# Compare ActiveCampaign vs Dripify 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare ActiveCampaign and Dripify based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/79367-215082/ActiveCampaign-vs-Dripify

---

# ActiveCampaign vs Dripify Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

ActiveCampaignDripify2/4 selected

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

[Dripify](https://www.capterra.com/p/215082/Dripify/)[4.7 (476)](https://www.capterra.com/p/215082/Dripify/reviews/)

[## ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Starting Price

$15.00/month

Value-for-Money

4.3

Functionality

4.5

Ease of Use

4.2

Customer Service

4.4

Reviews Sentiment

Based on [2,561 reviews](#user-reviews)

Positive

2,381

Neutral

118

Negative

62

[## Dripify](https://www.capterra.com/p/215082/Dripify/)[4.7 (476)](https://www.capterra.com/p/215082/Dripify/reviews/)

Starting Price

$39.00/month

Value-for-Money

4.3

Functionality

4.4

Ease of Use

4.7

Customer Service

4.6

Reviews Sentiment

Based on [476 reviews](#user-reviews)

Positive

457

Neutral

13

Negative

6

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 3,610 reviews from lead generation software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

82%Fit

High performer

Feature ratings

Lead Capture

4.4

Drip Campaigns

4.7

Engagement Tracking

4.4

Customizable Branding

4.3

Email Management

4.6

62%Fit

Missing features

Feature ratings

Lead Capture

4.5

Drip Campaigns

4.7

Engagement Tracking

NA

Customizable Branding

NA

Email Management

3.9

User satisfaction

User satisfaction

4.6

User reviews[2,561](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Ease of use

4.2

Functionality

4.5

Value for money

4.3

Customer support

4.4

User satisfaction

4.7

User reviews[476](https://www.capterra.com/p/215082/Dripify/reviews/)

Ease of use

4.7

Functionality

4.4

Value for money

4.3

Customer support

4.6

Price starts from

Price starts from

$15Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$39Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

Best for

Business owners, marketers and recruiters

## User reviews

Pros & cons

BY

Brian Y.

Visa Consulting Specialist

> "My automated workflows make it simple to establish six-month follow-up sequences that will nurture clients through a waiting period for government..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7077855)

DM

David M.

Technical Support Engineer

> "I do not like the fact that deep segmentation and more sophisticated features require time to master; there are moments that I fear that I am not..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7062259)

VR

Verified Reviewer

Sr People Ops

> "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628)

JP

Jonathan P.

CEO

> "I am using AC to send automated sequences to my leads, but I am not using the campaign features, and I am considering swtiching to another tool if..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159)

VR

Verified Reviewer

Sr People Ops

> "The email management tools allows us to have good control over our campaigns and contacts/prospects."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628)

LW

Laura W.

Marketing Coordinator

> "The customer support is so slow to fix pressing deliverability problems and the high pricing does not give us a good value."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7096080)

GC

Graziana C.

Customer Operations Lead

> "I like the personalized nature of ActiveCampaign, something that gives specific messages to specific clients"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7079738)

MW

Mona W.

CEO and Founder

> "a bit expensive from over 2000 Contacts on and sometimes mails have massive delays (especially when there is a mail flow with several mails in a..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6848971)

Dan J.

COO

> "ActiveCampaign offered cost-effective email marketing solutions where many other software could not compete price-wise."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7115517)

DB

Divan B.

Operations Manager

> "Also the agent "sent" a payment link for a monthly subscription, but when you follow prompts on the actual site to buy a license, that is not an..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440952)

LH

Louise H.

Front Office Manager

> "ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

AW

Andrew W.

Owner

> "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369)

LH

Louise H.

Front Office Manager

> "There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

DL

Dimitris L.

Team Lead

> "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375)

Jaden T.

Writer

> "It features so many tools that you can use to build email or SMS automations that can be triggered or respond to a customer's actions."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6321098)

MM

Maurizia M.

CEO

> "This pricing policy is to me very draining and it means that at some point I will be forced to change provider due to unjustified expenses."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6860028)

PC

Prachi C.

developer

> "Additionally, the comprehensive reporting and analytics tools provide valuable insights into campaign performance, helping to optimize marketing..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150)

DK

Dan K.

Founder

> "I want to downgrade and they won't let me until my next renewal in a year."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890)

RS

Rhea S.

Internal Sales Executive

> "ActiveCampaign gives us useful performance insights and reports that help us take informed actions to improve returns from our marketing campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6507695)

DK

Dan K.

