PPC Ad Editor vs Marin Software: Which is a better fit?

Chris C

Director

This software solves all of that by giving you a true representation of what ads will look like.

We've always struggles with spreadsheets and Google Docs before which clients found hard to understand how they would translate to Ads. Now they can visually see them as they will appear live.

John J

Marketing consultant & Chief Technical Editor

As a digital marketing expert one thing I would like the most about "PPC Ad editor" is it's great feature in which you can view your campaigns securely, online.

The only downside I can see at the moment is the commenting is at the Ad level rather than the elements of the Ads.

An easy and efficient way to share ad copy with customers for feedback and comment. A more professional way to streamline the approval process than spreadsheets.

Jake J

Facebook Account Manager

I use this to present clients their campaigns that I've built so that they can signoff on everything prior to launch. I'll walk the client through each campaign via screenshare during a video meeting.

The ability to upload ads and keywords quickly within Google Ads is a dream come true.

I love the reporting capabilities and the ability to segment data by dimensions. Given the nuances of how my company tracks things internally, Marin has made our tagging process pretty seamless.

If you have a lot of data, bulk sheets can error and those errors can be hard to figure out.

The best thing about Marin is they are always looking to improve their algorithm and tools. They’re support team is awesome as well.

Andrey A

Marketing Business Development Manager

Sometimes graphs don’t correspondent to the chosen filters which is very irritating.

I really liked how easy it is to set up A/B tests for keywords and ad copy. I think this was super beneficial for optimizing a paid search account.

I love the ability to pull in all of our campaigns and look across our efforts at one dashboard.