---
title: "Compare Emma by Marigold vs MailerLite 2026 | Capterra"
description: "Unsure of what to choose? Check Capterra to compare Emma by Marigold and MailerLite based on pricing, features, product details, and verified reviews."
source_url: "https://www.capterra.com/compare/75428-136603/Emma-vs-MailerLite"
page_type: "comparison"
language: "en"
---

# Emma by Marigold vs MailerLite Features and Cost Comparison

Last updated September 16th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Emma by MarigoldMailerLite2/4 selected

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.2 (157)](https://www.capterra.com/p/75428/Emma/reviews/)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.7 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

[## Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.2 (157)](https://www.capterra.com/p/75428/Emma/reviews/)

Starting Price

$99.00/month

Value-for-Money

4

Functionality

4

Ease of Use

4.2

Customer Service

4.2

Reviews Sentiment

NA

Based on [157 reviews](#user-reviews)

Positive

128

Neutral

20

Negative

9

[## MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.7 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

Starting Price

$12.00/month

Value-for-Money

4.7

Functionality

4.5

Ease of Use

4.6

Customer Service

4.8

Reviews Sentiment

Based on [2,324 reviews](#user-reviews)

Positive

2,228

Neutral

51

Negative

45

## Not a match? Find software alternatives tailored to your priorities.

These software suggestions are similar to those you’re currently comparing.

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Contact vendor for pricing

Free Trial

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of reviewers  
rated it above 4 stars

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### Klaviyo

4.6 (539)

* * *

Starting Price

$20.00

Usage Based,Per Month

Free Trial

Free Version

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User rating

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of reviewers  
rated it above 4 stars

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### Zoho Campaigns

4.3 (317)

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Starting Price

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Flat Rate,Per Month

Free Trial

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of reviewers  
rated it above 4 stars

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Highest Rated

### WebEngage

4.5 (32)

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User rating

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 14,345 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

83%Fit

High performer

Feature ratings

Email Campaign Management

4.3

Campaign Scheduling

5.0

Customizable Branding

5.0

Lead Capture

4.8

Customer Segmentation

5.0

84%Fit

Feature ratings

Email Campaign Management

4.7

Campaign Scheduling

4.7

Customizable Branding

4.7

Lead Capture

4.5

Customer Segmentation

4.5

User satisfaction

User satisfaction

4.2

User reviews[157](https://www.capterra.com/p/75428/Emma/reviews/)

Ease of use

4.2

Functionality

4.0

Value for money

4.0

Customer support

4.2

User satisfaction

4.7

User reviews[2,324](https://www.capterra.com/p/136603/MailerLite/reviews/)

Ease of use

4.6

Functionality

4.5

Value for money

4.7

Customer support

4.8

Price starts from

Price starts from

$99Other, Per Month

-   Free version
-   Free trial

Price starts from

$12Other, Per Month

-   Free version
-   Free trial

Best for

Best for

Execute best-in-class relationship marketing strategies with an email marketing solution purpose-built for higher education, franchises, non-profits, and distributed businesses.

Best for

Freelancers, writers, small and mid size businesses, non-profits, e-commerce, public administrations, large enterprises. Simply anyone who needs affordable and great value email marketing service.

## User reviews

Pros & cons

NA

Ngozi A.

AG Director Arts and Craft Department

> "Emma by Marigold allows me to create, customize and send high volume outbound emails through workflow automation which saves..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6534172)

RN

Rachel N.

Head of Sales and Dispatch

> "Unfortunately, Emma by Marigold free plan does not encompass advanced marketing automation features."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6843256)

FS

Felicia S.

Executive Team Leader

> "With Emma by Marigold, I am able to seamlessly create, customize and send marketing emails automatically."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6884751)

EC

Ellese C.

Sales Consultant

> "Unfortunately, Emma by Marigold does not offer website builder capabilities."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6509317)

GL

Garlasco L.

Digital Marketer

> "The email marketing and digital support from Emma is a feature that the software has and they create a suitable marketing..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6249592)

JR

Jason R.

Digital Content Specialist

> "Emma by Marigold lack tons of free email templates and lack website builder capabilities."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6282915)

AA

Adegboyega A.

Ticketing Agent

> "Emma by Marigold offers all the tools that enables me to seamlessly connect with customers in real-time."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6403339)

JS

Joseph S.