Founder

> "There are many issues: 1) the system has a steep learning curve."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890)

JK

Jamie K.

Head of Growth

> "It’s super powerful if used by someone with a few years experience of building out complex email workflows and automations, but it was simply too..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6289067)

PC

Prachi C.

developer

> "Additionally, the pricing structure can become quite expensive as the contact list grows, which might not be ideal for smaller businesses or those..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150)

FG

Fabrizio G.

Design Lead

> "This platform has the most profitable marketing campaigns management and monitoring capabilities."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7038963)

CB

Caspar B.

Digital Marketing Manager

> "Not easy to track UTM data through forms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

NM

Ngechu M.

Full-stack Developer

> "ActiveCampaign enables me to create, customize and send high volume outbound marketing emails."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6443094)

BA

Brenda A.

sales leader

> "The lead management wasn't that great, or user friendly. If you added contacts, you had to remove old contacts - seems that could be better..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6234656)

JK

Jamie K.

Head of Growth

> "It’s possible to create complex campaigns with lots of automated paths, workflows and split-tests for large data sets."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6289067)

CH

Colleen H.

VP of Marketing

> "Everything takes TEN TIMES LONGER TO COMPLETE ANYTHING with Active Campaign than any other marketing automation/email system I have ever used in my..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

WH

Wilberth H.

Asesor Inmobiliario

> "The automatization tools are very useful and give me flexibility to design any strategy that is best for my business."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6871583)

AG

Ana G.

Freelancer

> "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971)

CN

Christophe N.

Thérapist

> "ActiveCampaign allows me to easily manage communication campaigns with my audience."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121)

CH

Colleen H.

VP of Marketing

> "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

LH

Louise H.

Front Office Manager

> "It has helped us to attract and capture new customers by giving us an efficient platform to communicate with leads during campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

AK

Aleksandra K.

Owner

> "Sometimes it is loading slowly and there are sometimes (not often) bugs when I want to change the text auf my Email."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6462302)

RA

Rahman A.

Marketing Specialist

> "The integrated CRM also helped me maintain clean and responsive customer lists."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

CH

Colleen H.

VP of Marketing

> "Every time anyone on our team uses it, it never works properly and we lose information all the time (Customer Service was of no help in this area)."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

RM

Rachel M.

Digital Campaign Executive

> "The automation workflows are a game-changer, and the reporting tools are awesome for tracking your results."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6578401)

RA

Rahman A.

Marketing Specialist

> "This can get a little messy, especially when you are dealing with  multiple campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

ZZ

Zandalee Z.

Senior Analyst Programmer

> "ActiveCampaign offers capabilities which allows me to automate marketing in real-time."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6493055)

MH

Marcus H.

CEO

> "There are also occasional issues with reliability—some features don’t always work as expected. While this might not be unique to ActiveCampaign,..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

CB

Caspar B.

Digital Marketing Manager

> "Email campaigns and automations work and are sent out in a timely manner."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

SM

Selena M.

Singing Coach

> "Eventually someone told me that it was an issue with a deep tech issue of the platform and that would take a lot of time to resolve."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

BL

Billy L.

Operations

> "The segments and tag functions make it easy to split up a list of contacts into different categories and send out more personalised emails"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040)

KS

Kathryn S.

Owner

> "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123)

LD

Laura D.

Client Success Specialist

> "It also has great reporting and analytic features for email engagement."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6790050)

DE

Duncan E.

Web Specialist

> "Now we have to spend time and money moving because we don't want to be held hostage with continual price increases and no viable options to..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6705737)

JM

Joao M.

Spinning Instructor

> "It has allowed us to automate the error-prone and tedious tasks making our work very accurate and less demanding."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440201)

HH

Hendrik H.

Marketing manager

> "Their customer service however is the worst I ever experienced. If you have a question, you have to open a chat and talk to people that don't know..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6452695)

KP

Khevana P.

Tech Lead

> "We have been using ActiveCampaign for the last few years and have lots of automation and customization based on Active Campaign."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6503130)

CB

Caspar B.

Digital Marketing Manager

> "Bad usability and very buggy."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

BL

Billy L.

Operations

> "Activecampaign is a great way to store a central contact list and send out marketing emails - that's what I use it for"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040)

ST

Sarah T.

Health Coach

> "sometimes I find it tricky to choose the right form and/or when having multiple tags for segmenting"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6644647)

BT

Bodamer T.

