# Compare ActiveCampaign vs HubSpot Sales Hub 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare ActiveCampaign and HubSpot Sales Hub based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/79367-214215/ActiveCampaign-vs-HubSpot-SalesHub

---

# ActiveCampaign vs HubSpot Sales Hub Features and Cost Comparison

Last updated April 15th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

ActiveCampaignHubSpot Sales Hub2/4 selected

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

[HubSpot Sales Hub](https://www.capterra.com/p/214215/HubSpot-SalesHub/)[4.5 (498)](https://www.capterra.com/p/214215/HubSpot-SalesHub/reviews/)

[## ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Starting Price

$15.00/month

Value-for-Money

4.3

Functionality

4.5

Ease of Use

4.2

Customer Service

4.4

Reviews Sentiment

Based on [2,561 reviews](#user-reviews)

Positive

2,381

Neutral

118

Negative

62

[## HubSpot Sales Hub](https://www.capterra.com/p/214215/HubSpot-SalesHub/)[4.5 (498)](https://www.capterra.com/p/214215/HubSpot-SalesHub/reviews/)

Starting Price

$15.00/month

Value-for-Money

4.2

Functionality

4.4

Ease of Use

4.4

Customer Service

4.4

Reviews Sentiment

Based on [498 reviews](#user-reviews)

Positive

462

Neutral

34

Negative

2

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## Summary

* * *

Key features rated by users

Features selected based on 17,500 reviews from crm software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

73%Fit

Missing features

Feature ratings

Data Security

NA

Contact Management

4.5

Lead Management

4.5

Sales Pipeline Management

4.4

Activity Dashboard

4.6

73%Fit

Missing features

Feature ratings

Data Security

NA

Contact Management

4.6

Lead Management

4.6

Sales Pipeline Management

4.6

Activity Dashboard

4.6

User satisfaction

User satisfaction

4.6

User reviews[2,561](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Ease of use

4.2

Functionality

4.5

Value for money

4.3

Customer support

4.4

User satisfaction

4.5

User reviews[498](https://www.capterra.com/p/214215/HubSpot-SalesHub/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.2

Customer support

4.4

Price starts from

Price starts from

$15Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$15Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

Best for

HubSpot Sales Hub is used by sales professionals, business development teams, sales managers, revenue operations teams, and startups.

## User reviews

Pros & cons

CA

Christopher A.

Commercial Director

> "Its email management and powerful contact management capabilities are amazing, and this enables our commercial department to easily subdivide our..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7119596)

DM

David M.

Technical Support Engineer

> "I do not like the fact that deep segmentation and more sophisticated features require time to master; there are moments that I fear that I am not..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7062259)

BY

Brian Y.

Visa Consulting Specialist

> "My automated workflows make it simple to establish six-month follow-up sequences that will nurture clients through a waiting period for government..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7077855)

JP

Jonathan P.

CEO

> "I am using AC to send automated sequences to my leads, but I am not using the campaign features, and I am considering swtiching to another tool if I..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159)

GC

Graziana C.

Customer Operations Lead

> "I like the personalized nature of ActiveCampaign, something that gives specific messages to specific clients"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7079738)

LW

Laura W.

Marketing Coordinator

> "The customer support is so slow to fix pressing deliverability problems and the high pricing does not give us a good value."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7096080)

Dan J.

COO

> "ActiveCampaign offered cost-effective email marketing solutions where many other software could not compete price-wise."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7115517)

MW

Mona W.

CEO and Founder

> "a bit expensive from over 2000 Contacts on and sometimes mails have massive delays (especially when there is a mail flow with several mails in a row)"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6848971)

LH

Louise H.

Front Office Manager

> "ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

DB

Divan B.

Operations Manager

> "Also the agent "sent" a payment link for a monthly subscription, but when you follow prompts on the actual site to buy a license, that is not an..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440952)

LH

Louise H.

Front Office Manager

> "There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

DL

Dimitris L.

Team Lead

> "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375)

Jaden T.

Writer

> "It features so many tools that you can use to build email or SMS automations that can be triggered or respond to a customer's actions."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6321098)

MM

Maurizia M.

CEO

> "This pricing policy is to me very draining and it means that at some point I will be forced to change provider due to unjustified expenses."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6860028)

PC

Prachi C.

developer

> "Additionally, the comprehensive reporting and analytics tools provide valuable insights into campaign performance, helping to optimize marketing..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150)

PC

Prachi C.

developer

> "Additionally, the pricing structure can become quite expensive as the contact list grows, which might not be ideal for smaller businesses or those..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150)

RS

Rhea S.

Internal Sales Executive

> "ActiveCampaign gives us useful performance insights and reports that help us take informed actions to improve returns from our marketing campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6507695)

CH

Colleen H.

VP of Marketing

> "Everything takes TEN TIMES LONGER TO COMPLETE ANYTHING with Active Campaign than any other marketing automation/email system I have ever used in my..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

NM

Ngechu M.

Full-stack Developer

> "ActiveCampaign enables me to create, customize and send high volume outbound marketing emails."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6443094)

AG

Ana G.

Freelancer

> "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit support..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971)

VR

Verified Reviewer

Sr People Ops

> "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628)

CH

Colleen H.

VP of Marketing

> "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working on,..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

WH

Wilberth H.

Asesor Inmobiliario

> "The automatization tools are very useful and give me flexibility to design any strategy that is best for my business."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6871583)

AK

Aleksandra K.

Owner

> "Sometimes it is loading slowly and there are sometimes (not often) bugs when I want to change the text auf my Email."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6462302)

CN

Christophe N.

Thérapist

> "ActiveCampaign allows me to easily manage communication campaigns with my audience."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121)

AW

Andrew W.

Owner

> "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369)

VR

Verified Reviewer

Sr People Ops

> "The email management tools allows us to have good control over our campaigns and contacts/prospects."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628)

CH

Colleen H.

VP of Marketing

> "Every time anyone on our team uses it, it never works properly and we lose information all the time (Customer Service was of no help in this area)."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

LH

Louise H.

Front Office Manager

> "It has helped us to attract and capture new customers by giving us an efficient platform to communicate with leads during campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

MH

Marcus H.

CEO

> "There are also occasional issues with reliability—some features don’t always work as expected. While this might not be unique to ActiveCampaign, it’s..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

RM

Rachel M.

Digital Campaign Executive

> "The automation workflows are a game-changer, and the reporting tools are awesome for tracking your results."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6578401)

SM

Selena M.

Singing Coach

> "Eventually someone told me that it was an issue with a deep tech issue of the platform and that would take a lot of time to resolve."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

ZZ

Zandalee Z.

Senior Analyst Programmer

> "ActiveCampaign offers capabilities which allows me to automate marketing in real-time."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6493055)

KS

Kathryn S.

Owner

> "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123)

BL

Billy L.

Operations

> "The segments and tag functions make it easy to split up a list of contacts into different categories and send out more personalised emails"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040)

DE

Duncan E.

Web Specialist

> "Now we have to spend time and money moving because we don't want to be held hostage with continual price increases and no viable options to downgrade..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6705737)

JM

Joao M.

Spinning Instructor

> "It has allowed us to automate the error-prone and tedious tasks making our work very accurate and less demanding."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440201)

HH

Hendrik H.

Marketing manager

> "Their customer service however is the worst I ever experienced. If you have a question, you have to open a chat and talk to people that don't know..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6452695)

KP

Khevana P.

Tech Lead

> "We have been using ActiveCampaign for the last few years and have lots of automation and customization based on Active Campaign."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6503130)

ST

Sarah T.

Health Coach

> "sometimes I find it tricky to choose the right form and/or when having multiple tags for segmenting"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6644647)

FG

Fabrizio G.

Design Lead

> "This platform has the most profitable marketing campaigns management and monitoring capabilities."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7038963)

CO

Chris O.

President

> "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310)

BL

Billy L.

Operations

> "Activecampaign is a great way to store a central contact list and send out marketing emails - that's what I use it for"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040)

DL

Dimitris L.

Team Lead

> "Our forms were not capturing leads for 4 months."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375)

BT

Bodamer T.

Foreign Language and Localization Administrator

> "It allows us to come up with personalized campaigns to capture a targeted audience."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6338693)

KS

Kathryn S.

Owner

> "Decent features but outrageous pricing practices."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123)

CN

Christophe N.

Thérapist

> "Thanks to the integration of artificial intelligence, this work is greatly accelerated for a truly professional result."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121)

DK

Dan K.

Founder

> "I want to downgrade and they won't let me until my next renewal in a year."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890)

JF

Joe F.

