---
title: "Compare Marketo Engage vs Salesforce Marketing Cloud 2026 | Capterra"
description: "Unsure of what to choose? Check Capterra to compare Marketo Engage and Salesforce Marketing Cloud based on pricing, features, product details, and verified reviews."
source_url: "https://www.capterra.com/compare/75130-248536/Marketo-Lead-Management-vs-Salesforce-Marketing-Cloud"
page_type: "comparison"
language: "en"
---

# Marketo Engage vs Salesforce Marketing Cloud Features and Cost Comparison

Last updated September 17th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Marketo EngageSalesforce Marketing Cloud2/4 selected

[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.3 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.2 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

[## Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.3 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting Price

Contact vendor

Value-for-Money

3.9

Functionality

4.3

Ease of Use

3.8

Customer Service

3.9

Reviews Sentiment

Based on [716 reviews](#user-reviews)

Positive

624

Neutral

76

Negative

16

[## Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.2 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Starting Price

$25.00/month

Value-for-Money

3.8

Functionality

4.3

Ease of Use

3.8

Customer Service

3.9

Reviews Sentiment

Based on [531 reviews](#user-reviews)

Positive

443

Neutral

65

Negative

23

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 14,345 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

79%Fit

Not enough reviews

Feature ratings

Email Campaign Management

4.6

Campaign Scheduling

4.6

Customizable Branding

4.5

Lead Capture

4.4

Customer Segmentation

4.0

68%Fit

Not enough reviews

Feature ratings

Email Campaign Management

4.4

Campaign Scheduling

3.9

Customizable Branding

3.8

Lead Capture

4.4

Customer Segmentation

\--

User satisfaction

User satisfaction

4.3

User reviews[716](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Ease of use

3.8

Functionality

4.3

Value for money

3.9

Customer support

3.9

User satisfaction

4.2

User reviews[531](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Ease of use

3.8

Functionality

4.3

Value for money

3.8

Customer support

3.9

Price starts from

Price starts from

\--

-   Free version
-   Free trial

Price starts from

$25Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

Adobe Marketo Engage is a central hub where you can plan, execute, and measure omnichannel campaigns — from batch email campaigns to automated nurture to advanced multi-step campaigns.

Best for

Designed for small and midsize businesses in various industries.

## User reviews

Pros & cons

VR

Verified Reviewer

Freelance Designer

> "The platform’s seamless integration with design assets and its ability to track campaign performance makes it ideal for..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6575682)

VR

Verified Reviewer

Freelance Designer

> "It can feel overwhelming for designers who are not focused on marketing, as it requires dealing with complex workflows, data,..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6575682)

IRA

Imogen R. A.

Digital Marketing Specialist

> "It’s allowed us to scale our client visits much more efficiently thanks to automatically-followups and content..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6794530)

VR

Verified Reviewer

Senior project manager

> "convoluted ways of filtering distribution lists which leaves open to error."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___7093265)

YY

Yuta Y.

Manager

> "The lead scoring and segmentation help us engage HCPs effectively, while CRM integration improves sales follow-ups. Plus, the..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6764069)

YY

Yuta Y.

Manager

> "One challenge with Marketo Engage in the pharmaceutical industry is that compliance-driven customization can be complex."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6764069)

Yolandi E.

Manager

> "Additionally, its advanced reporting capabilities help marketers evaluate campaign performance and make informed decisions..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6751627)

HT

Heather T.

Owner and operator

> "The steep learning curve of Marketo Engage is one of its drawbacks."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6618878)

VR

Verified Reviewer

Marketing Manager

> "It makes it easier to collaborate across teams and I can find data myself without having to ask the campaign manager."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___7056172)

Yolandi E.

Manager

> "I think if you are not familiar with the adobe layout one might struggle a little bit"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6751627)

DP

Dego P.

ict manager

> "very usefull for doing engagement campain for social site, email and our website."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6811615)

IG

Ileana G.

Mktg Sr. Director

> "Outdated interface, inflexible platform, too complex to be useful when we are asked to do more with less resources."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6356897)

HS

Haley S.

Marketing Manager

> "Marketo engage is extremely robust compared to other similar products I’ve used for lead management and marketing automation."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6845185)

WT

Weronika T.

