---
title: "Compare ActiveCampaign vs B2B Rocket 2026 | Capterra"
description: "Unsure of what to choose? Check Capterra to compare ActiveCampaign and B2B Rocket based on pricing, features, product details, and verified reviews."
source_url: "https://www.capterra.com/compare/79367-10012202/ActiveCampaign-vs-B2B-Rocket"
page_type: "comparison"
language: "en"
---

# ActiveCampaign vs B2B Rocket Features and Cost Comparison

Last updated September 16th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

ActiveCampaignB2B Rocket2/4 selected

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

[B2B Rocket](https://www.capterra.com/p/10012202/B2B-Rocket/)[4.8 (308)](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

[## ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Starting Price

$15.00/month

Value-for-Money

4.3

Functionality

4.5

Ease of Use

4.2

Customer Service

4.4

Reviews Sentiment

Based on [2,569 reviews](#user-reviews)

Positive

2,389

Neutral

118

Negative

62

[## B2B Rocket](https://www.capterra.com/p/10012202/B2B-Rocket/)[4.8 (308)](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.6

Functionality

4.7

Ease of Use

4.7

Customer Service

4.7

Reviews Sentiment

Based on [308 reviews](#user-reviews)

Positive

297

Neutral

2

Negative

9

## Not a match? Find software alternatives tailored to your priorities.

These software suggestions are similar to those you’re currently comparing.

### Klaviyo

4.6 (539)

* * *

Starting Price

$20.00

Usage Based,Per Month

Free Trial

Free Version

* * *

User rating

95%

of reviewers  
rated it above 4 stars

* * *

### Salesforce Sales Cloud

4.4 (18,810)

* * *

Starting Price

$25.00

Per User,Per Month

Free Trial

Free Version

* * *

User rating

90%

of reviewers  
rated it above 4 stars

* * *

### Agile CRM

4.1 (526)

* * *

Starting Price

$8.99

Per Feature

Free Trial

Free Version

* * *

User rating

79%

of reviewers  
rated it above 4 stars

* * *

Highest Rated

### Tidio

4.7 (590)

* * *

Starting Price

$0.00

Flat Rate,Per Month

Free Trial

Free Version

* * *

User rating

96%

of reviewers  
rated it above 4 stars

* * *

## Summary

* * *

Features in Sales Force Automation Software

Best performer

48 / 50

Only ActiveCampaign

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications

12 / 50

User satisfaction

User satisfaction

4.6

User reviews[2,569](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Ease of use

4.2

Functionality

4.5

Value for money

4.3

Customer support

4.4

User satisfaction

4.8

User reviews[308](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

Ease of use

4.7

Functionality

4.7

Value for money

4.6

Customer support

4.7

Price starts from

Price starts from

$15Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Small to midsize businesses through enterprise organizations across ecommerce, retail, education, fitness, SaaS, agencies, franchises, and non-profits. Serves customers in more than 170 countries.

Best for

B2B companies of all sizes, from startups to enterprises. Serves sales, marketing, and business development teams across industries looking to automate outbound prospecting and lead generation.

## User reviews

Pros & cons

MS

Mark S.

Sales Director

> "The AI-powered recommendations further improve campaign performance and lead qualification and with email, SMS, and WhatsApp communication available from..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893)

EP

Eric P.

ERP Supervisor

> "The drawback isn't that big, but it can be annoying in times that demand prompt changes, say during busy tourist season."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921)

MND

Mamute Nicholas D.

Sales and Marketing Specialist

> "Another standout feature is its multi-channel marketing capabilities, enabling us to coordinate email, SMS and WhatsApp campaigns from a single platform..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630)

DM

David M.

Technical Support Engineer

> "I do not like the fact that deep segmentation and more sophisticated features require time to master; there are moments that I fear that I am not fully..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7062259)

CA

Christopher A.

Commercial Director

> "Its email management and powerful contact management capabilities are amazing, and this enables our commercial department to easily subdivide our..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7119596)

DL

Dimitris L.

Team Lead

> "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer support..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375)

MS

Mark S.

Sales Director

> "Another standout feature is the behavioral lead scoring, which identifies high-intent prospects based on customer engagement and enables our sales..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893)

LW

Laura W.

Marketing Coordinator

> "The customer support is so slow to fix pressing deliverability problems and the high pricing does not give us a good value."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7096080)

MND

Mamute Nicholas D.

Sales and Marketing Specialist

> "The AI-powered Active Intelligence features have been invaluable by recommending the best times to send campaigns, optimizing content and helping us..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630)

MW

Mona W.

