# Compare Campaign Monitor by Marigold vs Braze 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Campaign Monitor by Marigold and Braze based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/76928-155423/Campaign-Monitor-vs-Appboy

---

# Campaign Monitor by Marigold vs Braze Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Campaign Monitor by MarigoldBraze2/4 selected

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[4.5 (505)](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

[Braze](https://www.capterra.com/p/155423/Appboy/)[4.7 (168)](https://www.capterra.com/p/155423/Appboy/reviews/)

[## Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[4.5 (505)](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

Starting Price

$11.00/month

Value-for-Money

4.3

Functionality

4.3

Ease of Use

4.5

Customer Service

4.5

Reviews Sentiment

Based on [505 reviews](#user-reviews)

Positive

464

Neutral

32

Negative

9

[## Braze](https://www.capterra.com/p/155423/Appboy/)[4.7 (168)](https://www.capterra.com/p/155423/Appboy/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.4

Functionality

4.6

Ease of Use

4.5

Customer Service

4.5

Reviews Sentiment

Based on [168 reviews](#user-reviews)

Positive

164

Neutral

3

Negative

1

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### Brevo

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rated it above 4 stars

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 14,205 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.5

Campaign Scheduling

NA

Newsletter Management

NA

Email Tracking

\--

Customizable Branding

4.8

\--%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.6

Campaign Scheduling

\--

Newsletter Management

NA

Email Tracking

NA

Customizable Branding

NA

User satisfaction

User satisfaction

4.5

User reviews[505](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

Ease of use

4.5

Functionality

4.3

Value for money

4.3

Customer support

4.5

User satisfaction

4.7

User reviews[168](https://www.capterra.com/p/155423/Appboy/reviews/)

Ease of use

4.5

Functionality

4.6

Value for money

4.4

Customer support

4.5

Price starts from

Price starts from

$11Other, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Marketers and companies around the world trust Campaign Monitor by Marigold for simple and effective email marketing that delivers results.

Best for

Braze is aimed at companies of various sizes who wish to optimize their customer relationships and strengthen customer loyalty with the help of the platform and its cross-channel campaigns.

## User reviews

Pros & cons

SR

Shilpa R.

QA

> "It helps analyzing data for campaign marketing, email marketing, social media marketing."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___7053826)

CD

Christopher D.

Web Developer

> "The interface/flexibility for custom templates is quite weak."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___7040712)

MM

Michael M.

President

> "Campaign Monitor is reliable, intuitive, and backed by a support team that responds quickly and thoroughly."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___7047956)

TW

Tyson W.

Digital Marketing Executive

> "While it's easy to use, that's because it lacks a lot of functionality for advanced email marketers."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6751005)

MM

Michael M.

President

> "Highly recommended for any organization seeking an email-marketing tool that just works, is simple to use, and makes..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___7047956)

BU

Ben U.

Admin

> "Reporting feels a bit basic compared to some other tools."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6580014)

BB

Bonnie B.

Lead Systems Analyst

> "It made deploying campaign emails and some automations so much easier than when we were with Blackbaud."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6684841)

EY

Eleni Y.

Marketing Director

> "You can't edit spacing, line heights etc as easily as you can on other platforms. If you work on a lot of campaigns and..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4373311)

MM

Michael M.

President

> "Ultra-fast communication, thorough, and always quick to resolve any issues we might encounter."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___7047956)

Haroon A.

Production Manager

> "Importing designs was a bit of a hustle and editing with html didn't get the desired result"

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4822928)

Andy G.

Executive Director

> "That helps us to save $ when sending to some lists only occasionally."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6338231)

NS

Nilesh S.

Audio Editor

> "There are no social cards available in it which makes the email appear unformatted sometimes.3."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4996071)

Hannah O.

communications intern

> "This helped so much with efficiency in pushing out content-heavy biweekly emails."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6464185)

Prudencia F.

Technician in Energy and Thermal Engineering

> "Furthermore, Campaign Monitor lacked in reporting and analytics capacities, making it difficult to measure the performance..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4691570)

TW

Tyson W.

Digital Marketing Executive

> "Campaign Monitor is best suited for beginners in email marketing."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6751005)

NS

Nilesh S.

