# Voluum Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Voluum Software - reviews, pricing plans, popular comparisons to other Affiliate products and more.

Source: https://www.capterra.com/compare/71569-145771-145771-71569/salesforce-sales-cloud-vs-hubspot-crm-vs-pipedrive-vs-zoho-crm

---

# 

 Voluum Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Voluum

## What is Voluum?

Voluum is a cloud-based ad tracker for affiliate marketers, media buyers and agencies. It makes tracking, optimizing, and automating ad campaigns easy. With Voluum you can quickly maximize your ROI and boost the performance of your advertising.

## What is Voluum used for?

[Affiliate](https://www.capterra.com/affiliate-software/)[Marketing Attribution](https://www.capterra.com/marketing-attribution-software/)

Top alternative

Featured

Overall rating

Based on 125 user reviews

Reviews sentiment

Positive

90%

Neutral

2%

Negative

7%

Starting price

$199

Per User, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Voluum?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://codewise.com/&name=Voluum)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Voluum

4.5 (125)

VS.

[4.6 (150)](https://www.capterra.com/p/152004/Call-tracking-software/reviews/)

Starting Price

$199

Per User, Per Month

Starting Price

$79

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (125)

Ease Of Use

4.4 (138)

Value For Money

4.2 (122)

Value For Money

4.5 (112)

Customer Service

4.7 (122)

Customer Service

4.6 (121)

## Voluum alternatives

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

[4.4 (2,883)](https://www.capterra.com/p/76113/Wrike/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

Highest Rated

[4.6 (5,720)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.4 (15,309)](https://www.capterra.com/p/19319/JIRA/reviews/)

Starting price

$7.91

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/145771/Voluum/alternatives/)

## Who uses Voluum?

Based on Capterra reviews from the past 5 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Affiliate Management

4.6 (58)

44.83% of 58 reviewers that rated this feature as important or highly important

Track an affiliate partner's promotion of a product or service and any associated sales

ROI Tracking

4.6 (52)

46.15% of 52 reviewers that rated this feature as important or highly important

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Fraud Detection

4.6 (40)

32.50% of 40 reviewers that rated this feature as important or highly important

Identify and prevent suspicious activity

Conversion Tracking

4.8 (39)

53.85% of 39 reviewers that rated this feature as important or highly important

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Social Promotion

4.6 (36)

19.44% of 36 reviewers that rated this feature as important or highly important

Market event via social media tools

Banner Management

4.3 (30)

26.67% of 30 reviewers that rated this feature as important or highly important

Manage digital banner ads on company websites or affiliate partner websites

Voluum 30 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Track and document all activities across devices, networks, and other systems

Manage advertising space and its sales within your network or publication

Track an affiliate partner's promotion of a product or service and any associated sales

Application programming interface that allows for integration with other systems/databases

Analyzes the amount of credit that should be assigned to sales and conversion touchpoints.

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Manage digital banner ads on company websites or affiliate partner websites

Track visitors'/audience's responses across web pages and other optimized content

Track and interpret campaign performance metrics

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Alter the layout and content of reports

Import and export data to and from software applications

Identify and prevent suspicious activity

Manage the process of attracting and converting business prospects into leads

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage multiple campaigns in one system

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Predict future data based on historical data sets

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Market event via social media tools

Set up connections to third-party platforms to improve business processes

Track visitors and purpose of visits

Track and analyze information regarding website visitors

Get Advice

We can help you find the software with the features you need.

Features

4.5 (125)

4.5

Based on 125 reviews

## Pricing

Value for money

4.2 (122)

Free Trial

Basic

$199.00

Per User,Per Month

Value for money

4.2 (122)

4.2

Based on 122 reviews

## Integrations

[

Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[

TikTok](https://www.capterra.com/p/237591/TikTok/)[

Taboola](https://www.capterra.com/p/156009/Taboola/)[

Outbrain](https://www.capterra.com/p/140446/Outbrain-Amplify/)[

ClickBank](https://www.capterra.com/p/249674/ClickBank/)[

EVADAV](https://www.capterra.com/p/214362/EVADAV/)[

Zeropark](https://www.capterra.com/p/248865/Zeropark/)[

Adsterra Ad Network](https://www.capterra.com/p/232054/Adsterra-Ad-Network/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (122)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (122)

4.7

Based on 122 reviews

## User reviews

Overall rating

4.5

Based on 125 reviews

Filter by rating

5(96)

4(17)

3(3)

2(2)

1(7)

Mentioned topic

Sorted by most recent

JB

Joost B.

Founder

Publishing

### "Probably the worst software company in the history of mankind"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

February 7, 2025

Voluum is a product that makes you want to pull your hair out and throw your laptop out of the window. You couldn't even pay me to use their product. To be fair, at least the company is consistent: the platform is as terrible as their support team and as terrible as their pricing.

Pros

Nothing. This platform has been pure pain - from the support to how the platform actually works.

Cons

Voluum is a product which is so bad in so many ways, that at some point you can’t help but laugh out loud. That is, until you realize you sunk well over a 1000 bucks into it, and spent a full week on getting it to work. There’s a fair bit to unpack here, so let’s just start from the top. If you’re buying Voluum you are doing so because you probably want to track your affiliate sales, most likely through paid campaigns. The way Voluum works though is so utterly confusing and needlessly complicated, that you’ll probably spent up multiple days to a full week on just figuring out the platform. What doesn’t help is that the documentation is incredibly dense, poorly written and often outdated. Some critical pieces of documentation are missing in their entirety. And when I asked their support for help (in this case, setting up tracking for one of my partners), they told me they could do so for a sum of $149 - that is, if I’d provide them with all of the necessary documentation from said partner in advance. At this point I could have gotten angry, but in a way I also felt impressed by how completely devoid of shame this company is. Imagine this: you’re asking for the most basic of support from a company where you just became a customer, and their first instinct is to slap you with a $149 bill. Essentially, with Voluum nothing “just works”. Everything, from setting up tracking on your website to integrating partners to integrating Google Ads, is an absolute nightmare. And it isn’t as if it \*has\* to be like this. A Voluum competitor which I switched to lets you set up all of this stuff in just a few hours - most of it is completely automated. This platform also offers way more features than Voluum and costs me about 1/5th of the price, which is mind-boggling (I won’t mention their name here because I don’t want to make it seem like I’m shilling for them. But if you want to know who they are, just Google my name and reach out to me.). The thing that ultimately drove me to said competitor is that I found out after being neck-deep immersed Voluum, that the most important feature I purchased it for wasn’t included in my plan. I didn’t know this. And not only because this feature was buried somewhere deep in their specs list under an incredibly obfuscated term (“Postbacks for custom conversions”, which doesn’t cover what you need the feature for at all). But also because the feature is so basic, and so fundamental to what probably 95% of Voluum users want to use the platform for, that it didn’t even cross my mind that it might not be included in my plan (we’re talking here about passing back Google Ads conversions via API, which you need for tracking Google Ads sales - also applies for other ad networks). In order for this to work, the Voluum support team kindly told me that I would have to upgrade from their €144 per month plan to their €577 per month plan. (Just to put this into perspective, their competitor offers this feature already in their cheapest plan which costs €59 per month.) At this point, I didn’t know whether I wanted to laugh or cry. Bottom line: Voluum might be the worst piece of software conceived by one of the most scummy companies which ever graced the face of this earth. Credit where credit is due though: it is quite impressive to be such a rip off of a company and still be in business. Steer clear from them and preserve your time, money and sanity.

Alternatives considered

[wecantrack](https://www.capterra.com/p/202704/wecantrack/)

Reasons for choosing Voluum

I foolishly believed Voluum was the gold standard. Turned out the alternative product I considered was 10x better (and 10x cheaper).

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Director

Online Media

### "Unethical Practices"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

June 27, 2024

Been with Voluum for many years, but decided to switch vendors due to security concerns. Despite cancelling the plan, I was rebilled for thousands of dollars and refused a refund despite raising a concern within 24 hours of the rebill (which was a mistake on their part). Unethical company I would not work with. If you care about your money and data, I would look elsewhere.

Pros

Ample tracking features for most traffic sources.

Cons

Despite being with Voluum for many years, and explicitly informing them that I will not be renewing my annual plan, they charged my credit card for thousands of dollars. Attempts to reach out to the customer support team to resolve the issue has been futile. Disgusting, money-grabbing company that I would avoid at all costs. Many better trackers that does not steal your money and misuse their data.

Switched from

[RedTrack](https://www.capterra.com/p/169871/RedTrack-io/)

Voluum technology was backwards and we experienced campaigns theft when using their platform.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MC

Mark C.

Head of Buying

Marketing and Advertising

### "Really good product and amazing customer support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 8, 2024

Pros

\- Really amazing customer support, always responsive, especially Radoslaw - Really good attribution and makes it easy to manage many campaigns simultaneously

Cons

Not really any cons, the product is super intuitive and easy to use

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

seo

Information Technology and Services

### " Exceptional Service and Performance"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 3, 2024

Pros

Their customer support is simply outstanding. It's more than just a powerful tracking platform, it's about having a team that's got your back with professionalism and a real focus on your success.