CEO and Founder

> "a bit expensive from over 2000 Contacts on and sometimes mails have massive delays (especially when there is a mail flow with several mails in a row)"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6848971)

BY

Brian Y.

Visa Consulting Specialist

> "My automated workflows make it simple to establish six-month follow-up sequences that will nurture clients through a waiting period for government..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7077855)

Yazmin M.

Owner

> "No free plan and trial with very limited access."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7176536)

EP

Eric P.

ERP Supervisor

> "It has been fairly good for the price, and the customer service has been quick and helpful when we have gotten stuck. Though there may be some..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921)

Yazmin M.

Owner

> "It might not be the better option for a small business."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7176536)

EP

Eric P.

ERP Supervisor

> "The contact segmentation is very accurate, and I appreciate how easy and simple it is to integrate it with our existing CRM system, it makes going through..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921)

AG

Ana G.

Freelancer

> "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit support..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971)

Dan J.

COO

> "ActiveCampaign offered cost-effective email marketing solutions where many other software could not compete price-wise."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7115517)

AW

Andrew W.

Owner

> "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369)

LH

Louise H.

Front Office Manager

> "ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary changes to..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

MH

Marcus H.

CEO

> "There are also occasional issues with reliability—some features don’t always work as expected. While this might not be unique to ActiveCampaign, it’s..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

LH

Louise H.

Front Office Manager

> "There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

SM

Selena M.

Singing Coach

> "Eventually someone told me that it was an issue with a deep tech issue of the platform and that would take a lot of time to resolve."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

RS

Rhea S.

Internal Sales Executive

> "ActiveCampaign gives us useful performance insights and reports that help us take informed actions to improve returns from our marketing campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6507695)

DE

Duncan E.

Web Specialist

> "Now we have to spend time and money moving because we don't want to be held hostage with continual price increases and no viable options to downgrade or..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6705737)

VR

Verified Reviewer

Sr People Ops

> "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628)

ST

Sarah T.

Health Coach

> "sometimes I find it tricky to choose the right form and/or when having multiple tags for segmenting"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6644647)

MS

Mark S.

Sales Director

> "We've seen our sales grow by 33% And the improvement across our team even helped me earn employee of the year 2025."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893)

MM

Maurizia M.

CEO

> "This pricing policy is to me very draining and it means that at some point I will be forced to change provider due to unjustified expenses."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6860028)

CN

Christophe N.

Thérapist

> "ActiveCampaign allows me to easily manage communication campaigns with my audience."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121)

CO

Chris O.

President

> "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310)

VR

Verified Reviewer

Sr People Ops

> "The email management tools allows us to have good control over our campaigns and contacts/prospects."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628)

DL

Dimitris L.

Team Lead

> "Our forms were not capturing leads for 4 months."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375)

LH

Louise H.

Front Office Manager

> "It has helped us to attract and capture new customers by giving us an efficient platform to communicate with leads during campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

JP

Jonathan P.

CEO

> "I am using AC to send automated sequences to my leads, but I am not using the campaign features, and I am considering swtiching to another tool if I can't..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159)

GC

Graziana C.

Customer Operations Lead

> "I like the personalized nature of ActiveCampaign, something that gives specific messages to specific clients"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7079738)

DK

Dan K.

Founder

> "I want to downgrade and they won't let me until my next renewal in a year."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890)

MND

Mamute Nicholas D.

Sales and Marketing Specialist

> "Our marketing efforts have reached a new level of efficiency and effectiveness with ActiveCampaign."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630)

DK

Dan K.

Founder

> "There are many issues: 1) the system has a steep learning curve."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890)

RM

Rachel M.

Digital Campaign Executive

> "The automation workflows are a game-changer, and the reporting tools are awesome for tracking your results."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6578401)

CB

Caspar B.

Digital Marketing Manager

> "Not easy to track UTM data through forms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

ZZ

Zandalee Z.

Senior Analyst Programmer

> "ActiveCampaign offers capabilities which allows me to automate marketing in real-time."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6493055)

DB

Divan B.

Operations Manager

> "Also the agent "sent" a payment link for a monthly subscription, but when you follow prompts on the actual site to buy a license, that is not an option so..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440952)

BL

Billy L.

Operations

> "The segments and tag functions make it easy to split up a list of contacts into different categories and send out more personalised emails"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040)

FG

Francesco G.

Partner

> "the prices have gone up consistently without a serious improvement in features despite their position in the market, their integration with woocommerce..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791)

KP

Khevana P.

