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Iterable vs AWeber: Which is a better fit?

Updated on February 16th, 2025
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What's your intended use case?
Summary
Key features rated by users
Features selected based on 14,653 reviews from Email Marketing users.
% Fit
Missing features
Feature ratings
Email Campaign Management
NA
Campaign Scheduling
NA
Activity Dashboard
NA
Customizable Branding
NA
Mobile Optimization
NA
% Fit
Not enough reviews
Feature ratings
Email Campaign Management
4.5
Campaign Scheduling
4.5
Activity Dashboard
4.2
Customizable Branding
4.0
Mobile Optimization
4.3
User satisfaction
4.3
User reviews54
Ease of use
4.3
Functionality
4.4
Value for money
4.2
Customer support
4.6
4.4
User reviews317
Ease of use
4.3
Functionality
4.2
Value for money
4.2
Customer support
4.5
Price starts from
--
Not provided by vendor
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

We target growth marketers at companies within E-commerce / Retail, Media & Entertainment, Consumer Apps, Enterprise Software, Delivery, Education, and Recruiting.

Small businesses, entrepreneurs, nonprofits, bloggers, podcasters and other online content creators around the world.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
video-b9ac43b9-7de0-43dd-40b7-08d9fd71ef25
Moses T
Marketer
3.0

Moses: Hi, my name is Moses. I'm a digital marketer. So I give AWeber a rating of three out of five. For more reviews like this, click below. Before I was using AWeber I was using ActiveCampaign. Why ActiveCampaign wasn't working for me was because of the cost, and as much as it was user friendly, the cost racks up really, really quickly, which is why I made the change to AWeber. So the reason I chose AWeber was because it was a friend who recommended me. I look at the interface, it was quite easy to use as well, easy translatable from ActiveCampaign, which led me to making that choice of using AWeber as the next best tool I had for email marketing. So getting started with AWeber was really easy. There was some tutorials that was helping me to get it set up, but it was just like any other email automation platform. So it was really intuitive to use and there wasn't really much of a hassle or any technological barrier for me to start using it. So for anyone who's considering getting AWeber, my advice to you is to just get onto the free trial before actually making a purchase because effectively some people might not actually like the interface in terms of how AWeber is currently structured. It's a bit more of a old school interface, which why definitely get the free trial before jumping in to a paid subscription and to really understand the platform before getting into the paid subscription as well.

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95949 video thumbnail}
1 Video
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5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Iterable

21/44
  • Activity Dashboard
  • AI Content Creation
  • Campaign Scheduling
  • Click Tracking
  • Customer Journey Mapping
  • Customer Surveys
  • Customizable Branding
  • Customizable Fields
  • Email Campaign Management
  • Email Sequences
  • GDPR Compliance
  • HTML Editor
  • Landing Pages/Web Forms
  • Lead Capture
  • Mobile Optimization
  • Multi-Language
  • Newsletter Management
  • Personalization
  • Preview Functionality
  • Process/Workflow Automation
  • Product Recommendations
  • Real-Time Analytics
  • Third-Party Integrations
  • A/B Testing
  • API
  • Autoresponders
  • Campaign Analytics
  • CAN-SPAM Compliance
  • Contact Management
  • Customer Segmentation
  • Customizable CTAs
  • Drip Campaigns
  • Dynamic Content
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Image Library
  • List Management
  • Multi-Channel Marketing
  • Reporting/Analytics
  • ROI Tracking
  • Subscriber Management
  • Template Management
  • WYSIWYG Editor
See All features
Hide Email Marketing Software Features -

AWeber

Top Features
31/44
Show Email Marketing Software Features +
Iterable
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
AWeber
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Iterable
  • By Iterable
  • Located in United States
  • Founded in 2013
AWeber
  • By AWeber
  • Located in United States
  • Founded in 1998
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