Audio Editor

> "I am unable to know the number of users working together in the platform."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4996071)

BU

Ben U.

Admin

> "Campaign Monitor keeps our email marketing on brand and hassle-free."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6580014)

TO

Thomas O.

Frontend Developer

> "Mobile preview of the email doesn't see to work on my browser (Brave), looks like it's not reading my media queries."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___3795652)

VR

Verified Reviewer

Head of International Division

> "It allows for ease of tracking and automation of emails, a must in the toolset of any marketeer."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4996710)

FG

Favio G.

Internal Sales Representative

> "A few configurations and features can be a bit cumbersome, there are some restrictions when using the available styles for..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4713995)

Hannah O.

communications intern

> "I would choose this over Salesforce again and again because of the streamlined user experience."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6464185)

CE

Casey E.

Product Manager

> "First of all, I didn't like the way they conducted customer support."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4886360)

VR

Verified Reviewer

Marketing Manager

> "There are many templates to choose from and they are simple to alter with our own brand's requirements (fonts, colors)."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4889225)

VR

Verified Reviewer

Founder’s Associate

> "The product somehow feels less intuitive than others I have used in the past."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4994315)

RD

Rahul D.

CRM & Digital campaign manager

> "Great functionality for A/B testing- pre designed templates to use, which is great benefits always- well managed user..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___5034656)

EN

Edward N.

Affiliate Marketing Specialist

> "Despite the company's reputation for providing an efficient and reliable service, I and some of my colleagues have argued..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4477283)

BU

Ben U.

Admin

> "Emails get delivered reliably every time."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6580014)

JT

Janis T.

rewiever

> "We don't use all of the available tools that are there because of some difficulties to integrate them."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4405189)

Sunitha H.

NATIONAL SCHOOL FEEDING PROGRAM FACILITATOR

> "The drag-and-drop editor makes it simple to create great-looking emails and its ability to personalize each one with..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4617251)

Prudencia F.

Technician in Energy and Thermal Engineering

> "The design elements were not user-friendly and navigating the user interface was a hassle."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4691570)

TW

Tyson W.

Digital Marketing Executive

> "It has a basic drop and build interface that's very easy to use."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6751005)

Prudencia F.

Technician in Energy and Thermal Engineering

> "Additionally, their support options were lacking and customer service was not always very helpful or knowledgeable."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4691570)

Bill Laurel P.

Programmer

> "It features a spell checker, the ability to create custom templates, the option to send test emails, and powerful..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4682107)

AA

Airish A.

Business Development Associate

> "Not okay if your intent is to send just a one time campaign."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4634128)

VR

Verified Reviewer

Marketing and Digital Projects

> "An easy, user friendly tool with lots of powerful segmentation functionality."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6691551)

TT

Tim T.

Director of Marketing

> "Some time we have issues with Campaign Monitor because it freezes and you have to start over. "

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___3327569)

AD

Ansh D.

Content writer

> "It is one of the best platfomr out there to send bulk mails to a large number of receipents in a great and attractive..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4996404)

Annie Guo V.

Change Consultant

> "Often you just have to work with the formatting you are given and can't expect it to have the best design."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___3020205)

Andy G.

Executive Director

> "I very much like the cost structure."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6338231)

Abhishek S.

Associate Consultant

> "Customer service is not what I expected."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4479871)

CM

Carla M.

IT Manager

> "Campaign Monitor by Marigold is a reliable and perfect solution for proper marketing automation."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6266058)

KF

Katie F.

Content Developer

> "We had been looking for a simple email marketing tool - which this was. But when we were ready to make the jump into a..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___2181500)

EN

Edward N.

Affiliate Marketing Specialist

> "With its intuitive interface and efficient support system, Campaign Monitor helps its users maximize results while saving..."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___4477283)

LF

Lee F.

Web Developer

> "The cost."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___3765281)

BU

Ben U.

Admin

> "It’s easy to use, and the designs are always sharp."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___6580014)

YH

Yuko H.

Senior Software Engineer

> "I cannot think of what I don't like about campaign monitor."