Tech Lead

> "We have been using ActiveCampaign for the last few years and have lots of automation and customization based on Active Campaign."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6503130)

SM

Selena M.

Singing Coach

> "It was good in many ways but the issue I described above was extremely frustrating and disappointing and is part of the reason I'm leaving."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

FG

Fabrizio G.

Design Lead

> "This platform has the most profitable marketing campaigns management and monitoring capabilities."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7038963)

RA

Rahman A.

Marketing Specialist

> "This can get a little messy, especially when you are dealing with  multiple campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

BL

Billy L.

Operations

> "Activecampaign is a great way to store a central contact list and send out marketing emails - that's what I use it for"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040)

KS

Kathryn S.

Owner

> "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123)

WH

Wilberth H.

Asesor Inmobiliario

> "The automatization tools are very useful and give me flexibility to design any strategy that is best for my business."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6871583)

CB

Caspar B.

Digital Marketing Manager

> "Bad usability and very buggy."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

CN

Christophe N.

Thérapist

> "Thanks to the integration of artificial intelligence, this work is greatly accelerated for a truly professional result."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121)

KS

Kathryn S.

Owner

> "Decent features but outrageous pricing practices."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123)

JF

Joe F.

Associate Professor of Law

> "It allows us to strategize our marketing campaigns in order to make them more successful."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501)

SM

Selena M.

Singing Coach

> "So I gave up on that automation and others like it."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

SM

Selena M.

Singing Coach

> "The customer support has been really helpful, they've given me all the time I needed to understand my problems and provide tailored solutions."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

PC

Prachi C.

developer

> "Additionally, the pricing structure can become quite expensive as the contact list grows, which might not be ideal for smaller businesses or those with..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150)

MH

Marcus H.

CEO

> "Additionally, the API is well-documented and versatile, offering seamless integration with other tools and platforms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

NS

Niraj S.

Alliance Lead

> "UI feels outdated: Not as smooth as competitiors"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6710630)

MA

Mitusha A.

Developer

> "ActiveCampaign has helped me gain leads via social marketing content and get the information on the internal Slack channel and Salesforce that is visible..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6061447)

ClJ

Céline J.

Social Media Manager

> "We also noticed that getting in touch with human support tends to be impossible."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052)

MH

Marcus H.

CEO

> "The advanced automations are incredibly powerful, allowing for highly personalized and efficient workflows."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

BA

Brenda A.

sales leader

> "The lead management wasn't that great, or user friendly. If you added contacts, you had to remove old contacts - seems that could be better..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6234656)

RA

Rahman A.

Marketing Specialist

> "The integrated CRM also helped me maintain clean and responsive customer lists."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

CH

Colleen H.

VP of Marketing

> "Everything takes TEN TIMES LONGER TO COMPLETE ANYTHING with Active Campaign than any other marketing automation/email system I have ever used in my 20..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

John G.

Supply Chain Managing Officer

> "It helped us revolutionize our marketing strategies allowing us to have more result-oriented marketing efforts which has seen us grow our customers number..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6012843)

CB

Caspar B.

Digital Marketing Manager

> "Not easy to manage contact lists."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

GM

Gary M.

reviewer

> "The stage is a unique advantage in robotizing Client Experience (CX) for different perspectives like offers, lead magnets, bulletins, and changes in..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6130750)

CH

Colleen H.

VP of Marketing

> "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working on,..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

MG

Marco G.

CEO

> "Versatility: I find that it provides a range of tools for various aspects of customer engagement, from email marketing to workflow automation and CRM..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6150623)

DM

Dardan M.

Sr Commercial Partnerships Manager

> "It can be tedious to sometimes add contact manually and it doesnt tell me what contacts are already in a deal with a colleague of mine"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6095623)

MR

Michelle R.

Business Consultant

> "I know that ActiveCampaign has a lot of features which when utilized could really deliver a great email campaign, email management, CRM and much more...."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___5040070)

AK

Aleksandra K.

Owner

> "Sometimes it is loading slowly and there are sometimes (not often) bugs when I want to change the text auf my Email."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6462302)

CB

Caspar B.

Digital Marketing Manager

> "Email campaigns and automations work and are sent out in a timely manner."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

CH

Colleen H.

VP of Marketing

> "Every time anyone on our team uses it, it never works properly and we lose information all the time (Customer Service was of no help in this area)."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

JF

Joe F.

Associate Professor of Law

> "ActiveCampaign has reliable task automations that help perform the routine tasks quickly."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501)

VR

Verified Reviewer

Web Developer

> "It can be expensive for the small businesses"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6680557)

Cynthia N.

