# Compare Salesforce Sales Cloud vs Guru 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Salesforce Sales Cloud and Guru based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/61368-224830/Salesforce-vs-Guru

---

# Salesforce Sales Cloud vs Guru Features and Cost Comparison

Last updated May 15th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Salesforce Sales CloudGuru2/4 selected

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.4 (18,782)](https://www.capterra.com/p/61368/Salesforce/reviews/)

[Guru](https://www.capterra.com/p/224830/Guru/)[4.8 (639)](https://www.capterra.com/p/224830/Guru/reviews/)

[## Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.4 (18,782)](https://www.capterra.com/p/61368/Salesforce/reviews/)

Starting Price

$25.00/month

Value-for-Money

4

Functionality

4.4

Ease of Use

4

Customer Service

4.1

Reviews Sentiment

Based on [18,782 reviews](#user-reviews)

Positive

16,819

Neutral

1,488

Negative

475

[## Guru](https://www.capterra.com/p/224830/Guru/)[4.8 (639)](https://www.capterra.com/p/224830/Guru/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.8

Functionality

4.8

Ease of Use

4.8

Customer Service

4.8

Reviews Sentiment

Based on [639 reviews](#user-reviews)

Positive

632

Neutral

3

Negative

4

## Send this comparison chart to my inbox

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## Summary

* * *

Key features rated by users

Features selected based on 2,642 reviews from knowledge base software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Feature ratings

Knowledge Management

4.3

Content Library

NA

Text Editing

NA

Full Text Search

NA

Document Storage

4.2

84%Fit

High performer

Feature ratings

Knowledge Management

4.9

Content Library

4.8

Text Editing

4.6

Full Text Search

4.7

Document Storage

4.7

User satisfaction

User satisfaction

4.4

User reviews[18,782](https://www.capterra.com/p/61368/Salesforce/reviews/)

Ease of use

4.0

Functionality

4.4

Value for money

4.0

Customer support

4.1

User satisfaction

4.8

User reviews[639](https://www.capterra.com/p/224830/Guru/reviews/)

Ease of use

4.8

Functionality

4.8

Value for money

4.8

Customer support

4.8

Price starts from

Price starts from

$25Per User, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Sales teams, sales managers, marketing teams, and partner managers.

Best for

Mid-market and enterprise organizations (250–5,000+ employees) seeking a secure, verifiable AI knowledge platform that connects all company data

## User reviews

Pros & cons

AW

Andrew W.

Senior sales Rep

> "The best thing about Salesforce Sales Cloud as a salesperson is the ability to neatly and conveniently organize my book of business for success and growth!"

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7099330)

JSF

Jennsy Suyapa F.

Customer Service

> "There is no duplicate message if the information is entered twice so can easily confuse during a call or resolving a ticket where you only have minutes to solve a client issue,..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7034651)

KA

Khyan A.

Senior Business Development Representative

> "You can customise workflows, reporting, and dashboards to fit almost any sales process, and it integrates well with other tools. Once it’s set up properly, it becomes a very..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7113059)

Nathaniel C.

Account Executive

> "Admin-level customization often requires technical expertise or certified support, which adds cost and dependency."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7085245)

RAUL M.

Software support

> "Salesforce Sales Cloud is a premier solution for any organization looking to scale, offering a User Interface that is both sleek and highly functional once tailored to your..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7142408)

ZR

Zane R.

Office Coordintator

> "The user interface for some things such as email templates and forms is not the most friendly and is fairly bare bones"

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7095153)

LJ

Lauren J.

Contact Tracing Manager

> "The communication channels offered a seamless opportunity to collaborate among the large team in Massachusetts, and user interface is critical for ease of use with multiple..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7133008)

YB

YURI B.

Accounting Sales

> "It was a bit much and then it didn't integrate with our accounting software, so we input stuff multiple times."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7111664)

Nathaniel C.

Account Executive

> "From automating lead workflows to detailed pipeline tracking, it enables full control and visibility over the sales cycle."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7085245)

AS

Alison S.

Executive Sales manager

> "Our organization had required data points for us to fill daily, some of which were not as helpful for meaningful sales progress as others."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7006832)

Jeff R.

Project Manager

> "The real-time reporting and analytics provide strong visibility into pipeline performance, allowing for better forecasting and more informed decision-making."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7146563)

AR

Akshya R.