[See full review](https://www.capterra.com/p/76928/Campaign-Monitor/#Capterra___2959976)

[View Reviews](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

VR

Verified Reviewer

Marketing Automation Specialist

> "The new-age capabilities offered by braze such as intelligent timing, AI assistant for liquid, AI Copywriting assistant are the gamechanger."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6824453)

RM

Raghava M.

Business Analyst

> "The 2kb limit for the Content Card UI element is restrictive, especially when trying to include rich media or detailed messaging, which can..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6860714)

CN

Courtney N.

Customer Service Representative

> "The ability to visualize customer journeys and orchestrate campaigns (Canvas etc.), which helps with planning, debugging, and optimizing over..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___7007569)

CN

Courtney N.

Customer Service Representative

> "Some limitations or friction with custom event handling, identity management, or naming conventions. If your data isn’t clean or you don’t have..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___7007569)

AB

Alex B.

Digital Marketing Automation Specialist

> "The user interface is clean and the use of different canvas and campaign tabs (like you have on an internet browser) is a great way at..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6815002)

AB

Alex B.

Digital Marketing Automation Specialist

> "I do not like when trying to switch between canvas tabs, if you click on one to navigate to a different canvas too quickly after hitting 'save'..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6815002)

Noga M.

VP, Marketing

> "Is a great solution for brands that have both a website and an app and want smart flows that send push notifications, in-apps, and emails to..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6871614)

EC

Elizabeth C.

CRM Lead

> "some small bugs in the campaign/canvas search where it didn't retain the same page after i click to campaign and press back, the search logic..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6706080)

AB

Alex B.

Digital Marketing Automation Specialist

> "Braze provides great flexibility in canvas settings and I like the ability to switch between drag and drop building to html building."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6815002)

CN

Courtney N.

Customer Service Representative

> "Sometimes managing many branching workflows, many segments, event taxonomies, etc., gets tedious."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___7007569)

AR

Angela R.

Lifecycle Marketing

> "Canvas journeys are able to support our complex subscription flows, creating and augmenting the SMS campaigns is also simple."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___7008635)

HJ

Holly J.

Senior Lifecycle Marketing Manager

> "Some of the tooling isn't the most intuitive, and not auto-saving or being able to restore previous versions is tough at times."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6839007)

VR

Verified Reviewer

Email Marketing

> "Users appreciate its user-friendly interface, intuitive Canvas tool for creating complex journeys, and robust personalization capabilities"

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6828109)

MO

Maggie O.

CRM and Email Marketing Specialist

> "The filters to view campaigns and canvases doesn't stay when I click into a campaign/canvas, I have to reset it each time"

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6582115)

RM

Raghava M.

Business Analyst

> "My overall experience with Braze has been decent. While the platform offers robust features for segmentation and personalization, certain..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6860714)

JL

Jon L.

Lifecycle Marketing Manager

> "While key metrics are available in the dashboard, I am unable to generate more detailed reporting in realtime."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6789656)

AB

Alex B.

Digital Marketing Automation Specialist

> "The ability to test a canvas before setting live is also great, previous martech platforms I have used do not have this functionality."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6815002)

JO

Josh O.

Associate Manager, Lifecycle Marketing

> "One thing that has been challenging with Braze is the reporting structure/feature."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6829570)

RA

Robert A.

Digital Marketing And Loyalty Specialist

> "This gives us the freedom to choose the right partner for our business instead of only having 1-2 choices if we want to keep our systems..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6823193)

SM

Sarah M.

Head of Loyalty and Engagement

> "Some teething issues with drag and drop modules eg."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6859264)

LS

Lauren S.

Director, Engagement Strategy

> "We were able to set up our platform and Braze to share data easily, allowing for seamless automation."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6840448)

VR

Verified Reviewer

Email Marketing

> "This can be particularly frustrating when creating multiple marketing campaigns"

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6828109)

JL

Johnna L.

Marketing Automation Manager

> "The ability to personalize journeys and messaging using Liquid and other tools is a great benefit."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6817740)

SE

Sally E.

Director of Marketing

> "I also wish it was easier to preview the list of users in a segment - you have to download the list of people in the audience for a reliable..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___5001182)

BnB

Belén B.

