# Compare ActiveCampaign vs Selzy 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare ActiveCampaign and Selzy based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/79367-255420/ActiveCampaign-vs-Selzy

---

# ActiveCampaign vs Selzy Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

ActiveCampaignSelzy2/4 selected

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

[Selzy](https://www.capterra.com/p/255420/Selzy/)[4.8 (116)](https://www.capterra.com/p/255420/Selzy/reviews/)

[## ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.6 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Starting Price

$15.00/month

Value-for-Money

4.3

Functionality

4.5

Ease of Use

4.2

Customer Service

4.4

Reviews Sentiment

Based on [2,561 reviews](#user-reviews)

Positive

2,381

Neutral

118

Negative

62

[## Selzy](https://www.capterra.com/p/255420/Selzy/)[4.8 (116)](https://www.capterra.com/p/255420/Selzy/reviews/)

Starting Price

$7.00/month

Value-for-Money

4.8

Functionality

4.6

Ease of Use

4.7

Customer Service

4.7

Reviews Sentiment

Based on [116 reviews](#user-reviews)

Positive

115

Neutral

1

Negative

0

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 13,964 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

81%Fit

High performer

Feature ratings

Email Campaign Management

4.6

Campaign Scheduling

4.5

Newsletter Management

4.3

Email Tracking

4.5

Customizable Branding

4.3

63%Fit

Missing features

Feature ratings

Email Campaign Management

4.8

Campaign Scheduling

4.4

Newsletter Management

NA

Email Tracking

4.5

Customizable Branding

NA

User satisfaction

User satisfaction

4.6

User reviews[2,561](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Ease of use

4.2

Functionality

4.5

Value for money

4.3

Customer support

4.4

User satisfaction

4.8

User reviews[116](https://www.capterra.com/p/255420/Selzy/reviews/)

Ease of use

4.7

Functionality

4.6

Value for money

4.8

Customer support

4.7

Price starts from

Price starts from

$15Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$7Usage Based, Per Month

-   Free version
-   Free trial

Best for

Best for

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

Best for

Perfect for online stores, IT products, online courses, nonprofit organizations, and travel agencies.

## User reviews

Pros & cons

BY

Brian Y.

Visa Consulting Specialist

> "My automated workflows make it simple to establish six-month follow-up sequences that will nurture clients through a waiting period for government..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7077855)

DM

David M.

Technical Support Engineer

> "I do not like the fact that deep segmentation and more sophisticated features require time to master; there are moments that I fear that I am not..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7062259)

VR

Verified Reviewer

Sr People Ops

> "It's a secure way to ensure that processes happen correctly and the customer support team and implementation team always remained attentive to our..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628)

JP

Jonathan P.

CEO

> "I am using AC to send automated sequences to my leads, but I am not using the campaign features, and I am considering swtiching to another tool if..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159)

VR

Verified Reviewer

Sr People Ops

> "The email management tools allows us to have good control over our campaigns and contacts/prospects."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7041628)

LW

Laura W.

Marketing Coordinator

> "The customer support is so slow to fix pressing deliverability problems and the high pricing does not give us a good value."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7096080)

GC

Graziana C.

Customer Operations Lead

> "I like the personalized nature of ActiveCampaign, something that gives specific messages to specific clients"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7079738)

MW

Mona W.

CEO and Founder

> "a bit expensive from over 2000 Contacts on and sometimes mails have massive delays (especially when there is a mail flow with several mails in a..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6848971)

Dan J.

COO

> "ActiveCampaign offered cost-effective email marketing solutions where many other software could not compete price-wise."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7115517)

DB

Divan B.

Operations Manager

> "Also the agent "sent" a payment link for a monthly subscription, but when you follow prompts on the actual site to buy a license, that is not an..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440952)

LH

Louise H.

Front Office Manager

> "ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

AW

Andrew W.

Owner

> "Automation builder can feel clunky and knowlege base articles are often too sparse when you need step-by-step guidances"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6800369)

LH

Louise H.

Front Office Manager

> "There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

DL

Dimitris L.

Team Lead

> "Decent product with awesome user interface that's unfortunately overshadowed by performance issues, increased downtime and a very poor customer..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375)

Jaden T.

Writer

> "It features so many tools that you can use to build email or SMS automations that can be triggered or respond to a customer's actions."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6321098)

MM

Maurizia M.

CEO

> "This pricing policy is to me very draining and it means that at some point I will be forced to change provider due to unjustified expenses."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6860028)

PC

Prachi C.

developer

> "Additionally, the comprehensive reporting and analytics tools provide valuable insights into campaign performance, helping to optimize marketing..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150)

DK

Dan K.

Founder

> "I want to downgrade and they won't let me until my next renewal in a year."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890)

RS

Rhea S.