Admin

> "Cost is little higher and maybe difficult to purchase new licenses and every add ons are additional cost."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7065081)

VR

Verified Reviewer

Director of Sales and Marketing

> "I can't believe the levels of customization, configuration, automation, and now AI. If you set this up right, you can manage your entire business with Salesforce and Salesforce..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7106050)

AP

Arpit P.

IT Consultant

> "Salesforce Sales Cloud requires specific training and onboarding to use the service effectively which leads to the platform’s higher cost compared to other CRMs it is a con for..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6557891)

LW

Lillian W.

Sr Analyst, Commissions

> "It provides strong end-to-end visibility into customer information and the entire sales lifecycle, which makes it easy to track activity from initial contact through close."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7095058)

JL

Joshua L.

Pharmacist

> "It is really hard to log in and takes a long time with the authentication, I understand why but remembering passwords is hard"

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7083629)

VR

Verified Reviewer

CRM Analyst

> "I have very clear pipeline Thanks to Salesforce Sales Cloud, wich also make it easy for me to keep track of every lead, activity, and deal stage."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7047475)

AD

Arnold D.

Collection lead Iqor

> "The challenges we face is that the system can sometime feels a bit complex, especially for new users."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7141179)

AD

Arnold D.

Collection lead Iqor

> "My overall experience with salesforce cloud at IQor VBC has been largely positive and practical for the kind of work we do . Since we handle bill collection for US and UK..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7141179)

MR

Miguel R.

Sr. Technical Support Specialist

> "Sometimes it glitches when you detach an article and you have to refresh the entire page and the content of a case comment goes lost if you don't save it first."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6510131)

ZR

Zane R.

Office Coordintator

> "We have benefited greatly from its vast level of integrations with external programs that allow us to complete all tasks that we want while having it act as a single source of..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7095153)

GT

Grace T.

Sales Representative

> "I do not like large packets of information like Account or opportunities can all be deleted with a signal Delete so easily."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6878381)

Jane F.

Personal Lines Executive

> "It helps keep client data organized, improves visibility on opportunities, and makes managing the sales process more efficient and streamlined."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7117209)

Aviral G.

Manager

> "The intial set up and customisations were very complex abd alsoonfiguring it to match specific business processes can be time-consuming and sometimes requires a steep learning..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6424227)

NN

Nicholas N.

Quality Assurance Manager

> "Its a great tool because you can manage everything about client in one application including linking with 3rd party service providers like couriers"

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7142550)

Vikram P.

Software Development Manager

> "The primary issue is that it is actually very large and with the numerous buttons."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7147511)

JH

Jeff H.

Account Executive

> "Salesforce Cloud is helpful to manage all of our customer records, track deal progress, and manage contracts."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7071081)

ML

Martin L.

Sales Director

> "Not a lot, it is quite comprehensive and therefore a bit more expensive than other less comprehensive CRMs"

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7050959)

Bill L.

Vice President of Sales and Operations

> "It centralizes customer data, giving our team a complete view of accounts and interactions for better relationship management."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7056677)

Bill L.

Vice President of Sales and Operations

> "It also takes a bit to get use to...although i wouldnt say this is 100%con but ppl tend to give up mid point when things are not easy"

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7056677)

KH

Kevin H.

Senior SDR

> "Overall, Salesforce Sales Cloud has been a reliable and robust CRM that has improved visibility into our sales pipeline and helped streamline processes across departments. While..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6887034)

FM

Faizan M.

Manager

> "Sometimes it gets difficult to access from another country, sometimes we won't receive codes for verification."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6829678)

LP

Laura P.

Online Advisor

> "It can be a bit overwhelming at first as it is such a VERY detailed oriented tool, but once you get the understanding of how it works, you just feel like a machine on auto pilot,..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7139224)

JN

Jayson N.

Lead Associate

> "We have an automated process that sometimes fails and gives us inaccurate data. When this happens, we have to spend time troubleshooting to figure out what went wrong."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6419970)

CK

Christina K.

Manager

> "I love that I’m able to see all of my upcoming and daily tasks and it will auto set up the next task to go out once I complete a lead reach out."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7151435)

RW

Robin W.

