--- title: "Compare ActiveCampaign vs VBOUT 2026 | Capterra" description: "Unsure of what to choose? Check Capterra to compare ActiveCampaign and VBOUT based on pricing, features, product details, and verified reviews." source_url: "https://www.capterra.com/compare/79367-152819/ActiveCampaign-vs-Vbout" page_type: "comparison" language: "en" --- # ActiveCampaign vs VBOUT Features and Cost Comparison Last updated September 16th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: ActiveCampaignVBOUT2/4 selected [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) [VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.8 (191)](https://www.capterra.com/p/152819/Vbout/reviews/) [## ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Starting Price $15.00/month Value-for-Money 4.3 Functionality 4.5 Ease of Use 4.2 Customer Service 4.4 Reviews Sentiment Based on [2,569 reviews](#user-reviews) Positive 2,389 Neutral 118 Negative 62 [## VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.8 (191)](https://www.capterra.com/p/152819/Vbout/reviews/) Starting Price $50.00/month Value-for-Money 4.9 Functionality 4.8 Ease of Use 4.5 Customer Service 4.8 Reviews Sentiment Based on [191 reviews](#user-reviews) Positive 189 Neutral 2 Negative 0 ## Not a match? Find software alternatives tailored to your priorities. These software suggestions are similar to those you’re currently comparing. ### Marketo Engage 4.3 (716) * * * Starting Price Contact vendor for pricing Free Trial Free Version * * * User rating 87% of reviewers rated it above 4 stars * * * Highest Rated ### Klaviyo 4.6 (539) * * * Starting Price $20.00 Usage Based,Per Month Free Trial Free Version * * * User rating 95% of reviewers rated it above 4 stars * * * ### Agile CRM 4.1 (526) * * * Starting Price $8.99 Per Feature Free Trial Free Version * * * User rating 79% of reviewers rated it above 4 stars * * * ### Marketing 360 4.5 (1,158) * * * Starting Price Contact vendor for pricing Free Trial Free Version * * * User rating 90% of reviewers rated it above 4 stars * * * What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 14,345 reviews from email marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 82%Fit Feature ratings Email Campaign Management 4.6 Campaign Scheduling 4.5 Customizable Branding 4.3 Lead Capture 4.4 Customer Segmentation 4.3 81%Fit Not enough reviews Feature ratings Email Campaign Management 4.7 Campaign Scheduling 4.7 Customizable Branding 4.0 Lead Capture 4.6 Customer Segmentation 5.0 User satisfaction User satisfaction 4.6 User reviews[2,569](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Ease of use 4.2 Functionality 4.5 Value for money 4.3 Customer support 4.4 User satisfaction 4.8 User reviews[191](https://www.capterra.com/p/152819/Vbout/reviews/) Ease of use 4.5 Functionality 4.8 Value for money 4.9 Customer support 4.8 Price starts from Price starts from $15Flat Rate, Per Month - Free version - Free trial Price starts from $50Other, Per Month - Free version - Free trial Best for Best for Small to midsize businesses through enterprise organizations across ecommerce, retail, education, fitness, SaaS, agencies, franchises, and non-profits. Serves customers in more than 170 countries. Best for VBOUT is an AI-Enabled Marketing Platform that helps small teams create big businesses. ## User reviews Pros & cons MS Mark S. Sales Director > "The AI-powered recommendations further improve campaign performance and lead qualification and with email, SMS, and WhatsApp communication available from..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893) EP Eric P. ERP Supervisor > "The drawback isn't that big, but it can be annoying in times that demand prompt changes, say during busy tourist season." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) MND Mamute Nicholas D. Sales and Marketing Specialist > "Another standout feature is its multi-channel marketing capabilities, enabling us to coordinate email, SMS and WhatsApp campaigns from a single platform..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630) DM David M. Technical Support Engineer > "I do not like the fact that deep segmentation and more sophisticated features require time to master; there are moments that I fear that I am not fully..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7062259) CA Christopher A. Commercial Director > "Its email management and powerful contact management capabilities are amazing, and this enables our commercial department to easily subdivide our..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7119596) DL Dimitris L. Team Lead > "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer support..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375) MS Mark S. Sales Director > "Another standout feature is the behavioral lead scoring, which identifies high-intent prospects based on customer engagement and enables our sales..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893) LW Laura W. Marketing Coordinator > "The customer support is so slow to fix pressing deliverability problems and the high pricing does not give us a good value." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7096080) MND Mamute Nicholas D. Sales and Marketing Specialist > "The AI-powered Active Intelligence features have been invaluable by recommending the best times to send campaigns, optimizing content and helping us..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630) MW Mona W. CEO and Founder > "a bit expensive from over 2000 Contacts on and sometimes mails have massive delays (especially when there is a mail flow with several mails in a row)" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6848971) BY Brian Y. Visa Consulting Specialist > "My automated workflows make it simple to establish six-month follow-up sequences that will nurture clients through a waiting period for government..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7077855) Yazmin M. Owner > "No free plan and trial with very limited access." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7176536) EP Eric P. ERP Supervisor > "It has been fairly good for the price, and the customer service has been quick and helpful when we have gotten stuck. Though there may be some..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) Yazmin M. Owner > "It might not be the better option for a small business." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7176536) EP Eric P. ERP Supervisor > "The contact segmentation is very accurate, and I appreciate how easy and simple it is to integrate it with our existing CRM system, it makes going through..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) AG Ana G. Freelancer > "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit support..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971) Dan J. COO > "ActiveCampaign offered cost-effective email marketing solutions where many other software could not compete price-wise." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7115517) AW Andrew W. Owner > "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369) LH Louise H. Front Office Manager > "ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary changes to..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808) MH Marcus H. CEO > "There are also occasional issues with reliability—some features don’t always work as expected. While this might not be unique to ActiveCampaign, it’s..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691) LH Louise H. Front Office Manager > "There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808) SM Selena M. Singing Coach > "Eventually someone told me that it was an issue with a deep tech issue of the platform and that would take a lot of time to resolve." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) RS Rhea S. Internal Sales Executive > "ActiveCampaign gives us useful performance insights and reports that help us take informed actions to improve returns from our marketing campaigns." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6507695) DE Duncan E. Web Specialist > "Now we have to spend time and money moving because we don't want to be held hostage with continual price increases and no viable options to downgrade or..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6705737) VR Verified Reviewer Sr People Ops > "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628) ST Sarah T. Health Coach > "sometimes I find it tricky to choose the right form and/or when having multiple tags for segmenting" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6644647) MS Mark S. Sales Director > "We've seen our sales grow by 33% And the improvement across our team even helped me earn employee of the year 2025." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893) MM Maurizia M. CEO > "This pricing policy is to me very draining and it means that at some point I will be forced to change provider due to unjustified expenses." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6860028) CN Christophe N. Thérapist > "ActiveCampaign allows me to easily manage communication campaigns with my audience." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121) CO Chris O. President > "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310) VR Verified Reviewer Sr People Ops > "The email management tools allows us to have good control over our campaigns and contacts/prospects." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628) DL Dimitris L. Team Lead > "Our forms were not capturing leads for 4 months." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375) LH Louise H. Front Office Manager > "It has helped us to attract and capture new customers by giving us an efficient platform to communicate with leads during campaigns." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808) JP Jonathan P. CEO > "I am using AC to send automated sequences to my leads, but I am not using the campaign features, and I am considering swtiching to another tool if I can't..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159) GC Graziana C. Customer Operations Lead > "I like the personalized nature of ActiveCampaign, something that gives specific messages to specific clients" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7079738) DK Dan K. Founder > "I want to downgrade and they won't let me until my next renewal in a year." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890) MND Mamute Nicholas D. Sales and Marketing Specialist > "Our marketing efforts have reached a new level of efficiency and effectiveness with ActiveCampaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7180630) DK Dan K. Founder > "There are many issues: 1) the system has a steep learning curve." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890) RM Rachel M. Digital Campaign Executive > "The automation workflows are a game-changer, and the reporting tools are awesome for tracking your results." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6578401) CB Caspar B. Digital Marketing Manager > "Not easy to track UTM data through forms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) ZZ Zandalee Z. Senior Analyst Programmer > "ActiveCampaign offers capabilities which allows me to automate marketing in real-time." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6493055) DB Divan B. Operations Manager > "Also the agent "sent" a payment link for a monthly subscription, but when you follow prompts on the actual site to buy a license, that is not an option so..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440952) BL Billy L. Operations > "The segments and tag functions make it easy to split up a list of contacts into different categories and send out more personalised emails" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040) FG Francesco G. Partner > "the prices have gone up consistently without a serious improvement in features despite their position in the market, their integration with woocommerce..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791) KP Khevana P. Tech Lead > "We have been using ActiveCampaign for the last few years and have lots of automation and customization based on Active Campaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6503130) SM Selena M. Singing Coach > "It was good in many ways but the issue I described above was extremely frustrating and disappointing and is part of the reason I'm leaving." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) FG Fabrizio G. Design Lead > "This platform has the most profitable marketing campaigns management and monitoring capabilities." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7038963) RA Rahman A. Marketing Specialist > "This can get a little messy, especially when you are dealing with  multiple campaigns." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853) BL Billy L. Operations > "Activecampaign is a great way to store a central contact list and send out marketing emails - that's what I use it for" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040) KS Kathryn S. Owner > "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123) WH Wilberth H. Asesor Inmobiliario > "The automatization tools are very useful and give me flexibility to design any strategy that is best for my business." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6871583) CB Caspar B. Digital Marketing Manager > "Bad usability and very buggy." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) CN Christophe N. Thérapist > "Thanks to the integration of artificial intelligence, this work is greatly accelerated for a truly professional result." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121) KS Kathryn S. Owner > "Decent features but outrageous pricing practices." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123) JF Joe F. Associate Professor of Law > "It allows us to strategize our marketing campaigns in order to make them more successful." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501) SM Selena M. Singing Coach > "So I gave up on that automation and others like it." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) SM Selena M. Singing Coach > "The customer support has been really helpful, they've given me all the time I needed to understand my problems and provide tailored solutions." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) PC Prachi C. developer > "Additionally, the pricing structure can become quite expensive as the contact list grows, which might not be ideal for smaller businesses or those with..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150) MH Marcus H. CEO > "Additionally, the API is well-documented and versatile, offering seamless integration with other tools and platforms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691) NS Niraj S. Alliance Lead > "UI feels outdated: Not as smooth as competitiors" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6710630) MA Mitusha A. Developer > "ActiveCampaign has helped me gain leads via social marketing content and get the information on the internal Slack channel and Salesforce that is visible..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6061447) ClJ Céline J. Social Media Manager > "We also noticed that getting in touch with human support tends to be impossible." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052) MH Marcus H. CEO > "The advanced automations are incredibly powerful, allowing for highly personalized and efficient workflows." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691) BA Brenda A. sales leader > "The lead management wasn't that great, or user friendly. If you added contacts, you had to remove old contacts - seems that could be better..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6234656) RA Rahman A. Marketing Specialist > "The integrated CRM also helped me maintain clean and responsive customer lists." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853) CH Colleen H. VP of Marketing > "Everything takes TEN TIMES LONGER TO COMPLETE ANYTHING with Active Campaign than any other marketing automation/email system I have ever used in my 20..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) John G. Supply Chain Managing Officer > "It helped us revolutionize our marketing strategies allowing us to have more result-oriented marketing efforts which has seen us grow our customers number..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6012843) CB Caspar B. Digital Marketing Manager > "Not easy to manage contact lists." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) GM Gary M. reviewer > "The stage is a unique advantage in robotizing Client Experience (CX) for different perspectives like offers, lead magnets, bulletins, and changes in..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6130750) CH Colleen H. VP of Marketing > "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working on,..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) MG Marco G. CEO > "Versatility: I find that it provides a range of tools for various aspects of customer engagement, from email marketing to workflow automation and CRM..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6150623) DM Dardan M. Sr Commercial Partnerships Manager > "It can be tedious to sometimes add contact manually and it doesnt tell me what contacts are already in a deal with a colleague of mine" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6095623) MR Michelle R. Business Consultant > "I know that ActiveCampaign has a lot of features which when utilized could really deliver a great email campaign, email management, CRM and much more...." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___5040070) AK Aleksandra K. Owner > "Sometimes it is loading slowly and there are sometimes (not often) bugs when I want to change the text auf my Email." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6462302) CB Caspar B. Digital Marketing Manager > "Email campaigns and automations work and are sent out in a timely manner." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) CH Colleen H. VP of Marketing > "Every time anyone on our team uses it, it never works properly and we lose information all the time (Customer Service was of no help in this area)." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) JF Joe F. Associate Professor of Law > "ActiveCampaign has reliable task automations that help perform the routine tasks quickly." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501) VR Verified Reviewer Web Developer > "It can be expensive for the small businesses" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6680557) Cynthia N. Founder > "I like the automation builder." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7114873) FG Francesco G. Partner > "This is why whenever there is any custom woocommerce integration to deal with we tend not to advice for Active Campaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791) KP Khevana P. Tech Lead > "We have been using ActiveCampaign for the last few years and have lots of automation and customization based on Active Campaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6503130) AW Andrew W. Owner > "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369) SM Selena M. Singing Coach > "I like the user interface, the bold presentation and navigation make it feel friendly and easy to use." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) CO Chris O. President > "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310) Hilda N M. Creative Graphic raphic Designer > "It's technical team is usually available 24/7 because everytime I have sent an enquiry email or called they always respond and guide me accordingly to be..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___5090325) CB Caspar B. Digital Marketing Manager > "Bad usability and very buggy." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) JR James R. Digital Marketing Specialist > "With its powerful features and intuitive interface, I can easily create and send targeted emails to my subscribers. Plus, the automation features make it..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4601078) CH Colleen H. VP of Marketing > "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working on,..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234) CO Chris O. President > "As an agency and website developer, I like that it's very customizable in terms of integrating with other platforms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310) FG Francesco G. Partner > "This is why whenever there is any custom woocommerce integration to deal with we tend not to advice for Active Campaign." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791) MS Martin S. CTO > "It can be easily integrated into other 3rd party tools." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6606658) VR Verified Reviewer Marketing Manager > "The downside could be the lack of integration into other platforms such as Zoom webinars." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4347165) BS Biswajit S. software development > "CRM integration: ActiveCampaign integrates with popular CRMs such as Salesforce and HubSpot, allowing businesses to manage their contacts and leads in one..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4645936) KC Kelsey C. Creative Lead - Digital Marketing > "It has poor backend integration capability and lack offline access." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4967509) VR Verified Reviewer CRM Consultant > "ActiveCampaign also allows you to integrate easily with other softwares so you only end up paying for what you need." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4275734) VR Verified Reviewer CTO > "All of this makes the experience of woo-commerce data integration painful, mainly because of the incapacity of solving problems related to Deep Data..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___3418576) SM Selena M. Singing Coach > "I like the user interface, the bold presentation and navigation make it feel friendly and easy to use." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620) CB Caspar B. Digital Marketing Manager > "Not easy to track UTM data through forms." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) Cynthia N. Founder > "My experience with ActiveCampaign so far has been easy and straight forward." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7114873) KS Kathryn S. Owner > "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123) MA Matteo A. CFO > "Friendlyness, easy to use, functionality" [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6734171) CB Caspar B. Digital Marketing Manager > "Not easy to manage contact lists." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419) AC Alejandra C. Ceo and Mentor of Realtor Factory > "Is easy to use." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6731318) SR Shaunna R. Founder > "AC is way too hard to use." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6549073) MS Mark S. Sales Director > "Another standout feature is the behavioral lead scoring, which identifies high-intent prospects based on customer engagement and enables our sales..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7183893) EP Eric P. ERP Supervisor > "The drawback isn't that big, but it can be annoying in times that demand prompt changes, say during busy tourist season." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) EP Eric P. ERP Supervisor > "It has been fairly good for the price, and the customer service has been quick and helpful when we have gotten stuck. Though there may be some..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7171921) DL Dimitris L. Team Lead > "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer support..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375) RS Rhea S. Internal Sales Executive > "ActiveCampaign gives us useful performance insights and reports that help us take informed actions to improve returns from our marketing campaigns." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6507695) AG Ana G. Freelancer > "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit support..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971) VR Verified Reviewer Sr People Ops > "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our..." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628) ClJ Céline J. Social Media Manager > "We also noticed that getting in touch with human support tends to be impossible." [See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052) [View Reviews](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Michele P. Founder > "I like that it has multiple features that I use all in one including email automation, campaign management, simple opt-in pages, social..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6204178) Yvens U. Owner > "Vbout is missing a feature or 2 that Go high level has, like power dailer and i think ringless voicement. but Go high level is missing a whole..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3132446) Joanna E. Founder > "The platform not only offers a wide range of features but also ensures that each feature is accessible, efficient, and supported by excellent..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6040128) Tang H. Founder > "The email templates are outdated, they also don't have as many ready-made templates as other tools" [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3104589) EB Emil B. CEO > "It's a professional tool; the management seems absolutely fair in responding to pricing and support. And they have a lot of experience that..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6553298) LP Lloyd P. CEO > "They have an automation called the "Campaign Generator", un fortunately they weren't able to give me access to it." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3106940) MD Marcel D. Operating Manager > "The platform's simplicity and efficiency have helped streamline my marketing efforts, while the prompt customer support has ensured smooth..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6113669) Dean G. Integral Life Coach > "The forms are very basic and limited in customization, which is disappointing." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3452064) SG Salvador G. CEO > "It is true that I recently sent an email and my mailing list could not see the images I attached in the email, but from what I understand they..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6075391) Valor L. Digital Strategist > "VBOUT can be a little overwhelming for a new user, or someone with lesser experience with a full stack marketing system." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3097466) EB Emil B. CEO > "We thought our responses to mailings were good, and yes, they are, but we learned at the last meeting with \[sensitive content hidden\] that we..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6553298) HS Hm S. Producer and Marketing Manager > "Its landing page templates are less likable to me." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3138119) Martin B. Consultant > "It includes everything from email marketing and lead capture forms to automated workflow and reporting. Plus, it integrates with my CRM..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___4260521) MS Markus S. Founder > "I have not been able to make the popups for collecting leads "multi step" (I want to ask them different questions depending on previous answer..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3064252) TR Trinit R. Growth Marketing Manager > "I dont have to think twoce about letting the most junior people build lead gen automations - because its simpel, effective and hassle free." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6185656) EN Emmanuel N. Freelance Marketer > "Sometimes people want too many fancy features that they don't actually need." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3127468) Elma P. Founder > "I put up with the clunky UI and UX because they used to have awesome support (literally within minutes)." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___5036458) Dean G. Integral Life Coach > "The calendar integration was not that user-friendly at first." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3452064) Martin B. Consultant > "VBOUT is an affordable, all-in-one marketing automation suite that gives businesses of all sizes the tools they need to succeed." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___4260521) JM Juan M. CEO > "I didn't like that (for the time being) there are no Custom SMTP setups, since using Custom SMTP would be great to lower the sending expense." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3081291) Fortunato B. Photographer > "It also has a lot of features and the design is really good even if you have a poor eyesight." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___5093306) Mohd S. Manager > "The landing page is also basic." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3129164) Rudra Prayag P. Consultant > "Vbout is a complete inbound marketing tool that aids with lead generation, conversion, and closing." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___4484728) MY Muhammad Y. Entrepreneur > "Its a complete tool for marketing." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3099967) KI Kamrul I. CEO > "Automation flow is one of the best parts for me." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6049923) JR Jonathan R. Owner > "The interface at first is overwhelming." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3120489) Alfredo D. Founder > "What truly distinguishes VBOUT in a crowded market, however, is their exceptional customer support." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6159853) Allen P. Owner > "The email designer is a little clunky, but a new version is coming in a few weeks - so that’s my only complaint resolved." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___2966630) Alfredo D. Founder > "I wholeheartedly recommend VBOUT to anyone looking for a comprehensive marketing platform backed by unparalleled support." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6159853) MS Markus S. Founder > "I immediately gave up because I am using ConvertBox for this and just pushed the leads through a ConvertBox form instead." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3064252) BK Bostjan K. MD and Owner > "The scheduling and tracking tools for social media material provided by VBOUT have also been quite useful." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___4317698) Grant M. Financial Adviser > "I also didn't like that I can only see the posts of my LinkedIn company profile." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3017941) AN Adam N. Managing Director > "I do have existing tools for things like email and social media scheduling, but I love the all inclusive swiss army knife approach of Vbout and..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3184731) Chandril G. Founder > "I am concerned my customers won't like the landing pages. But seems like they are working on this." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3073016) VR Verified Reviewer Marketing Director > "this is an all in one tool, we use it daily for social media scheduling, last time we have to do them manually and on the social media platform..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3381469) GS Gunhild S. CEO > "A bit uninspiring UI. But it's getting updated now :-)." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3011630) VR Verified Reviewer Co-founder > "This is an all-in-one marketing automation platform that even offers features like social media management and scheduling, landing page..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3101570) MN Morg N. Founder > "It's also got a pretty dated looking UI." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___2998241) PK Pankaj K. ceo > "I am running a digital agency and I always look for the best solutions for my clients, vbout is the best tool for lead management, email..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3103089) RF Raul F. CEO > "I found it to be a too close ecosystem." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3007030) Tang H. Founder > "Vbout offers users full control over their marketing campaigns from start to finish, with features such as conversion tracking, social media..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3104589) Jeremy T. Chief Digital Officer > "UI little bit old looking." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3088253) VL Victor L. Business consultant > "Vbout has easy drag and drop landing page builder, and it has many templates and we were able to connect our own domain with this and can build..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3101923) JL Joshua L. Managing Director > "Users who are unfamiliar with the platform can be easily confused." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___2993682) KS Karen S. Consultant > "Vbout has many features included all-in-one package : Lead management, Email Marketing, Landing pages, Social Media, with Automation and..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3106025) JR Jonathan R. Owner > "The interface at first is overwhelming." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3120489) RS Roja S. Solution manager > "it's have Automation awesome features.." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___6109235) GS Gunhild S. CEO > "A bit uninspiring UI. But it's getting updated now :-)." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3011630) CO Cesar O. Marketing Digital Consultant > "Having everything I need to automate my marketing in one tool: from unlimited landing pages, SMS, leads, emails and social media." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3122183) MN Morg N. Founder > "It's also got a pretty dated looking UI." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___2998241) VL Victor L. Business consultant > "Vbout does not limit the contacts, and we can have unlimited leads, and it is a huge plus compare to other alternatives in the market which..." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3101923) Jeremy T. Chief Digital Officer > "UI little bit old looking." [See full review](https://www.capterra.com/p/152819/Vbout/#Capterra___3088253) [View Reviews](https://www.capterra.com/p/152819/Vbout/reviews/) ## User interface [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) 4.56 (2,569) [VBOUT](https://www.capterra.com/p/152819/Vbout/) 4.80 (191) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important ActiveCampaign Top features 50/50 - A/B Testing - Activity Dashboard - AI Copilot - AI Text Generation - AI Text Summarization - API - Automated Email Responses - Autonomous Task Execution - Autoresponders - Basic Reporting - Breadth of Partner Applications - Building and Personalizing Emails - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - CRM Integration - Cross-system Integration - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Data Import & Export Tools - Drip Campaigns - Dynamic Content - E-commerce Integration - Email and Mobile Preview - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - High-Volume Sending - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Manage Email Deliverability - Manage Email Lists - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Multi-step Planning - Multi-user Account [See all features](https://www.capterra.com/p/79367/ActiveCampaign/#features) VBOUT 19/50 - A/B Testing - Activity Dashboard - AI Copilot - AI Text Generation - AI Text Summarization - API - Automated Email Responses - Autonomous Task Execution - Autoresponders - Basic Reporting - Breadth of Partner Applications - Building and Personalizing Emails - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - CRM Integration - Cross-system Integration - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Data Import & Export Tools - Drip Campaigns - Dynamic Content - E-commerce Integration - Email and Mobile Preview - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - High-Volume Sending - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Manage Email Deliverability - Manage Email Lists - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Multi-step Planning - Multi-user Account [See all features](https://www.capterra.com/p/152819/Vbout/#features) ### Recognition ActiveCampaign is recognized as a top-rated tool in 5 Capterra Shortlist reports VBOUT is recognized as a top-rated tool in 1 Capterra Shortlist reports Best Value All-in-One Marketing Platform Software (2022)  ### Deployment & support ActiveCampaign Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos VBOUT Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details ActiveCampaign - By ActiveCampaign - Located in United States - Founded in 2003 VBOUT - By VBOUT - Located in United States - Founded in 2013 ## Popular Comparisons [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/)[4.62 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/) $15/month Price $9/month 4.5 Features 4.5 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/79367-132996/ActiveCampaign-vs-brevo) [VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/) vs [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/)[4.62 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/) $50/month Price $9/month 4.8 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-152819/brevo-vs-Vbout) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/) $15/month Price $12/month 4.5 Features 4.5 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/79367-136603/ActiveCampaign-vs-MailerLite) [VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/) vs [Gmail](https://www.capterra.com/p/202338/Gmail/)[4.82 (13,559)](https://www.capterra.com/p/202338/Gmail/reviews/) $50/month Price $0 4.8 Features 4.7 4.5 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/152819-202338/Vbout-vs-Gmail) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.35 (2,953)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $15/month Price $12/month 4.5 Features 4.2 4.2 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-79367/Constant-Contact-vs-ActiveCampaign) [VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/) $50/month Price $12/month 4.8 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-152819/MailerLite-vs-Vbout) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (656)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) $15/month Price $9/month 4.5 Features 4.5 4.2 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/79367-147415/ActiveCampaign-vs-EmailOctopus) [VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.35 (2,953)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $50/month Price $12/month 4.8 Features 4.2 4.5 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-152819/Constant-Contact-vs-Vbout) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.82 (2,129)](https://www.capterra.com/p/198994/Systeme/reviews/) $15/month Price $17/month 4.5 Features 4.7 4.2 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/79367-198994/ActiveCampaign-vs-Systeme) [VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/) vs [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,256)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) $50/month Price $15/month 4.8 Features 4.4 4.5 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/152819-171840/Vbout-vs-HubSpot-Marketing) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) vs [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)[4.65 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) $15/month Price $14.99/month 4.5 Features 4.6 4.2 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/79367-178819/ActiveCampaign-vs-EngageBay-Marketing) [VBOUT](https://www.capterra.com/p/152819/Vbout/)[4.80 (191)](https://www.capterra.com/p/152819/Vbout/reviews/) vs [Omnisend](https://www.capterra.com/p/153508/Omnisend/)[4.73 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/) $50/month Price $16/month 4.8 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/152819-153508/Vbout-vs-Omnisend)