Manager

> "One drawback I experienced with Marketo Engage was the complexity of the platform, requiring a learning curve and technical..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4822657)

Mai M.

Managing Director

> "Our sales and marketing team are using it with ease!"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___7108787)

IG

Ileana G.

Mktg Sr. Director

> "I don't see that Marketo cares about its clients."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6356897)

SK

Stephen K.

Senior researcher

> "I like that the tool provides a centralized and flexible solution to handle email marketing and lead generation"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6224672)

RR

Rares R.

Marketing Operations Manager

> "Difficult to keep the database healthy due to syncing errors with our CRM."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4652899)

PK

Paulette K.

Credit Risk Analyst

> "Good lead conversion rates are achieved in our company, thanks to Marketo Engage's powerful lead management features."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6165947)

BR

Benedetta R.

Marketing specialist

> "The layout and the functionment is a bit outdated"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4262586)

PK

Paulette K.

Credit Risk Analyst

> "Marketo is a reliable tool for optimizing and identifying actionable insights for strategic marketing."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6165947)

John S.

Social Media Consultant

> "The platform has a steep learning curve and can take some time to get used to."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4625844)

VR

Verified Reviewer

Paid User Acquisition Specialist

> "It brings together all your data to give you a fullstory view, it makes it much much easier to launch ads from one platform,..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4964518)

Jana F.

Senior Director Of Marketing

> "Marketo is harder to compete with because of all the moving parts it has."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4962780)

WD

Whitney D.

Director of DG

> "It's incredibly robust, so you're able to manage the entiretly of your marketing campaigns within Marketo: audience creation,..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4473636)

VR

Verified Reviewer

Growth

> "The interface for a full featured product is very complicated."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5004131)

Jared C.

Marketing Specialist

> "The collection of customer data is very effective, since based on that we can devise better advertising campaigns and adapt to..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4636092)

LS

Lauren S.

Director, Marketing Automation

> "If you need to change your native CRM connection, you have to migrate to a new instance, which is usually very costly and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3504653)

VR

Verified Reviewer

Computer Engineer

> "Offers advanced analytics and reporting to measure marketing performance and RO and integrates with other software systems to..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4742320)

Reunaldo P.

Senior Data Analyst

> "The user interface was among the aspects of Marketo Engage that I disliked the most."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4616521)

Francois Pascal N.

Service provider

> "This tool enables you to collect rich, up-to-date customer data, personalize your campaigns, automate your campaigns, share..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4856972)

LW

Lauren W.

Digital Marketing Lead

> "The platform is quite technical and not very intuitive."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5008511)

RR

Rares R.

Marketing Operations Manager

> "From lead scoring and nurturing to email marketing, to hosting webinars, creating landing pages, and using forms, the platform..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4652899)

MP

Megan P.

Events Manager

> "Over complicated."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5021763)

JB

Janelle B.

Customer Relations Manager

> "The campaign monitoring works great and has a lot of customization options."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6074422)

CC

Caroline C.

Marketing Associate

> "Marketo has more capabilities, but it's not practical for the average business to manage."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3214428)

OI

Ogarekpe I.

Implementation Engineer

> "This tool is a game changer in elevating your marketing efforts and driving engagement."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6207448)

VR

Verified Reviewer

SEO Manager

> "The platform can be fairly slow at times, which becomes frustrating."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3646647)

SJ

Smita J.

Developer

> "Market engage makes is very easy to send personalized emails targeting precision groups and with a specific time using AI."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6239179)

VR

Verified Reviewer

Head of Growth Marketing

> "The price makes it unaffordable for many companies."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3522851)

DKS

Devendra Kumar S.

Manager

> "Additionally, Marketo Engage has allowed us to automate processes, saving us time and money, and enabling us to focus more on..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4579837)

VR

Verified Reviewer

Demand Generation & Marketing Ops Specialist

> "Sometimes there are glitches and it acts really slow and has you refresh a lot of times, or takes a while for things to load."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2451191)

MT

Marek T.

CEO

> "The platform provided a comprehensive suite of marketing automation tools that helped me streamline and optimize my marketing..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4809982)

Nitya K.

Email Marketing Manager

> "Numerous report are not useful."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3736517)

TOD

Thierno Ousmane D.

Loans manager

> "Robust features: Marketo Engage provides a wide range of tools and features for marketing automation, email marketing, and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4599814)

VR

Verified Reviewer

Instructional Technology Coordinator

> "I would say that the reporting would be the biggest drawback."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3374184)

JB

Janelle B.

Customer Relations Manager

> "We were able to connect our tools with it very very quickly thanks to the native integrations."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6074422)

Jay M.

CEO

> "Very difficult to set up, very unfriendly UX, ROI isn't seen until 6 months in."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3657708)

WT

Weronika T.

Manager

> "The platform's advanced lead management, email marketing, and analytics features provided valuable insights and improved..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4822657)

VR

Verified Reviewer

sales

> "I get inundated with what seems to be totally random leads with no actionable information mixed in with the actionable ones."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2449683)

DKS

Devendra Kumar S.

Manager

> "Automation and integration: Marketo Engage provides a wide range of automation capabilities, enabling users to save time and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4579837)

CC

Caroline C.

Marketing Associate

> "Clients were never, ever able to handle it on their own."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3214428)

VR

Verified Reviewer

Developer

> "The analytics dashboard helps me understand the performance of my campaigns in real-time and optimize them for better results."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4445144)

IF

Imad F.

Marketing Specialist

> "Sometimes I can't understand somethings, but they have loads of tutorials on their website and YouTube."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2416045)

DKS

Devendra Kumar S.

Manager

> "Advanced segmentation capabilities: Marketo Engage provides a powerful segmentation engine to target the right audiences and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4579837)

JG

Jens G.

Marketeer

> "This is not a tool you should implement when you have a small team."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2548755)

Jana F.

Senior Director Of Marketing

> "Marketo serves as our central center for all of our marketing efforts, and we're working to integrate Adobe and other natively..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4962780)

Lindsey M.

Senior Manager, Demand Generation

> "It is hard to use if you don't know your way around."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2715666)

TOD

Thierno Ousmane D.

Loans manager

> "The platform is highly customizable, allowing users to tailor their campaigns to their needs and goals. And that is what any..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4599814)

IG

Ileana G.

Mktg Sr. Director

> "Outdated interface, inflexible platform, too complex to be useful when we are asked to do more with less resources."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6356897)

Emma B.

Senior Director Product Marketing

> "Marketo has some of the greatest email marketing tools I've used, including an intuitive email editor and the option to try..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4979146)

VR

Verified Reviewer

Growth

> "The interface for a full featured product is very complicated."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5004131)

DKS

Devendra Kumar S.

Manager

> "Finally, Marketo Engage has given us a better understanding of our customers, allowing us to better target our campaigns and..."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4579837)

Reunaldo P.

Senior Data Analyst

> "The user interface was among the aspects of Marketo Engage that I disliked the most."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4616521)

GL

Gitte L.

Business Owner

> "it offers the ability to create audiences, score leads, manage your content, and automate."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4622603)

LW

Lauren W.

Digital Marketing Lead

> "The platform is quite technical and not very intuitive."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5008511)

WK

Wanjiru K.

Research assistant

> "I like the easy to use solution which ensures marketing automation is possible and its easy to track marketing analytics"

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6182628)

MP

Megan P.

Events Manager

> "Over complicated."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5021763)

VP

Victoria P.

Business partner

> "The easy-to-use interface and robust automation features make my marketing tasks a breeze."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6094546)

Lindsey M.

Senior Manager, Demand Generation

> "It is hard to use if you don't know your way around."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___2715666)

Reunaldo P.

Senior Data Analyst

> "The reporting tools also enabled me to monitor and evaluate my campaigns, which contributed to their success."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___4616521)

IG

Ileana G.

Mktg Sr. Director

> "I don't see that Marketo cares about its clients."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___6356897)

Marlyn G.

Marketing Operations Manager

> "I've been using Marketo Engage and it's been helpful for our email campaigns."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___5098426)

CC

Caroline C.

Marketing Associate

> "Clients were never, ever able to handle it on their own."

[See full review](https://www.capterra.com/p/75130/Marketo-Lead-Management/#Capterra___3214428)

[View Reviews](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

VR

Verified Reviewer

Sales

> "Overall, Salesforce Marketing Cloud has been a mixed but workable experience — it delivers strong email management and template capabilities with a..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7135401)

VR

Verified Reviewer

Sales

> "The steep learning curve makes ease of use a challenge for new users, performance and speed can lag during heavy campaigns, customer support response..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7135401)

Taylor O.