Founder

> "I like the automation builder."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7114873)

FG

Francesco G.

Partner

> "This is why whenever there is any custom woocommerce integration to deal with we tend not to advice for Active Campaign."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791)

KP

Khevana P.

Tech Lead

> "We have been using ActiveCampaign for the last few years and have lots of automation and customization based on Active Campaign."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6503130)

AW

Andrew W.

Owner

> "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369)

SM

Selena M.

Singing Coach

> "I like the user interface, the bold presentation and navigation make it feel friendly and easy to use."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

CO

Chris O.

President

> "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310)

Hilda N M.

Creative Graphic raphic Designer

> "It's technical team is usually available 24/7 because everytime I have sent an enquiry email or called they always respond and guide me accordingly to be..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___5090325)

CB

Caspar B.

Digital Marketing Manager

> "Bad usability and very buggy."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

JR

James R.

Digital Marketing Specialist

> "With its powerful features and intuitive interface, I can easily create and send targeted emails to my subscribers. Plus, the automation features make it..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4601078)

CH

Colleen H.

VP of Marketing

> "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working on,..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

CO

Chris O.

President

> "As an agency and website developer, I like that it's very customizable in terms of integrating with other platforms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310)

FG

Francesco G.

Partner

> "This is why whenever there is any custom woocommerce integration to deal with we tend not to advice for Active Campaign."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791)

MS

Martin S.

CTO

> "It can be easily integrated into other 3rd party tools."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6606658)

VR

Verified Reviewer

Marketing Manager

> "The downside could be the lack of integration into other platforms such as Zoom webinars."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4347165)

BS

Biswajit S.

software development

> "CRM integration: ActiveCampaign integrates with popular CRMs such as Salesforce and HubSpot, allowing businesses to manage their contacts and leads in one..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4645936)

KC

Kelsey C.

Creative Lead - Digital Marketing

> "It has poor backend integration capability and lack offline access."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4967509)

VR

Verified Reviewer

CRM Consultant

> "ActiveCampaign also allows you to integrate easily with other softwares so you only end up paying for what you need."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4275734)

VR

Verified Reviewer

CTO

> "All of this makes the experience of woo-commerce data integration painful, mainly because of the incapacity of solving problems related to Deep Data..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___3418576)

SM

Selena M.

Singing Coach

> "I like the user interface, the bold presentation and navigation make it feel friendly and easy to use."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

CB

Caspar B.

Digital Marketing Manager

> "Not easy to track UTM data through forms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

Cynthia N.

Founder

> "My experience with ActiveCampaign so far has been easy and straight forward."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7114873)

KS

Kathryn S.

Owner

> "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123)

MA

Matteo A.

CFO

> "Friendlyness, easy to use, functionality"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6734171)

CB

Caspar B.

Digital Marketing Manager

> "Not easy to manage contact lists."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

AC

Alejandra C.

Ceo and Mentor of Realtor Factory

> "Is easy to use."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6731318)

SR

Shaunna R.

Founder

> "AC is way too hard to use."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6549073)

MS

Mark S.

Sales Director

> "Another standout feature is the behavioral lead scoring, which identifies high-intent prospects based on customer engagement and enables our sales..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893)

EP

Eric P.

ERP Supervisor

> "The drawback isn't that big, but it can be annoying in times that demand prompt changes, say during busy tourist season."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921)

EP

Eric P.

ERP Supervisor

> "It has been fairly good for the price, and the customer service has been quick and helpful when we have gotten stuck. Though there may be some..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921)

DL

Dimitris L.

Team Lead

> "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer support..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375)

RS

Rhea S.

Internal Sales Executive

> "ActiveCampaign gives us useful performance insights and reports that help us take informed actions to improve returns from our marketing campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6507695)

AG

Ana G.

Freelancer

> "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit support..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971)

VR

Verified Reviewer

Sr People Ops

> "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628)

ClJ

Céline J.

Social Media Manager

> "We also noticed that getting in touch with human support tends to be impossible."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052)

[View Reviews](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Muhammad G.

Network technical

> "The platform helps streamline B2B sales activities through automation and clear pipeline visibility, making it easier to manage leads and stay organized..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7071078)

CC

Christina C.

Manager

> "High-volume data imports can slow performance, and certain reporting options are less flexible for complex workflows."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7078901)

DN

Delvin N.

Founder

> "I like the automated Meeting Booking: Once a prospect shows interest, the AI can analyze their response, answer common objections, and automatically book..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7049991)

VR

Verified Reviewer

verificator

> "We occasionally experience minor delays when loading large reports, which can slow down our workflow a bit during busy periods."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7051471)

SK

Sevil K.