Internal Sales Executive

> "ActiveCampaign gives us useful performance insights and reports that help us take informed actions to improve returns from our marketing campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6507695)

DK

Dan K.

Founder

> "There are many issues: 1) the system has a steep learning curve."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7030890)

JK

Jamie K.

Head of Growth

> "It’s super powerful if used by someone with a few years experience of building out complex email workflows and automations, but it was simply too..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6289067)

PC

Prachi C.

developer

> "Additionally, the pricing structure can become quite expensive as the contact list grows, which might not be ideal for smaller businesses or those..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6406150)

FG

Fabrizio G.

Design Lead

> "This platform has the most profitable marketing campaigns management and monitoring capabilities."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7038963)

CB

Caspar B.

Digital Marketing Manager

> "Not easy to track UTM data through forms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

NM

Ngechu M.

Full-stack Developer

> "ActiveCampaign enables me to create, customize and send high volume outbound marketing emails."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6443094)

BA

Brenda A.

sales leader

> "The lead management wasn't that great, or user friendly. If you added contacts, you had to remove old contacts - seems that could be better..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6234656)

JK

Jamie K.

Head of Growth

> "It’s possible to create complex campaigns with lots of automated paths, workflows and split-tests for large data sets."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6289067)

CH

Colleen H.

VP of Marketing

> "Everything takes TEN TIMES LONGER TO COMPLETE ANYTHING with Active Campaign than any other marketing automation/email system I have ever used in my..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

WH

Wilberth H.

Asesor Inmobiliario

> "The automatization tools are very useful and give me flexibility to design any strategy that is best for my business."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6871583)

AG

Ana G.

Freelancer

> "I do feel that the account managers tend to be just glorified customer support, where they don't really help much and I still have to submit..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6713971)

CN

Christophe N.

Thérapist

> "ActiveCampaign allows me to easily manage communication campaigns with my audience."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121)

CH

Colleen H.

VP of Marketing

> "Non-intuitive, difficulty formatting, you are constantly searching for how to do things, and my favorite - just doesn't save what you are working..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

LH

Louise H.

Front Office Manager

> "It has helped us to attract and capture new customers by giving us an efficient platform to communicate with leads during campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6555808)

AK

Aleksandra K.

Owner

> "Sometimes it is loading slowly and there are sometimes (not often) bugs when I want to change the text auf my Email."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6462302)

RA

Rahman A.

Marketing Specialist

> "The integrated CRM also helped me maintain clean and responsive customer lists."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

CH

Colleen H.

VP of Marketing

> "Every time anyone on our team uses it, it never works properly and we lose information all the time (Customer Service was of no help in this area)."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6350234)

RM

Rachel M.

Digital Campaign Executive

> "The automation workflows are a game-changer, and the reporting tools are awesome for tracking your results."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6578401)

RA

Rahman A.

Marketing Specialist

> "This can get a little messy, especially when you are dealing with  multiple campaigns."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

ZZ

Zandalee Z.

Senior Analyst Programmer

> "ActiveCampaign offers capabilities which allows me to automate marketing in real-time."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6493055)

MH

Marcus H.

CEO

> "There are also occasional issues with reliability—some features don’t always work as expected. While this might not be unique to ActiveCampaign,..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

CB

Caspar B.

Digital Marketing Manager

> "Email campaigns and automations work and are sent out in a timely manner."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

SM

Selena M.

Singing Coach

> "Eventually someone told me that it was an issue with a deep tech issue of the platform and that would take a lot of time to resolve."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

BL

Billy L.

Operations

> "The segments and tag functions make it easy to split up a list of contacts into different categories and send out more personalised emails"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040)

KS

Kathryn S.

Owner

> "They continued to explain in increasingly simple language as though I just didn't understand how this was totally reasonable."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123)

LD

Laura D.

Client Success Specialist

> "It also has great reporting and analytic features for email engagement."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6790050)

DE

Duncan E.

Web Specialist

> "Now we have to spend time and money moving because we don't want to be held hostage with continual price increases and no viable options to..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6705737)

JM

Joao M.

Spinning Instructor

> "It has allowed us to automate the error-prone and tedious tasks making our work very accurate and less demanding."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440201)

HH

Hendrik H.

Marketing manager

> "Their customer service however is the worst I ever experienced. If you have a question, you have to open a chat and talk to people that don't know..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6452695)

KP

Khevana P.

Tech Lead

> "We have been using ActiveCampaign for the last few years and have lots of automation and customization based on Active Campaign."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6503130)

CB

Caspar B.

Digital Marketing Manager

> "Bad usability and very buggy."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

BL

Billy L.

Operations

> "Activecampaign is a great way to store a central contact list and send out marketing emails - that's what I use it for"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6582040)

ST

Sarah T.

Health Coach

> "sometimes I find it tricky to choose the right form and/or when having multiple tags for segmenting"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6644647)

BT

Bodamer T.