Digital Marketing Manager

> "Its send speed is unmatched, even on multi-step automations across different channels."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7134546)

CK

Christina K.

Manager

> "Salesforce Marketing Cloud does have new leads put in their information but sometimes leads put in non valid phone numbers or emails so that makes it..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7157065)

JS

John S.

Manager

> "What I liked most about Salesforce Marketing Cloud is the ability to manage email, social media, and text messaging from one platform."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6638589)

AD

Amanda D.

VP - Marketing

> "I've used many different marketing automation solutionsbefore, and each have their pro's and con's, but anytime I'm working within a Salesforce..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6651467)

Taylor O.

Digital Marketing Manager

> "Larger orgs and multi-brand enterprises are definitely the target market for this tool, not small nonprofits like my employer."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7134546)

JC

Jeffrey C.

Enrollment Systems Administrator

> "The Marketing Cloud user interface seems disjointed."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7136105)

Taylor O.

Digital Marketing Manager

> "Salesforce Marketing Cloud is the most powerful marketing automation platform I've used in my ten year career."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7134546)

MK

Matt K.

Direct Marketing Lead

> "It was clunky like 2003 have just called and ask to return it back."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6556987)

IS

Ilayda S.

Marketing Director

> "I especially love the robust segmentation tools we are able to customize promotions for our customers based on how they shop."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6794413)

VR

Verified Reviewer

Marketing Manager

> "The other feature that tends to be frustrating is the speed or actions when having multiple splits in their journey builder."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

Rachid K.

Sales Executive

> "Salesforce marketing cloud is one of the best way to maintain such as a strong relationships with customers and grow your business."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6619406)

SK

Sarah K.

Content Marketing Manager

> "Navigating through its interface and setting up campaigns can be time-consuming, especially without prior experience or adequate training."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6473423)

EC

Ellese C.

Sales Consultant

> "With Salesforce Marketing Cloud, I am able to create and customize AI-powered campaigns."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6515006)

MR

Maggie R.

Content Manager

> "One of our campaigns bugged and contacts received duplicate emails. When I tried to contact customer service, it was almost impossible to get in..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3995927)

JS

John S.

Manager

> "Our overall experience with Salesforce Marketing Cloud has been mixed. While implementation, cost, and learning curve were issues, once we knew what..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6638589)

VR

Verified Reviewer

Marketing Manager

> "The speed for SFMC can sometimes be questionable."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

SS

Sarah S.

Assistant Head of Company

> "I have enjoyed Salesforce as a way to stay organized with several parts of information within my company and disperse it to other employees easily."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6573176)

GL

Gitte L.

Business Owner

> "The cost is the main issue with this tool as well as getting it implemented and set up because of the vast number of features and customization..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4705885)

SS

Samantha S.

Program Manager

> "It is a great CRM solution and one that we use to manage Customer relationships and worldwide questions received."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6523286)

RB

Rilwan B.

Product Designer

> "The only con will be the pricing as it is a bit on the hefty side."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5100928)

AD

Amanda D.

VP - Marketing

> "No other marketing automation system that I've used works as smoothly with Salesforce CRM as Salesforce Marketing Cloud."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6651467)

Ipek Nil B.

Sales Marketing Specialits

> "This tool unfortunately comes with a huge cost, not only to buy but also to maintain."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6293653)

Kenidra S.

Sales Representative

> "What I like most about Salesforce is how the customer's information populates."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___7095244)

Richard G.

Communication and Media Analyst

> "Although bugs occur infrequently, they can temporarily disrupt work because they are irreplaceable and essential tools for the business."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4714748)

RF

Rebecca F.

Customer support

> "I like how you can see the date & time as well as how often someone opens an email."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6774073)

NE

Noel E.

Computer Specialist

> "Limited Reporting: Some users have also reported limited reporting and analytics capabilities compared to other marketing automation platforms."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

SB

Sunil B.

Connect Partner

> "Very customisable to businesses of varied needs and requirements fostering a more inclusive environment!"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6822895)

HQ

Hernesto Q.

Mfr systems admin

> "The pricing is a bit costly compared to other companies."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6013200)

Rachid K.