Executive Marketing Assistant

> "The program may not be ideal single-location practices."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7053211)

VR

Verified Reviewer

Account Executive

> "The reporting and dashboard capabilities provide real-time insights that are crucial for our sales team."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7095324)

HK

Hayley K.

Trader

> "For example, making many upweights/downweights to booked business can be very complicated and these changes are not recorded in a clear manor."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6415719)

VR

Verified Reviewer

Account Executive

> "It’s the gold standard for a reason. If you have the budget and the team to manage it, there is no better tool for scaling a global sales organization."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7095324)

DK

Daljeet K.

Marketing Manager

> "One challenge I’ve encountered is the steep learning curve. While Salesforce is highly capable, it can be overwhelming for new users, and the onboarding process requires a fair..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6479357)

VR

Verified Reviewer

Customer and Guest Support

> "The interface is intuitive, the information is reliable, and setup is remarkably fast, allowing teams to operate smoothly with minimal learning curve."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7054086)

Bill L.

Vice President of Sales and Operations

> "If i am being honest the cost..it adds up quick and you have to watch extra fees."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7056677)

LS

Ljs S.

Sales Rep

> "It's a comprehensive tool for sales teams that allows them to administer and manage the business."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7053926)

VR

Verified Reviewer

Account Executive

> "We constantly experienced glitches and lag times in terms of loading."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6877783)

LW

Lillian W.

Sr Analyst, Commissions

> "I also value its ability to integrate with other applications and systems, enabling more streamlined workflows across tools."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7095058)

Paul F.

Content writer

> "It can be difficult to manage the settings and accessing the email templates for someone who doesn't have admin permissions"

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6471797)

MB

Mark B.

VP of Sales and Estimating

> "It makes it easier to track leads, manage opportunities, and create more reliable revenue forecasts."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7084847)

RC

Russell C.

Systems Administrator

> "The price is a bit high, integration can be rocky at times, and there were some items of customization that we could not alter."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6425158)

EG

Eric G.

Sales

> "Powerful, real-time reporting and dashboard tools allow for actionable sales insights and performance monitoring."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6841697)

MH

Maxime H.

Account Manager

> "Some bugs with the data and the amount of the opportunities."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6824451)

Susana F.

Client Relationship Manager

> "Powerful but demanding. When implemented correctly, it becomes a strategic asset that drives accountability, transparency, and scalable sales performance."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7102980)

HA

Hemant A.

Data Entry

> "One more thing is that implementation process can take weeks or even months so this can be a challenge for businesses looking for a quick setup."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6413755)

JL

Joshua L.

Pharmacist

> "It is the best way of tracking who has how many vaccinations and sending receipts"

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7083629)

MM

Matheus M.

Video Investment

> "Additionally, some features can feel a bit pricey, and certain advanced functions require additional add-ons, which can increase costs."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6573675)

Jane F.

Personal Lines Executive

> "It makes tracking leads, managing relationships, and staying on top of opportunities much easier and more efficient."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7117209)

AW

Alvonda W.

Account Manager

> "Sometimes when I emails bounce, I get an error and it's difficult to work around this using Sales Engagement if this error occurs."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6590322)

Oliver K.

Business Administrator

> "Saleforce's approach has allowed me to optimize processes to close deals faster and build closer relationships with clients."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7022353)

AW

Alicia W.

Revenue Enablement Manager

> "Our specific Salesforce instance has a TON of outdated information within it, and if I wasn't comfortable with the platform, I could get very confused."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6418946)

April V.

Loan Processor

> "It’s highly customizable and can handle complex processes, which makes it valuable for growing businesses."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7070635)

BG

Brandon G.

CEO

> "Things I didn’t like about Salesforce Sales Cloud is the fact that it’s very complex when you’re first using the product and it’s features, especially navigating throughout."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6712398)

RL

Ramona L.

AE

> "It’s good for tracking opportunities, managing follow-ups, and seeing progress at a glance."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7048885)

CL

Concepcion L.

Case Manager

> "Sometimes the search results can be so large that nothing populates and after waiting for a bit do you get notified to try again."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6778325)

VR

Verified Reviewer

Graphic Designer

> "Offers excellent CRM tools that help graphic designers keep track of client interactions and project history, streamlining communication for design projects."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6575670)

TW

Tabatha W.

Nurse Supervisor

> "The biggest downside was the learning curve and complexity."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7146697)

XL

Xiang L.