Marketing Manager

> "limited functionality with drag and drop editor, setting up multiple emails for a single campaign can be tedious, unable to..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3431701)

NW

Nsogbu W.

Assistant Hatchery and Early Stage Manager

> "Automating marketing strategies with Emma by Marigold saves time and boost productivity which is the most iconic thing ever."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6416688)

JC

Jeffrey C.

Principal

> "Just awful that there is no way to call and talk to someone."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3867846)

JD

Jennifer D.

Owner/Manager

> "The set up and automation process gives me time to focus on my business because I know my welcome emails, birthday emails,..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___4821850)

SH

Steve H.

CEO

> "Also, when I wanted to upgrade my membership, they were happy to take more money. When I asked to lower my contact number..."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3333598)

RD

Ram D.

Chief of Party

> "It is simple to create and send personalized and targeted email marketing campaigns with Emma Marigold."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6283607)

VR

Verified Reviewer

Digital

> "The inability to export data easily was the main reason we had to move away."

[See full review](https://www.capterra.com/p/75428/Emma/#GetApp___3743323)

CB

Cameron B.

Owner

> "The feature that most attracted me to Emma was its integration with my Opentable account."

[See full review](https://www.capterra.com/p/75428/Emma/#SoftwareAdvice___6014686)

EY

Enes Y.

Information Technology

> "There are not many negative aspects of the application. But it got a little expensive."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3574918)

FR

Fatture R.

Digital Marketer

> "The presence of email marketing option from the program is a fruitful part."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6222643)

Jordan B.

vp

> "It was extremely cumbersome to use and not very user friendly to someone without coding knowledge."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3511678)

FR

Fatture R.

Digital Marketer

> "The dynamics in ensuring digital marketing which reaches more people."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___6222643)

Jordan B.

vp

> "It was extremely cumbersome to use and not very user friendly to someone without coding knowledge."

[See full review](https://www.capterra.com/p/75428/Emma/#Capterra___3511678)

[View Reviews](https://www.capterra.com/p/75428/Emma/reviews/)

EC

Evanthia C.

Email Marketing Specialist

> "MailerLite covers everything I need for email marketing — campaigns, automations, segmentation, and e-commerce tracking — in a clean,..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7161240)

SS

Sourav S.

Multiple Positions

> "The free-tier should have a minimum of 10-15 automation steps, including the delay-time steps - because even if you want to set a minimum of 4-5..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7172175)

AA

Ain A.

Digital Marketing Executive

> "The price feature based on the number of contact list, rather than email limits and also great customer service that walkthrough with you every step..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7173322)

Camilo H.

Marketing Specialist

> "The drag-and-drop editor, while functional, is not as intuitive as it should be, and sometimes it fails. And finally, the behavioral data that the..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7189386)

MD

Michael D.

Artist

> "Im impressed with the more in depth functions in the Dashboard which gives the user control and confidence:: like that you’re not bugging people with..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7164244)

HH

Heather H.

Marketing and Communications Executive

> "The initial account verification process is extremely strict and can delay the launch of a first important campaign by several days, which is..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7185799)

DC

Donnie C.

Marketing Manager

> "I work with lots of clients to help with their email marketing and it is always fairly simple to create an API and get it integrated with their..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7164866)

AA

Ain A.

Digital Marketing Executive

> "Also the editor doesn't have a function that allows button to direct to anchored part of a page or other useful functions."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7173322)

KC

Kryshiha C.

Tenant and Customer Service Manager

> "The platform is intuitive, easy to use, and provides excellent value for organizations looking to manage email campaigns without the complexity of..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7168791)

VR

Verified Reviewer

Directora

> "I signed up for the service, carried out only 2 campaign sends, and before even completing a week, my account was closed."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7141456)

KW

Kate W.

Office Manager

> "Really pleased with this as a free/cheap option while we grow our mailing list and can see ourselves using it even as we grow to the next levels."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7121561)

MS

Martina S.

VP

> "Limited advanced customisation, automation can feel basic for very complex use cases, not ideal if you need enterprise level workflows or highly..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7066293)

SD

Shelby D.

Owner

> "Seriously, from the Tenor GIF gallery for adding GIFs to emails, to their landing page/website design tools, to their new eCommerce tools, I find..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017086)

WT

Wala T.

