# Compare The Magazine Manager vs Mailchimp 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare The Magazine Manager and Mailchimp based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/77189-110228/The-Magazine-Manager-vs-MailChimp

---

# The Magazine Manager vs Mailchimp Features and Cost Comparison

Last updated March 26th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

The Magazine ManagerMailchimp2/4 selected

[The Magazine Manager](https://www.capterra.com/p/77189/The-Magazine-Manager/)[4.8 (348)](https://www.capterra.com/p/77189/The-Magazine-Manager/reviews/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

[## The Magazine Manager](https://www.capterra.com/p/77189/The-Magazine-Manager/)[4.8 (348)](https://www.capterra.com/p/77189/The-Magazine-Manager/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.7

Functionality

4.6

Ease of Use

4.5

Customer Service

4.8

Reviews Sentiment

MV

Based on [348 reviews](#user-reviews)

Positive

339

Neutral

8

Negative

1

[## Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting Price

$13.00/month

Value-for-Money

4.4

Functionality

4.4

Ease of Use

4.4

Customer Service

4.2

Reviews Sentiment

Based on [17,565 reviews](#user-reviews)

Positive

16,081

Neutral

1,209

Negative

275

## Summary

* * *

Key features rated by users

Features selected based on 17,267 reviews from crm software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

73%Fit

Missing features

Feature ratings

Data Security

NA

Contact Management

4.8

Lead Management

4.5

Sales Pipeline Management

4.7

Activity Dashboard

4.8

72%Fit

Missing features

Feature ratings

Data Security

NA

Contact Management

4.4

Lead Management

4.1

Sales Pipeline Management

4.1

Activity Dashboard

4.4

User satisfaction

User satisfaction

4.8

User reviews[348](https://www.capterra.com/p/77189/The-Magazine-Manager/reviews/)

Ease of use

4.5

Functionality

4.6

Value for money

4.7

Customer support

4.8

User satisfaction

4.5

User reviews[17,565](https://www.capterra.com/p/110228/MailChimp/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.4

Customer support

4.2

Price starts from

Price starts from

\--

-   Free version
-   Free trial

Price starts from

$13Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Digital and print magazines to integrate sales, production, billing, audience development, recurring revenue, and marketing into one unified CRM software platform.

Best for

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

## User reviews

Pros & cons

MV

Mark V.

Owner, Publisher

> "It handles everything for me, proposals, billing, circulation, eblasts, newsletters, marketing etc... Also, you can automate..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6844384)

SM

Scott M.

Director of Sales

> "The forever & a day order entry for multiple zones, multiple issues elsewhere is frustrating compared to creating an order..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6363231)

CM

Carlos M.

Editor

> "The customizable options in regards to production are invaluable to my team as we deal with a variety of clientele that have..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6863279)

JS

James S.

Administrator

> "Those two areas are not as connected as I'd like."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___7071079)

MP

Mary P.

Media Advisor

> "The team does their best to respond to issues quickly, and I really appreciate the ongoing support. If I ever miss something..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___7073745)

BF

Brett F.

Publisher

> "We have one small but annoying issue that we've been nagging them about since we joined and I just don't know where they are..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6828327)

JH

Jeni H.

Account Executive

> "The Magazine Manager helps efficiently streamline the sales process - it combines your address book, calendar, and reminder..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6572686)

RM

Ryan M.

Associate Publisher

> "I can go the client page to find the agency, but unable find the client on the agency page."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6623657)

JL

Janice L.

Senior Account Strategist

> "We have been able to combine sales, sales marketing, editorial, magazine layout, and buyers guide data together."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6840521)

KO

Kristen O.

Production Manager

> "Flipping between tabs/the software itself it not the most user friendly, more so it feels rudimentary."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6344694)

VR

Valerie R.

Assistant Account Executive

> "The trainings also have help me understand how to deliver solutions to my clients and costume my communication."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___7061362)

JY

Jamie Y.

Editorial Advertising Coordinator

> "Tracking digital orders can be a bit challenging"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6344578)

JL

Janice L.

Senior Account Strategist

> "The buyers guide content integration has saved our team countless hours of review and manual updates of our buyers guide data."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6840521)

DH

Denise H.

Publisher

> "Not being able to enter a contract on the mobile app"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6295456)

Adeina M.

Sales and Marketing Coordinator

> "It’s especially strong for teams that want control, customization, and room to evolve."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___7061330)

JS

Jen S.

AR and Logistics Manager

> "Customer Service is above a 5 star rating - \[sensitive content hidden\] (our 1st consultant),"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6828425)

SS

Sue S.

Media Advisor

> "Like the ability to write notes and am eager to use the new AI feature to summarize the notes from prospects & customers."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6344343)

AR

Ashley R.

COO

> "That my quickbooks doesn't connect with it YET."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6723784)

TM

Teresa M.

Director of Administration

> "The program works all the time, the support staff are kind and extremely knowledgeable, and our rep \[sensitive content hidden\]..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___7061339)

PP

Parthiv P.

Publisher and Editor

> "A bit too feature-rich for our needs."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6623219)

MC

Michelle C.

Media Sales and Production Director

> "Managing our ad inventory, contracts, and clients is effortless because the interface is so easy to use."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___7025007)

AB

Alicia B.

Business and Circulation Manager

> "Not having a way to do a search according to phone number when trying to find a customer in the database."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6090832)

MD

Mallory D.

Advertising Client Engagement Specialist

> "She has spent numerous hours with our team making sure we are understanding new features and new processes, utilizing Magazine..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6421057)

DG

Diane G.

Senior Sales Manager- exhibits and publishing

> "Finding the right reports for forecasting and the dashboards do not work for me"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6091180)

Adeina M.

Sales and Marketing Coordinator

> "The level of customization sets it apart."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___7061330)

KK

Kyle K.

Publisher

> "if you get into areas without cel coverage you lose connection to software"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___4753413)

JS

James S.

Administrator

> "It also helps us do more with our data."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___7071079)

SD

Spenser D.

Advertising Sales

> "My only complaint is how the updates are rolled out."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6141067)

MP

Mary P.

Media Advisor

> "The quality of Magazine Manager is excellent for sales and publications."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___7073745)

NA

Naydi A.

Office Manager

> "The updates sometimes can be overwhelming at first."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6124923)

LC

Linda C.

Director of Sales

> "I have so many positive things to say about Magazine Manager, but when people ask me for a recommendation, I focus on the 3..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6701428)

EO

Erica O.

Ad Design Manager

> "There is a steep learning curve and people who aren't comfortable with technology try to cut corners in how they enter data..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___4332613)

TK

Tara K.

Creative Director

> "We are marketing our publication products to our CRM base, and are able to create automated workflows to save time."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___5085792)

DG

Deborah G.

National Account Executive

> "The templates are still wonky and not as flexible as I would like in terms of changing layouts and having standard information..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2936616)

BF

Brett F.

Publisher

> "It really has solved a lot of our problems as a business and The Magazine Manager seems committed to constant improvement."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6828327)

PP

Pam P.

Business Analyst

> "Reports, Some of the report writing does not allow me to get the end results I need. But at the same time all reports are..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2783603)

PP

Parthiv P.

Publisher and Editor

> "The overall experience is very good! While it is expensive for a small business like us, we acknowledge the vast features and..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6623219)

ML

Mark L.

Publisher

> "Not sure if it's a dislike about the software, but there are many features that take a little time to learn."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___3942539)

AD

Amanda D.

Strategic Account Executive

> "Offers different reporting that is valuable to measure growth."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6274013)

MT

Mat T.

AE

> "Mobile app is a little temperamental.xxx"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___3971020)

AD

Amanda D.

Strategic Account Executive

> "I thought it would be a difficult transition coming from the Salesforce platform, but it was easy and the customer support is..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6274013)

RC

Robin C.

Sales

> "The mobile app is not as user friendly."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___3688419)

CH

Chris H.

Account manager

> "Order entry and entering notes is very easy."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6848528)

PS

Patty S.

Sapes Rep

> "I am relatively new to the system, but so far the only thing that I have had issues with is toggling between calls, emails,..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___3210942)

CM

Christina M.

Director of Multimedia Initiatives

> "The ability to track sales, and analyze data makes Magazine Manager a program we couldn’t do business without."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6153361)

Kimberly H.

Advertising Sales Director

> "That I can't make groups on the fly; that invoices can't reference an ad name; that we can't track when a client open's an..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2490213)

MV

Mark V.

Owner, Publisher

> "However, the payback is tremendous in time and financial savings. "

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6844384)

JB

Jenna B.

Account Executive

> "I do feel as though the mobile app is great, but it crashes more than I would like for it to. "

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___3210773)

MS

Monica S.

Owner, Creative Director

> "Software updates take user feedback into account and improve the software year after year."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6593504)

LD

Lee D.

Director of Sales

> "It is hard to navigate the software to get the client information that you need, i.e. statements, invoices etc."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2722322)

JS

Jen S.

AR and Logistics Manager

> "They are amazing and always up for the challenge of my questions and quick to find a solution."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6828425)

RC

Robin C.

Sales

> "It is harder to use."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___3688419)

SY

Susan Y.

Business Manager

> "I have used a number of systems and this is by far the most extensive and easiest to use. "

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6844421)

JQ

Jane Q.

Business Manager

> "We just had someone enter three subscriptions through our website linked to Magazine Manager and I couldn't delete the two..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2422665)

KS

Katie S.

Owner/Publisher

> "Integration into my business was so smooth with the excellence of the platform itself, but most notably with the customer..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___4705315)

JW

Jill W.

Owner

> "I honestly can't imagine doing my job both as a sales representative and as owner of our publication/website without having..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2547640)

JB

James B.

Advertising and Digital Director

> "They are constantly doing updates to make it or intuitive and friendly."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6295362)

GA

Greg A.

Owner

> "The largest complaint I can come up with is that inside of invoicing, I can only email to the contact that is selected. "

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2386666)

LR

Leanne R.

Accounts Rec. Clerk

> "Great Features and they have made it customizable for our needs!"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6712134)

SC

Sonya C.

Sales Admin

> "There seems to be some things we have asked for that we are told cannot be done - removing contact names if the contact name..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2635900)

RB

Randy B.

President

> "From the initial training to all of the follow-ups and the help center, this program, even as robust as it is, has enough..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6174984)

KM

Kevin M.

Account Executive

> "My frustration comes when there is an agency involved with the account. "

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2855271)

PP

Parthiv P.

Publisher and Editor

> "Very thorough understanding of the publishing business, advertising sales."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6623219)

MM

Melissa M.

Operations Manager

> "Some of the Quickbooks integration features are lacking, but recently we have noticed that some of the issues have been..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2424608)

CD

Christy D.

Business Develpoment

> "Our trainer Karen takes her time, answers all questions, is very knowledgable."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6712105)

TO

Trisha O.

Office Manager- Sales, advertising

> "That it will not let me edit a production note without having to delete it and start over again!"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2620233)

CB

Charles B.

Vice President of Sales

> "Hands down, the best CRM platform for a magazine publisher."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6844506)

BL

Beverly L.

Regional Publisher

> "Sometimes the search can be a bit challenging depending on how something was entered. "

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2444264)

CH

Chris H.

Account manager

> "very user friendly."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6848528)

AW

Amy W.

marketing consultant

> "Some glitches make it difficult to obtain certain reports"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2318491)

AT

Angie T.

Publisher

> "It also has robust reporting. But my favorite aspect is the epic customer support they provide."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6083777)

DP

David P.

President/Owner

> "We strayed away for a couple of years and tried a different program called Ad Sales Genuis, it looked good at the beginning..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2765249)

CD

Christy D.

Business Develpoment

> "user friendly, easy to recognize features, on line chat support is the best"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6712105)

AB

Amy B.

Art Director & Print Production Manager

> "The new contact management / searching for companies is very hard to use."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2327753)

DK

David K.

Publisher

> "It allows me to store all vital information in a meaningful way that is easy to categorize, track, record notes, sales..."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___3979806)

SR

Stan R.

Publisher

> "some emailing issues I have had sending invoices"

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2593249)

AD

Amanda D.

Strategic Account Executive

> "Also, Magazine Manager is constantly updating and improving."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___6274013)

SW

Susan W.

Advertising rep

> "Only that clients sometime have a hard time paying online, but I also think they are not computer savvy."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2505242)

RC

Rita C.

Administrative Assistant

> "The search feature makes it so easy to find specific records to meet varying criteria."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___4767422)

JR

Jordan R.

Owner

> "The biggest hurdle at first was learning how to navigate the dashboard."

[See full review](https://www.capterra.com/p/77189/The-Magazine-Manager/#Capterra___2506457)

[View Reviews](https://www.capterra.com/p/77189/The-Magazine-Manager/reviews/)

AH

Amir H.

E-Commerce Manager

> "The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

AH

Amir H.

E-Commerce Manager

> "The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

Imanol Alfonso P.

CTO

> "It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7034428)

Patrick S.

Corporate Finance

> "There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7105481)

BY

Brian Y.

Visa Consulting Specialist

> "Mailchimp has assisted me in sending organized updates and information emails and my communication with visa clients has become more balanced and professional."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7069016)

JS

Jake S.

Founder and CEO

> "I also found it a little opaque - sometimes I would import new subscribers, having archived enough to be under the 10k threshold, but then face top up charges for reasons I never fully..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018)

ZR

Zane R.

Office Coordinator

> "The drag-and-drop builder makes it easy to create professional-looking campaigns quickly and makes it very efficient to create newsletters and event promotions."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7095215)

BR

Beckie R.

Owner

> "Additionally, even though you might have a perfectly scrubbed mailing list that you obtained over years personally via a dedicated website, after completing hours and perhaps days of..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6763114)

Kazi A.

Social Media Executive

> "It was the perfect tool to help me launch my small business marketing campaigns, and it integrates seamlessly with my website."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7104781)

Suresh K.

Senior Business Executive

> "It gets a bit pricey as the number of contacts in your account increases and you are restricted in getting some good features as you are required to upgrade to a higher plan."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7053342)

FG

Fabrizio G.

Design Lead

> "Functional lead capture solution and creating effective marketing data report and also content nanagement, Mailchimp is excellent."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044127)

JC

James C.

Customer Success Manager

> "Some of newsletter/email templates are too rigid in their design, and if I want to create something truly unique, I have to resort to custom/blank creation forms in order to achieve the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6762810)

TF

Terrance F.

Business and Financial Officer

> "I love the comprehensive ability to design and distribute newsletters and emails to our subscribers while also managing and maintaining our subscriber database all in the Mailchimp..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850967)

MP

Marissa P.

executive director

> "It's challenging as a small org to be able to afford the paid subscription when and can't send newsletters to everyone that gives you their email."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795)

MD

Melissa D.

Patient Coordinator

> "The drag and drop feature allows me to drag and drop my own custom videos and images, and it has a clean interface."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6822446)

VR

Verified Reviewer

IT Specialist and Systems Administrator

> "The issues usually come from scaling, integrations, and access control needs that go beyond simple campaign work."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7056336)

SC

Stacy C.

Development Director

> "For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7109504)

KK

Kevin K.

Marketing Manager

> "For organizations that operate with multiple agents or brands, Mailchimp lacks the flexibility and depth required."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7045212)

JS

Jake S.

Founder and CEO

> "Also, great that you could tag audience members, and also arrange them into segments - this double system gave good flexibility for recording data."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018)

Samuel A.

Digital marketing manager

> "While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6653707)

KT

Katie T.

Marketing and Development Assistant

> "The customization features cut down on the amount of time we had to spend designing each email and the analytics available were key in growing our company."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6766368)

Artur C.

CEO

> "The main drawbacks of Mailchimp include its high cost for larger lists, complexity of advanced features, limited customer support, restricted template customization, less detailed..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6307425)

RB

Regina B.

Owner

> "What I like most about Mailchimp is how beginner-friendly the platform is, especially for small businesses and entrepreneurs who need professional email marketing tools without a steep..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7084901)

VR

Verified Reviewer

Digital Marketer

> "Segmenting emails by audience is a bit difficult in the platform and had a steep learning curve."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7090146)

AA

Amanda A.

Operations Manager

> "It offers value for small teams or organizations that need an all-in-one marketing platform that isn't too expensive for the features it provides."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7114133)

TR

Tanya R.

Creative Director

> "The free plan doesn't offer automations which is annoying if you're trying to set up delivery of a free ebook or other incentive. Once you move on to the paid plan, segmenting the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6632076)

PG

Patricia G.

Customer Service Lead

> "It helps us to keep a professional image without having to hire a dedicated designer, though the part of contact management needs constant cleanup."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7076467)

HB

Holly B.

Professional recruiter

> "If you use a free email account then it will not deliver the email campaigns properly."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118249)

SK

Sam K.

Real Estate Salesperson

> "Overall, I think Mailchimp is the best software I have found to create interactive email marketing materials, but I do wish that there were some additional capabilities within the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7043962)

CC

Chermaine C.

Business owner

> "It was slightly time consuming to manally put my clients emails in mail chimp, because I couldn't automatically export it from another software platform that wasnt recognized."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6803811)

MW

Michelle W.

Executive Director

> "Mailchimp has an easy-to-use interface, automations, and excellent analytics that help our nonprofit send targeted campaigns and manage data effectively."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6864417)

DB

David B.

Lead Pastor

> "The pricing structure was not as competitive as other companies and for someone who needs a simple intuitive design, the tools offered felt a bit overwhelming to navigate."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6810845)

PK

Piyawat K.

Marketing Manager

> "Mailchimp offers an excellent tool in terms of automated and segmented email campaigns, yet the prices get higher as the number of contacts grows."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6845748)

LT

Leah T.

Research Specialist and Program Manager

> "The limited emails (depending on any plan) are a little pricy for more extensive contact lists compared to other email management systems, and they cannot schedule emails on the free..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6234289)

LB

Lindsay B.

Social Media Manager

> "I also used Mailchimp few times as Forms builder, it’s great when intraget to capaign and get more reports than I can without it"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7097938)

Kelly M.

Social Media Manager and Podcaster

> "There's limited customer support. If you want to move to a new plan the price increases dramatically."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7119744)

MP

Marissa P.

executive director

> "I love using mailchimp and hopefully can afford the paid subscription in 2026 so we can send to all of our listed people through one account"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795)

IN

Inamari N.

Marketing Executive

> "System sometimes feels quite glitchy, especially when setting up HTML messages, and most recently trying to update existing contacts."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6790457)

PN

Poerwestri N.

Travel Manager

> "Mailchimp's interface is basic enough for campaign landing page creation, and interaction with customer data and list segmentation is easy for me."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6869896)

AF

Adam F.

Lead Consultant

> "I am also not sure of the regular efficacy of Mailchimp in getting through spam filters or enticing people to open the emails – except for Mailchimp’s analytics!"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850842)

SE

SItav E.

Marketing Associate

> "I LOVE the templates - MailChimp gives you premade templates to make them become your own, they are easily editable and create amazing one of a kind emails."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6797849)

VR

Verified Reviewer

Customer Service Manager

> "This makes it expensive for large audience, so I usually have to purge my audience to reduce number of contacts I maintain."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6878410)

EAJ

Esami Allan J.

