--- title: "Compare ActiveCampaign vs Pipedrive 2026 | Capterra" description: "Unsure of what to choose? Check Capterra to compare ActiveCampaign and Pipedrive based on pricing, features, product details, and verified reviews." source_url: "https://www.capterra.com/compare/79367-132666/ActiveCampaign-vs-Pipedrive" page_type: "comparison" language: "en" publication_date: "2026-11-10" --- # ActiveCampaign vs Pipedrive Features and Cost Comparison Last updated November 10th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: ActiveCampaignPipedrive2/4 selected [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,574)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.5 (3,064)](https://www.capterra.com/p/132666/Pipedrive/reviews/) [## ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,574)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Starting Price $15.00/month Value-for-Money 4.3 Functionality 4.5 Ease of Use 4.2 Customer Service 4.4 Reviews Sentiment Based on [2,574 reviews](#user-reviews) Positive 2,394 Neutral 118 Negative 62 [## Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.5 (3,064)](https://www.capterra.com/p/132666/Pipedrive/reviews/) Starting Price $19.00/month Value-for-Money 4.4 Functionality 4.3 Ease of Use 4.5 Customer Service 4.4 Reviews Sentiment Based on [3,064 reviews](#user-reviews) Positive 2,860 Neutral 139 Negative 65 ## Not a match? Find software alternatives tailored to your priorities. These software suggestions are similar to those you’re currently comparing. Highest Rated ### Omnisend 4.7 (837) * * * Starting Price $16.00 Usage Based,Per Month Free Trial Free Version * * * User rating 98% of reviewers rated it above 4 stars * * * ### Bitrix24 4.2 (1,009) * * * Starting Price $69.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 82% of reviewers rated it above 4 stars * * * ### Marketo Engage 4.3 (720) * * * Starting Price Contact vendor for pricing Free Trial Free Version * * * User rating 87% of reviewers rated it above 4 stars * * * ### Odoo 4.2 (1,341) * * * Starting Price $31.10 Per User,Per Month Free Trial Free Version * * * User rating 83% of reviewers rated it above 4 stars * * * What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 13,270 reviews from crm software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 81%Fit High performer Feature ratings Data Security 4.4 Contact Management 4.5 Data Import/Export 4.4 Contact Database 4.4 CRM 4.3 81%Fit High performer Feature ratings Data Security 4.4 Contact Management 4.4 Data Import/Export 4.5 Contact Database 4.4 CRM 4.6 User satisfaction User satisfaction 4.6 User reviews[2,574](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Ease of use 4.2 Functionality 4.5 Value for money 4.3 Customer support 4.4 User satisfaction 4.5 User reviews[3,064](https://www.capterra.com/p/132666/Pipedrive/reviews/) Ease of use 4.5 Functionality 4.3 Value for money 4.4 Customer support 4.4 Price starts from Price starts from $15Flat Rate, Per Month - Free version - Free trial Price starts from $19Per User, Per Month - Free version - Free trial Best for Best for Small to midsize businesses through enterprise organizations across ecommerce, retail, education, fitness, SaaS, agencies, franchises, and non-profits. Serves customers in more than 170 countries. Best for Designed for sales teams in small and mid-sized businesses, the cloud-based sales tool helps teams stay organized. ## User reviews Pros & cons MS Mark S. Sales Director > "The AI-powered recommendations further improve campaign performance and lead qualification and with email, SMS, and WhatsApp communication available from one..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893) EP Eric P. ERP Supervisor > "The drawback isn't that big, but it can be annoying in times that demand prompt changes, say during busy tourist season." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) MND Mamute Nicholas D. Sales and Marketing Specialist > "Another standout feature is its multi-channel marketing capabilities, enabling us to coordinate email, SMS and WhatsApp campaigns from a single platform while..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630) DM David M. Technical Support Engineer > "I do not like the fact that deep segmentation and more sophisticated features require time to master; there are moments that I fear that I am not fully..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7062259) MS Mark S. Sales Director > "Another standout feature is the behavioral lead scoring, which identifies high-intent prospects based on customer engagement and enables our sales..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893) LW Laura W. Marketing Coordinator > "The customer support is so slow to fix pressing deliverability problems and the high pricing does not give us a good value." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7096080) MND Mamute Nicholas D. Sales and Marketing Specialist > "The AI-powered Active Intelligence features have been invaluable by recommending the best times to send campaigns, optimizing content and helping us..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630) MW Mona W. CEO and Founder > "a bit expensive from over 2000 Contacts on and sometimes mails have massive delays (especially when there is a mail flow with several mails in a row)" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6848971) CA Christopher A. Commercial Director > "Its email management and powerful contact management capabilities are amazing, and this enables our commercial department to easily subdivide our world-wide..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7119596) Yazmin M. Owner > "No free plan and trial with very limited access." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7176536) BY Brian Y. Visa Consulting Specialist > "My automated workflows make it simple to establish six-month follow-up sequences that will nurture clients through a waiting period for government approval." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7077855) Yazmin M. Owner > "It might not be the better option for a small business." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7176536) EP Eric P. ERP Supervisor > "It has been fairly good for the price, and the customer service has been quick and helpful when we have gotten stuck. Though there may be some improvements to..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) AG Ana G. Freelancer > "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit support tickets..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971) EP Eric P. ERP Supervisor > "The contact segmentation is very accurate, and I appreciate how easy and simple it is to integrate it with our existing CRM system, it makes going through..