Owner

> "Not just MailerLite but platforms in general is not knowing how to use all the features to your advantage and never fully understanding on what..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7160318)

MA

Mark A.

Owner

> "Having everything connected in the same ecosystem eliminates the need for multiple subscriptions and simplifies management."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7166575)

VR

Verified Reviewer

Directora

> "For anyone considering this platform: you may pay, barely use the service, and still lose all your money with no possibility of a refund."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7141456)

TW

Terry W.

International worker

> "I've most appreciated how intuitive the program is. Though the drag and drop system creates limitations, for the most part, I've found it plenty..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7171819)

MH

Manuel H.

Web Admin

> "For example, the preferences center, there is an email that I can't customize and as my public speaks Spanish it's a big cons."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7009641)

TR

Tanya R.

Creative Director

> "Their free plan offers a fantastic range of features, including automations so it’s very useful for creating a sales funnel and delivering free..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6625884)

LM

Laetitia M.

OBM

> "I sometimes find that when I don’t use the account for a long time, it can be a bit confusing to recover access or remember all the settings."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7009964)

LE

Leslie E.

Owner

> "I love that I can schedule campaigns, automate message and product delivery, integrate with other tools that I use, and see my analytics easily. And..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7006628)

AP

Ansuya P.

Director

> "Although my initial experience of using the platform and setting up my emails and automations was good, I wasn't even able to send my first email..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6842640)

CD

Camilla D.

WordPress And Shopify WebDesigner

> "I use MailerLite across multiple client accounts and it's become my go-to recommendation for email marketing."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7168146)

JW

Joi W.

Online Coach

> "Updating my account when they changed something in their system wasn’t easy. And when I needed help I couldn’t chat with anyone live due to the plan..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7021373)

AP

Abhijeet P.

Proprietor

> "The email service is also good and I'm able to manage my email to my customers without hassle."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7161683)

MH

Michael H.

Keeper of Technical Sanity

> "THIS is my ONLY complaint with MailerLite. And it is a small thing. Plus there is a workaround using CSS but they don't document how.)"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017529)

DP

Deida P.

Founder

> "It also has a user-friendly platform that allows for your content to look professional and accessible. Plus, they have an excellent customer support..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7023157)

JC

Jacqueline C.

Brand Designer

> "Now as the years go on so many of the options that were great are now gone. If you want customer service you have to be paying customers and all the..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6623737)

MO

Mark O.

Partner

> "Considering that I’m in a trial phase and also considering the fact that because I don’t have a large number of emails, it’s incredible that this is..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7170956)

Katherine H.

Owner

> "I previously used ConvertKit for my mailing needs, but was tired of paying a fortune for features I rarely ever use."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7073229)

RD

Rachel D.

Author

> "I can schedule newsletters easily and when I have had issues my experience with customer support has been positive."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7160333)

ET

EARL T.

performer

> "My main concern is always being able to actually speak to a representative when all else fails."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7169367)

IRA

Imogen R. A.

Digital Marketing Specialist

> "We employed it to very quickly develop promotional newsletters in order to increase client visibility on relatively short notice and without becoming..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6806801)

SI

Stanislav I.

Marketing

> "automations, missing products in refund carts, can't remove old integrated Shop"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6620925)

Katherine H.

Owner

> "I really like MailerLite's templates, which make it easy to keep consistent branding across every newsletter and campaign I send."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7073229)

JN

Jason N.

Communications Consultant

> "The editor is very challenging to work with on Mobile, with chunky overlays that make editing very challenging. But it works in a pinch."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7001101)

Jamie A.

Community Manager

> "From onboarding emails to tiered automations and Stripe-triggered sequences, it keeps our ecosystem organized without the clunkiness or overwhelm of..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838422)

GS

Gabrielė S.

Head of Marketing

> "Sometimes it's difficult to find the "Back" or "Exit" button to exit from a specific window."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7014040)

AD

Abby D.

Administrative Assistant

> "Our church has been using MailerLite for several years now, and we find it easy to navigate and have great customer support if needed."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7175658)

KK

Kristin K.

Technical Administrator

> "I don't particularily like that you have to use the blocks to add images and other visual content to your campaign. "

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6623130)

Camilo H.

Marketing Specialist

> "Additionally, the campaign insights it provides enable quick decision-making."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7189386)

EH

Ed H.

Owner

> "No specific explanation, no opportunity to correct anything, no real process."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7160480)

LG

Lily G.

Sales

> "The pricing is reasonable, and the platform provides the essential tools needed for effective email marketing."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7163885)

AA

Ain A.

Digital Marketing Executive

> "not very intuitive and a little confusing on user experience."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7173322)

Russell B.

Writer Story teller

> "It is fun putting together my first email campaign. When I had a loggin problem they were on it and were very helpful getting me going again."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7159663)

Wendy C.

Founder Transition Mentor

> "I was creating a new account on a new platform, and my current subscription would not automatically transfer."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6617043)

EZ

Emilija Z.

Communications specialist

> "MailerLite is like the Swiss Army knife of email marketing - but way less intimidating. Whether you're a small business owner or a creative genius..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6773255)

LM

Laura M.

Owner

> "I feel it is extremely expensive but it isn't the most expensive either."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7169329)

LT

Lama T.

Lama

> "The value for money and campaign marketing are what I like most about MailerLite. and their customer support is excellent."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7175164)

TP

Tatiana P.

teacher

> "For instance I cannot select the whole text, but only a single block (a single paragraph)."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6616038)

LG

Lily G.

Sales

> "It is easy to create campaigns, manage subscribers, and automate workflows."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7163885)

DS

Dave S.

Business Manager

> "I was having issues with MailChimp not sending emails to everyone on my list."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7008910)

LW

LUISA W.

Owner

> "It has made managing my email marketing much simpler and more efficient."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7167435)

MK

Marlo K.

Owner

> "The only challenge I faced was a little bit of trouble with domain authentication, which took some back-and-forth to resolve."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7006979)

Jamie A.

Community Manager

> "We use it with Make automations and we get notified immediately if there is an issue, and in a couple of clicks we are back to making money."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838422)

SG

Shella G.

Marketing Consultant

> "Another problem I sometimes have is that the formatting bar disappears and I can't get it back."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6577302)

OI

Olumuyiwa I.

Founder

> "With its ease of use and fast, responsive customer support, MailerLite stands out as one of the best email marketing platforms available."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7173443)

TR

Tanya R.

Creative Director

> "The design capabilities aren’t the greatest and the interface is a little clunky until you get used to it."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6625884)

AK

Amber K.

Author

> "I loved how much of it was able to be modded so that my emails could be totally unique. Once I figured out how to use it, I was able to create so..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6837487)

ZB

Zanny B.

Coach Creator and Mindset Coach

> "Not much functions and can be very stressful at times to get done as not much support on the free plan."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6593458)

SC

Sam C.

Owner

> "Helpful tutorial type options to show you how to maximize campaigns and build campaigns."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7040623)

LaMP

Lucía M. P.

Founder, Publisher, and Chief Editor

> "The web tools sometimes barely work, and the simplest integrations (an email web form??)"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7000673)

NM

Natalie M.

Founder Product Designer

> "I could set up my audiences and build a nice landing page, the free trial allows to explore the various features."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6638910)

BB

Bethel B.

Marketing Director

> "I'm not familiar with code language so I wish there was more guidance for beginners or people who don't have a lot of web design experience."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002713)

SD

Shelby D.

Owner

> "It's just so dang easy to segment my audience, email my campaigns, set up automations, and add my branding to all of it."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017086)

DG

Derek G.

Owner

> "MailerLite had issues with email bounces which led us to explore alternative solutions"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6771247)

MS

Martina S.

VP

> "It feels practical rather than overbuilt, which makes it a good fit for day to day email marketing, especially if you want something reliable that..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7066293)

AK

Amber K.

Author

> "My friend has a couple domain names and she let me borrow one, but it rejected when we tried to get it approved."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6837487)

Mukul S.

UI UX designer

> "It makes creating campaigns and automations very smooth, even for complex workflows."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7054273)

NA

Nirv A.

Doctor

> "The cost of the service is far too high when compared to the relatively low number of subscribers, I would recommend it to be less."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005945)

MN

Mario N.

Business Manager

> "It's an easy enough platform to work on and has all the features I need to enable us to communicate with our client base."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7168592)

HM

Heather M.

Owner Therapist

> "The drag and drop editor is a little wonky and doesn't always load quickly."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6504666)

AR

Alexis R.

Admin

> "It’s great for new users and a solid starting point for learning automations."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7117120)

EL

Elke L.

Owner

> "I’ve used several email platforms, but most were either clunky, overpriced, or overly complicated."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6855180)

KC

Kelly C.

Author

> "I've been using MailerLite for several years now and haven't had any problems. When I locked myself out with 2FA, customer service was quick to help..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7010517)

RG

Rob G.

Founder

> "I had my first issue connecting a subdomain, which is intimidating for a person like me who is not overly technical."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6887679)

IJ

Isuru J.

Secretary

> "I like it's custom HTML email creator and AI assistant."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7165008)

VR

Verified Reviewer

Owner

> "The confirmation process of my business website was not so easy for me as a non guy with low technical skills."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838383)

AR

Annija R.

Marketing project coordinator

> "It has easy built in email blocks, it makes email crating easy. If I have some issues, help teams too solve them."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7010387)

AB

Amy B.

Owner

> "In the end, I was able to upgrade at the end of the year, but within 2 months, my account was suspended."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6679910)

Mukul S.

UI UX designer

> "I liked MailerLite’s clean and intuitive interface."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7054273)

GS

Gabrielė S.

Head of Marketing

> "Sometimes it's difficult to find the "Back" or "Exit" button to exit from a specific window."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7014040)

DG

Dylan G.

Managing Director

> "Great UX and UI — super clear, no noise, easy to get around, everything is where it should be."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7011090)

EK

Edwina K.

Author

> "That being said, I definitely am not a fan of the user interface or how clunky it all seems to be."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6558342)

JB

Julian B.

Entrepreneur

> "Great clean, simple interface."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7172011)

CR

Cheri R.

Owner

> "Switching to the new platform seems super complicated."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7007542)

JR

Justice R.

CEO Founder

> "Dashboard it was easy to read & understand."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7168576)

SA

Simidele A.

ceo

> "took a while to figure out the user interface"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___4048813)

Elizabeth A.

Mental Health Coach

> "They integrate with all my other platforms. And now they have the capability to sell digital products!"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7014391)

RG

Rob G.

Founder

> "I had my first issue connecting a subdomain, which is intimidating for a person like me who is not overly technical."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6887679)

DG

Dylan G.

Managing Director

> "Great integration with CloudFlare and Zapier etc."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7011090)

JM

Jp M.

Writer

> "this survey didn't allow me to choose BookFunnel as one of the ways I integrate Mailerlite."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___4843131)

JS

Jeanne S.

Author

> "I had good support in setting up the integration with Wordpress."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7007678)

SP

Samantha P.

Blogger

> "I ran into a few issues that ended up being caused by an external integration I'm using."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___3876108)

MH

Manuel H.

Web Admin

> "Easy to use, many integrations."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7009641)

JK

John K.

K

> "Mailetlite's integration list is not as significant as other factors."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___3612244)

AR

Alexis R.

Admin

> "MailerLite is very easy to use—you can quickly get the hang of it, even if you’re new and just learning the system."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7117120)

EH

Ed H.

Owner

> "No specific explanation, no opportunity to correct anything, no real process."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7160480)

RK

Richard K.

Book Author

> "After that, the product was very intuitive."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7165816)

AA

Ain A.

Digital Marketing Executive

> "not very intuitive and a little confusing on user experience."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7173322)

TW

Terry W.

International worker

> "Layout is easy and intuitive."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7171819)

DS

Daniel S.

President

> "There is absolutely nothing intuitive about using this product. "

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6887702)

LR

Luanna R.

Owner

> "Easy to use."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7178212)

DD

David D.

Founder and CEO

> "It didn't feel the most intuitive when I started."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6048419)

DP

Deida P.

Founder

> "It also has a user-friendly platform that allows for your content to look professional and accessible. Plus, they have an excellent customer support..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7023157)

ET

EARL T.

performer

> "My main concern is always being able to actually speak to a representative when all else fails."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7169367)

AD

Abby D.

Administrative Assistant

> "Our church has been using MailerLite for several years now, and we find it easy to navigate and have great customer support if needed."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7175658)

KT

Karen T.

Author

> "I've needed help from support on a number of occasions and it's always been (a) a human response rather than an automated message that just repeats..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6183551)

SD

Shelby D.

Owner

> "Outstanding customer support, great documentation for the most part, lots of integrations, easy-to-use tools and systems..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017086)

AB

Alexandre B.

Président

> "abusive and unprofessionnal compliance team."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6836076)

M

Mindaugas Č.

IT manager

> "Their responsiveness and willingness to assist made a huge difference and reinforced our confidence in the platform."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7173264)

AB

Amy B.

Owner

> "As a result, I was forced to look for another provider."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6679910)

[View Reviews](https://www.capterra.com/p/136603/MailerLite/reviews/)

## User interface

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)

4.21 (157)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

4.71 (2,324)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Emma by Marigold

Top features

30/50

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   AI Text Generation
-   AI Text Summarization
-   API
-   Automated Email Responses
-   Autonomous Task Execution
-   Autoresponders
-   Basic Reporting
-   Breadth of Partner Applications
-   Building and Personalizing Emails
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   CRM Integration
-   Cross-system Integration
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Data Import & Export Tools
-   Drip Campaigns
-   Dynamic Content
-   E-commerce Integration
-   Email and Mobile Preview
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   High-Volume Sending
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Manage Email Deliverability
-   Manage Email Lists
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Multi-step Planning
-   Multi-user Account

[See all features](https://www.capterra.com/p/75428/Emma/#features)

MailerLite

29/50

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   AI Text Generation
-   AI Text Summarization
-   API
-   Automated Email Responses
-   Autonomous Task Execution
-   Autoresponders
-   Basic Reporting
-   Breadth of Partner Applications
-   Building and Personalizing Emails
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   CRM Integration
-   Cross-system Integration
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Data Import & Export Tools
-   Drip Campaigns
-   Dynamic Content
-   E-commerce Integration
-   Email and Mobile Preview
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   High-Volume Sending
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Manage Email Deliverability
-   Manage Email Lists
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Multi-step Planning
-   Multi-user Account

[See all features](https://www.capterra.com/p/136603/MailerLite/#features)

### Recognition

No recognitions have been awarded to Emma by Marigold

MailerLite is recognized as a top-rated tool in 5 Capterra Shortlist reports

Best Value Email Marketing Software (2022) 

### Deployment & support

Emma by Marigold

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

MailerLite

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Emma by Marigold

-   By Marigold
-   Located in United States
-   Founded in

MailerLite

-   By MailerLite
-   Located in United States
-   Founded in 2005

## Popular Comparisons

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.21 (157)](https://www.capterra.com/p/75428/Emma/reviews/)

vs

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[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.21 (157)](https://www.capterra.com/p/75428/Emma/reviews/)

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[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.82 (13,559)](https://www.capterra.com/p/202338/Gmail/reviews/)

$12/month

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$0

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4.7

4.6

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[View full comparison](https://www.capterra.com/compare/136603-202338/MailerLite-vs-Gmail)

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.21 (157)](https://www.capterra.com/p/75428/Emma/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.35 (2,953)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$99/month

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4.2

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[View full comparison](https://www.capterra.com/compare/31898-75428/Constant-Contact-vs-Emma)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.35 (2,953)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$12/month

Price

$12/month

4.5

Features

4.2

4.6

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-136603/Constant-Contact-vs-MailerLite)

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.21 (157)](https://www.capterra.com/p/75428/Emma/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$99/month

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$15/month

4.0

Features

4.5

4.2

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/75428-79367/Emma-vs-ActiveCampaign)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

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[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$12/month

Price

$15/month

4.5

Features

4.5

4.6

Ease of Use

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[View full comparison](https://www.capterra.com/compare/79367-136603/ActiveCampaign-vs-MailerLite)

[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.21 (157)](https://www.capterra.com/p/75428/Emma/reviews/)

vs

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$99/month

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4.0

Features

4.5

4.2

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[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

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[Omnisend](https://www.capterra.com/p/153508/Omnisend/)[4.73 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/)

$12/month

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4.5

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4.6

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[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)[4.21 (157)](https://www.capterra.com/p/75428/Emma/reviews/)

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$99/month

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4.0

Features

4.7

4.2

Ease of Use

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[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

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$15/month

4.5

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