Director

> "Its extensive CRM functionality and high productivity allow us to centralize clients' information integrated with other tools to get a completed analytics and real-time view."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6448751)

KT

Katie T.

Development and Marketing Assistant

> "We had trouble getting Salesforce to “talk” to some of our other software such as Mail Chimp for our email campaigns."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6777334)

MG

Meenal G.

consultant

> "cloud's highly configurable platform enable companies to mold the system to fit their unique requirement and expand as their organization expand, guaranteeing, flexibility and..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6323552)

VR

Verified Reviewer

Communications Intern

> "The process for updating distribution lists is quite tedious and can easily be messed up and need to be reevaluated."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6455209)

WB

Will B.

Student Recruitment Coordinator

> "Sales force is incredibly useful as a CRM and managing a range of sales, leads and customer workflows."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___7070372)

JP

Justin P.

Sales support

> "Simple things like reading an email takes multiple extra steps, the email is printed as all one text in a tiny window on the side, (no seperation of separate responses) double..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#SoftwareAdvice___5001402)

JK

James K.

Brand Ambassador

> "Its uses very advanced AI features to categorize and segment leads allowing us to only focus on the best leads. With its customers communication features, we have been able to..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6808319)

VR

Verified Reviewer

Senior Product Manager

> "The overall look and feel is very dated, processing of data is often slow, it's hard to keep the system up to date, and the overall experience is just not enjoyable to use."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6646248)

GD

Gino D.

Sales Coordinator

> "Salesforce Sales Cloud stands out some things that make it great, gives a clear view of sales stages, deals, and revenue forecasts and it automates repetitive tasks, provides..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6677997)

HW

Henrik W.

Sales Manager

> "Salesforce Sales Cloud solves my problems related to scattered data, inefficient sales processes, limited visibility into performance, lack of collaboration, and inadequate..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___4884245)

TW

Toshia W.

Beauty blog

> "It also plays well with other tools, so you can integrate it with your email or marketing platforms, which saves a ton of time. Plus, the reporting tools give you valuable..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6515956)

VR

Verified Reviewer

Account Executive

> "Data integrity was compromised due to slow updates."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6877783)

UK

Uttara K.

Senior Manager

> "Its intuitive interface and powerful features streamlined lead management, automated tasks, and provided valuable insights. Despite a learning curve, its customization and..."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6422483)

GD

Gino D.

Sales Coordinator

> "New users often struggle with the sheer number of features, menus, and customization options"

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6677997)

Pablo Tadeo H.

CEO

> "Salesforce Sales Cloud offers a highly customizable platform with a wide range of integrations that allow our team to streamline workflows efficiently."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6451439)

TP

Tanya P.

Account Executive

> "I did not like that I could not change the pertinent information myself, the administrator of the team could only do that, and it sometime delayed my work process."

[See full review](https://www.capterra.com/p/61368/Salesforce/#Capterra___6528043)

[View Reviews](https://www.capterra.com/p/61368/Salesforce/reviews/)

SA

Sev A.

Artist Support

> "Guru has been a stable knowledgebase tool for both beginners and tenured employees, account and business managers, Quality Analysts and Subject Matter Experts in every..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___7004378)

SA

Sev A.

Artist Support

> "This can cause confusion as to what card to change when a company-wide update comes in, or what card to hide when a new change in the company's internal information..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___7004378)

SA

Sev A.

Artist Support

> "Akin to its moniker "Guru", the program stores information well, sorts it out clearly, makes it readily available for both discussion and steadily teaches those who..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___7004378)

VR

Verified Reviewer

Sr. Sales Enablement Lead

> "The folders and linking cards can feel clunky and difficult to navigate, so our users use it more like a search engine."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6322646)

JJ

Jomar J.

Core Support Team lead

> "Guru has been our longest knowledge base system, and the experience has been amazing there are aspects that can be improved but over all it helped us navigate through..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6861687)

JL

Jandolf L.

Customer Care

> "I have no major concerns; however, at times, the search bar doesn’t display the specific article needed to process a client’s request."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6561504)

MR

Mubtasim R.

Senior Specialist, Developer Support

> "Provides quick access to card edits, setting up reviews for cards and creating favourite card lists."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6831005)

PAY

Patricia Anne Y.