Founder and CEO

> "B2B Rocket AI saves hours of manual outreach, automates follow-ups, and improves lead quality with smart AI agents that handle email and LinkedIn..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7023424)

Andre Miguel G.

Admin Assistant

> "Advanced automation and reporting features may require extra time to master, and small teams might find certain plans expensive."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7081831)

SK

Sevil K.

Founder and CEO

> "A powerful AI-driven outreach tool that streamlines B2B sales, enhances productivity, and delivers solid results once properly configured and optimized."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7023424)

Jade C.

CEO

> "I was also charged many months upfront for mailboxes when we never launched and also never worked. Despite repeated requests, they have refused to..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7054151)

HO

Hungkaka O.

Project Manager

> "The behavior-driven triggers in prospect follow-ups enable us to send messages based on specific prospect behaviors, enhancing the relevance of our..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7020241)

CL

Catherine L.

Sourcing Specialist

> "If you're a startup trying to stay within a tight budget, adding more agents can get a bit costly, which might make it harder to scale right away."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7049993)

Hov G.

Chief of marketing

> "Having our contact database, enrichment, outreach, and analytics in a single, secure platform has simplified our tech stack and reduced our costs."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7063710)

Kryssnah Sammay Rosel V.

Virtual Assistant

> "Additionally, certain niche integrations are missing, and high-volume campaigns may occasionally slow down the system."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7078134)

MH

Mira H.

Virtual Assistant

> "It keeps my outreach consistent, connects me with the right people, and lets me focus more on building real relationships and closing deals instead of..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7011672)

Jade C.

CEO

> "I purchased their $5,000 “lifetime access” deal, and it has become obvious that once they collect the money, the support essentially disappears."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7054151)

EM

Eya M.

Executive

> "I really like how B2B Rocket simplifies lead generation and automates outreach, helping businesses save time while connecting with high-quality prospects."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7031641)

Ernesto T.

Customer Specialist

> "When handling large volumes of email, there can be slight delays in loading or organizing messages."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7083507)

VR

Verified Reviewer

Virtual Assistant

> "The AI agent takes care of the repetitive tasks, allowing my team to focus on high-value activities like closing deals and building relationships."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7064319)

ACT

ARMIE CLARISSE T.

Virtual assistant

> "The only downside I noticed is that some AI-generated messages can sound a little too generic if not customized."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7041020)

AGF

Aienna Gabrielle F.

Freelance Virtual Assistant

> "B2B Rocket helps automate repetitive tasks like prospecting and email follow-ups, making outreach faster and more consistent."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7031466)

FVT

Frank V. T.

Director of Biz Dev

> "Followed all the guidance, even got suggestions with their team, worked with their B2B list which didn't work, purchased our own list - and now we won't..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6594657)

IS

Insha S.

Marketing

> "Warmup maintains sender reputation, A/B testing optimizes emails, and auto-replies keep prospects engaged automatically."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7091722)

VR

Verified Reviewer

Sales Representative

> "It sometime too slow and not smart enough with my personal tasks which I don't like, if they can fix the problem I mentioned."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7013199)

TT

Tamie T.

Owner

> "The feature that stands out to me is how intent data capture identifies and uses buyer intent, reaching leads at the right time. While more detailed..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6767195)

VR

Verified Reviewer

Managing Director

> "They sold me a lifetime license before I ever used it (my mistake for buying)."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7128660)

VR

Verified Reviewer

Marketing and Advertising

> "It's customized targeting, dynamic interaction, and continuous learning have redefined how we approach precision in our outreach, ensuring every..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6810524)

RT

Ridwan T.

Certification engineer

> "It can also be costly for small businesses, and some features don’t always perform as smoothly as expected."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7027626)

RR

Raman R.

Sales

> "The AI agents excelled at hyper-personalized outreach across email, LinkedIn, and even calls, turning cold prospects into booked meetings with impressive..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7003746)

VR

Verified Reviewer

Founder

> "The support team hardly helped and the platform was extremely buggy."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7129904)

JT

Jacob T.

Freelance Photographer

> "The most thing i liked about B2B Rocket is that how it helped me in boosting my B2B sales automation and efficiency, with offering features like..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6831017)

VR

Verified Reviewer

Verifier

> "Given my preference for managing tasks on the go, the lack of optimal mobile responsiveness became a notable inconvenience."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7004791)

MS

Marimar S.

Freelancer

> "The AI agent's autonomous actions, spanning from lead identification to conducting chat sessions and arranging meetings, have led to a noteworthy..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6831185)

JB

Jonathan B.

