Capterra Logo
Helping businesses choose better software since 1999

XM for Strategy & Research vs itracks: Which is a better fit?

Updated on December 1st, 2024
Capterra offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Summary
Key features rated by users
Features selected based on 1,388 reviews from Market Research users.
% Fit
Not enough reviews
Feature ratings
Survey Builder
4.7
Reporting/Analytics
4.5
Reporting & Statistics
4.6
Data Import/Export
4.3
Multi-Channel Distribution
4.7
% Fit
Missing features
Not enough reviews
Feature ratings
Survey Builder
NA
Reporting/Analytics
4.0
Reporting & Statistics
3.0
Data Import/Export
--
Multi-Channel Distribution
4.0
User satisfaction
4.7
User reviews417
Ease of use
4.4
Functionality
4.6
Value for money
4.4
Customer support
4.7
4.4
User reviews12
Ease of use
4.3
Functionality
4.0
Value for money
4.3
Customer support
4.7
Price starts from
--
Yearly subscription
Free version
Free trial
/user
Monthly subscription
Free version
Free trial
Best for

Organizations of any size seeking a research platform that delivers the insights that drive real change, momentum, and growth.

itracks software and services is ideal for market researchers, product managers, marketing professionals, and business consultants looking to conduct online focus groups and interviews.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
video-210c4c52-8fa1-4a6c-4ab6-08da32e14052
Ho'omana Nathan H
Visiting Assistant Professor
5.0

Nathan: My name is Nathan. I'm a Visiting Assistant Professor. I rate Qualtrics, five out of five stars. For more reviews like this, click below. Before using Qualtrics CoreXM, I used Google Forms and SurveyMonkey, and I switched to Qualtrics because of its increased customization, and some of the other functionality that it has, like JavaScript. I love Qualtrics CoreXM for its ability to make forms go any direction that you want. And for the easy ability to collect and manage data. One thing that's a little bit challenging about Qualtrics is that, because of all of the functionality, it's a little bit of a learning curve. It takes a little bit to get into, but they do offer a lot of documentation on how to get started. For anybody who's wanting to use Qualtrics, it gives you tons of power, but you want to make sure that it is the best option for your use case. If you just need basic forms, something like Google Forms is okay, but Qualtrics is really the best option for anything you want to do for collecting data online.

How Capterra sources reviews
View all video reviews
No video reviews yet
User interface
72396 video thumbnail}
1 Video
198393 video thumbnail}
1 Video
72396
4 screenshots
198393
1 screenshot

XM for Strategy & Research

Top Features
50/50
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • API
  • Benchmarking
  • Charting
  • Conditional Logic
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Email Management
  • Email Reminders
  • Face-to-Face
  • Monitoring
  • Multi-Channel Distribution
  • Multi-Language
  • Multiple User Accounts
  • Offline Access
  • Panel Management
  • Paper-Based
  • Phone-Based
  • Question Branching
  • Question Library
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Reminders
  • Reporting/Analytics
  • Reporting & Statistics
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Media Integration
  • SSL Security
  • Statistical Analysis
  • Survey Builder
  • Survey/Poll Management
  • Survey Sample Management
  • Surveys & Feedback
  • Template Management
  • Third-Party Integrations
  • Trend Analysis
  • Visual Analytics
See All features
Hide Market Research Software Features -

itracks

39/50
Show Market Research Software Features +
XM for Strategy & Research
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
itracks
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
XM for Strategy & Research
  • By Qualtrics
  • Located in United States
  • Founded in 2013
itracks
  • By Interactive Tracking Systems
  • Located in Canada
Recommendations

Products similar to those you're currently comparing: