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SparkPost vs SendGrid: Which is a better fit?

Updated on December 8th, 2024
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Summary
Features in Transactional Email
17
Best performer
38
  • A/B Testing
  • Activity Tracking
  • Alerts/Notifications
16
38
  • Autoresponders
  • Customer Segmentation
  • Customizable Branding
User satisfaction
3.6
User reviews34
Ease of use
3.8
Functionality
3.8
Value for money
3.7
Customer support
3.0
4.2
User reviews736
Ease of use
4.1
Functionality
4.1
Value for money
4.0
Customer support
3.8
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

As the world's largest email sender, SparkPost enables businesses of all sizes to predict and optimize email performance by unifying deliverability analytics, email delivery and a vast data footprint.

Twilio SendGrid serves everyone from independent developers to enterprise level corporations. Anyone who needs to reliably send email from their application can use Twilio SendGrid.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
video-2b2b7173-08e9-420e-df6f-08dc32701445
David A
Executive Director
2.0

David: Hi, my name is David. I am a executive director at a political organization with about 10 employees, and I give SendGrid a two-star rating. Prior to SendGrid, we were using Mailgun but found that a lot of their customers that they were serving were bringing down the shared IP reputation values. I chose SendGrid because it is kind of known in the industry as the leading best, and lots of other colleagues at similar organizations recommended it. Getting started with SendGrid was pretty simple as far as the technical components, but when it came down to working with the team at SendGrid, we had a lot of difficulty with getting transparent information throughout the sales and onboarding process. We felt like we were being ignored because of the size of company we were, even though we were bringing a large amount of business to them. For anyone thinking about using SendGrid for their company kind of no matter the size, I really suggest you look elsewhere. There are a ton of options available in the space. And I think that especially as more of a mid-volume email sender, you're going to be ignored with what the SendGrid team could provide you, and they don't save any resources except for people that are willing to really go big with them.

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User interface
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1 Video
82543
3 screenshots
204113
5 screenshots

SparkPost

Top Features
17/38
  • Activity Dashboard
  • Autoresponders
  • Campaign Scheduling
  • Contact Database
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Drag & Drop
  • Dynamic Content
  • Email Distribution
  • Email Management
  • Geolocation
  • List Management
  • Message Personalization
  • Mobile Access
  • Real-Time Data
  • Simple Mail Transfer Protocol (SMTP)
  • SMS Messaging
  • Workflow Management
  • WYSIWYG Editor
  • A/B Testing
  • Activity Tracking
  • Alerts/Notifications
  • API
  • Campaign Analytics
  • Click Tracking
  • Drip Campaigns
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • Reporting/Analytics
  • Subscription Management
  • Template Management
  • Third-Party Integrations
  • Unsubscribe Database
See All features
Hide Transactional Email Software Features -

SendGrid

16/38
Show Transactional Email Software Features +
SparkPost
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
SendGrid
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
SparkPost
  • By SparkPost
  • Located in United States
  • Founded in 1997
SendGrid
  • By Twilio
  • Located in United States
  • Founded in 2008
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