Foreign Language and Localization Administrator

> "It allows us to come up with personalized campaigns to capture a targeted audience."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6338693)

CO

Chris O.

President

> "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310)

CN

Christophe N.

Thérapist

> "Thanks to the integration of artificial intelligence, this work is greatly accelerated for a truly professional result."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121)

DL

Dimitris L.

Team Lead

> "Our forms were not capturing leads for 4 months."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375)

JF

Joe F.

Associate Professor of Law

> "It allows us to strategize our marketing campaigns in order to make them more successful."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501)

KS

Kathryn S.

Owner

> "Decent features but outrageous pricing practices."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123)

SM

Selena M.

Singing Coach

> "The customer support has been really helpful, they've given me all the time I needed to understand my problems and provide tailored solutions."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

MH

Marit H.

CEO

> "Also, sometimes a scheduled campaign doesn't work or gets stuck and you don't get an error or message about it."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6288029)

RA

Rahman A.

Marketing Specialist

> "The open rates shot up, and we actually received more replies than usual from the segmented list."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

ClJ

Céline J.

Social Media Manager

> "We also noticed that getting in touch with human support tends to be impossible."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052)

JM

Joao M.

Spinning Instructor

> "We have had it all right running our digital marketing campaigns with ActiveCampaign and the automations has taken a huge fight for us."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440201)

PK

Paulette K.

Credit Risk Analyst

> "The landing page builder feels a bit basic compared to similar tools."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6486875)

Christina S.

Area Director of Sales

> "Powerful marketing analytical tools that gives accurate reports about campaigns performance."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6342026)

FG

Francesco G.

Partner

> "the prices have gone up consistently without a serious improvement in features despite their position in the market, their integration with..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791)

MH

Marcus H.

CEO

> "Additionally, the API is well-documented and versatile, offering seamless integration with other tools and platforms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

CB

Caspar B.

Digital Marketing Manager

> "Not easy to manage contact lists."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

Emma B.

Senior Director Product Marketing

> "We can now automate our email processes, keep closer tabs on our conversion rates, and reduce the time it takes to send out communications thanks..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4969107)

SM

Selena M.

Singing Coach

> "It was good in many ways but the issue I described above was extremely frustrating and disappointing and is part of the reason I'm leaving."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

MA

Mitusha A.

Developer

> "ActiveCampaign has helped me gain leads via social marketing content and get the information on the internal Slack channel and Salesforce that is..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6061447)

BT

Beth T.

CMO

> "I don't have 100% confidence is in the accuracy of the email campaign performance metrics."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6241537)

NE

Noel E.

Computer Tech

> "The software offers a variety of templates and customization options that allow businesses to create email campaigns tailored to the needs and..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4763537)

Carlos P.

Key Account Manager

> "Sometimes the size of the source does not stay the same when you alter the path and when you view the source code, everything is just a single row,..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4850688)

MH

Marcus H.

CEO

> "The advanced automations are incredibly powerful, allowing for highly personalized and efficient workflows."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

MW

Michelle W.

Social Media Manager

> "Some automations did not work immediately for inexplicable reasons."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6358627)

CC

Crystal C.

researcher

> "To further develop the general client experience, you can send customized messages to your site clients."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6481880)

SM

Selena M.

Singing Coach

> "So I gave up on that automation and others like it."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

JP

Jonathan P.

CEO

> "Useful tool to automate emails to leads and manage our sales process"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159)

NS

Niraj S.

Alliance Lead

> "UI feels outdated: Not as smooth as competitiors"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6710630)

[View Reviews](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

WB

William B.

Founder

> "Dripify has allowed me to leverage my LinkedIn strategy in a way I didn’t think was possible, enabling me to grow my network more..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6772175)

SR

Salvador R.

Sales Consultant

> "I don't like their email outreach sequences. Although they're not the core of their business, it's a feature that they offer but it..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6508264)

WB

William B.

Founder

> "The LinkedIn automation allows me to continue to grow my network and warm outreach while I can focus on other areas."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6772175)

Michelle M.

Founder

> "My only hiccup was that the pricing is displayed in usd and charged on the payment screen in local currency without a clear..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6471861)

CT

Chris T.

Fractional CFO

> "It helps to automate a time-consuming process, which saves me about 2 days per month (12-16 hours), plus enables me do actually do..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6579662)

AC

Alicia C.

Owner

> "Not being able to cross-check leads between campaigns."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6799016)

AU

Alina U.