Associate Professor of Law

> "It allows us to strategize our marketing campaigns in order to make them more successful."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501)

DK

Dan K.

Founder

> "There are many issues: 1) the system has a steep learning curve."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890)

SM

Selena M.

Singing Coach

> "The customer support has been really helpful, they've given me all the time I needed to understand my problems and provide tailored solutions."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

ClJ

Céline J.

Social Media Manager

> "We also noticed that getting in touch with human support tends to be impossible."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052)

JM

Joao M.

Spinning Instructor

> "We have had it all right running our digital marketing campaigns with ActiveCampaign and the automations has taken a huge fight for us."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440201)

CB

Caspar B.

Digital Marketing Manager

> "Not easy to track UTM data through forms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

Christina S.

Area Director of Sales

> "Powerful marketing analytical tools that gives accurate reports about campaigns performance."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6342026)

PK

Paulette K.

Credit Risk Analyst

> "The landing page builder feels a bit basic compared to similar tools."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6486875)

MH

Marcus H.

CEO

> "Additionally, the API is well-documented and versatile, offering seamless integration with other tools and platforms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

FG

Francesco G.

Partner

> "the prices have gone up consistently without a serious improvement in features despite their position in the market, their integration with..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791)

Emma B.

Senior Director Product Marketing

> "We can now automate our email processes, keep closer tabs on our conversion rates, and reduce the time it takes to send out communications thanks to..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4969107)

SM

Selena M.

Singing Coach

> "It was good in many ways but the issue I described above was extremely frustrating and disappointing and is part of the reason I'm leaving."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

MA

Mitusha A.

Developer

> "ActiveCampaign has helped me gain leads via social marketing content and get the information on the internal Slack channel and Salesforce that is..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6061447)

Carlos P.

Key Account Manager

> "Sometimes the size of the source does not stay the same when you alter the path and when you view the source code, everything is just a single row,..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4850688)

MH

Marcus H.

CEO

> "The advanced automations are incredibly powerful, allowing for highly personalized and efficient workflows."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

RA

Rahman A.

Marketing Specialist

> "This can get a little messy, especially when you are dealing with  multiple campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

CC

Crystal C.

researcher

> "To further develop the general client experience, you can send customized messages to your site clients."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6481880)

CB

Caspar B.

Digital Marketing Manager

> "Bad usability and very buggy."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

JP

Jonathan P.

CEO

> "Useful tool to automate emails to leads and manage our sales process"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159)

MW

Michelle W.

Social Media Manager

> "Some automations did not work immediately for inexplicable reasons."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6358627)

RA

Rahman A.

Marketing Specialist

> "The integrated CRM also helped me maintain clean and responsive customer lists."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

SM

Selena M.

Singing Coach

> "So I gave up on that automation and others like it."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

John G.

Supply Chain Managing Officer

> "It helped us revolutionize our marketing strategies allowing us to have more result-oriented marketing efforts which has seen us grow our customers..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6012843)

NS

Niraj S.

Alliance Lead

> "UI feels outdated: Not as smooth as competitiors"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6710630)

VR

Verified Reviewer

Computer Engineer

> "The product offers robust marketing automation capabilities, allowing you to create complex workflows, automate repetitive tasks."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4798320)

MM

Michele M.

COO

> "Some users find it less sophisticated compared to other email marketing tools."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6315119)

MM

Maurizia M.

CEO

> "It's reliable in its stats and the way it avoids spam."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6860028)

BA

Brenda A.

sales leader

> "The lead management wasn't that great, or user friendly. If you added contacts, you had to remove old contacts - seems that could be better..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6234656)

CM

Cam M.

Sr. Director

> "The behavioral aspect of generating leads, tracking those engaged, and then heavy targeting our engaged users was key; that allowed us to feel as if..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___5025297)

CK

Colin K.

Nutrition Coach

> "Sometimes its A little bit slow and this can be quite annoying"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6341613)

GM

Gary M.

reviewer

> "The stage is a unique advantage in robotizing Client Experience (CX) for different perspectives like offers, lead magnets, bulletins, and changes in..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6130750)

HH

Hendrik H.