Customer Care - Team Leader

> "There are instances where the search bar doesn't display the exact article that I need to process our client's request."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6514264)

DF

Daniel F.

Support Advisor

> "Marvelous, thanks to it, I can quickly access any documentation the company has, see if it was verified, see any changes it has, and it even comes with a summary to..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6795519)

AS

Aman S.

Team Lead

> "Sometimes they may not be helpful if the information is outdated, incomplete, or difficult to navigate, leading to potential inefficiencies and frustrations in finding..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6367275)

KS

Krishna S.

Technical support agent

> "Guru is excellent at centralizing and organizing business knowledge, which can greatly improve teamwork and productivity. Because the platform offers mobile apps,..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6382979)

AR

Albert R.

Customer Service Expert

> "Sorting and filtering can sometimes be difficult once the amount of information you have stored in Guru becomes a lot."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6784587)

Keri H.

Sr Partner Services Representative

> "My team consists of generalists who have to know a LOT of information, and Guru enables us to store and access that information in a way that has increased our effiency..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6674865)

AV

Anastassiya V.

Support Associate

> "Honestly I don't have anything that I particularly don't like, its mostly the field of my job that makes guru cards, for example, a bit irrelevant sometimes since every..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6555482)

JT

Jericho T.

Corporate Travel Consultant - Customer Care Support

> "A platform that enables our team to get the information we need and to answer our client's queries, to know more information about our tools and process, and other..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6499831)

AM

Anthony M.

Training Lead, Knowledge Management

> "The only complaint I can think of is I wish individual cards would be able to exist in more than 1 collection. And that's seriously the only downside I could think of!"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6351847)

DP

Daniel P.

Customer Success Manager

> "The ability to centralize our documentation and easily collaborate on projects has boosted productivity and reduced redundancy. Despite a few initial setup challenges,..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6406817)

AP

Antonia P.

Customer Support Associate

> "I think that if notifications aren't well tailored, they can sometimes feel overwhelming and sometimes the app load slowly."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6588551)

GS

Glacie S.

Customer Service Representative

> "GURU makes it easier for us to easily locate the information we needed, and at the same time, we can minimize it so it stays open even if we are on a different tab, so..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6780762)

KS

Kyra S.

Operations Enablement Analyst

> "I don't like that there aren't quick how-to resources EASILY available to all users (e.g., to learn how to get the best use of Ask Guru)"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6655253)

Diana V.

Business Process Operations Administrator

> "We have captured processes for all departments including the IT department and this has proven essential as our company grows it helps to have our processes written..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6396926)

LL

Lamarr L.

Customer Success Manager

> "If you don’t keep it clean, things can get cluttered fast."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6827849)

AM

Anthony M.

Training Lead, Knowledge Management

> "Guru's analytics options provide extremely helpful insight into usage and knowledge gaps that have helped my company propel initiatives forward to help operational..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6351847)

KS

Krishna S.

Technical support agent

> "It can be somewhat pricey, particularly for newer or smaller companies, as the price may be too much to cover on a limited budget."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6382979)

GB

Graham B.

Client Success Manager

> "Centralizes all our team's documention, accelerates new employee onboarding and pushes us to keep documents up to date and viable."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6454585)

GL

Gabriel L.

CSR

> "The disadvantage of Guru is that you have to make sure that the specific article that you're looking for is the right one, most of the time."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6431582)

NoB

Niño B.

CSR

> "I like when you search a specific key word that you're looking for, Guru will show you all of the available articles that contains that key word which makes it more..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6409825)

FM

Fabrizio M.

Technical Support Engineer III

> "It was sometimes very picky when returning search results, you had to be very specific to get the articles you were looking for."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6800560)

AR

Azizkhon R.

Support Associate

> "Its real-time knowledge base ensures that team members have the most up-to-date information at their fingertips, enhancing productivity and collaboration."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6404501)

HS

Himanshu S.

Subject Matter Expert

> "The only downside to Guru is that sometimes it's hard to find resources using keywords."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6359942)

MI

Muminah I.

Account Manager

> "The browser extension and Slack integration are standout features that make knowledge truly accessible “in the flow of work.”"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6823116)

JS

Joao S.