Administrator

> "Mailbox organization options are somewhat basic."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7051407)

MA

Mihamed A.

Dev

> "Occasionally, a more detailed response analytics feature could be beneficial, but the current real-time interaction has been a game-changer, fostering..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7031626)

GM

Gephrey M.

csr

> "I feel that focusing too much on automation may overlook the importance of human intuition in sales."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7048155)

EM

Erisha M.

Admin

> "Having smart computer features and helpful customer support together makes this tool really good for finding new customers and adding it to our business,..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6848254)

SD

Summer D.

software development

> "B2BRocket currently lacks or has way too less data for retail outlet counts."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6841015)

RR

Raman R.

Sales

> "The integration with our CRM was seamless, and the real-time analytics dashboard provided actionable insights that helped us refine campaigns on the fly."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7003746)

Peter O.

Accountant

> "In particular, the custom field limitation and other limitations such as issues with data merging and activity tracking are not aligned with my business..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6399600)

Mark Joedel D.

Virtual Assistant

> "It has helped us create a more cohesive and effective outreach strategy, allowing us to meet our contacts on their preferred platforms."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7093756)

Jhorezel O.

Virtual Assistant

> "As a small business owner, the cost feels a bit steep, especially when you’re just starting out."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7074185)

DR

Daniel R.

Creative Hybrid Developer

> "allows me to develop an Ideal Customer Profile (ICP) and craft detailed customer personas, enabling laser-focused targeting. While occasionally desiring..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6825366)

VR

Verified Reviewer

Marketing

> "The starting price ($2,450/month) is too steep for small startups or solo founders."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6831705)

TA

Tasya A.

Operational Manager

> "B2B Rocket gives everything I need in one place—AI agents, contact data, email campaigns, and CRM integration."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7068193)

Sunee S.

SEO content writer

> "The main drawback is the learning curve, which can be a bit steep at first."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6872308)

Carlos D.

HSE Officer

> "B2B Rocket have an easy and user friendly interface, the ability to automate quality lead generation is remarkable, this provides 100% uptime in the..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6870544)

FVT

Frank V. T.

Director of Biz Dev

> "Emailed the Account Executive, who disappears after you pay, she no longer works there."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6594657)

CC

Christina C.

Manager

> "What I liked most about B2B Rocket is its strong focus on innovation and efficiency in helping businesses scale their outreach and sales processes."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7078901)

JV

James V.

Supply Chain Consultant

> "AI-driven features didn’t live up to the hype."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6510413)

VB

Vincent B.

Consultant

> "The optimal email delivery is a testament to its effectiveness. While organizing the mailbox pool needs a structured approach, the overall experience is..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7024956)

VR

Verified Reviewer

Founding Partner

> "We were promised a much quicker start on our campaigns, but were given no assistance when they didn't meet our expectations."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6833027)

NH

Nika H.

Content Writer

> "It helped us overcome the challenge of language diversity, transforming our global outreach into a seamless multilingual experience that truly connects..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6790512)

Mitchell K.

copywriter

> "The setup process can be a bit tricky, especially for new users."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6780980)

MD

Marcelo D.

Marketing Specialist

> "The automation actually works: it sends, follows up, organizes leads, and tracks replies without you babysitting the process."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7047539)

Jhorezel O.

Virtual Assistant

> "The only downside for me is the price."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7074185)

VR

Verified Reviewer

Developer

> "The AI agent takes care of the lead generation and engagement, which means I can focus on other aspects of growing my business."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7064284)

VO

Venus O.

systems analyst

> "The platform might be complex to navigate for new users or smaller businesses, there's also a steep learning curve that could hinder quick adoption and..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6360819)

AS

Ali S.

Tech Engineer

> "The natural language processing (NLP) capabilities ensure that complex inquiries are understood accurately, providing in-depth insights into our..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6820801)

SH

Sopyan H.

Email marketing

> "Some user may find learning to costumize hard."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6855690)

ARP

Anisa Rahma P.

Content writer

> "The AI-powered writing assistant help me generate high-quality content quickly and efficiently, allowing me to focus on other important tasks"

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6855342)

JV

James V.

Supply Chain Consultant

> "We wouldn’t recommend it to businesses looking for reliable, effective B2B tools."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6510413)

ACA

Anna Charissa A.

Admin VA

> "B2B Rocket helps a lot with automating outreach and follow-ups, which saves time especially when managing multiple tasks."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7086608)

JV

James V.