Marketing manager

> "You have to wait over a week to get any word from customer service."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6452695)

[View Reviews](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

VR

Verified Reviewer

Business Development

> "All-in-One Unified CRM Platform that combines marketing, sales, service, chat, and CRM in one hub—no need for shoehorned..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___7046801)

VR

Verified Reviewer

Business Development

> "Advanced forecasting and territory management may not meet needs of large, complex sales teams."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___7046801)

Jerguz A.

Project Manager

> "I like HubSpot Sales Hub for its detailed features when it comes to dividing up contacts and seeing the activities done in..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___7118731)

VR

Verified Reviewer

Consultant

> "The implementation of workflows is tedious and can necessitate a HubSpot expert to be employed."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___7080293)

Branko J.

Sales Operations Associate

> "What I liked most about HubSpot Sales Hub was how easy it was to use while still giving our team powerful tools like..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___7129510)

AG

Ana G.

Business development

> "There are also times when i search a specific person and the search bar results do not match."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6808795)

Eric T.

Managing Member

> "We ended up moving the client to a third party provider that had a more feature rich application"

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___7101705)

Laurie M.

BDR

> "I am not a big fan of the task manager yet, I am still learning to search and manage tasks but it does not seem that I can..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___7001761)

LM

Lindsey M.

Director of Marketing Operations

> "The HubSpot Sales Hub has been a good way for us to monitor sales efforts with both employees and contractors"

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6829688)

JW

James W.

Revenue Ops Manager

> "The level of customisation and functionality on the sales side is lacking compared to other providers such as Salesforce."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6299616)

NW

Nolan W.

Head of Sales

> "Sales Hub replaced the Prospecting Hub on Hubspot, and I love the streamlined nature of keeping up with Tasks due, overdue..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6769814)

Himaanshu L.

Team Lead- Customer Success

> "The cost is on higher side, and it takes time to understand functions."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6681832)

SJ

Stefanny J.

Project Manager

> "The mobile app is clean and lets me move deals while standing in airport security."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6847265)

FrR

Fka runo R.

Manager

> "The only problem is the price – it can get expensive as the team grows."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6574527)

JM

Jeff M.

Account Manager

> "It's easy enough to set up automations and tracks a large nmubers of contacts and interactions very well for the price you..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6885394)

MW

Maxi W.

Controller

> "Basically every automation feature comes with high additional costs."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6665091)

Sara Gabriela C.

Outdoor Living Consultant

> "While it is very helpful to receive, track, and organize leads; you can also get live notifications, replies, or changes..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6776137)

Brandon E.

Sales Specialist

> "In certain cases, Hubspot will mark the email as invalid, causing a bounce."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6238660)

TR

Tomi R.

Marketing and Sales Advisor

> "The HubSpot Sales Hub is my go-to product for managing my own sales and those of my sales team."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6424583)

RC

Rafael C.

ENGINEER

> "It is difficult to use for the post sales teams that need to keep track of each item in the warehouse."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6038593)

SJ

Stefanny J.

Project Manager

> "Still, we’re watching costs as we scale and hope AI reporting matures, but the ROI so far is a clear win."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6847265)

VR

Verified Reviewer

CTO

> "The list building and mailing functions are a little bit tricky."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6150256)

TL

Thomas L.

Marketing Director

> "Broad range of very useful features which combine to offer great sales tools - would say it's almost indispensable to our..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6869289)

Miodrag C.

Enterprise Account Executive

> "Sometimes it is not that easy to catch if it fails to associate an owner for example, sometimes you simply have to dig..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6180629)

AG

Ana G.

Business development

> "Overall it helped me track my deals and emails well."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6808795)

VR

Verified Reviewer

VP of Sales and Marketing

> "There are some nuances that make the solution clunky like the email template builder and the custom analytics dashboard..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4573768)

Jerguz A.

Project Manager

> "Easier to flip from one contact card to another would be a good start"

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___7118731)

AS

Anushka S.

Content writer

> "There are occasional bugs and glitches in the platform.2."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4996467)

MP

Mateja P.

Talent Acquisition Manager

> "The biggest advantage is the sequences and collaboration across the entire customer team."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6829277)

VR

Verified Reviewer

Owner

> "Hubspot gets more expensive with the more features that you need."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6238607)

KK

Kayla K.

Sales Enablement

> "The integration with our CRM and automation features makes tracking and managing leads super easy."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6681083)

MB

Michael B.

Director

> "I would say the negative aspects of Hubspot CRM are, the need for paid plugins, and complicated pricing structure."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4541843)

NC

Natalie C.

Business Development Advisor

> "My clients were able to follow along and assess the progress on their end with zero difficulty."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6816342)

JB

Joel B.

Administrative Secretary

> "The user interface could be better, even after using it for a while, I find it difficult to navigate when I am doing more..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4606991)

Babatunde O.

SEO Marketer

> "Hubspot sales hub's prospecting and lead generation features helps our business grow."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6794847)

HG

Haley G.

Sales Admin

> "My only complaint so far has been the transfer of our CRM data over from our previous software to this one."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4517208)

FrR

Fka runo R.

Manager

> "It helps us keep track of customers, follow up, and organize our work better."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6574527)

ML

Mark L.

VP, Sales

> "Too many sales and marketing emails until I turned that off in my preference center."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4289288)

BN

Bolortuya N.

Business Operations Manager

> "It can house thousands of leads and customers allowing us to have all of our customer lists on one place which allows easy..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6066935)

Nicole J.

Co-Founder

> "The automatic contact log through Gmail integration can be overwhelming - it captures everything and adds a lot of noise to..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3114435)

VR

Verified Reviewer

Head of International Division

> "It is a fantastic product that helps our sales team to keep all the opportunities tracked, review the pipeline and improve..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4996752)

JM

Jordano M.

Técnico telecom

> "I didn't like the phone call, we have to click many times to make just one call"

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4525234)

Babatunde O.

SEO Marketer

> "Apart from that we are able to add teamates which also makes smart collaboration possible."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6794847)

JB

Joel B.

Administrative Secretary

> "A couple of things make it difficult for me to use HubSpot Sales Hub."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4606991)

TH

Trevor H.

Logistics Sales Respresentative

> "The email integration is nice so that I can track emails outside of the CRM as 90%^ of my day-to-day is done through my..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4837555)

VR

Verified Reviewer

Director of Sales and Marketing

> "I have had some issues with how documents are managed and I did have a request for the ability to add customizable task..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#GetApp___3185472)

DH

Daniel H.

Community Marketing Specialist

> "Sales Hub integrates effortlessly with our outbound enablement tech."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6690615)

SS

Steven S.

Managing Member

> "Barrage of recommendations to upsell can be distracting from actual use of the product."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4362352)

TS

Theresa S.

Senior Account Executive

> "Best are the functions Sequences, Snippets and Task Management"

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6789660)

Juan M.

Growth Marketer

> "Workflow automation faces the same problem. As you start sophisticating your sales and marketing operations Hubspots tools..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3057578)

LB

Lindsey B.

Relationship Director

> "We were mandated to use HubSpot in my previous sales role and I fund it to be pretty useful."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6685682)

VR

Verified Reviewer

Consultant

> "Although calling directly from HubSpot is a great feature, it was not possible to call to some specific countries at all..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3030907)

AG

Annie G.

Marketing Manager

> "It has a lot of features and opportunities for both sales and marketing teams"

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6635489)

OS

Oliver S.

Commercial Director

> "There is nothing I don't like about the software, the most important thing prior to rolling it out however is to make sure..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3166030)

WO

William O.

BDR

> "It's simple and powerful. If you want to use it in a basic CRM way, it can do that."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6626296)

SG

Sofia G.

Recruitment consultant

> "for someone who may not be good with systems it could have been quite difficult for someone to use."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4598857)

Brandon E.

Sales Specialist

> "Not only does it allow us to monitor all of our potential clients, but it also makes our daily contact much less stressful."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6238660)

AD

Alioune D.

CEO

> "It's a bit expensive for my taste, he thought about reviewing the price"

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4419769)

CI

Christine I.

Business Intelligence Analyst

> "It has extensive lead scoring capabilities that help us to identify and focus on promising leads."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6095597)

ST

Steve T.

Owner

> "I just had an issue where all my emails were getting sent to spam but only if I sent them from Hubspot."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3077899)

MP

Marc P.

Manager of Operations

> "It integrates in multiple forms with our current tools, like our ecommere websites."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4817425)

NM

Nessim M.

Head of Marketing

> "Design outdated"

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4323781)

CI

Christine I.

Business Intelligence Analyst

> "Hubspot sales hub has been a great cornerstone that has enabled us to accelerate sales and effectively track leads."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6095597)

ST

Steve T.