Sales Executive

> "The system provide many ways to grow the business you have."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6619406)

VR

Verified Reviewer

CEO

> "This can be costly for smaller companies and can offer many features that may never be used if not implanted or trained properly."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3988386)

VR

Verified Reviewer

Marketing Manager

> "The best features of SFMC is the integration with SFDC and the flexibility in creating audiences."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

KC

Kyle C.

Manager, Application Support

> "In terms of using marketing cloud for marketing communication, or any kind of communication, it really falls short. "

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4586280)

SS

Samantha S.

Program Manager

> "The cost can be high for small businesses but so far we have made it work"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6523286)

NE

Noel E.

Computer Specialist

> "Salesforce Marketing Cloud can be expensive, particularly for small and medium-sized businesses."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

MS

Madhusudan S.

Software Engineer

> "With the help of the powerful CRM SalesForce, corporate firms can use account and customer information to enhance customer relationships, boost..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4616726)

Jana F.

Senior Director Of Marketing

> "It is always frustrating how long it takes for an email activity to load in Journey Builder."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4962795)

NE

Noel E.

Computer Specialist

> "For me Salesforce Marketing Cloud has wide range of features and capabilities, including:Email Marketing: enables businesses to create, send, and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

ML

Makayla L.

Sales Manger

> "Some of the key words that are used don't always bring up the right information you're looking for at that exact moment."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4133304)

Richard G.

Communication and Media Analyst

> "At first, getting members to enter data is difficult, but as the number of items entered correctly increases, each salesperson's activities become..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4714748)

VP

Vishal P.

inside sales evangelist

> "sometimes for new user it is difficult to manage and it takes time to apply the filters"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4667409)

NE

Noel E.

Computer Specialist

> "Advertising: enables businesses to create and manage advertising campaigns across multiple channels, including social media, search engines, and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

AFT

Ali Furkan T.

Junior Software Developer

> "Additionally, the platform can be difficult to learn and requires a lot of time and effort to master all its features."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4327005)

Jennifer W.

Human Resources Generalist

> "Through the use of granular criteria and personalization, we have increased user engagement across all modes of communication, including Email, SMS,..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4993968)

VR

Verified Reviewer

CTO

> "the solution is quite expensive, the reporting is a bit limited"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4282606)

FZ

Fakhar Z.

HlR Assistant

> "This software is a great tool to publish a newsletter of your company or creating Marketing Emails for your costumers. Once you have you template set..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4598271)

NE

Noel E.

Computer Specialist

> "Support: Some of us have reported difficulty in getting timely and effective support from Salesforce's customer service team."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

Ashfaque S.

digital marketer

> "Its personalization and analytics features, integration capabilities, and collaboration tools make it ideal for businesses looking to enhance their..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4619233)

Mory M.

Business Analyst

> "Sometimes difficult to use on the browser of some of my phones"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4633644)

VP

Vishal P.

inside sales evangelist

> "Salesforce Marketing Cloud is a powerful tool for businesses looking to create personalized, targeted, and engaging marketing campaigns across..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4667409)

VR

Verified Reviewer

Marketing Director

> "My small team had to spend hundreds of hours troubleshooting significant, bottom-line impacting issues caused by the platform with little to no help..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#GetApp___3342920)

AFT

Ali Furkan T.

Junior Software Developer

> "The platform integrates a variety of marketing channels, including email, SMS, social media, and web, making it easy to create and track campaigns."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4327005)

NE

Noel E.

Computer Specialist

> "For this Salesforce Marketing Cloud product, here are just some of the some issues i and a few others have."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

MLV

Maria Lourdes V.

Lead Associate

> "provides different reports in an instant which help analyze team perfomance"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6429481)

Melina S.

Sales Executive

> "Although it is more expensive, onboarding the entire team is a significant cost for us."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4631355)

TO

Tareq O.

Sales Engineer

> "The intuitive reporting features and customizable dashboards enable the management of a lot of data across interconnected databases."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4751705)

VR

Verified Reviewer

Marketing Director

> "error on SFMCs part caused high SPAM rating on our account, so very few emails on our list were receiving messages"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#GetApp___3342920)

SL

Stephanie L.

Web Manager

> "Salesforce Marketing Cloud is critical to managing our Marketo forms and making sure they turn into actionable next steps for our CX team that we can..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4884658)

QW

Quinn W.

Sales and Marketing Specialist

> "Although the platform is quite expensive, I do not believe my company is adequately compensated for it."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4713739)

KJ

Kurt J.

LNAM-LTC

> "The way it is excellent for identifying leads, and hopefully acquaints these leads with services, etc.."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6473589)

SrP

Sérgio P.

partner

> "Not that easy to implement, to many customizations required."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4210336)

Margareth L.

Capital Market Specialist

> "What I like most about this tool is its ease of implementation, this being a good tool to get to know the specific customer we are referring to, it..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4478263)

Slavi S.

CRM Campaign Executive

> "Forcing you to switch to "premium support" like you already didn't pay enough for the product that is not cheap at all."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3175568)

RS

Renly S.

Director Marketing

> "It is affordable and makes email automation, campaign tracking and reporting easy"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6160511)

Sullivan B.

Marketing Specialist

> "Requires a dedicated platform expert, and their tech support is lacking; too many tickets need escalation … and there are expensive upgrades and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2887015)

EJ

Elli J.

Customer Marketing Manager

> "We use the Marketing cloud every day for our email marketing efforts."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6320004)

CM

Cat M.

VP of Operations

> "Ultimately we are switching from Marketing Cloud because the price is too high for all the headaches and because we use a limited amount of the..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2965622)

Jacob P.

CRM Director

> "If your company has the resources to implement SFMC, it has the ability to do everything you need it to do with email, marketing automation and..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4872614)

Kelly W.

Account Executive

> "It does a lot of things so if it is not customized properly you likely will struggle with processes and workflows."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2977818)

GL

Gitte L.

Business Owner

> "Overall while this is a very expensive tool you can trigger real-time events while customers browse your website and continually adjust their path..."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4705885)

DS

David S.

Sr Manager Marketing

> "It is somewhat challenging to get onboarded to employees."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3750312)

NE

Noel E.

Computer Specialist

> "Social Media Marketing: enables businesses to manage social media accounts, publish content, and engage with customers."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

VR

Verified Reviewer

Marketing Director

> "implementation was a nightmare and was never completed"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#GetApp___3342920)

AFT

Ali Furkan T.

Junior Software Developer

> "Finally, the platform provides detailed performance metrics, allowing marketers to measure and optimize their efforts."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4327005)

AG

Ahmed G.

Freelancer

> "Sometimes it is slow to use"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3792550)

NE

Noel E.

Computer Specialist

> "Mobile Marketing: enables businesses to create and send SMS and push notifications to customers."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

Naomi B.

Owner

> "Huge strike against them and their brand if it is a company on a new and strict budget!"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2952553)

Angela V.

Owner

> "With salesforce I’m able to understand my customers unique needs."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6288075)

VR

Verified Reviewer

Data Scientist

> "This tool is expensive, so anything extra comes at a huge cost if funding is reduced."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2984090)

MS

Madhusudan S.

Software Engineer

> "My marketing campaigns were set up and customised without much difficulty because to the user interface's excellent usability and intuitiveness."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4616726)

SK

Sarah K.

Content Marketing Manager

> "Navigating through its interface and setting up campaigns can be time-consuming, especially without prior experience or adequate training."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6473423)

Tuğçe M.

Social Media Manager

> "Easy to use, user friendly interface."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___6344743)

Mory M.

Business Analyst

> "Sometimes difficult to use on the browser of some of my phones"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4633644)

VR

Verified Reviewer

Associate manager

> "Good customer support- User friendly interface- Comprehensive features"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5003041)

NE

Noel E.

Computer Specialist

> "Support: Some of us have reported difficulty in getting timely and effective support from Salesforce's customer service team."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___4777884)

KA

Kemal A.

Customer Support

> "Great and simple UI, making searching easier."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2846830)

FT

Farhan T.

IT Business System Analyst

> "Salesforce customer support also is not ideal"

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___3076208)

VR

Verified Reviewer

Marketing Manager

> "The best features of SFMC is the integration with SFDC and the flexibility in creating audiences."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___5078217)

SS

Sandra S.

Marketing Consultant

> "I will not be renewing with them."