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) AW Andrew W. Owner > "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369) MS Mark S. Sales Director > "We've seen our sales grow by 33% And the improvement across our team even helped me earn employee of the year 2025." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893) MH Marcus H. CEO > "There are also occasional issues with reliability—some features don’t always work as expected. While this might not be unique to ActiveCampaign, it’s still a..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691) GC Graziana C. Customer Operations Lead > "I like the personalized nature of ActiveCampaign, something that gives specific messages to specific clients" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7079738) DE Duncan E. Web Specialist > "Now we have to spend time and money moving because we don't want to be held hostage with continual price increases and no viable options to downgrade or..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6705737) MND Mamute Nicholas D. Sales and Marketing Specialist > "Our marketing efforts have reached a new level of efficiency and effectiveness with ActiveCampaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630) DL Dimitris L. Team Lead > "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer support team" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375) Dan J. COO > "ActiveCampaign offered cost-effective email marketing solutions where many other software could not compete price-wise." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7115517) ST Sarah T. Health Coach > "sometimes I find it tricky to choose the right form and/or when having multiple tags for segmenting" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6644647) RM Rachel M. Digital Campaign Executive > "The automation workflows are a game-changer, and the reporting tools are awesome for tracking your results." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6578401) MM Maurizia M. CEO > "This pricing policy is to me very draining and it means that at some point I will be forced to change provider due to unjustified expenses." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6860028) BL Billy L. Operations > "The segments and tag functions make it easy to split up a list of contacts into different categories and send out more personalised emails" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040) CO Chris O. President > "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310) BL Billy L. Operations > "Activecampaign is a great way to store a central contact list and send out marketing emails - that's what I use it for" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040) JP Jonathan P. CEO > "I am using AC to send automated sequences to my leads, but I am not using the campaign features, and I am considering swtiching to another tool if I can't..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159) VR Verified Reviewer Sr People Ops > "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our questions..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628) DB Divan B. Operations Manager > "Also the agent "sent" a payment link for a monthly subscription, but when you follow prompts on the actual site to buy a license, that is not an option so you..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440952) WH Wilberth H. Asesor Inmobiliario > "The automatization tools are very useful and give me flexibility to design any strategy that is best for my business." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6871583) FG Francesco G. Partner > "the prices have gone up consistently without a serious improvement in features despite their position in the market, their integration with woocommerce..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791) CN Christophe N. Thérapist > "ActiveCampaign allows me to easily manage communication campaigns with my audience." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121) RA Rahman A. Marketing Specialist > "This can get a little messy, especially when you are dealing with  multiple campaigns." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853) JF Joe F. Associate Professor of Law > "It allows us to strategize our marketing campaigns in order to make them more successful." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501) SM Selena M. Singing Coach > "Eventually someone told me that it was an issue with a deep tech issue of the platform and that would take a lot of time to resolve." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) VR Verified Reviewer Sr People Ops > "The email management tools allows us to have good control over our campaigns and contacts/prospects." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628) KS Kathryn S. Owner > "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123) MH Marcus H. CEO > "Additionally, the API is well-documented and versatile, offering seamless integration with other tools and platforms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691) DL Dimitris L. Team Lead > "Our forms were not capturing leads for 4 months." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375) MA Mitusha A. Developer > "ActiveCampaign has helped me gain leads via social marketing content and get the information on the internal Slack channel and Salesforce that is visible to..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6061447) KS Kathryn S. Owner > "Decent features but outrageous pricing practices." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123) MH Marcus H. CEO > "The advanced automations are incredibly powerful, allowing for highly personalized and efficient workflows." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691) DK Dan K. Founder > "I want to downgrade and they won't let me until my next renewal in a year." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890) RA Rahman A. Marketing Specialist > "The integrated CRM also helped me maintain clean and responsive customer lists." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853) DK Dan K. Founder > "There are many issues: 1) the system has a steep learning curve." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890) GM Gary M. reviewer > "The stage is a unique advantage in robotizing Client Experience (CX) for different perspectives like offers, lead magnets, bulletins, and changes in status." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6130750) PC Prachi C. developer > "Additionally, the pricing structure can become quite expensive as the contact list grows, which might not be ideal for smaller businesses or those with..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150) LH Louise H. Front Office Manager > "ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary changes to make..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808) NS Niraj S. Alliance Lead > "UI feels outdated: Not as smooth as competitiors" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6710630) LH Louise H. Front Office Manager > "There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808) ClJ Céline J. Social Media Manager > "We also noticed that getting in touch with human support tends to be impossible." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052) MG Marco G. CEO > "Versatility: I find that it provides a range of tools for various aspects of customer engagement, from email marketing to workflow automation and CRM..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6150623) CB Caspar B. Digital Marketing Manager > "Not easy to track UTM data through forms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) JF Joe F. Associate Professor of Law > "ActiveCampaign has reliable task automations that help perform the routine tasks quickly." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501) BA Brenda A. sales leader > "The lead management wasn't that great, or user friendly. If you added contacts, you had to remove old contacts - seems that could be better..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6234656) LD Laura D. Client Success Specialist > "It also has great reporting and analytic features for email engagement." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6790050) CH Colleen H. VP of Marketing > "Everything takes TEN TIMES LONGER TO COMPLETE ANYTHING with Active Campaign than any other marketing automation/email system I have ever used in my 20 year..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) Jaden T. Writer > "It features so many tools that you can use to build email or SMS automations that can be triggered or respond to a customer's actions." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6321098) CH Colleen H. VP of Marketing > "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working on, meaning..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) CO Chris O. President > "As an agency and website developer, I like that it's very customizable in terms of integrating with other platforms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310) DM Dardan M. Sr Commercial Partnerships Manager > "It can be tedious to sometimes add contact manually and it doesnt tell me what contacts are already in a deal with a colleague of mine" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6095623) PC Prachi C. developer > "Additionally, the comprehensive reporting and analytics tools provide valuable insights into campaign performance, helping to optimize marketing strategies." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150) AK Aleksandra K. Owner > "Sometimes it is loading slowly and there are sometimes (not often) bugs when I want to change the text auf my Email." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6462302) RS Rhea S. Internal Sales Executive > "ActiveCampaign gives us useful performance insights and reports that help us take informed actions to improve returns from our marketing campaigns." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6507695) SM Selena M. Singing Coach > "It was good in many ways but the issue I described above was extremely frustrating and disappointing and is part of the reason I'm leaving." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) JK Jamie K. Head of Growth > "It’s super powerful if used by someone with a few years experience of building out complex email workflows and automations, but it was simply too powerful for..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6289067) CH Colleen H. VP of Marketing > "Every time anyone on our team uses it, it never works properly and we lose information all the time (Customer Service was of no help in this area)." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) FG Fabrizio G. Design Lead > "This platform has the most profitable marketing campaigns management and monitoring capabilities." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7038963) VR Verified Reviewer Web Developer > "It can be expensive for the small businesses" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6680557) NM Ngechu M. Full-stack Developer > "ActiveCampaign enables me to create, customize and send high volume outbound marketing emails." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6443094) FG Francesco G. Partner > "This is why whenever there is any custom woocommerce integration to deal with we tend not to advice for Active Campaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791) Ziva R. Sales Services Manager > "ActiveCampaign helps us to facilitate more personalized marketing campaigns that allows us to target our customers more effectively." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6160441) HH Hendrik H. Marketing manager > "Their customer service however is the worst I ever experienced. If you have a question, you have to open a chat and talk to people that don't know much about..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6452695) JK Jamie K. Head of Growth > "It’s possible to create complex campaigns with lots of automated paths, workflows and split-tests for large data sets." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6289067) TW Tim W. President > "However, for a system to break so easily for making such a small change which led to significant lost revenue, caused us to change our opinion of AC." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6168093) CN Christophe N. Thérapist > "Thanks to the integration of artificial intelligence, this work is greatly accelerated for a truly professional result." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121) CB Caspar B. Digital Marketing Manager > "Bad usability and very buggy." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) KP Khevana P. Tech Lead > "We have been using ActiveCampaign for the last few years and have lots of automation and customization based on Active Campaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6503130) AW Andrew W. Owner > "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369) SM Selena M. Singing Coach > "I like the user interface, the bold presentation and navigation make it feel friendly and easy to use." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) CO Chris O. President > "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310) JR James R. Digital Marketing Specialist > "With its powerful features and intuitive interface, I can easily create and send targeted emails to my subscribers. Plus, the automation features make it easy..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4601078) CH Colleen H. VP of Marketing > "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working on, meaning..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) NE Noel E. Computer Tech > "The software offers a variety of templates and customization options that allow businesses to create email campaigns tailored to the needs and preferences of..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4763537) CB Caspar B. Digital Marketing Manager > "Bad usability and very buggy." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) CO Chris O. President > "As an agency and website developer, I like that it's very customizable in terms of integrating with other platforms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310) FG Francesco G. Partner > "This is why whenever there is any custom woocommerce integration to deal with we tend not to advice for Active Campaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791) MS Martin S. CTO > "It can be easily integrated into other 3rd party tools." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6606658) VR Verified Reviewer Marketing Manager > "The downside could be the lack of integration into other platforms such as Zoom webinars." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4347165) BS Biswajit S. software development > "CRM integration: ActiveCampaign integrates with popular CRMs such as Salesforce and HubSpot, allowing businesses to manage their contacts and leads in one..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4645936) KC Kelsey C. Creative Lead - Digital Marketing > "It has poor backend integration capability and lack offline access." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4967509) VR Verified Reviewer CRM Consultant > "ActiveCampaign also allows you to integrate easily with other softwares so you only end up paying for what you need." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4275734) VR Verified Reviewer CTO > "All of this makes the experience of woo-commerce data integration painful, mainly because of the incapacity of solving problems related to Deep Data..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___3418576) SM Selena M. Singing Coach > "I like the user interface, the bold presentation and navigation make it feel friendly and easy to use." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) KS Kathryn S. Owner > "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123) Cynthia N. Founder > "My experience with ActiveCampaign so far has been easy and straight forward." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7114873) CB Caspar B. Digital Marketing Manager > "Not easy to track UTM data through forms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) MA Matteo A. CFO > "Friendlyness, easy to use, functionality" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6734171) CB Caspar B. Digital Marketing Manager > "Not easy to manage contact lists." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) AC Alejandra C. Ceo and Mentor of Realtor Factory > "Is easy to use." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6731318) MG Marco G. CEO > "Nothing in particular, but the user experience is a bit challenging" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6150623) MS Mark S. Sales Director > "Another standout feature is the behavioral lead scoring, which identifies high-intent prospects based on customer engagement and enables our sales..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893) EP Eric P. ERP Supervisor > "The drawback isn't that big, but it can be annoying in times that demand prompt changes, say during busy tourist season." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) EP Eric P. ERP Supervisor > "It has been fairly good for the price, and the customer service has been quick and helpful when we have gotten stuck. Though there may be some improvements to..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) AG Ana G. Freelancer > "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit support tickets..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971) MND Mamute Nicholas D. Sales and Marketing Specialist > "Our marketing efforts have reached a new level of efficiency and effectiveness with ActiveCampaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630) DL Dimitris L. Team Lead > "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer support team" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375) VR Verified Reviewer Sr People Ops > "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our questions..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628) ClJ Céline J. Social Media Manager > "We also noticed that getting in touch with human support tends to be impossible." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052) [View Reviews](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Brett B. Founder > "Pipedrive gives you a clear visual view of your sales pipeline, makes it easy to manage opportunities and follow-ups, and helps..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7183240) D Dovilė Š. Ecommerce Manager > "After following support instructions to reconnect the account due to an email sending issue, the feature was suddenly removed..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7158082) SG Sauve G. Sales Representative > "Pipedrive is super visual and simple .Satisfied with its customizable pipeline,easy on boarding,ability to set up automation and..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7156569) D Dovilė Š. Ecommerce Manager > "Very disappointing customer experience regarding feature transparency and support." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7158082) TE Timothy E. Client Advisor > "It enables comprehensive marketing automation through workflows and thus evergreen funnels that continuously generate revenue." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7214197) MS Marvin S. Product Development Lead > "I'm only reporting/reviewing from the perspective of an admin user, and the only downside I can see is that with the mass of our..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6406018) Marquita V. SALES MANAGER > "Additionally, the smart workflow automation is a major time-saver, handling follow-up emails and task creation automatically." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7194242) AM Andrew M. Founder > "You need to pay for higher levels to even access it and when you do it's still terrible." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6575738) DL Denis L. Customer Service Rep > "very positive for smaller businesses, it is a focused action driven CRM that trades complex enterprises features for exceptional..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7212792) KM Keith M. President > "pipedrive customer service is utter garbage, I have been locked out of my primary account for days." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6719495) D Dovilė Š. Ecommerce Manager > "We specifically selected our plan after discussing our requirements with the sales team, including access to one shared/team..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7158082) Alexander K. CEO > "The Customer Success Manager called my response "frustration."" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7138119) IB Ihor B. Senior Software Engineer > "I like that it syncs directly into my Gmail account, and the emails will automatically enter into Pipedrive." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7215176) AG Alyson G. Head of Finance > "UI/UX is not as sophisticated as, for example, salesforce" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6724082) VR Verified Reviewer Account Executive > "Overall it has helped me manage my funnel of leads much more effectively. If your company is sales focused it is built for that..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7098719) MH Mark H. Owner > "I have no interest in using a software that provides zero real time human support and lies that they do when it's just some..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6110069) D Dovilė Š. Ecommerce Manager > "Easy to use interface, good deal pipeline visualization, and useful automation features for small sales teams." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7158082) JW Jess W. Business development and marketing > "Editing emails can be a pain - you need to save and go out and back in each time or we've sometimes found changes have been lost." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6140507) MD Maria D. Product Marketing Manager > "Pipedrive features a user-friendly interface and intuitive logic, along with strong customer support and almost seamless..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6694973) JA Josh A. Co-founder, VP of Marketing > "All the customization can make it difficult to decide how to best implement the services across the company." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6545697) Jonathon B. Senor Content Manager > "It reduces the chance of missing follow-ups and improves visibility into the pipeline for the whole team." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7146497) Alexander K. CEO > "Refund refused." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7138119) IB Ihor B. Senior Software Engineer > "Overall, it greatly simplifies the overall sales process and provides organization." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7215176) PJ Priyanshu J. Manager > "Pipedrive is primarily a CRM designed for sales teams, which means that it has limited marketing automation functionality. If..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4602636) PW Peter W. Onboarding Manager > "This means anyone associated with the client can visit one central point in Pipedrive and get a clear visibility of the status..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6596088) DL Daniela L. Sales Manager > "It can get a bit pricey. While the interface is generally cool, it can sometimes feel a bit overwhelming with all the options..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6453472) HA Hayley A. Manager > "The swim lane layout for deals is easy to track and gives great visibility." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7154931) DV Daniel V. Sales > "It requires some experience to create the process properly, is a bit difficult to create all the "funnels"" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6195939) BC Bobby C. Shipping Coordinator > "I like that businesses can use the platform and schedule meetings easily with customers. " [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7142843) JM Japhet M. Creative Director > "In the past, I subscribed to Pipedrive's top-tier package, but I found the automation features to be underwhelming." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6288965) VR Verified Reviewer Marketing Director > "The automation features save time on follow-ups, and the email tracking is perfect for optimizing campaigns." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6846476) HO Hannah O. Marketing Manager > "We decided at the end of the day that there wasn't enough features for a construction company, so we did not continue our..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6047185) SR Spencer R. Account Manager > "Extremely powerful, great insights and tremendous information, allowing you to truly understand which contact is generating the..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6758614) John S. Social Media Consultant > "Its limited integration options. While Pipedrive does integrate with a range of popular tools such as Google Apps and Zapier, it..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4630231) MM Mirjam M. Marketing and Communications Manager > "I like how the data on leads, deals, persons and organizations all are can be customized and linked together." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6717212) NM Nathan M. Marketing Manager > "They're also not as pushy as Hubspot. But not having a phone number to call when the system goes down is bad." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6329435) KS Kavit S. Consultant > "For a small business like us, it works well without much of complexities, it does have the flexibility to use the tool." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7142231) DL Daniela L. Sales Manager > "On the downside, the mobile app isn’t as powerful as the desktop version." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6453472) IB Ihor B. Senior Software Engineer > "Glad it didn't crash on me when I uploaded all of these new lead today." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7215176) MS Michael S. Designer > "Your clients can get lost in the shuffle if you do not schedule a follow up for them." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6169907) VR Verified Reviewer Marketing Director > "It’s great for keeping sales organized, though limited built-in marketing tools mean you’ll need integrations for a complete..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6846476) MH Mark H. Owner > "Spent 20 minutes trying different answers to see if I could actually speak with someone to answer my questions and had no luck." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6110069) DL Daniela L. Sales Manager > "It’s like having a chessboard where each piece represents a sales opportunity, and you can easily move them from one stage to..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6453472) DL David L. CEO > "It’s confusing that you can’t put in contact information for companies." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6486661) AS Amber S. Business Administrator > "I like that Pipedrive can be integrated with other applications as needed." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7139560) Jennifer H. Owner > "What I liked least was not being able to figure out how to use automation tools with it (and that's probably 100% my fault)." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6025562) MM Meelis M. IT support > "In addition PipeDrive has its own marketplace that allows you to install wide range of different applications to your PipeDrive..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6318147) RM Rick M. Account Manager > "The workflow when going through activities isn't too efficient." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6551913) NN Nick N. Owner > "Pipedrive made sales tracking way easier for me, I used to lose deals just cause I forgot to follow up." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6808205) Flor C. Software Developer > "It does not include the integrated marketing automation function, which means, for example, that customer contracts have to be..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4602615) IE Irma E. Advisor > "The thing I like the most about this app is that it has help my managment team to be able to manage sales activities but also to..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6050741) BC Ben C. General Manager > "Email interface not great." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6721882) RM Rick M. Account Manager > "We have been able to create properties, link to web forms, and generate automations within first couple of days of creating..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6551913) DS David S. VP > "It was tedious to use." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6708964) VR Verified Reviewer Head of Sales Operations > "The platform offers significant customization options, including automation, workflow management, integrated email, activity..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6572746) NM Nathan M. Marketing Manager > "Support when they're having server issues, which is all too often." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6329435) SH Sabrina H. Sales Admin > "I like how it's easy to navigate through, and there are different categories to separate stages of a job." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7144443) SS Sofia S. Product Manager Marketing Moda > "Unfortunately, the reporting features of Pipedrive are quite limited and while they do provide some useful data, they don't..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4663037) VR Verified Reviewer Managing Director > "It’s streamlined our sales process and improved efficiency." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7063080) KH Karl H. Member of the board > "Did not use it due to the pricing scheme that they have in use." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6558301) SE Sitav E. Marketing Associate > "The amount of capabilities that Pipedrive has is absolutely astounding - you can have every detail about a lead, deal,..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6564161) BK Bernardo K. CEO > "There must be no privacy between users emails and the management, just because we need to MANAGE THEM, we need to see if the..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4797544) KH Kira H. Senior Operations Manager > "It keeps our business running so smoothly and ensures that we never miss anything for our clients." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6848965) LH Lucy H. Marketing Manager > "Sometimes a little basic in terms of reporting." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6202914) VR Verified Reviewer Head of Sales Operations > "The customization options and automation features save us valuable time, while email tracking helps ensure that we follow up..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6572746) VR Verified Reviewer IT and Digital Marketting Head > "Pipedrive has limited customization choices, so while it does offer some, some users may not find them to be very accommodating." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4380513) Jim P. Fractional Consultant > "Perfect for mid to late(r) funnel client management." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7132528) VR Verified Reviewer Tagie Burton > "It has Limited automation optionsSome users have reported issues with syncing of data across multiple users" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4485358) MB Michael B. Executive > "I like that there’s multiple ways to document details for a client." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6702381) JF Jill F. Office manager > "The "insights" feature and dashboard are clunky and not inuitive for charting your company's progress." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4543553) Brett B. Founder > "The platform is flexible, powerful, and incredibly user friendly." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7183240) JP Jen P. Sales > "Reports and set up can be confusing and difficult." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6264938) NT Nathan T. President > "This helps me stay organized with different tasks and projects." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6734579) SQ Sarah Q. Designer > "I find the interface busy and not too user friendly" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6027095) AV Asha V. Beauty Specialist > "Pipedrive offers a unique dashboard that successfully tracks tasks and projects amongst a wide range of clients." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6405513) OP Oyaro P. Research assistant > "The cost is a little bit expensive compared to any other alternatives" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6234264) RS Ryan S. CEO > "Being able to move deals down the pipeline is helpful." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6771180) Jennifer W. Human Resources Generalist > "In particular, the OpenPhone phone integration was completely ineffective, and its setup process was quite cumbersome." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4938082) MA Mark A. Head of Marketing > "Overall a decent CRM for tracking leads through a pipeline." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6661372) AO Amos O. Procurement Manager > "The cost is a bit high compared to other alternatives" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6473779) SB Samuel B. CTO > "Nice interface for business and prospects management" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6469800) SQ Sarah Q. Designer > "I find the interface busy and not too user friendly" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6027095) Aleksey D. Chief Business Development Officer > "Our CRM boasts an intuitive interface and seamless integration with Zapier." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4789661) ZB Zeynel B. Social Media Manager > "Additionally, there are some issues with the user interface that can be confusing at times." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4418712) JM Joshua M. Technician > "It is user friendly and it has a beautiful interface." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6034471) MH Michele H. Accountant > "It was a bit clunky and could do with a more friendly interface." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4346228) DL Daniela L. Sales Manager > "How intuitive and visual it is." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6453472) D Dovilė Š. Ecommerce Manager > "After following support instructions to reconnect the account due to an email sending issue, the feature was suddenly removed..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7158082) IB Ihor B. Senior Software Engineer > "I like that it syncs directly into my Gmail account, and the emails will automatically enter into Pipedrive." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7215176) JW Jess W. Business development and marketing > "Editing emails can be a pain - you need to save and go out and back in each time or we've sometimes found changes have been lost." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6140507) VR Verified Reviewer Marketing Director > "The automation features save time on follow-ups, and the email tracking is perfect for optimizing campaigns." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6846476) John S. Social Media Consultant > "Its limited integration options. While Pipedrive does integrate with a range of popular tools such as Google Apps and Zapier, it..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4630231) AS Amber S. Business Administrator > "I like that Pipedrive can be integrated with other applications as needed." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7139560) BC Ben C. General Manager > "Email interface not great." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6721882) VR Verified Reviewer Head of Sales Operations > "The platform offers significant customization options, including automation, workflow management, integrated email, activity..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6572746) AG Alyson G. Head of Finance > "UI/UX is not as sophisticated as, for example, salesforce" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6724082) Brett B. Founder > "The platform is flexible, powerful, and incredibly user friendly." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7183240) DS David S. VP > "It was tedious to use." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6708964) MA Mark A. Head of Marketing > "Simple to use CRM system, suited to SMB’s." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6661372) JF Josep F. Digital Strategy > "Is not easy to link with ERP or Billing Platform." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4462712) MB Mary B. Sales Rep > "It is very user friendly." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6811914) MG Maud G. Digital Marketing & Communications Manager > "Hard to understand." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4140111) MM Mirjam M. Marketing and Communications Manager > "I find it very user-friendly." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6717212) D Dovilė Š. Ecommerce Manager > "Very disappointing customer experience regarding feature transparency and support." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7158082) MB Michell B. auto sales > "Pipedrive lets our customers do there quote online with ease." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6811771) KM Keith M. President > "pipedrive customer service is utter garbage, I have been locked out of my primary account for days." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6719495) HC Heather C. Social Media Director > "The guides and support team really helped me out every time i got stuck." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6852825) Alexander K. CEO > "The Customer Success Manager called my response "frustration."" [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___7138119) PL Princess L. Digital Creator > "I use the chatbot to easy customer support because it is programmed to give simple details about the services in my organization..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___4993806) MH Mark H. Owner > "I have no interest in using a software that provides zero real time human support and lies that they do when it's just some..." [See full review](https://www.capterra.com/p/132666/Pipedrive/#Capterra___6110069) [View Reviews](https://www.capterra.com/p/132666/Pipedrive/reviews/) ## User interface [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) 4.56 (2,574) [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) 4.53 (3,064) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit Activity Dashboard 207 Important Activity Tracking 150 Important Adaptive Learning 120 Important ActiveCampaign Top features 49/50 - Activity Dashboard - Activity Tracking - Adaptive Learning - AI Copilot - AI Text Generation - Alerts/Notifications - API - Audience Targeting - Autonomous Task Execution - Batch Processing - Brand Tracking - Breadth of Partner Applications - Business Card/Badge Scanning - Calendar Management - Calendar/Reminder System - Calendar Sync - Call Center Features - Campaign Management - Case Management - Channel Management - Collaboration Tools - Commission Management - Communication Management - Contact