# Compare Emma by Marigold vs MailerLite 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Emma by Marigold and MailerLite based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/75428-136603/Emma-vs-MailerLite

---

# Emma by Marigold vs MailerLite Features and Cost Comparison

Last updated March 16th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Emma by MarigoldMailerLite2/4 selected

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.2 (156)](https://www.capterra.com/p/75428/Emma/reviews/)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.7 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/)

[## Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.2 (156)](https://www.capterra.com/p/75428/Emma/reviews/)

Starting Price

$99.00/month

Value-for-Money

4

Functionality

3.9

Ease of Use

4.2

Customer Service

4.2

Reviews Sentiment

NA

Based on [156 reviews](#user-reviews)

Positive

127

Neutral

20

Negative

9

[## MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.7 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/)

Starting Price

$10.00/month

Value-for-Money

4.7

Functionality

4.5

Ease of Use

4.6

Customer Service

4.8

Reviews Sentiment

Based on [2,256 reviews](#user-reviews)

Positive

2,164

Neutral

49

Negative

43

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 13,964 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

64%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.3

Campaign Scheduling

5.0

Newsletter Management

NA

Email Tracking

\--

Customizable Branding

5.0

84%Fit

High performer

Feature ratings

Email Campaign Management

4.8

Campaign Scheduling

4.7

Newsletter Management

4.6

Email Tracking

4.7

Customizable Branding

4.7

User satisfaction

User satisfaction

4.2

User reviews[156](https://www.capterra.com/p/75428/Emma/reviews/)

Ease of use

4.2

Functionality

3.9

Value for money

4.0

Customer support

4.2

User satisfaction

4.7

User reviews[2,256](https://www.capterra.com/p/136603/MailerLite/reviews/)

Ease of use

4.6

Functionality

4.5

Value for money

4.7

Customer support

4.8

Price starts from

Price starts from

$99Other, Per Month

-   Free version
-   Free trial

Price starts from

$10Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

Execute best-in-class relationship marketing strategies with an email marketing solution purpose-built for higher education, franchises, non-profits, and distributed businesses.

Best for

Freelancers, writers, small and mid size businesses, non-profits, e-commerce, public administrations, large enterprises. Simply anyone who needs affordable and great value email marketing service.

## User reviews

Pros & cons

NA

Ngozi A.

AG Director Arts and Craft Department

> "Emma by Marigold allows me to create, customize and send high volume outbound emails through workflow automation which saves..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6534172)

RN

Rachel N.

Head of Sales and Dispatch

> "Unfortunately, Emma by Marigold free plan does not encompass advanced marketing automation features."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6843256)

FS

Felicia S.

Executive Team Leader

> "With Emma by Marigold, I am able to seamlessly create, customize and send marketing emails automatically."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6884751)

JR

Jason R.

Digital Content Specialist

> "Emma by Marigold lack tons of free email templates and lack website builder capabilities."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6282915)

GL

Garlasco L.

Digital Marketer

> "The email marketing and digital support from Emma is a feature that the software has and they create a suitable marketing..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6249592)

EC

Ellese C.

Sales Consultant

> "Unfortunately, Emma by Marigold does not offer website builder capabilities."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6509317)

AA

Adegboyega A.

Ticketing Agent

> "Emma by Marigold offers all the tools that enables me to seamlessly connect with customers in real-time."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6403339)

VR

Verified Reviewer

Digital

> "The inability to export data easily was the main reason we had to move away."

[See full review](https://www.capterra.com/p/75428/Emma/#GetApp___3743323)

NW

Nsogbu W.

Assistant Hatchery and Early Stage Manager

> "Automating marketing strategies with Emma by Marigold saves time and boost productivity which is the most iconic thing ever."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6416688)

JS

Joseph S.

Marketing Manager

> "limited functionality with drag and drop editor, setting up multiple emails for a single campaign can be tedious, unable to..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3431701)

JD

Jennifer D.

Owner/Manager

> "The set up and automation process gives me time to focus on my business because I know my welcome emails, birthday emails, and..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___4821850)

EY

Enes Y.