COO

> "Its user-friendly interface and smart automation tools save tons of time, letting you focus on connecting with top leads. Plus, the..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6424925)

NP

Nick P.

SDR

> "I don't like that I can't filter by response. When I have a campaign I want to narrow it down to the people that gave a one word..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6292476)

JR

Johan R.

Marketing Director

> "The automation features are top-notch, enabling me to set up sophisticated sequences that engage my audience without constant..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6247201)

PK

Padam K.

Business

> "Let's say someone is in my list who's already a contact, then the campaign fails if the first step is send connection request"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6439546)

VR

Verified Reviewer

Tech Solutions Consultant

> "The user interface is straightforward and user-friendly, making it easy to navigate even for those new to such tools. While there..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6252312)

SL

Sam L.

Senior Partner

> "I had some issues copy & pasting my URL link from recruiter into making campaigns."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6485991)

Brian L.

CEO

> "The ability to personalize connection requests and follow-ups in a streamlined way has significantly improved my networking..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6656636)

Antonio C.

CEO

> "That it does lie about how it works they have the most premium plan wich helps you with the sending so your linkedin account does..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___5003164)

VR

Verified Reviewer

Fractional CTO

> "Simple UI, customize funnels and lots of flexibility on building the funnels for my needs"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6536353)

JR

Joshua R.

Founder

> "Cannot edit flow sequences easily."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6763099)

EB

Ed B.

Founder

> "I think the best thing about Dripify is that it saves me time in segment my outreach audience value and test what works from a..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6756920)

IG

Ignacio G.

Principal consultant

> "I tried several other options and they were too complicated to use, more expensive and didn't have a customer support as great as..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6677481)

LD

Laszlo D.

Managing Director

> "It is a positive experience, simplifies connecting with people on LinkedIn, therefore I'm able to reach many more potential clients."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6766926)

Laura S.

Senior Recruiter

> "What I also miss is the option to automatically include "Mr." or "Ms." in the messages."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6658854)

VR

Verified Reviewer

Tech Solutions Consultant

> "The platform has made it much simpler to manage and automate LinkedIn outreach, saving time and increasing productivity."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6252312)

KJ

Khaleelah J.

marketing

> "Also a bit clunky to manage subscriptions and share information with other users."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6268293)

DL

Dawn L.

Managing Director

> "Allows me to set things in motion and easily track how successful it is on the dashboard."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6588561)

CD

Craig D.

Fractional Marketing Director

> "Updating text in messages and needing to save twice is fiddly."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6687222)

LC

Linda C.

Finanacial Representative

> "I like the lead capture component, that leads are generated quickly for me through the DRIpify automation."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6271267)

KE

Karen E.

Founder, CEO

> "I'm also struggling to make the Zap connection work between Dripify and Pipedrive."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6398777)

KL

Keith L.

Large Commercial

> "The analytics dashboard is super handy for tracking performance and tweaking my approach."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6313665)

GV

Guy V.

Territory Manager

> "Still does not have AI and Gen AI features built in for personalization."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6320818)

MZ

Maziar Z.

Sales manager

> "I really liked how Dripify streamlined my LinkedIn outreach, making it easy to manage campaigns and achieve great results with..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6693651)

CY

Christine Y.

Global Executive and Leadership Coach

> "The inability to fully customize campaigns as desired."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6722320)

YM

Yassine M.

CEO

> "The ability to create customized, multi-step LinkedIn outreach campaigns is incredibly efficient"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6650361)

LH

Loulya H.

Macom and Sales Manager

> "The basic package is too expensive, it should at least allow export to CSV."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6304024)

DF

Dani F.

Founder

> "It's hard to see the total value after a few weeks but I hope that as I learn more and after I receive support after submitting..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6485901)

NH

Nicole H.

Founder

> "Sometimes the leads are not exactly what I am looking for and they get messages"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6769718)

BS

Bhavik S.

Creative Director

> "I love how I can customize sequences and track my results in real-time."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6540043)

KL

Keith L.

Large Commercial

> "The learning curve can be a bit steep initially, and it took me some time to get the hang of all the features."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6313665)

Syndi N.

CEO

> "This is a wonderful tool to use for lead generation if you already have a solid marketing foundation in order to create quality..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___4834664)

Marcie V.

TBD

> "Is it because there are some errors (I noticed that there were some failures at the first step and I'm unsure what that means for..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6301321)

VR

Verified Reviewer

Partner

> "The integration with LinkedIn is seamless and the templates are highly customizable"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6664122)

TD

Thea D.