[See full review](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#Capterra___2433998)

[View Reviews](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

## User interface

4.26 (716)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

4.21 (531)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Marketo Engage

Top features

32/50

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   AI Text Generation
-   AI Text Summarization
-   API
-   Automated Email Responses
-   Autonomous Task Execution
-   Autoresponders
-   Basic Reporting
-   Breadth of Partner Applications
-   Building and Personalizing Emails
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   CRM Integration
-   Cross-system Integration
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Data Import & Export Tools
-   Drip Campaigns
-   Dynamic Content
-   E-commerce Integration
-   Email and Mobile Preview
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   High-Volume Sending
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Manage Email Deliverability
-   Manage Email Lists
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Multi-step Planning
-   Multi-user Account

[See all features](https://www.capterra.com/p/75130/Marketo-Lead-Management/#features)

Salesforce Marketing Cloud

30/50

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   AI Text Generation
-   AI Text Summarization
-   API
-   Automated Email Responses
-   Autonomous Task Execution
-   Autoresponders
-   Basic Reporting
-   Breadth of Partner Applications
-   Building and Personalizing Emails
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   CRM Integration
-   Cross-system Integration
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Data Import & Export Tools
-   Drip Campaigns
-   Dynamic Content
-   E-commerce Integration
-   Email and Mobile Preview
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   High-Volume Sending
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Manage Email Deliverability
-   Manage Email Lists
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Multi-step Planning
-   Multi-user Account

[See all features](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/#features)

### Recognition

Marketo Engage is recognized as a top-rated tool in 1 Capterra Shortlist reports

Salesforce Marketing Cloud is recognized as a top-rated tool in 5 Capterra Shortlist reports

### Deployment & support

Marketo Engage

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Salesforce Marketing Cloud

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Marketo Engage

-   By Adobe
-   Located in United States
-   Founded in 1982

Salesforce Marketing Cloud

-   By Salesforce
-   Located in United States
-   Founded in 2003

## Popular Comparisons

[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.26 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

vs

[Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/)[4.62 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/)

Contact vendor for pricing

Price

$9/month

4.3

Features

4.5

3.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/75130-132996/Marketo-Lead-Management-vs-brevo)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.21 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

vs

[Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/)[4.62 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/)

$25/month

Price

$9/month

4.3

Features

4.5

3.8

Ease of Use

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[View full comparison](https://www.capterra.com/compare/132996-248536/brevo-vs-Salesforce-Marketing-Cloud)

[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.26 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Contact vendor for pricing

Price

$15/month

4.3

Features

4.5

3.8

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/75130-79367/Marketo-Lead-Management-vs-ActiveCampaign)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.21 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$25/month

Price

$15/month

4.3

Features

4.5

3.8

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-248536/ActiveCampaign-vs-Salesforce-Marketing-Cloud)

[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.26 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

Contact vendor for pricing

Price

$12/month

4.3

Features

4.5

3.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/75130-136603/Marketo-Lead-Management-vs-MailerLite)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.21 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$25/month

Price

$12/month

4.3

Features

4.5

3.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-248536/MailerLite-vs-Salesforce-Marketing-Cloud)

[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.26 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.35 (2,953)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Contact vendor for pricing

Price

$12/month

4.3

Features

4.2

3.8

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-75130/Constant-Contact-vs-Marketo-Lead-Management)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.21 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.35 (2,953)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$25/month

Price

$12/month

4.3

Features

4.2

3.8

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-248536/Constant-Contact-vs-Salesforce-Marketing-Cloud)

[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.26 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,256)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Contact vendor for pricing

Price

$15/month

4.3

Features

4.4

3.8

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/75130-171840/Marketo-Lead-Management-vs-HubSpot-Marketing)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.21 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,256)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$25/month

Price

$15/month

4.3

Features

4.4

3.8

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/171840-248536/HubSpot-Marketing-vs-Salesforce-Marketing-Cloud)

[Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[4.26 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

vs

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (656)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Contact vendor for pricing

Price

$9/month

4.3

Features

4.5

3.8

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/75130-147415/Marketo-Lead-Management-vs-EmailOctopus)

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[4.21 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.82 (2,129)](https://www.capterra.com/p/198994/Systeme/reviews/)

$25/month

Price

$17/month

4.3

Features

4.7

3.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/198994-248536/Systeme-vs-Salesforce-Marketing-Cloud)