Information Technology

> "There are not many negative aspects of the application. But it got a little expensive."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3574918)

RD

Ram D.

Chief of Party

> "It is simple to create and send personalized and targeted email marketing campaigns with Emma Marigold."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6283607)

JC

Jeffrey C.

Principal

> "Just awful that there is no way to call and talk to someone."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3867846)

CB

Cameron B.

Owner

> "The feature that most attracted me to Emma was its integration with my Opentable account."

[See full review](https://www.capterra.com/p/75428/Emma/#SoftwareAdvice___6014686)

Jordan B.

vp

> "It was extremely cumbersome to use and not very user friendly to someone without coding knowledge."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3511678)

FR

Fatture R.

Digital Marketer

> "The presence of email marketing option from the program is a fruitful part."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6222643)

SH

Steve H.

CEO

> "Also, when I wanted to upgrade my membership, they were happy to take more money. When I asked to lower my contact number..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3333598)

FR

Fatture R.

Digital Marketer

> "The dynamics in ensuring digital marketing which reaches more people."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6222643)

BE

Ben E.

Director of Communication

> "Line spacing, text formatting, and other inconsistencies would occur when viewing a test email, which were all things that did..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___2370451)

CB

Cameron B.

Owner

> "I'm pretty sure if I wanted to upgrade there would be no problem in doing so."

[See full review](https://www.capterra.com/p/75428/Emma/#SoftwareAdvice___6014686)

BE

Ben E.

Director of Communication

> "Most of these issues only occurred when copying and pasting content into the draft."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___2370451)

[View Reviews](https://www.capterra.com/p/75428/Emma/reviews/)

LE

Leslie E.

Owner

> "I love that I can schedule campaigns, automate message and product delivery, integrate with other tools that I use, and see my analytics easily. And every time..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7006628)

MS

Martina S.

VP

> "Limited advanced customisation, automation can feel basic for very complex use cases, not ideal if you need enterprise level workflows or highly bespoke..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7066293)

DP

Deida P.

Founder

> "It also has a user-friendly platform that allows for your content to look professional and accessible. Plus, they have an excellent customer support service."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7023157)

AP

Ansuya P.

Director

> "Although my initial experience of using the platform and setting up my emails and automations was good, I wasn't even able to send my first email campaign as..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6842640)

IRA

Imogen R. A.

Digital Marketing Specialist

> "We employed it to very quickly develop promotional newsletters in order to increase client visibility on relatively short notice and without becoming bogged..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6806801)

JW

Joi W.

Online Coach

> "Updating my account when they changed something in their system wasn’t easy. And when I needed help I couldn’t chat with anyone live due to the plan I had."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7021373)

Katherine H.

Owner

> "I really like MailerLite's templates, which make it easy to keep consistent branding across every newsletter and campaign I send."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7073229)

Katherine H.

Owner

> "I previously used ConvertKit for my mailing needs, but was tired of paying a fortune for features I rarely ever use."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7073229)

Jamie A.

Community Manager

> "From onboarding emails to tiered automations and Stripe-triggered sequences, it keeps our ecosystem organized without the clunkiness or overwhelm of some..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838422)

JN

Jason N.

Communications Consultant

> "The editor is very challenging to work with on Mobile, with chunky overlays that make editing very challenging. But it works in a pinch."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7001101)

SD

Shelby D.

Owner

> "Seriously, from the Tenor GIF gallery for adding GIFs to emails, to their landing page/website design tools, to their new eCommerce tools, I find this to be..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017086)

MH

Manuel H.

Web Admin

> "For example, the preferences center, there is an email that I can't customize and as my public speaks Spanish it's a big cons."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7009641)

EZ

Emilija Z.

Communications specialist

> "MailerLite is like the Swiss Army knife of email marketing - but way less intimidating. Whether you're a small business owner or a creative genius (or both),..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6773255)

LM

Laetitia M.

OBM

> "I sometimes find that when I don’t use the account for a long time, it can be a bit confusing to recover access or remember all the settings."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7009964)

Jamie A.

Community Manager

> "We use it with Make automations and we get notified immediately if there is an issue, and in a couple of clicks we are back to making money."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838422)

MH

Michael H.

Keeper of Technical Sanity

> "THIS is my ONLY complaint with MailerLite. And it is a small thing. Plus there is a workaround using CSS but they don't document how.)"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017529)

AK

Amber K.

Author

> "I loved how much of it was able to be modded so that my emails could be totally unique. Once I figured out how to use it, I was able to create so many..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6837487)

JC

Jacqueline C.

Brand Designer

> "Now as the years go on so many of the options that were great are now gone. If you want customer service you have to be paying customers and all the templates..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6623737)

SC

Sam C.

Owner

> "Helpful tutorial type options to show you how to maximize campaigns and build campaigns."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7040623)

MK

Marlo K.

Owner

> "The only challenge I faced was a little bit of trouble with domain authentication, which took some back-and-forth to resolve."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7006979)

TR

Tanya R.

Creative Director

> "Their free plan offers a fantastic range of features, including automations so it’s very useful for creating a sales funnel and delivering free ebooks if..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6625884)

LaMP

Lucía M. P.

Founder, Publisher, and Chief Editor

> "The web tools sometimes barely work, and the simplest integrations (an email web form??)"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7000673)

TH

Tiara H.

Founder

> "This version allows you all of the basic tools for success-emailing newsletters, creating surveys, creating a landing page, etc."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6288722)

BB

Bethel B.

Marketing Director

> "I'm not familiar with code language so I wish there was more guidance for beginners or people who don't have a lot of web design experience."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002713)

MS

Martina S.

VP

> "It feels practical rather than overbuilt, which makes it a good fit for day to day email marketing, especially if you want something reliable that doesn’t get..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7066293)

AL

Ashley L.

Owner

> "I found the email design tool to be limited, reducing the ability to make aesthetic emails like some of their competitors."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6343066)

Mukul S.

UI UX designer

> "It makes creating campaigns and automations very smooth, even for complex workflows."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7054273)

DG

Derek G.

Owner

> "MailerLite had issues with email bounces which led us to explore alternative solutions"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6771247)

PP

Pablo P.

Especilist in Institutional Culture

> "The spam filtering as many or all others plataform is always a problem that concerns those who thrive into the self education industry or any other digital..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002393)

AK

Amber K.

Author

> "My friend has a couple domain names and she let me borrow one, but it rejected when we tried to get it approved."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6837487)

EL

Elke L.

Owner

> "The interface is clean and intuitive, automations are easy to set up, and I love how smooth the email builder works. Whether I’m creating weekly newsletters,..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6855180)

NA

Nirv A.

Doctor

> "The cost of the service is far too high when compared to the relatively low number of subscribers, I would recommend it to be less."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005945)

VR

Verified Reviewer

Publicity Officer

> "I had no trouble setting it up, loading a list, designing an email and sending it."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7047414)

SI

Stanislav I.

Marketing

> "automations, missing products in refund carts, can't remove old integrated Shop"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6620925)

MV

Matteo V.

Admin

> "It has helped me streamline my email marketing, save time, and achieve better engagement with my subscribers."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002367)

RK

Ryan K.

Marketing Manager

> "The lack of control over elements in the designer can be a bit of a limitation to building amazing emails."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6466084)

NM

Natalie M.

Founder Product Designer

> "I could set up my audiences and build a nice landing page, the free trial allows to explore the various features."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6638910)

EL

Elke L.

Owner

> "I’ve used several email platforms, but most were either clunky, overpriced, or overly complicated."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6855180)

SD

Shelby D.

Owner

> "It's just so dang easy to segment my audience, email my campaigns, set up automations, and add my branding to all of it."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017086)

GS

Gabrielė S.

Head of Marketing

> "Sometimes it's difficult to find the "Back" or "Exit" button to exit from a specific window."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7014040)

GMG

Gian Marco G.

Membership Director

> "Good functionalities to manage subscribers and create emails from templates."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005320)

RG

Rob G.

Founder

> "I had my first issue connecting a subdomain, which is intimidating for a person like me who is not overly technical."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6887679)

Dominic K.

Founder and CEO

> "Great Chat support - i had initial problems with connecting my domain, but got solved super fast and friendly."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7018560)

VR

Verified Reviewer

Owner

> "The confirmation process of my business website was not so easy for me as a non guy with low technical skills."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838383)

AR

Alexis R.

Admin

> "It’s great for new users and a solid starting point for learning automations."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7117120)

KK

Kristin K.

Technical Administrator

> "I don't particularily like that you have to use the blocks to add images and other visual content to your campaign. "

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6623130)

VR

Verified Reviewer

Product Manager

> "I was able to set up an almost exact copy of our HTML email template using drag & drop tools from MailerLite."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6432172)

LB

Lindsay B.

Social Media Manager

> "However, the automation features give me a horrible time."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7082843)

KC

Kelly C.

Author

> "I've been using MailerLite for several years now and haven't had any problems. When I locked myself out with 2FA, customer service was quick to help get me..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7010517)

NE

Noel E.

Computer Tech

> "My fist con is that Mailerlite has limited integrations: MailerLite has limited integrations with other third-party applications, which can be a drawback for..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___4763492)

AR

Annija R.

Marketing project coordinator

> "It has easy built in email blocks, it makes email crating easy. If I have some issues, help teams too solve them."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7010387)

AB

Aidas B.

CEO

> "It does not matter if you paid for a year."

[See full review](https://www.capterra.com/p/136603/MailerLite/#SoftwareAdvice___7079528)

Elizabeth A.

Mental Health Coach

> "They integrate with all my other platforms. And now they have the capability to sell digital products!"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7014391)

MM

Monique M.

Everything. Author, programer, creative designer, etc.

> "The payment and plan options are not very intuitive."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7006689)

Jamie A.

Community Manager

> "It plays well with Stripe, our forms, and our client journey mapping."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838422)

GMG

Gian Marco G.

Membership Director

> "Email preparation UI is a bit clunky."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005320)

JS

Jeanne S.

Author

> "I anticipate using it to build my reader members and in future book launch campaigns."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7007678)

Wendy C.

Founder Transition Mentor

> "I was creating a new account on a new platform, and my current subscription would not automatically transfer."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6617043)

SD

Shelby D.

Owner

> "Outstanding customer support, great documentation for the most part, lots of integrations, easy-to-use tools and systems..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017086)

Ali K.

Website Designer

> "Their approval system is a bit poor and time consuming when we use a new profile for a brand new business. And their new interface and old interface made it a..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___4919292)

HB

Horacio B.

CEO

> "Always excellent, we started with an integrated engineering smart farming project, whose final link is cattle beef selling in our own selling point."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6641454)

ES

Eivind S.

coo

> "It was pretty much impossible to get in contact with anyone from ML, after a few days we got a mail stating that due to Anti Spam policies our one and only..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___4799108)

GM

Gordon M.

Owner

> "Very positive, I found the initially set up very easy, I did have a problem authenticating the DNS settings (my lack of understanding being the problem), but..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6887230)

TH

Tiara H.

Founder

> "There aren’t any advanced features for email automation, so look elsewhere if your workflow is heavy."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6288722)

SL

Sandy L.

Owner

> "I really enjoy the intuitive workflows and how easy it is to build campaigns. When I did need support, the helpdesk was very responsive and solved my issue..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7015628)

TP

Tatiana P.

teacher

> "For instance I cannot select the whole text, but only a single block (a single paragraph)."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6616038)

Chris L.

Operations

> "I was searching for a simple ESP with easy to use automation that was affordable. and Mailerlite fit the bill."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7100062)

DS

Dave S.

Business Manager

> "I was having issues with MailChimp not sending emails to everyone on my list."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7008910)

DS

Dave S.

Business Manager

> "I like the simplicity and the AI text creator help that is integrated into the editor."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7008910)

MN

Mahtab N.

Author of Books for Young Readers

> "The new Mailerlite version is a bit pricey."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002592)

ER

Eric R.

CEO

> "It’s not the most advanced platform on the market, but it balances cost, usability, and core features really well."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005784)

LW

Lynne W.

Owner

> "I still have issues with creating a good site that flows into automation."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005558)

PP

Pablo P.

Especilist in Institutional Culture

> "I would say it is an excellent plataform to use, friendly, intuitiv, easy and fast. When you are already familiarized with the tools and hundreds of templates..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002393)

SG

Shella G.

Marketing Consultant

> "Another problem I sometimes have is that the formatting bar disappears and I can't get it back."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6577302)

TW

Tiina W.

Founder

> "It allows you to start for a very low investment and grows with you."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7004534)

TR

Tanya R.

Creative Director

> "The design capabilities aren’t the greatest and the interface is a little clunky until you get used to it."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6625884)

Muhammed Ö.

Founder

> "The feature I like most is that I can manage my e-mail follow-ups and campaigns well and comfortably."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6241104)

ZB

Zanny B.

Coach Creator and Mindset Coach

> "Not much functions and can be very stressful at times to get done as not much support on the free plan."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6593458)

NH

Neisi H.

Author

> "User friendliness is a 10 out of 10. And free up to 1000 subscribers for my newsletter was unbeatable."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7018062)

AB

Aidas B.

CEO

> "YOU WILL NOT GET A REFUND."

[See full review](https://www.capterra.com/p/136603/MailerLite/#SoftwareAdvice___7079528)

[View Reviews](https://www.capterra.com/p/136603/MailerLite/reviews/)

## User interface

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)

4.20 (156)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

4.71 (2,256)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Emma by Marigold

39/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/75428/Emma/#features)

MailerLite

39/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/136603/MailerLite/#features)

### Recognition

No recognitions have been awarded to Emma by Marigold

No recognitions have been awarded to MailerLite

### Deployment & support

Emma by Marigold

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

MailerLite

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Emma by Marigold

-   By Marigold
-   Located in United States
-   Founded in

MailerLite

-   By MailerLite
-   Located in United States
-   Founded in 2005

## Popular Comparisons

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[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.20 (156)](https://www.capterra.com/p/75428/Emma/reviews/)

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4.2

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[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

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$10/month

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4.5

Features

4.4

4.6

Ease of Use

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[View full comparison](https://www.capterra.com/compare/110228-136603/MailChimp-vs-MailerLite)

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.20 (156)](https://www.capterra.com/p/75428/Emma/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,564)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$99/month

Price

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4.2

Ease of Use

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[View full comparison](https://www.capterra.com/compare/75428-110228/Emma-vs-MailChimp)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,316)](https://www.capterra.com/p/202338/Gmail/reviews/)

$10/month

Price

$0

4.5

Features

4.7

4.6

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/136603-202338/MailerLite-vs-Gmail)

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.20 (156)](https://www.capterra.com/p/75428/Emma/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$99/month

Price

$12/month

3.9

Features

4.2

4.2

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-75428/Constant-Contact-vs-Emma)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$10/month

Price

$12/month

4.5

Features

4.2

4.6

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-136603/Constant-Contact-vs-MailerLite)

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.20 (156)](https://www.capterra.com/p/75428/Emma/reviews/)

vs

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$99/month

Price

$15/month

3.9

Features

4.5

4.2

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/75428-79367/Emma-vs-ActiveCampaign)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$10/month

Price

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4.5

Features

4.5

4.6

Ease of Use

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[View full comparison](https://www.capterra.com/compare/79367-136603/ActiveCampaign-vs-MailerLite)

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.20 (156)](https://www.capterra.com/p/75428/Emma/reviews/)

vs

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$99/month

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$17/month

3.9

Features

4.7

4.2

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/75428-198994/Emma-vs-Systeme)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,256)](https://www.capterra.com/p/136603/MailerLite/reviews/)

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4.5

Features

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4.6

Ease of Use

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