Web Developer

> "Mailchimp most important functionality is its automation feature,which saves time and ensure audience get the right message at the right time."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6860165)

HM

HELENA M.

RMT

> "I had a few issues initially with archived clients being added back to the list, but I think it was an issue with the app integration."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6793313)

RA

Rahman A.

Marketing Specialist

> "It’s been very useful in allowing us to stay in regular contact with our client base, to show case new products and keep engagement levels at a high which is really important when..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6793857)

Mandie K.

Marketing Director

> "The price has gone up over the years, making it a little less affordable for small businesses."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7107751)

Gabriel K.

Senior Marketing and Communications Specialist

> "It makes managing contact lists, designing emails, and tracking performance really straightforward."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7039146)

IS

Isaac S.

Communications Director

> "Even as an organization that is sending out emails to less than 2,000 people."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7020296)

Emmanuel K.

Sr. Business Administrator

> "It's a great tool to use for emails where many things can be customized and a good way to keep track and have great functional capabilities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118272)

VR

Verified Reviewer

Owner

> "Additionally, designing emails on a mobile device or tablet can be a bit cumbersome, and I've occasionally encountered glitches when sending longer emails on desktop."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6460260)

WV

Will V.

Conference Coordinator

> "Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7081708)

ClJ

Céline J.

Social Media Manager

> "I find that Mailchimp isn't evolving enough; most of its features have remained unchanged and unimproved."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7120485)

FO

Feraud O.

Owner

> "The cost and free trail period are great. If you have a startup or are new to email marketing you can use Mailchimp to build a small audience list with for free and see how email..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6859783)

Vincenzo Bernardino R.

Freelance

> "I get overwhelmed easily when I work because of constant multitasking, the UX of mailchimp always requires me a lot of back and forth"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6825457)

VR

Verified Reviewer

Reporting and Communications Officer

> "You can embed the sign-up box into WordPress or SharePoint sites really easily by grabbing the code."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7047138)

VR

Verified Reviewer

IT Director

> "Sometimes emails that are created do not look the same in Outlook desktop and it is difficult to troubleshoot on why that it."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6887037)

Amber M.

Owner

> "MailChimp is easy to use, has resources available to make e-mails well-designed and effective (like ideal time scheduling, templates, etc.), and is affordable for my team."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7088946)

MG

Matt G.

Account Executive

> "The cost of it continues to rise for the different plans and will charge for inactive contacts in the system as well"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7018037)

Gwen S.

Founder- CEO

> "I like that you can do so much customization of your emails and messages, and the interface is very nice as well"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7108365)

AP

Ansuya P.

Director

> "Unfortunately the free package no longer facilitates classic automations, reducing the meaningful use of this package."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6868227)

GC

George C.

Owner

> "I'm a small business owner with specific customers nationwide and it allows me to create professional emails to stay in touch."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6841622)

ST

Susan T.

President and Trainer

> "Mailchimp has a more difficult interface with their video library being a bit unprofessional as questions arise."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6856736)

EJ

Emily J.

Client Services Manager

> "The interface is extremely user-friendly and I can create beautiful newsletters to our guests without any technical design knowledge."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7087486)

CR

Cat R.

Managing Director

> "The user interface is not the most intuitive and leads to miscommunications at times between team members"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6806609)

VR

Verified Reviewer

Sales Enablement

> "Very clean interface and very customizable in features and effective in terms of email marketing and contact management."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7088529)

VR

Verified Reviewer

Head Teacher

> "I wish I could try other email campaign handlers, simply because I'm having a bad time with this one, but I am not the one the makes the decision on that one."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7080883)

VR

Verified Reviewer

IT Specialist and Systems Administrator

> "For an SMB that needs a dependable email tool without heavy technical lift, it provides a solid foundation."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7056336)

GM

Gracia M.

Student

> "It can also be a little overwhelming at first when you see all the options, especially if you’re brand new to email marketing."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6777177)

VR

Verified Reviewer

Owner

> "I especially appreciate the ability to create automated drip campaigns, design beautiful emails, and capture leads with custom forms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6460260)

BR

Becky R.