Supply Chain Consultant

> "Poor customer support"

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6510413)

VR

Verified Reviewer

Virtual assistant

> "It was a dynamic environment that encouraged continuous learning and innovation, which helped me grow professionally and better understand how technology..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7042839)

AM

ANN M.

Owner

> "A lot of time is wasted when reworking the selection algorithm and messaging."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6405860)

TM

Tegar M.

Senior Data Analyst

> "With global language support, I can engage with leads in their preferred language, fostering stronger connections and facilitating better communication."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7041990)

AS

Attila S.

Founder

> "I'd rather not - I'm sure they're lovely people, but if you can't use yoru own software for outreach, that's not something people should be using."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#SoftwareAdvice___6214539)

RH

Ryan H.

Developer

> "It's focus on personalized communication, combined with effective A/B testing, made our email campaigns highly engaging and successful."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7047464)

AM

ANN M.

Owner

> "It also has an unreliable data inventory."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6405860)

VR

Verified Reviewer

Hubspot Specialist

> "The software has allowed us to increase our email volume while maintaining a personal touch that resonates with prospects."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7039554)

Deepak G.

Social media marketer

> "It doesn't provide a free trial."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6013487)

Diego V.

Contributor Lead

> "The guide's detailed exploration of ideal customer profiles and the strategic use of data for lead identification is impressive."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7011578)

Deepak G.

Social media marketer

> "It just gives the demo which is not good."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6013487)

VR

Verified Reviewer

verificator

> "The platform centralizes our Sales Management, turning a previously scattered process into one unified system."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7051471)

Peter O.

Accountant

> "In particular, the custom field limitation and other limitations such as issues with data merging and activity tracking are not aligned with my business..."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6399600)

Rizel B.

SDR

> "Intent scoring and enrichment let the platform highlight prospects showing interest and fill missing contact details."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7069459)

VR

Verified Reviewer

Verifier

> "Given my preference for managing tasks on the go, the lack of optimal mobile responsiveness became a notable inconvenience."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7004791)

Joshua James C.

Data Executive

> "Reporting gives clear insights into open, response, and conversion rates, making it easy to see which campaigns perform best."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7081992)

Mitchell K.

copywriter

> "The setup process can be a bit tricky, especially for new users."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6780980)

Natasha C.

Enterpreneur

> "Together these features make message iteration faster, so teams spend less time drafting and more time following up with engaged prospects."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7087356)

Jhorezel O.

Virtual Assistant

> "The only downside for me is the price."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7074185)

AG

Anush G.

Administrator

> "The AI-driven lead filtering, the clean dashboard, and the intuitive interface make it easy to stay on top of prospects without feeling overwhelmed."

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___7045664)

JV

James V.

Supply Chain Consultant

> "Poor customer support"

[See full review](https://www.capterra.com/p/10012202/B2B-Rocket/#Capterra___6510413)

[View Reviews](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

## User interface

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

4.56 (2,569)

[B2B Rocket](https://www.capterra.com/p/10012202/B2B-Rocket/)

4.79 (308)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

ActiveCampaign

Top features

48/50

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Channel Management
-   Commission Management
-   Contact Management
-   Contract/License Management
-   CRM
-   Customer Database
-   Customer Segmentation
-   Customizable Fields
-   Data Import/Export
-   Deal Management
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Sequences
-   Email Templates
-   Email Tracking
-   Event Triggered Actions
-   Field Sales Management
-   Forecasting
-   Generative AI
-   Lead Assignment
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Nurturing
-   Lead Qualification
-   List Management
-   Mobile App
-   Opportunity Management
-   Performance Metrics
-   Pipeline Management
-   Proposal Generation
-   Quotes/Estimates
-   Real-Time Data
-   Real-Time Reporting
-   Referral Tracking
-   Reminders
-   Reporting & Statistics
-   Sales Activity Management
-   Sales Trend Analysis
-   Task Management
-   Territory Management
-   Third-Party Integrations

[See all features](https://www.capterra.com/p/79367/ActiveCampaign/#features)

B2B Rocket

12/50

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Channel Management
-   Commission Management
-   Contact Management
-   Contract/License Management
-   CRM
-   Customer Database
-   Customer Segmentation
-   Customizable Fields
-   Data Import/Export
-   Deal Management
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Sequences
-   Email Templates
-   Email Tracking
-   Event Triggered Actions
-   Field Sales Management
-   Forecasting
-   Generative AI
-   Lead Assignment
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Nurturing
-   Lead Qualification
-   List Management
-   Mobile App
-   Opportunity Management
-   Performance Metrics
-   Pipeline Management
-   Proposal Generation
-   Quotes/Estimates
-   Real-Time Data
-   Real-Time Reporting
-   Referral Tracking
-   Reminders
-   Reporting & Statistics
-   Sales Activity Management
-   Sales Trend Analysis
-   Task Management
-   Territory Management
-   Third-Party Integrations