Customer Service Representative

> "It's hard to understand how to use the AI, I tried to understand how to use or at least understand why I couldn't use but to no avail."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___7002959)

VR

Verified Reviewer

Property Claims Specialist II

> "We can mark the files we use the most as favorites and forward links to information to our teammates, making it easy for others to access the information they need."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6405151)

MM

Matheus M.

Customer Support Contractor

> "Loading times can hinder the workflow when you are facing a busy day."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6660528)

FB

Fredrik B.

Customer Success Manager

> "I use it about two to three times a week, and I love that we now can collect all important info on one place, and make it easily accessible and clearly structured for..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6363778)

MI

Merlyn I.

Customer Service

> "system issues, error in updates, cracked data or inaccessible data"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6595105)

AM

Anthony M.

Training Lead, Knowledge Management

> "Guru is an excellent solution for documenting policies, SOPs, "industry jargon," internal practices, and more for any team in any company."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6351847)

JAD

Jarod Andre D.

Customer service representative

> "less organized tables and hard to navigate when you locate the exact card"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6497852)

DT

Diksha T.

Technical support agent

> "The platform is frequently complimented for the flexibility it provides with regard to payment choices and project conditions, as well as its payment security features."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6382932)

AT

Anurag T.

Team Leader

> "The only issue I have with Guru is the limited variety of formatting tools."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6416041)

JJI

John Jaylen I.

Customer Service Representative

> "The collaborative features also help ensure that knowledge is continuously updated and accessible to everyone. While there are a few areas where customization could be..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6595036)

WR

Wildred R.

Trainer

> "When looking for a Guru article that has been deleted, nothing comes up, you have to investigate with a superior to find out the article was deleted, maybe there should..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6279828)

DL

Daniel L.

Customer Support

> "You can select many cards at the same and spread and not check one-by-one, you can grouo them, you can favorite, and the search option is very effiecient."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6656132)

AR

Azizkhon R.

Support Associate

> "I dislike Guru is reliance on constant internet connectivity for optimal functionality."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6404501)

FN

Farzana N.

Senior Support Member

> "The experience with Guru is great. Whenever I need to find a workflow for my work, I can simply search and open a Guru card. While training and auditing, I can refer to..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6438678)

VR

Verified Reviewer

Advisor

> "One of the things that bothers me about snowmobiling for the Guru is the lack of organisation."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6438690)

Diana M.

Demand Team Lead

> "It keeps processes, scripts, and SOPs in one place, which saves time and ensures everyone is aligned."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6863280)

HM

Hayden M.

Director of CX

> "There are a few things that aren't as intuitive to me but it's a very small issue because it does not impact my day to day."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6329129)

VR

Verified Reviewer

Science Care Specialist

> "We are a very text-heavy team, and the fact that Guru is one central place for all bulletins, macros, and also a place where we directly edit and verify is super..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6319787)

HS

Hermielyn S.

customer support rep

> "when searching for a topic it was not filtered properly"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6397000)

AP

Aleksandra P.

Support Enablement Manager

> "Cards" not being "Pages", you're primed to separate new bits of knowledge into easily graspable chunks, thus making information easier on the user's working memory."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6442794)

UAV

Umang Atul V.

Client Experience

> "Unreliability sometimes because of unverified articles."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6555163)

DRV

Donnie Ray V.

Business Travel Consultant

> "You can easily locate the app by entering relevant keywords, providing seamless access to all stored data."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6479825)

UAV

Umang Atul V.

Client Experience

> "poor search for keywords used"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6555163)

JJI

John Jaylen I.

Customer Service Representative

> "Additionally, I appreciate how the platform encourages consistent knowledge management, ensuring that everyone on the team has access to accurate, up-to-date..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6595036)

MF

Matthew F.

Senior Account Manager

> "Sometimes it is a pain when I'm on a webpage where I need to enter a lot of data and need to use a Guru card for a guide or reference and the Guru card blocks my view"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___5039022)

JR

Jhondel R.

Customer Service

> "It also integrates with various other tools and platforms, making it a versatile option for managing knowledge within an organization."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6419633)

WG

Will G.

Professional Services Delivery Manager

> "This means I need to rethink the organizational structure of cards to ensure a ton of information doesn't end up in a single folder making it difficult to locate stuff)"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6015715)

BS

Brenda S.

Customer Support

> "It helps me clearly handle any problem I face with customer support, making the process simple and stress-free"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___7003075)

AMM

Aelijah Matthew M.

Customer Service Representative

> "Some articles published are incomplete and has dead ends."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6598148)

JG

Jenna G.

Customer Service Associate II

> "As a Customer Service Associate, Guru helped me in my everyday tasks as it is very easy to navigate and browse specific and related guru cards that will help me to..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6319030)

JE

John E.

Specialist

> "Information can sometimes be very hard to find, specially since there are a lot of same words."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6397687)

JK

Jonathan K.

Customer Service Representative

> "This is so incredibly good to set expectations about how workes should do and behave, and it's also useful as a guide to always check when you're insecure about how to..."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6398859)

LV

Lucien V.

Customer adviser

> "Sometimes there is too much in the overview which makes it overwhelming"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6337463)

Che S.

Customer Service Representative

> "Also, the integration with chrome extension really helps me to have a faster resolution in every case that I handle."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6323624)

PE

Princess E.

Customer Operations Adviser

> "the drag and drop down, when you have to click to drop down before you access and information, makes it harder to spot of an information quickly."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6250235)

MO

Maria O.

Training Specialist

> "We as users appreciate Guru’s ability to centralize information, making it easily accessible and searchable for team members."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6397019)

SR

Senya R.

Sr. Director

> "Somewhat not too intuitive."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___7044923)

Ricardo V.

Client Adviser

> "Allow for a great database of support/project database, making life easy for the team and collaborators."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6870068)

Diana V.

Business Process Operations Administrator

> "Often times they don't attach and makes it hard to follow."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6396926)

JoB

João B.

Customer Support Specialist

> "Reading the updates when a Guru is updated and with the new or altered content highlighted, makes it much easier when we need to always be up to date."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6661363)

VR

Verified Reviewer

Customer Success Specialist

> "Not the best organization in terms of UI and knowledge"

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6664517)

Diana M.

Demand Team Lead

> "It is especially valuable for onboarding new team members and reducing repetitive questions across the team."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6863280)

AG

Alonso G.

Customer Service Advisor

> "Sometimes I can't get the correct response about my questions."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6398052)

BO

Benmarlowe O.

Associate Manager

> "It's allows us to save time and effective search for knowledge based information conveniently without the hassle."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6560068)

LD

Leonardo D.

Quality Analyst

> "I've been working here at Concentrix/Spotify for a few years (7, to be exact) and I can say our life was much more difficult without Guru."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6413566)

JKM

John Kenneth M.

Supervisor

> "GURU is very user friendly that allows us, users to find the information that we need that are vital on providing 7 star service to our clients."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6395298)

KV

Khatrina V.

Email Advisor

> "These issues further complicate an already stressful working environment."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6559363)

SA

Sev A.

Artist Support

> "Readily available information at the type, click and enter of an input, Guru makes itself worth its services."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___7004378)

VR

Verified Reviewer

Science Care Specialist

> "I don't like that it sometimes glitches."

[See full review](https://www.capterra.com/p/224830/Guru/#Capterra___6319787)

[View Reviews](https://www.capterra.com/p/224830/Guru/reviews/)

## User interface

4.40 (18,782)

[Guru](https://www.capterra.com/p/224830/Guru/)

4.85 (639)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Salesforce Sales Cloud

22/41

-   AI Copilot
-   Alerts/Notifications
-   API
-   Catalog Management
-   Chatbot
-   Collaboration Tools
-   Commenting/Notes
-   Content Library
-   Customizable Branding
-   Customizable Templates
-   Dashboard
-   Document Storage
-   Drag & Drop Editor
-   Email Alerts
-   Feedback Management
-   Full Text Search
-   Generative AI
-   Knowledge Management
-   Live Chat
-   Mobile Alerts
-   Mobile Interface
-   Multi-Language
-   Online Forums
-   Pre-built Templates
-   Real-Time Notifications
-   Real-Time Reporting
-   Reporting/Analytics
-   Reporting & Statistics
-   Rich Text Editor
-   Self Service Portal
-   SEO Management
-   Social Media Integration
-   Templates
-   Text Editing
-   Third-Party Integrations
-   User Management
-   Web Notifications
-   Website Integration
-   Widgets
-   Wiki
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/61368/Salesforce/#features)