Director of Recruitment

> "Due to Linkedin protocols sending 30 messages is slow"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6273492)

DF

Dani F.

Founder

> "I also appreciate the sequence of messages that allows for less effort on the behalf the person managing the campaign."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6485901)

LH

Lincoln H.

CEO

> "The free-trial period was short and didn't really give me enough time to do a full evaluation"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6338127)

Brian L.

CEO

> "Dripify offers an intuitive interface and excellent automation capabilities for LinkedIn outreach."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6656636)

NP

Nick P.

SDR

> "After enrolling 100s of people you cannot find them unless you star them."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6292476)

KL

Keith L.

Large Commercial

> "Dripify has definitely boosted my lead generation and made my LinkedIn marketing way more efficient."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6313665)

MW

Michael W.

Founder

> "I first knee jerked a bit at the price but I would have gladly paid more than that for advertising that would not have yielded..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6695689)

NP

Nick P.

SDR

> "I love how I can set up a campaign and wait for the replies to come in. And it keeps them all in one place."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6292476)

Michelle M.

Founder

> "I have tried other automation platforms and the results are much lower in comparison to dripify."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6471861)

JCC

Jong Chan C.

Venture Manager

> "What I liked most is its ability to automate connection requests and follow-ups, which has increased my response rate and probably..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___4792379)

SP

Svetlana P.

CEO

> "Also, you need to have both services, which is a double expense."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6542456)

MY

Matthew Y.

COO

> "I also really like the dashboards and reporting so I can easily tell me team what is working and what is not."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6710650)

DL

DANNY L.

CEO

> "The app does not support skip logic"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6607091)

MP

Mika P.

CEO

> "Would be nice to send email from my email address to my network if I am creating action to send email to my network"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6571443)

Sajas E.

Founder

> "Nothing much other than the fact that it lacks intelligence which could give more weightage to a certain campaign over the other..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6195288)

SI

Saif I.

CEO

> "Easy setup, complete automation of sending connection requests with granular human-like step workflow."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6758803)

LM

Lee M.

Founder

> "Its hard to see success at each stage in a campaign."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6685988)

AC

Alexia C.

Product Growth Manager

> "I've been doing outreach manually for a very long time, and when I stumbled across Dripify I was mesmerized."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6772018)

LC

Linda C.

Finanacial Representative

> "LOTS OF CONTACTS FLASH UP"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6271267)

AS

Alex S.

Principal

> "There are pre-made drip campaign templates that can be used and changed with ease."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6665302)

FS

Felix S.

BDR

> "It doesn't group people by accounts, then it's time consuming to remove leads when you already converted the account."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___4803360)

Sajas E.

Founder

> "I really loved the fact that you can fully automate your lead generation campaigns with custom templates, run A/B tests and grow..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6195288)

Rainer R.

CEO

> "The monthly cost however are very high."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6256492)

SP

Simon P.

CEO and Founder

> "It is effective and created hundreds of connections and communications for me in a few days."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6715974)

HP

Hastomi P.

Director

> "Activity control can really hinder the effort to minimum, therefore prolonging time needed for lead generation."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___4980639)

DT

David T.

CEO

> "Dripify.io offers a comprehensive set of tools to automate interactions betweenmy LinkedIn account and prospects databases."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___4880722)

AB

Amir B.

Business Development Executive

> "So the extraction of contacts is not great."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6662788)

SA

Steve A.

Sales Manager

> "Easy to use and set up my first campaign although I had watched a you tube video that recommended the app with step by step on how..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6665984)

Laura J.

Founder

> "Lots of bugs in the platform. If there is a failure in anything you set up it doesn't notify you, you are expected to check in."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___4835855)

LM

Lydia M.

Founder

> "Really easy to identify target audience through LinkedIn URL and adding this to the system."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6249310)

RG

Richard G.

Partner

> "The cost was a bit high for what I needed."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6319881)

CF

Claire F.

CMO

> "The ease of use, the fact that you can edit the campaign while it's active, and the way you can have alternative messages."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6366122)

Antonio C.

CEO

> "Horrible, they don't tell you it might take several months to get to the sending limits they advertise, they say 75 per day, the..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___5003164)

VR

Verified Reviewer

Partnerships

> "The best tool for creating scalable Linkedin outreach"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6657319)

JN

Jack N.

