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For B2B or B2C companies that care about customer nurturing, customized and scalable segmentation, personalization and deep customer engagement.
Marketing automation tool for small and medium-sized businesses that helps with maximizing referrals, revenue growth, automated customer communication, and traffic conversion.
We just love this platform, it has improved our Sales-Marketing initiatives and we are able to achieve best results.
We have had problems getting Marketo to integrate with Domo reporting software and have to continually make adjustments. It is unclear whether the problem is with Marketo, Domo or both.
Marketo seems like it is a good option for large companies and developers. We successfully ran webinars through the automation functionality and thought their support staff were nice.
Templates break often, organization is a mess, building programs is not an intuitive process, time suck.
This is the second thing that I like about it. Marketo's amazing dashboards and reports features are the 3rd things that I like most about it.
Sluggish when it comes to speed at times and a bit pricey so, limited users/slots can only be given by my company to people they think is deserving to use the software. No built in CRM as well.
Marketo helps me generate leads and prospects to increase my customer database. The interface is easy to use, best application in automating tasks.
I occasionally have issues with email formatting and these problems are very hard to fix.
We are getting new customer and creating prospect into buyers. Customer service is awesome, my specialist Marco, has been awesome.
I found problem that client call from tracking number and it doesn’t get to my phone number Directly or show in miss call. So , I can’t talk with them but I got email that they call.
Extremely helpful for quick coorespondents with clients and staff. The loyalty program is very helpful also, our clients love building up their points.
The level of control we have over our client email and text lists is frustrating.
I like the functionalities and the support team. They are awesome and are willing to guide you.
Inability to use the platform as an email platform to send out individual emails.
In about a month I have had 21 past customers or leads purchase summer camps and I have 32 more pending that I have connected with already. The Loyalty program is great for my current customers.
Still learning all features , so once I study more I’ll know what is easy or hard.
John: Hi, I'm John. I'm a senior application developer, and my role was actually taking on the migratory effort from all of our database objects and users from Oracle Eloqua to Marketo. And a lot of the effort was involved in basically sitting down with team members and both training them on how to use the new objects, but also coordinating with members from the Marketo team and making sure that we didn't lose any of our data when we migrated it. Also, I was involved in creation of landing pages and creation of users for tracking the behaviors inside of Marketo, as well as designing templates to be reused by our team members while sending out campaigns. As far as my star rating, I'd give it a three out of five stars. The business problems are very common among the types of businesses that employ digital marketing. You need to have some sort of solution for sending out an email when users are interested or don't know that they're interested in buying something. So it's imperative that you have something. In our case, we did not have a lot of resources to continue on the existing platform we were on, so we sought out, we found Marketo as an alternative that was very cost available to us. I like Marketo Engage because it's a one size fits all solution for most business owners. These would be small to medium size business owners. It's easy to use. There are a lot of functionality and features built into the platform, from creating email campaigns to tracking information about your users, your unique visitors versus your return visitors, and building your business better. It's a nice one size fits all way to do it. As far as shortcomings for Marketo Engage, the things that I like the least about it are that it's not really enterprise ready. At the time we were using it, there were a lot of event-based technologies that didn't work the way that we anticipated they would work. There was a lot of on-prem strategies for marketing that today, it might actually be looked at as a little bit antiquated. Things like events and expos and things like that. We've transitioned into a more digital version of those with things like webcasts and live streams and things like that. So there's a lot of things that the enterprise businesses might be lacking in Marketo Engage. Yeah, they have a ways to go to build that.
Josh B: Hi, my name is Josh. I'm the owner of Cryo Nation. And Cryo Nation is a health and wellness center that's intended to provide simple, sustainable solutions for health and wellness. And we've been using Referrizer now for the last few years, and it's definitely taken our business to the next level. I give Referrizer a five out of five. We looked at a few different operating systems to utilize other than Referrizer, and we've used several other services before, and ultimately we ended up canceling all those other ones for various reasons. One, some of them are too expensive, some of them were not intuitive enough. Others required you using other platforms in conjunction with this, so it was just overly complicated and wasn't fitting the criteria that we were looking for in a program such as that. We ended up choosing Referrizer because they didn't have any of the other issues that the other companies had. Referrizer very competitive rates, very intuitive and simple to use, and there's a lot of different resources along with it. We were able to get it to work with some of the other programs we already had such our check-in system that we used, our point of sale system in the store. So it's very intuitive, very easy to use, and you can really augment Referrizer and use that with any of the platforms you're already using. Working with Referrizer has been very simple. They've made everything very easy. They've got a great support team. They have upgraded subscription platforms for those that are interested as well. So again, you can customize it to the enth degree. I highly recommend using Referrizer. They just make the process very seamless. Anyone who's interested in using Referrizer, I would highly recommend utilizing it as another tool for your business. We've used it for so many different things. I'm putting together a campaign right now that will send out automated texts as well as emails for our New Year's specials. And again, very easy to set it up and we get great response from our customers with that. So it definitely pays for itself.
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