Owner

> "So I contacted them about it but kept getting sent to their sales team and all the sales team did was send me links to..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3077899)

FrR

Fka runo R.

Manager

> "The reporting is useful too, though there’s a bit of a learning curve."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6574527)

KM

Kristen M.

Hubspot Admin

> "Also YOU CAN'T CREATE A CUSTOMISED MEETING BOOKING CONFIRMATION - what...???!!!"

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3180865)

CI

Christine I.

Business Intelligence Analyst

> "The analytics it provides us with, have been valuable in helping us to make data driven sales strategies."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6095597)

ST

Steve T.

Owner

> "For me the customer service and big cost for paid options is a HUGE drawback."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3077899)

DG

Daniela G.

Founder

> "Very good product that offers interesting features in the free version."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6752384)

PM

Patrick M.

Senior Enterprise Account Executive

> "They know this, and it's their way of forcing you to purchase a more expensive version of their software."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3115984)

DMC

Dawn-Marie C.

Tradeshow Sales Management

> "Following the lead progression is simplified and intuitive."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6660706)

AB

Audrey B.

Marketing strategy manager

> "it is quite expensive."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___4373022)

MH

Matthew H.

Owner

> "The ease of setting up pipelines, tracking contacts, logging notes, and especially scheduling follow-ups for each contact..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3577940)

KM

Kristen M.

Hubspot Admin

> "There are some key things that are missing that Hubspot seems completely uninterested in fixing."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3180865)

Kyle M.

Account-Based Marketing Manager

> "Our sales teams (and many other sales-adjacent teams) use this platform's Lead Management, Contact Management, Sales..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3534159)

PM

Patrick M.

Senior Enterprise Account Executive

> "Otherwise, it gets lost in the activity feed for that client."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3115984)

Brittney B.

Account Manager

> "They had some great reporting features too."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6511569)

Kristi A.

PR & Marketing Manager

> "The tiered plan system is a bit frustrating when you (understandably) find out that you don’t have access to the most..."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___2813226)

Brittney B.

Account Manager

> "There are support tools out there and there is so much you can do."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___6511569)

PM

Patrick M.

Senior Enterprise Account Executive

> "There's no way to track that message."

[See full review](https://www.capterra.com/p/214215/HubSpot-SalesHub/#Capterra___3115984)

[View Reviews](https://www.capterra.com/p/214215/HubSpot-SalesHub/reviews/)

## User interface

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

4.56 (2,561)

4.54 (498)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

AI Copilot

150

Important

Alerts/Notifications

120

Important

ActiveCampaign

Top features

37/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/79367/ActiveCampaign/#features)

HubSpot Sales Hub

30/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/214215/HubSpot-SalesHub/#features)

### Recognition

ActiveCampaign is recognized as a top-rated tool in 5 Capterra Shortlist reports

HubSpot Sales Hub is recognized as a top-rated tool in 1 Capterra Shortlist reports

### Deployment & support

ActiveCampaign

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

HubSpot Sales Hub

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

ActiveCampaign

-   By ActiveCampaign
-   Located in United States
-   Founded in 2003

HubSpot Sales Hub

-   By HubSpot
-   Located in United States
-   Founded in 2012

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[HubSpot Sales Hub](https://www.capterra.com/p/214215/HubSpot-SalesHub/)[4.54 (498)](https://www.capterra.com/p/214215/HubSpot-SalesHub/reviews/)

vs

[Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[4.37 (5,819)](https://www.capterra.com/p/157279/Dynamics-365/reviews/)

$15/month

Price

$50/month

4.4

Features

4.3

4.4

Ease of Use

4.1

[View full comparison](https://www.capterra.com/compare/157279-214215/Dynamics-365-vs-HubSpot-SalesHub)

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,127)](https://www.capterra.com/p/198994/Systeme/reviews/)

$15/month

Price

$17/month

4.5

Features

4.7

4.2

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/79367-198994/ActiveCampaign-vs-Systeme)

[HubSpot Sales Hub](https://www.capterra.com/p/214215/HubSpot-SalesHub/)[4.54 (498)](https://www.capterra.com/p/214215/HubSpot-SalesHub/reviews/)

vs

[EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)[4.65 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

$15/month

Price

$14.99/month

4.4

Features

4.6

4.4

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/178819-214215/EngageBay-Marketing-vs-HubSpot-SalesHub)