Database - Contact Management - Content Management - Contract/License Management - CRM - Cross-system Integration - Customer Contract Management - Customer Database - Customer Engagement - Customer Journey Mapping - Customer Segmentation - Customer Social Profiles - Customer Support - Customer Support Portal - Customizable Fields - Customizable Reports - Customizable Templates - Customization - Data Import/Export - Data Import & Export Tools - Data Security - Data Visualization - Deal Management - Decision Making - Desktop Integration - Document & Content Mgmt. - Document Management [See all features](https://www.capterra.com/p/79367/ActiveCampaign/#features) Pipedrive 32/50 - Activity Dashboard - Activity Tracking - Adaptive Learning - AI Copilot - AI Text Generation - Alerts/Notifications - API - Audience Targeting - Autonomous Task Execution - Batch Processing - Brand Tracking - Breadth of Partner Applications - Business Card/Badge Scanning - Calendar Management - Calendar/Reminder System - Calendar Sync - Call Center Features - Campaign Management - Case Management - Channel Management - Collaboration Tools - Commission Management - Communication Management - Contact Database - Contact Management - Content Management - Contract/License Management - CRM - Cross-system Integration - Customer Contract Management - Customer Database - Customer Engagement - Customer Journey Mapping - Customer Segmentation - Customer Social Profiles - Customer Support - Customer Support Portal - Customizable Fields - Customizable Reports - Customizable Templates - Customization - Data Import/Export - Data Import & Export Tools - Data Security - Data Visualization - Deal Management - Decision Making - Desktop Integration - Document & Content Mgmt. - Document Management [See all features](https://www.capterra.com/p/132666/Pipedrive/#features) ### Recognition ActiveCampaign is recognized as a top-rated tool in 4 Capterra Shortlist reports Pipedrive is recognized as a top-rated tool in 5 Capterra Shortlist reports ### Deployment & support ActiveCampaign Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Pipedrive Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details ActiveCampaign - By ActiveCampaign - Located in United States - Founded in 2003 Pipedrive - By Pipedrive - Located in United Kingdom - Founded in 2010 ## Popular Comparisons [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,574)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.82 (2,132)](https://www.capterra.com/p/198994/Systeme/reviews/) $15/month Price $17/month 4.5 Features 4.7 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/79367-198994/ActiveCampaign-vs-Systeme) [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.53 (3,064)](https://www.capterra.com/p/132666/Pipedrive/reviews/) vs [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (19,024)](https://www.capterra.com/p/61368/Salesforce/reviews/) $19/month Price $25/month 4.3 Features 4.4 4.5 Ease of Use 4.0 [View full comparison](https://www.capterra.com/compare/61368-132666/Salesforce-vs-Pipedrive) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,574)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,528)](https://www.capterra.com/p/132996/brevo/reviews/) $15/month Price $9/month 4.5 Features 4.5 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/79367-132996/ActiveCampaign-vs-brevo) [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.53 (3,064)](https://www.capterra.com/p/132666/Pipedrive/reviews/) vs [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.51 (4,493)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) $19/month Price $20/month 4.3 Features 4.4 4.5 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/132666-152373/Pipedrive-vs-HubSpot-CRM) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,574)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.70 (2,344)](https://www.capterra.com/p/136603/MailerLite/reviews/) $15/month Price $12/month 4.5 Features 4.5 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/79367-136603/ActiveCampaign-vs-MailerLite) [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.53 (3,064)](https://www.capterra.com/p/132666/Pipedrive/reviews/) vs [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (7,010)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) $19/month Price $14/month 4.3 Features 4.3 4.5 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/132666-155928/Pipedrive-vs-Zoho-CRM) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,574)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,262)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) $15/month Price $15/month 4.5 Features 4.4 4.2 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/79367-171840/ActiveCampaign-vs-HubSpot-Marketing) [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.53 (3,064)](https://www.capterra.com/p/132666/Pipedrive/reviews/) vs [Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)[4.71 (745)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) $19/month Price $7/year 4.3 Features 4.5 4.5 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/132666-204998/Pipedrive-vs-Bigin-by-Zoho-CRM) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,574)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [ContactPigeon](https://www.capterra.com/p/168153/ContactPigeon/)[4.96 (308)](https://www.capterra.com/p/168153/ContactPigeon/reviews/) $15/month Price Contact vendor for pricing 4.5 Features 4.9 4.2 Ease of Use 4.9 [View full comparison](https://www.capterra.com/compare/79367-168153/ActiveCampaign-vs-ContactPigeon) [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.53 (3,064)](https://www.capterra.com/p/132666/Pipedrive/reviews/) vs [Kylas Sales CRM](https://www.capterra.com/p/210630/Kylas/)[4.81 (630)](https://www.capterra.com/p/210630/Kylas/reviews/) $19/month Price $250/month 4.3 Features 4.7 4.5 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/132666-210630/Pipedrive-vs-Kylas) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,574)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (7,010)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) $15/month Price $14/month 4.5 Features 4.3 4.2 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-155928/ActiveCampaign-vs-Zoho-CRM) [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[4.53 (3,064)](https://www.capterra.com/p/132666/Pipedrive/reviews/) vs [eWay-CRM](https://www.capterra.com/p/152769/eWay-CRM/)[4.47 (830)](https://www.capterra.com/p/152769/eWay-CRM/reviews/) $19/month Price $20/month 4.3 Features 4.3 4.5 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/132666-152769/Pipedrive-vs-eWay-CRM)