layout and the functionment is a bit outdated"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4262586)

SK

Stephen K.

Senior researcher

> "I like that the tool provides a centralized and flexible solution to handle email marketing and lead generation"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6224672)

VR

Verified Reviewer

SEO Manager

> "The platform can be fairly slow at times, which becomes frustrating."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3646647)

PK

Paulette K.

Credit Risk Analyst

> "Good lead conversion rates are achieved in our company, thanks to Marketo Engage's powerful lead management features."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6165947)

John S.

Social Media Consultant

> "The platform has a steep learning curve and can take some time to get used to."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4625844)

PK

Paulette K.

Credit Risk Analyst

> "Marketo is a reliable tool for optimizing and identifying actionable insights for strategic marketing."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6165947)

VR

Verified Reviewer

Head of Growth Marketing

> "The price makes it unaffordable for many companies."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3522851)

WD

Whitney D.

Director of DG

> "It's incredibly robust, so you're able to manage the entiretly of your marketing campaigns within Marketo: audience creation, lead..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4473636)

Reunaldo P.

Senior Data Analyst

> "The user interface was among the aspects of Marketo Engage that I disliked the most."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4616521)

Jared C.

Marketing Specialist

> "The collection of customer data is very effective, since based on that we can devise better advertising campaigns and adapt to the..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4636092)

Nitya K.

Email Marketing Manager

> "Numerous report are not useful."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3736517)

RR

Rares R.

Marketing Operations Manager

> "From lead scoring and nurturing to email marketing, to hosting webinars, creating landing pages, and using forms, the platform has..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4652899)

Jay M.

CEO

> "Very difficult to set up, very unfriendly UX, ROI isn't seen until 6 months in."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3657708)

JB

Janelle B.

Customer Relations Manager

> "The campaign monitoring works great and has a lot of customization options."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6074422)

CC

Caroline C.

Marketing Associate

> "Marketo has more capabilities, but it's not practical for the average business to manage."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3214428)

OI

Ogarekpe I.

Implementation Engineer

> "This tool is a game changer in elevating your marketing efforts and driving engagement."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6207448)

VR

Verified Reviewer

Demand Generation & Marketing Ops Specialist

> "Sometimes there are glitches and it acts really slow and has you refresh a lot of times, or takes a while for things to load."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2451191)

ED

Ephantus D.

Project Manager

> "It makes content management easy"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6247939)

VR

Verified Reviewer

Instructional Technology Coordinator

> "I would say that the reporting would be the biggest drawback."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3374184)

SJ

Smita J.

Developer

> "Market engage makes is very easy to send personalized emails targeting precision groups and with a specific time using AI."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6239179)

VR

Verified Reviewer

sales

> "I get inundated with what seems to be totally random leads with no actionable information mixed in with the actionable ones."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2449683)

DKS

Devendra Kumar S.

Manager

> "Additionally, Marketo Engage has allowed us to automate processes, saving us time and money, and enabling us to focus more on..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4579837)

ML

Miao L.

Marketing Director

> "The classic user-interface is outdated, and the drag-and-drop function is not good as mentioned."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2293932)

MT

Marek T.

CEO

> "One of the things I liked most about Marketo Engage was its comprehensive set of marketing automation features."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4809982)

CC

Caroline C.

Marketing Associate

> "Clients were never, ever able to handle it on their own."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3214428)

TOD

Thierno Ousmane D.

Loans manager

> "Robust features: Marketo Engage provides a wide range of tools and features for marketing automation, email marketing, and lead..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4599814)

Cameron E.

Marketing Operations Manager

> "The interface is dated and harder to navigate if you don't know what you are doing."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2299315)

JB

Janelle B.

Customer Relations Manager

> "We were able to connect our tools with it very very quickly thanks to the native integrations."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6074422)

VR

Verified Reviewer

Product Marketing Analyst

> "I occasionally have issues with email formatting and these problems are very hard to fix."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2168048)

DKS

Devendra Kumar S.

Manager

> "Automation and integration: Marketo Engage provides a wide range of automation capabilities, enabling users to save time and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4579837)

IF

Imad F.

Marketing Specialist

> "Sometimes I can't understand somethings, but they have loads of tutorials on their website and YouTube."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2416045)

VR

Verified Reviewer

Developer

> "The analytics dashboard helps me understand the performance of my campaigns in real-time and optimize them for better results."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4445144)

VR

Verified Reviewer

Marketing Operations Manager

> "Customer support is basically nonexistant unless you pay for it. "

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2339012)

DKS

Devendra Kumar S.

Manager

> "Advanced segmentation capabilities: Marketo Engage provides a powerful segmentation engine to target the right audiences and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4579837)

JG

Jens G.

Marketeer

> "This is not a tool you should implement when you have a small team."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2548755)

TOD

Thierno Ousmane D.

Loans manager

> "The platform is highly customizable, allowing users to tailor their campaigns to their needs and goals. And that is what any..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4599814)

Lindsey M.

Senior Manager, Demand Generation

> "It is hard to use if you don't know your way around."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2715666)

[View Reviews](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

## User interface

4.34 (2,913)

4.26 (710)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Constant Contact

36/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/31898/Constant-Contact/#features)

Marketo Engage

Top features

42/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/75130/Marketo-Lead-Management/#features)

### Recognition

No recognitions have been awarded to Constant Contact

No recognitions have been awarded to Marketo Engage

### Deployment & support

Constant Contact

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Marketo Engage

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Constant Contact

-   By Constant Contact
-   Located in United States
-   Founded in 1998

Marketo Engage

-   By Adobe
-   Located in United States
-   Founded in 1982

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