Sr. CRM Manager

> "You can use it for simple campaigns, but you can also set up some interesting campaigns and journeys using webhooks and content blocks."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6638994)

VR

Verified Reviewer

Marketing Manager

> "A bit costly and high certification fees."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6814301)

RA

Robert A.

Digital Marketing And Loyalty Specialist

> "Some are small quality of life upgrades, but others are much more meaningful and enable us to really increase our marketing efforts."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6823193)

FC

Fabio C.

Software Engineer

> "The pricing model can also be a bit opaque and could potentially turn off small businesses or startups operating on a tight budget"

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___4823778)

AD

Akshada D.

email marketing

> "The Canvas feature is great for planning user journeys, and it works well with other tools."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6828122)

KO

Kate O.

Writer

> "I found Braze a little difficult to use at first and I didn't totally understand it."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6598290)

MC

Michael C.

Digital Content Manager

> "Braze has helped me streamline my weekend content to allow me to schedule things ahead of time when I am not in the office."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6775204)

MF

Miguel F.

Email Marketing Specialist

> "What I like least about Braze is the lack of an auto-save feature."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___5073403)

CN

Courtney N.

Customer Service Representative

> "Good support and resources: even powerful platforms can be under‑utilized if onboarding is difficult; Braze seems to put effort into helping..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___7007569)

VR

Verified Reviewer

CRM Lead

> "Documentation is not enough at times, not up-to-date or hard to navigate."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___5056117)

KL

Katelyn L.

CRM Lead

> "It has enabled our CRM team to shift its focus from manual execution to more strategic, value-driven work."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___7002443)

TV

Thomas V.

Product Owner

> "The fact that you have a limited amount of data points is frustrating."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___4874067)

HJ

Holly J.

Senior Lifecycle Marketing Manager

> "The customer support and learning/training resources, how easy it makes it to target our users with personalized outreaches"

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6839007)

VK

Vivek K.

SDE

> "The pricing is bit high in the segment and for services its offering."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___5084702)

VR

Verified Reviewer

Sr. Product Delivery

> "I love how much automated functionality and personalization is available through out the different messaging capabilities."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6882272)

KL

Kirra L.

Marketing Director

> "It's also quite costly."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6711280)

JL

Johnna L.

Marketing Automation Manager

> "Braze is a fantastic platform with a user-friendly interface that doesn't lack the more complex features an advanced marketer needs in their..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6817740)

AY

Andrii Y.

Email Marketing Specialist

> "I don't like some reporting and allowing creating it."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6062299)

VR

Verified Reviewer

Email Marketing

> "Intuitive user interface, ease of use, and powerful features, particularly its Canvas functionality for creating complex marketing journeys"

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6828109)

DR

Daniel R.

Email marketeer

> "Some features, like a dedicated preference center lack customizability thus making them useless in its current form."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___4694751)

AH

Arman H.

Senior Marketing Automation Executive

> "I love how intuitive and user-friendly Braze is—it makes it easy to build and launch campaigns quickly without needing heavy dev input."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6838825)

TV

Thomas V.

Product Owner

> "The quality of customer support is low."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___4874067)

AH

Arman H.

Senior Marketing Automation Executive

> "I really value how intuitive the UI is, particularly the Canvas builder and segmentation logic."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6838825)

Love L.

Systems Manager

> "An issue we have not had with setting up Custom SAML SSO connections for other apps."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___4785184)

MA

Marianna A.

Customer Success associate

> "The convenience of finding all customer information in an organized and clear way. "

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___7002674)

Love L.

Systems Manager

> "If you are using Google Workspace the Custom SAML integration is horrible."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___4785184)

CN

Courtney N.

Customer Service Representative

> "I'd recommend it to teams that have some technical support and are serious about creating personalized, multi-channel experiences at scale."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___7007569)

Martin M.

Project Manager

> "mistakes can happen."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6032325)

KT

Kerry T.

CRM Data Director

> "This helps when you have a large organization and local markets who have their own style, look, and feel."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6737302)

Ben C.

Digital Marketing Manager

> "Also, data tracking on some more complex campaigns can end up out of sync - ALWAYS verify conversion data with your own internal data and do..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___2405968)

MM

Mary M.

Operations Officer

> "With it, we are able to send automated email campaigns to our customers and we can easily track and monitor our email marketing activities."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6035974)

VR

Verified Reviewer

Senior Growth manager

> "Even after the release, minor bugs popped up that we had to address for extra weeks."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___3363165)

DE

Daniel E.

Group Loyalty Manager

> "Most importantly our team loves using it, which is critical to getting buy-in, speed to market and fostering a genuine desire to innovate."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___6715496)

Ben C.

Digital Marketing Manager

> "A purely “marketing” team would have a very hard time utilizing this without some support from their developers up front to get the “plumbing”..."

[See full review](https://www.capterra.com/p/155423/Appboy/#Capterra___2405968)

[View Reviews](https://www.capterra.com/p/155423/Appboy/reviews/)

## User interface

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)

4.54 (505)

[Braze](https://www.capterra.com/p/155423/Appboy/)

4.70 (168)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Campaign Monitor by Marigold

Top features

37/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/76928/Campaign-Monitor/#features)

Braze

27/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/155423/Appboy/#features)

### Recognition

Campaign Monitor by Marigold is recognized as a top-rated tool in 3 Capterra Shortlist reports

Braze is recognized as a top-rated tool in 2 Capterra Shortlist reports

### Deployment & support

Campaign Monitor by Marigold

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Braze

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Campaign Monitor by Marigold

-   By Marigold
-   Located in United States
-   Founded in

Braze

-   By Braze
-   Located in United States
-   Founded in 2011

## Popular Comparisons

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[4.54 (505)](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

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4.3

Features

4.5

4.5

Ease of Use

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[Braze](https://www.capterra.com/p/155423/Appboy/)[4.70 (168)](https://www.capterra.com/p/155423/Appboy/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,445)](https://www.capterra.com/p/132996/brevo/reviews/)

Contact vendor for pricing

Price

$9/month

4.6

Features

4.5

4.5

Ease of Use

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[View full comparison](https://www.capterra.com/compare/132996-155423/brevo-vs-Appboy)

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[4.54 (505)](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

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$11/month

Price

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4.3

Features

4.4

4.5

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/76928-110228/Campaign-Monitor-vs-MailChimp)

[Braze](https://www.capterra.com/p/155423/Appboy/)[4.70 (168)](https://www.capterra.com/p/155423/Appboy/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

Contact vendor for pricing

Price

$0

4.6

Features

4.7

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/155423-202338/Appboy-vs-Gmail)

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[4.54 (505)](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

$11/month

Price

$0

4.3

Features

4.7

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/76928-202338/Campaign-Monitor-vs-Gmail)

[Braze](https://www.capterra.com/p/155423/Appboy/)[4.70 (168)](https://www.capterra.com/p/155423/Appboy/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Contact vendor for pricing

Price

$13/month

4.6

Features

4.4

4.5

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-155423/MailChimp-vs-Appboy)

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[4.54 (505)](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$11/month

Price

$10/month

4.3

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/76928-136603/Campaign-Monitor-vs-MailerLite)

[Braze](https://www.capterra.com/p/155423/Appboy/)[4.70 (168)](https://www.capterra.com/p/155423/Appboy/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Contact vendor for pricing

Price

$15/month

4.6

Features

4.5

4.5

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-155423/ActiveCampaign-vs-Appboy)

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[4.54 (505)](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$11/month

Price

$12/month

4.3

Features

4.2

4.5

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-76928/Constant-Contact-vs-Campaign-Monitor)

[Braze](https://www.capterra.com/p/155423/Appboy/)[4.70 (168)](https://www.capterra.com/p/155423/Appboy/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

Contact vendor for pricing

Price

$10/month

4.6

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-155423/MailerLite-vs-Appboy)

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[4.54 (505)](https://www.capterra.com/p/76928/Campaign-Monitor/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$11/month

Price

$15/month

4.3

Features

4.5

4.5

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/76928-79367/Campaign-Monitor-vs-ActiveCampaign)

[Braze](https://www.capterra.com/p/155423/Appboy/)[4.70 (168)](https://www.capterra.com/p/155423/Appboy/reviews/)

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[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Contact vendor for pricing

Price

$12/month

4.6

Features

4.2

4.5

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-155423/Constant-Contact-vs-Appboy)