[See all features](https://www.capterra.com/p/10012202/B2B-Rocket/#features)

### Recognition

ActiveCampaign is recognized as a top-rated tool in 5 Capterra Shortlist reports

No recognitions have been awarded to B2B Rocket

### Deployment & support

ActiveCampaign

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

B2B Rocket

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

ActiveCampaign

-   By ActiveCampaign
-   Located in United States
-   Founded in 2003

B2B Rocket

-   By B2B Rocket
-   Located in United States
-   Founded in

## Popular Comparisons

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

vs

[Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/)[4.62 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/)

$15/month

Price

$9/month

4.5

Features

4.5

4.2

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/79367-132996/ActiveCampaign-vs-brevo)

[B2B Rocket](https://www.capterra.com/p/10012202/B2B-Rocket/)[4.79 (308)](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

vs

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,810)](https://www.capterra.com/p/61368/Salesforce/reviews/)

Contact vendor for pricing

Price

$25/month

4.7

Features

4.4

4.7

Ease of Use

4.0

[View full comparison](https://www.capterra.com/compare/61368-10012202/Salesforce-vs-B2B-Rocket)

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$15/month

Price

$12/month

4.5

Features

4.5

4.2

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/79367-136603/ActiveCampaign-vs-MailerLite)

[B2B Rocket](https://www.capterra.com/p/10012202/B2B-Rocket/)[4.79 (308)](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

vs

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.51 (4,487)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

Contact vendor for pricing

Price

$20/month

4.7

Features

4.4

4.7

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/152373-10012202/HubSpot-CRM-vs-B2B-Rocket)

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.35 (2,953)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$15/month

Price

$12/month

4.5

Features

4.2

4.2

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-79367/Constant-Contact-vs-ActiveCampaign)

[B2B Rocket](https://www.capterra.com/p/10012202/B2B-Rocket/)[4.79 (308)](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

vs

[BeatRoute](https://www.capterra.com/p/181686/BeatRoute/) [4.26 (35)](https://www.capterra.com/p/181686/BeatRoute/reviews/)

Contact vendor for pricing

Price

Contact vendor for pricing

4.7

Features

4.3

4.7

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/181686-10012202/BeatRoute-vs-B2B-Rocket)

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

vs

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (656)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

$15/month

Price

$9/month

4.5

Features

4.5

4.2

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/79367-147415/ActiveCampaign-vs-EmailOctopus)

[B2B Rocket](https://www.capterra.com/p/10012202/B2B-Rocket/)[4.79 (308)](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

vs

[Ploomes CRM](https://www.capterra.com/p/207290/Ploomes/)[4.88 (442)](https://www.capterra.com/p/207290/Ploomes/reviews/)

Contact vendor for pricing

Price

$22/month

4.7

Features

4.8

4.7

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/207290-10012202/Ploomes-vs-B2B-Rocket)

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.82 (2,129)](https://www.capterra.com/p/198994/Systeme/reviews/)

$15/month

Price

$17/month

4.5

Features

4.7

4.2

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/79367-198994/ActiveCampaign-vs-Systeme)

[B2B Rocket](https://www.capterra.com/p/10012202/B2B-Rocket/)[4.79 (308)](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

vs

[Corefactors](https://www.capterra.com/p/153366/Corefactors/)[4.41 (132)](https://www.capterra.com/p/153366/Corefactors/reviews/)

Contact vendor for pricing

Price

$8.99/month

4.7

Features

4.3

4.7

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/153366-10012202/Corefactors-vs-B2B-Rocket)

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

vs

[EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)[4.65 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

$15/month

Price

$14.99/month

4.5

Features

4.6

4.2

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/79367-178819/ActiveCampaign-vs-EngageBay-Marketing)

[B2B Rocket](https://www.capterra.com/p/10012202/B2B-Rocket/)[4.79 (308)](https://www.capterra.com/p/10012202/B2B-Rocket/reviews/)

vs

[Consensus](https://www.capterra.com/p/141255/Consensus/)[4.89 (327)](https://www.capterra.com/p/141255/Consensus/reviews/)

Contact vendor for pricing

Price

Contact vendor for pricing

4.7

Features

4.8

4.7

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/141255-10012202/Consensus-vs-B2B-Rocket)