Cons

Nothing to add here, I'm completely satisficed. Maybe a bit pricy , but it's really worth it.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MC

Miguel C.

CMO

Marketing and Advertising

### "Essential tracking platform and great customer support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

November 3, 2023

Pros

Voluum is a very powerful and intuitive tracking platform. It's essential for my dayly work in the affiliation world. But the best of all is their fast, personalized and very efficient customer support. I had some stats and targeting discrepancies with a couple of well-known ad networks. But thanks to Voluum's assistance I got my money back and even more: the data they provided also helped those ad networks to fix their systems. Really really helpful.

Cons

I would like their traffic logs also include ClientHints, besides user agents data. ClientHints is available under request, but not at hand when downloading the logs.

Switched from

[CPV Lab Pro](https://www.capterra.com/p/266465/CPV-Lab-Pro/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AS

Andrey S.

HO Paid acquisition

Marketing and Advertising

### "Voluum"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 27, 2023

Pros

Working with Voluum and it's team for 5 years now, the platform and it's advanced features was one of the main keys in our business growth and success. The team instant availability, professionalism and support is always there for any challenge and solution. It's 10 starts out of 5 for me :)

Cons

Hard to find any... I'd say slightly more expensive than other solutions but it comes together with better value

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Head Of Business Development

Gambling & Casinos

### "Your Ultimate Online Traffic Companion"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 16, 2023

In a nutshell, Voluum is the ultimate tool for tracking online traffic, with dedicated support that takes your campaigns to new heights. Don't miss out on this invaluable resource!

Pros

Voluum is a game-changer for online traffic management. This platform offers powerful tracking integrated with major search engines, including Google Ads, Bing, and Yandex. What sets it apart is the exceptional support team, with Maciej leading the way.

Cons

At first, takes times to understand their terminology, but with the excellent tech support team, in our case it was Maciej, thing went pretty quickly.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ML

Mari L.

Owner

Marketing and Advertising

### "Excellent Customer Service"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 4, 2023

Voluum helps me keep track of my ads and ad spend.

Pros

Being new to using a tracker as advanced as Voluum, I needed some help. I got that help from \[sensitive content hidden\]. She is my SuperStar. Her detailed answers helped me so much. She is very concise and includes screenshots for clarity. She is the BEST!

Cons

I'm having trouble with the Rules section.

Reasons for choosing Voluum

It was suggested by my coach.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ON

Oh N.

DIRECTOR

Consumer Electronics

### "Being Using Voluum for the past 7 years"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 18, 2023

very good. Easy to use and speedy.

Pros

Speed and ease of use, now with many new features with mobile apps

Cons

automizer, please give us more quota at the same price

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Shashi K.

Jr. Media Buyer

Marketing and Advertising

### "One tracker for all you campaigns"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 31, 2023

Pros

I've been using Voluum for more than 2 years now and I must say it has been making my life easy since then. We as media buyer run campaign across multiple traffic sources and its really a hassle to put together a report to compare the performance across all the traffic sources. On voluum you can just integrated all the traffic sources and track all the data at one place which help me to take decision. Comparison gets easier when all the data is at one place.

Cons

Nothing so far! Every feature that I use gives some value to the campaigns.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/145771/Voluum/reviews/)

Popular comparisons

[AppsFlyer vs Voluum](https://www.capterra.com/compare/145771-156811/Voluum-vs-AppsFlyer)[CTM vs Voluum](https://www.capterra.com/compare/145771-152004/Voluum-vs-Call-tracking-software)[Looker vs Voluum](https://www.capterra.com/compare/145771-169053/Voluum-vs-Looker)[Adobe Analytics vs Voluum](https://www.capterra.com/compare/145771-202871/Voluum-vs-Adobe-Analytics)[Marketo Engage vs Voluum](https://www.capterra.com/compare/75130-145771/Marketo-Lead-Management-vs-Voluum)

[Wrike vs Voluum](https://www.capterra.com/compare/76113-145771/Wrike-vs-Voluum)[monday.com vs Voluum](https://www.capterra.com/compare/145771-147657/Voluum-vs-monday-com)[Liine vs Voluum](https://www.capterra.com/compare/145771-184326/Voluum-vs-Liine)[Jira vs Voluum](https://www.capterra.com/compare/19319-145771/JIRA-vs-Voluum) 

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