Foreign Language and Localization Administrator

> "It allows us to come up with personalized campaigns to capture a targeted audience."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6338693)

CO

Chris O.

President

> "The platform's visual design and user interface aren't quite as polished or modern as competitors like HubSpot."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6579310)

CN

Christophe N.

Thérapist

> "Thanks to the integration of artificial intelligence, this work is greatly accelerated for a truly professional result."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7018121)

DL

Dimitris L.

Team Lead

> "Our forms were not capturing leads for 4 months."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7009375)

JF

Joe F.

Associate Professor of Law

> "It allows us to strategize our marketing campaigns in order to make them more successful."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6720501)

KS

Kathryn S.

Owner

> "Decent features but outrageous pricing practices."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7082123)

SM

Selena M.

Singing Coach

> "The customer support has been really helpful, they've given me all the time I needed to understand my problems and provide tailored solutions."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

MH

Marit H.

CEO

> "Also, sometimes a scheduled campaign doesn't work or gets stuck and you don't get an error or message about it."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6288029)

RA

Rahman A.

Marketing Specialist

> "The open rates shot up, and we actually received more replies than usual from the segmented list."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6784853)

ClJ

Céline J.

Social Media Manager

> "We also noticed that getting in touch with human support tends to be impossible."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6873052)

JM

Joao M.

Spinning Instructor

> "We have had it all right running our digital marketing campaigns with ActiveCampaign and the automations has taken a huge fight for us."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6440201)

PK

Paulette K.

Credit Risk Analyst

> "The landing page builder feels a bit basic compared to similar tools."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6486875)

Christina S.

Area Director of Sales

> "Powerful marketing analytical tools that gives accurate reports about campaigns performance."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6342026)

FG

Francesco G.

Partner

> "the prices have gone up consistently without a serious improvement in features despite their position in the market, their integration with..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6114791)

MH

Marcus H.

CEO

> "Additionally, the API is well-documented and versatile, offering seamless integration with other tools and platforms."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

CB

Caspar B.

Digital Marketing Manager

> "Not easy to manage contact lists."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7024419)

Emma B.

Senior Director Product Marketing

> "We can now automate our email processes, keep closer tabs on our conversion rates, and reduce the time it takes to send out communications thanks..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4969107)

SM

Selena M.

Singing Coach

> "It was good in many ways but the issue I described above was extremely frustrating and disappointing and is part of the reason I'm leaving."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

MA

Mitusha A.

Developer

> "ActiveCampaign has helped me gain leads via social marketing content and get the information on the internal Slack channel and Salesforce that is..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6061447)

BT

Beth T.

CMO

> "I don't have 100% confidence is in the accuracy of the email campaign performance metrics."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6241537)

NE

Noel E.

Computer Tech

> "The software offers a variety of templates and customization options that allow businesses to create email campaigns tailored to the needs and..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4763537)

Carlos P.

Key Account Manager

> "Sometimes the size of the source does not stay the same when you alter the path and when you view the source code, everything is just a single row,..."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___4850688)

MH

Marcus H.

CEO

> "The advanced automations are incredibly powerful, allowing for highly personalized and efficient workflows."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6640691)

MW

Michelle W.

Social Media Manager

> "Some automations did not work immediately for inexplicable reasons."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6358627)

CC

Crystal C.

researcher

> "To further develop the general client experience, you can send customized messages to your site clients."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6481880)

SM

Selena M.

Singing Coach

> "So I gave up on that automation and others like it."

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___7010620)

JP

Jonathan P.

CEO

> "Useful tool to automate emails to leads and manage our sales process"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6456159)

NS

Niraj S.

Alliance Lead

> "UI feels outdated: Not as smooth as competitiors"

[See full review](https://www.capterra.com/p/79367/ActiveCampaign/#Capterra___6710630)

[View Reviews](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

DA

Duygu A.

Co-founder

> "Selzy streamlines our email marketing efforts by allowing us to easily communicate with our new app users about updates, new features, and..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___6305213)

Utkarsh Pratap Singh R.

DSA Problem Setter

> "While Selzy offers a seamless user experience with features like real-time email monitoring and effective spam filtering, some users have not..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4993735)

DA

Duygu A.

Co-founder

> "With advanced segmentation, we can target specific user groups, maximizing the relevance and impact of our communications."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___6305213)

AK

Avash K.

RA

> "This occurred even on emails that had low spam scores when I tested online."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___6502894)

Hannah K.

AI Consultant

> "Selzy has been a really solid email marketing tool for my workflow."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___7084549)

BO

Billion O.

Residence Manager

> "It could also have been an issue with my internet, I wasn't aware of."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___6736068)

Hannah K.

AI Consultant

> "The interface is clean and easy to navigate, which made onboarding fast even without spending time on tutorials."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___7084549)

AC

Aryak C.

Alliance Manager

> "There is a long waiting time for customer support to respond, also the pricing is on the expensive side, especially for smaller businesses."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4978264)

AT

Arun T.

Business Analyst

> "Best integration features & more templates are available which helps to write a professional email campaignAdvanced analytics features helps to..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4987242)

Anthony I.

Providing Internet marketing solutions helping businesses

> "It's a bit pricy, landing pages do not have unique link, delivery could be shaky sometimes."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___5090404)

VS

Valerie S.

Marketing manager

> "It provides all the essential features I require, allowing me to swiftly create and send emails while monitoring the performance of my campaigns."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4853396)

VG

Vaibhav G.

Marketing Analyst

> "It also does not offer any trial plan and customer support is sometimes quite slow in resolving queries."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___5006407)

SD

Shanoli D.

Content Writer

> "With this application, you can easily manage all your email marketing tasks, and the best part is its fast and efficient email automation..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___5041564)

ST

Sneha T.

Human Resource Executive

> "I just got one thing which i do not like that their customer service is quite low not that much but yes that was little bit, otherwise I really..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___5038505)

VR

Verified Reviewer

student

> "I like the email marketing platform Selzy for its useful techniques such as real-time email monitoring, advanced spam detection, and robust..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4961042)

MW

Michelle W.

CEO/Photographer

> "There are things that cannot be changed (like removing double opt-ins and changing the copy in the unsubscribe landing page)."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4661715)

VR

Verified Reviewer

Associate Software Engineer

> "If you have start up then Selzy is best pick as it is accessible and volume of email will increase going forward when your business increases..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___5025410)

AT

Antra T.

Senior Software Developer

> "Tool is paid and also doesn't have CRM."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___5017037)

VR

Verified Reviewer

Information technology support engineer

> "I am using Slezy for past eight months and it is helping me and saving my time to create more emails within less time with provided templates..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___5014803)

Adenike A.

Head, Business Development

> "I've used the email marketing product of Selzy for about four months now, and honestly, I can't think of something I don't like about it."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4907411)

AT

Anamika T.

Software Development Engineer

> "It provides rich content to our email that helps in improving our sales productivity and client satisfaction as well as builds trust."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___5029876)

RB

Ricardo B.

CEO

> "Pop-Ups because they are still in Russian and cannot be customized."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4389041)

NT

Nate T.

owner

> "I love that their pricing was low for bulk email sends, this allowed me to do tons of A-B testing on headlines and copy to my contact lists."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___5096432)

OD

Olivier D.

Marketer

> "Some parts of the software isn't the same branding."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4399634)

MT

Manasa T.

Recruitment Lead

> "This is the game-changer application for Marketing agencies The API and the tool are fully up-to-date and fully functional The good part of this..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4998767)

OM

Oleksandr M.

Digital Marketer

> "Maybe some small issues with letter management"

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4400949)

DA

Duygu A.

Co-founder

> "This ultimately fosters stronger relationships with our users and enhances their overall experience with our app."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___6305213)

OD

Olivier D.

Marketer

> "I am head over heels with Selzy."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4399634)

PH

Patrick H.

CEO

> "The support team is responsive, patient, and helpful"

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___7088969)

OM

Oleksandr M.

Digital Marketer

> "I don't know what to write here..."

[See full review](https://www.capterra.com/p/255420/Selzy/#Capterra___4400949)

[View Reviews](https://www.capterra.com/p/255420/Selzy/reviews/)

## User interface

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

4.56 (2,561)

[Selzy](https://www.capterra.com/p/255420/Selzy/)

4.78 (116)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

ActiveCampaign

Top features

44/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/79367/ActiveCampaign/#features)

Selzy

28/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/255420/Selzy/#features)

### Recognition

No recognitions have been awarded to ActiveCampaign

No recognitions have been awarded to Selzy

### Deployment & support

ActiveCampaign

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Selzy

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

ActiveCampaign

-   By ActiveCampaign
-   Located in United States
-   Founded in 2003

Selzy

-   By Selzy
-   Located in Brazil
-   Founded in 2008

## Popular Comparisons

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4.2

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4.7

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[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

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[Selzy](https://www.capterra.com/p/255420/Selzy/)[4.78 (116)](https://www.capterra.com/p/255420/Selzy/reviews/)

vs

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$7/month

Price

$13/month

4.6

Features

4.4

4.7

Ease of Use

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[View full comparison](https://www.capterra.com/compare/110228-255420/MailChimp-vs-Selzy)

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

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4.5

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4.2

4.2

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-79367/Constant-Contact-vs-ActiveCampaign)

[Selzy](https://www.capterra.com/p/255420/Selzy/)[4.78 (116)](https://www.capterra.com/p/255420/Selzy/reviews/)

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4.6

Features

4.5

4.7

Ease of Use

4.6

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4.2

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Features

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