Regional Sales Manager

> "Sometimes the workflow engine is a little buggy and may need to refinement (Seems to be a coding issue)"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6203153)

AC

Alicia C.

Owner

> "Overall seems to be an effective platform for LinkedIn outreach."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6799016)

AN

Areg N.

CEO

> "Not sure how to download CSV in a smart way"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6753187)

Neha K.

Director, Digital Transformation and Enterprise Applications

> "Great tool to automate lead generation and build network"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6319929)

MP

Mika P.

CEO

> "Not most user friendly tool from sequence modification"

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6571443)

ER

Ed R.

Owner ECD

> "I love that it can help me take a search database of areas I would like to grow my connections and business and help me to do the..."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6203203)

RD

Roselle D.

Country Director Australia

> "I was not able to remove certain follow up messages when in a template campaign."

[See full review](https://www.capterra.com/p/215082/Dripify/#Capterra___6139535)

[View Reviews](https://www.capterra.com/p/215082/Dripify/reviews/)

## User interface

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

4.56 (2,561)

[Dripify](https://www.capterra.com/p/215082/Dripify/)

4.71 (476)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

Activity Tracking

150

Important

AI Copilot

120

Important

ActiveCampaign

Top features

46/47

-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Campaign Segmentation
-   Chat/Messaging
-   Contact Database
-   Contact Management
-   Conversion Tracking
-   CRM
-   Customer Segmentation
-   Customizable Branding
-   Customizable Templates
-   Data Import/Export
-   Drag & Drop
-   Drip Campaigns
-   Email Management
-   Email Marketing
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   Forms Management
-   Generative AI
-   Landing Pages/Web Forms
-   Lead Capture
-   Lead Management
-   Lead Nurturing
-   Lead Qualification
-   Lead Scoring
-   Lead Segmentation
-   Lead Verification/Validation
-   Multi-Campaign
-   Multi-Channel Marketing
-   Pipeline Management
-   Prospecting Tools
-   Real-Time Notifications
-   Reporting & Statistics
-   Search/Filter
-   Social Media Integration
-   Template Management
-   Third-Party Integrations
-   Web Forms

[See all features](https://www.capterra.com/p/79367/ActiveCampaign/#features)

Dripify

17/47

-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Campaign Segmentation
-   Chat/Messaging
-   Contact Database
-   Contact Management
-   Conversion Tracking
-   CRM
-   Customer Segmentation
-   Customizable Branding
-   Customizable Templates
-   Data Import/Export
-   Drag & Drop
-   Drip Campaigns
-   Email Management
-   Email Marketing
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   Forms Management
-   Generative AI
-   Landing Pages/Web Forms
-   Lead Capture
-   Lead Management
-   Lead Nurturing
-   Lead Qualification
-   Lead Scoring
-   Lead Segmentation
-   Lead Verification/Validation
-   Multi-Campaign
-   Multi-Channel Marketing
-   Pipeline Management
-   Prospecting Tools
-   Real-Time Notifications
-   Reporting & Statistics
-   Search/Filter
-   Social Media Integration
-   Template Management
-   Third-Party Integrations
-   Web Forms

[See all features](https://www.capterra.com/p/215082/Dripify/#features)

### Recognition

No recognitions have been awarded to ActiveCampaign

No recognitions have been awarded to Dripify

### Deployment & support

ActiveCampaign

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Dripify

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

ActiveCampaign

-   By ActiveCampaign
-   Located in United States
-   Founded in 2003

Dripify

-   By Dripify
-   Located in United States
-   Founded in

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4.7

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[Dripify](https://www.capterra.com/p/215082/Dripify/)[4.71 (476)](https://www.capterra.com/p/215082/Dripify/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$39/month

Price

$12/month

4.4

Features

4.2

4.7

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-215082/Constant-Contact-vs-Dripify)

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,126)](https://www.capterra.com/p/198994/Systeme/reviews/)

$15/month

Price

$17/month

4.5

Features

4.7

4.2

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/79367-198994/ActiveCampaign-vs-Systeme)

[Dripify](https://www.capterra.com/p/215082/Dripify/)[4.71 (476)](https://www.capterra.com/p/215082/Dripify/reviews/)

vs

[Cognism](https://www.capterra.com/p/169083/Cognism/)[4.70 (255)](https://www.capterra.com/p/169083/Cognism/reviews/)

$39/month

Price

$1000/month

4.4

Features

4.6

4.7

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/169083-215082/Cognism-vs-Dripify)