Musician

> "The lowest price was too much money and value for what I needed, but I couldn't use the free."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7045866)

PO

Pamela O.

Digital Communication Specialist

> "By liking a link to our Facebook page, the platform's intuitive to navigate, and it's very powerful, with automation features helping to develop focused and personalized campaigns for..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6594458)

IL

Ilaria L.

Assistant Reservation Manager

> "The reporting section is the platform is not as easy as the general settings."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7083585)

SC

Sean C.

Marketer

> "There are plenty of features to manage email campaigns, more than enough for a small business, and at a reasonable price."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7046149)

ABDUR R.

Transaction Analyst

> "One of the drawback of mailchimp is it's pricing structure, especially as your subscriber list grows."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6655472)

KS

Kaylee S.

Consultant and Founder

> "It's easy to use to import in your own files or to build on their templates. If you are on a fixed budget, there are many free options that can have a great look for your company and..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7043974)

TC

Terry C.

President of both entities

> "I do not send emails to my people every month and don't really like to pay for a service that I don't consistently use."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6851380)

JN

Jeric N.

Marketing Agent

> "I like the most about this software is that as a marketing agent I can create email marketing for our possible clients, The templates is very nice perfect for creating a marketing ads."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6336429)

AW

April W.

Administration

> "The cost is ridiculous because so many others offer same thing free not just a trial but I did like having account and helped but If not careful you'll be charged for emailing same..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6636862)

JM

Jessica M.

Customer Service

> "With their extensive features, data-driven insights, and ability to measure campaigns' impact, email marketing has become an integral part of my business thanks to the platform."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6637926)

KK

Kevin K.

Marketing Manager

> "Working as a marketing manager in a travel organization, I quickly ran into limitations."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7045212)

[View Reviews](https://www.capterra.com/p/110228/MailChimp/reviews/)

## User interface

4.76 (348)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

4.48 (17,565)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

AI Copilot

150

Important

Alerts/Notifications

120

Important

The Magazine Manager

Top features

33/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/77189/The-Magazine-Manager/#features)

Mailchimp

29/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/110228/MailChimp/#features)

### Recognition

No recognitions have been awarded to The Magazine Manager

No recognitions have been awarded to Mailchimp

### Deployment & support

The Magazine Manager

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Mailchimp

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

The Magazine Manager

-   By Mirabel Technologies
-   Located in United States
-   Founded in 2002

Mailchimp

-   By Intuit
-   Located in United States
-   Founded in 1983

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[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$13/month

Price

$12/month

4.4

Features

4.2

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-110228/Constant-Contact-vs-MailChimp)

[The Magazine Manager](https://www.capterra.com/p/77189/The-Magazine-Manager/)[4.76 (348)](https://www.capterra.com/p/77189/The-Magazine-Manager/reviews/)

vs

[Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[4.37 (5,809)](https://www.capterra.com/p/157279/Dynamics-365/reviews/)

Contact vendor for pricing

Price

$50/month

4.6

Features

4.3

4.5

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/77189-157279/The-Magazine-Manager-vs-Dynamics-365)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,126)](https://www.capterra.com/p/198994/Systeme/reviews/)

$13/month

Price

$17/month

4.4

Features

4.7

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/110228-198994/MailChimp-vs-Systeme)

[The Magazine Manager](https://www.capterra.com/p/77189/The-Magazine-Manager/)[4.76 (348)](https://www.capterra.com/p/77189/The-Magazine-Manager/reviews/)

vs

[Kylas Sales CRM](https://www.capterra.com/p/210630/Kylas/)[4.81 (573)](https://www.capterra.com/p/210630/Kylas/reviews/)

Contact vendor for pricing

Price

$250/month

4.6

Features

4.7

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/77189-210630/The-Magazine-Manager-vs-Kylas)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,217)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$13/month

Price

$15/month

4.4

Features

4.4

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing)