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Oracle Eloqua Marketing Automation vs Bitrix24: Which is a better fit?

Updated on February 3rd, 2025
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Summary
Key features rated by users
Features selected based on 4,643 reviews from Marketing Automation users.
% Fit
Missing features
Not enough reviews
Feature ratings
Email Marketing
--
Marketing Automation
NA
API
--
Lead Capture
NA
CRM
--
% Fit
Not enough reviews
Feature ratings
Email Marketing
4.2
Marketing Automation
4.5
API
5.0
Lead Capture
4.5
CRM
4.5
User satisfaction
4.0
User reviews14
Ease of use
2.9
Functionality
4.1
Value for money
3.4
Customer support
3.1
4.2
User reviews937
Ease of use
4.0
Functionality
4.3
Value for money
4.2
Customer support
4.0
Price starts from
/user
Not provided by vendor
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Sales and marketing teams managing cross-channel campaigns.

Bitrix24 is a perfect solution for all types of businesses. It has something for every department — sales, marketing, project management, HR, and more.

User reviews
pros & cons
Not enough reviews
View Reviews
1 / 4
View Reviews
Video reviews
video-2d974766-ae1f-4626-8419-08da5899332d
Andrew B
Adtech and SEO Manager
5.0

Andrew B. : Hi, my name is Andrew. I am an SEO manager, and we give Oracle's Eloqua a four out of five. For more reviews like this, click below. Prior to that Eloqua, we used MailChimp. MailChimp is great as well as a lot of the smaller software programs like Constant Contact. They do lack a lot of the enterprise marketing automation features, however, and Eloqua definitely filled this gap. We chose to go with qua because of its excellent reputation in the industry as a leader, and one of the tools that worked best for our company. Getting started with Eloqua was pretty easy. It did require a constant maintenance of the contact list as well as making sure that templates for your emails for landing pages are correctly configured. However, once these steps are done, you're pretty much ready to go. For any organization considering Eloqua, I would recommend that they look at what they need in a marketing automation software. Eloqua is definitely fully featured. Some of the other competitors though do have other advantages. Marketo, for example, integrates directly with AEM, and there are some other tools that have additional advantages.

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video-ec948261-622c-4049-b4aa-08dc8104a88c
Tembi Gray Google NUMBER G
Executive Director
4.0

Tembi G.: Hi, my name is Tembi and I'm the Executive Director of the Young Musicians University, and I give Bitrix24 a rating of a four. Prior to Bitrix24, we were using Trello. The reason why we switched from Trello to Bitrix24 was to have more features, and also so our team can collaborate on projects and tasks within the platform. So, we decided to go with Bitrix24 for a couple of reasons. One was it integrated other things, like it also managed our marketing, and so we could tap into what we were doing in say our social media with our Facebook comments and different things, and it would also alert it and kind of keep it all in one central location. Then the other thing is honestly just for more features. So Bitrix does a lot of things, and that's one of the things that we loved about the platform, is that we are able to use so many different entities, such as task management, scheduling, booking, all in one platform, and so that was very, very helpful. So getting started with Bitrix24, it was slightly technical I have to say, but there's a lot of good help videos out there. But the platform itself can seem intimidating if you don't necessarily have technical skills, but once we were able to get everything streamlined and flowing, everything fell in place. So getting started was a little rocky for us just because of the different entities, and we had to choose what features would actually benefit our business. The advice I would give to someone looking to get Bitrix24 up and running is to have someone on your team who's familiar with the technical aspects of setting it up. So, like I said, it's a great platform, but it was a little bit technical for our team, per se. So we ended up using it for a period of time, but looking for something that was less technical. So, I would say just make sure that you have someone who has that technicality or that technical know-how and skillset on your team so that you can maximize the features of Bitrix24.

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User interface
64036 video thumbnail}
1 Video
113540 video thumbnail}
1 Video
64036
3 screenshots
113540
5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Oracle Eloqua Marketing Automation

12/42
  • Conversion Tracking
  • Customizable Branding
  • Customizable CTAs
  • Customizable Forms
  • Drag & Drop
  • Dynamic Content
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Marketing Automation
  • Marketing Calendar
  • Mobile Access
  • Multivariate Testing
  • Real-Time Data
  • ROI Tracking
  • Sales Analytics
  • Search Marketing
  • Segmentation
  • SMS Marketing
  • Social Marketing
  • Template Management
  • Third-Party Integrations
  • Visual Analytics
  • Website Visitor Tracking
  • Workflow Management
  • A/B Testing
  • Activity Dashboard
  • API
  • Campaign Analytics
  • Campaign Management
  • CRM
  • Data Import/Export
  • Drip Campaigns
  • Email Marketing
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
See All features
Hide Marketing Automation Software Features -

Bitrix24

Top Features
31/42
Show Marketing Automation Software Features +
Oracle Eloqua Marketing Automation
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Bitrix24
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Oracle Eloqua Marketing Automation
  • By Oracle
  • Located in United States
  • Founded in 1977
Bitrix24
  • By Bitrix
  • Located in United States
  • Founded in 1998
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