Guru

Top features

36/41

-   AI Copilot
-   Alerts/Notifications
-   API
-   Catalog Management
-   Chatbot
-   Collaboration Tools
-   Commenting/Notes
-   Content Library
-   Customizable Branding
-   Customizable Templates
-   Dashboard
-   Document Storage
-   Drag & Drop Editor
-   Email Alerts
-   Feedback Management
-   Full Text Search
-   Generative AI
-   Knowledge Management
-   Live Chat
-   Mobile Alerts
-   Mobile Interface
-   Multi-Language
-   Online Forums
-   Pre-built Templates
-   Real-Time Notifications
-   Real-Time Reporting
-   Reporting/Analytics
-   Reporting & Statistics
-   Rich Text Editor
-   Self Service Portal
-   SEO Management
-   Social Media Integration
-   Templates
-   Text Editing
-   Third-Party Integrations
-   User Management
-   Web Notifications
-   Website Integration
-   Widgets
-   Wiki
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/224830/Guru/#features)

### Recognition

Salesforce Sales Cloud is recognized as a top-rated tool in 3 Capterra Shortlist reports

Guru is recognized as a top-rated tool in 4 Capterra Shortlist reports

Best Value Knowledge ManagementSoftware (2023) 

### Deployment & support

Salesforce Sales Cloud

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Guru

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Salesforce Sales Cloud

-   By Salesforce
-   Located in United States
-   Founded in 2003

Guru

-   By Guru
-   Located in United States
-   Founded in 2013

## Popular Comparisons

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vs

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[Guru](https://www.capterra.com/p/224830/Guru/)[4.85 (639)](https://www.capterra.com/p/224830/Guru/reviews/)

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4.8

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[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,782)](https://www.capterra.com/p/61368/Salesforce/reviews/)

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[Guru](https://www.capterra.com/p/224830/Guru/)[4.85 (639)](https://www.capterra.com/p/224830/Guru/reviews/)

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4.8

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4.4

4.8

Ease of Use

4.3

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[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,782)](https://www.capterra.com/p/61368/Salesforce/reviews/)

vs

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[Guru](https://www.capterra.com/p/224830/Guru/)[4.85 (639)](https://www.capterra.com/p/224830/Guru/reviews/)

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4.8

Features

4.5

4.8

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/177031-224830/Document360-vs-Guru)

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,782)](https://www.capterra.com/p/61368/Salesforce/reviews/)

vs

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4.0

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[Guru](https://www.capterra.com/p/224830/Guru/)[4.85 (639)](https://www.capterra.com/p/224830/Guru/reviews/)

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Contact vendor for pricing

Price

$19/month

4.8

Features

4.3

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/132997-224830/Freshservice-vs-Guru)

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,782)](https://www.capterra.com/p/61368/Salesforce/reviews/)

vs

[eWay-CRM](https://www.capterra.com/p/152769/eWay-CRM/)[4.47 (822)](https://www.capterra.com/p/152769/eWay-CRM/reviews/)

$25/month

Price

$20/month

4.4

Features

4.3

4.0

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/61368-152769/Salesforce-vs-eWay-CRM)

[Guru](https://www.capterra.com/p/224830/Guru/)[4.85 (639)](https://www.capterra.com/p/224830/Guru/reviews/)

vs

[Helpjuice](https://www.capterra.com/p/130533/Helpjuice/)[4.72 (102)](https://www.capterra.com/p/130533/Helpjuice/reviews/)

Contact vendor for pricing

Price

$120/month

4.8

Features

4.4

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/130533-224830/Helpjuice-vs-Guru)

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,782)](https://www.capterra.com/p/61368/Salesforce/reviews/)

vs

[Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.53 (3,050)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

$25/month

Price

$19/month

4.4

Features

4.3

4.0

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/61368-132666/Salesforce-vs-Pipedrive)

[Guru](https://www.capterra.com/p/224830/Guru/)[4.85 (639)](https://www.capterra.com/p/224830/Guru/reviews/)

vs

[monday.com](https://www.capterra.com/p/147657/monday-com/)[4.57 (6,035)](https://www.capterra.com/p/147657/monday-com/reviews/)

Contact vendor for pricing

Price

$9/month

4.8

Features

4.5

4.8

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/147657-224830/monday-com-vs-Guru)