# 2025 Capterra Shortlist for Contact Management | Capterra

> Discover the highest-rated & most popular Contact Management Software of 2025. Make Capterra Shortlist your first stop when searching for software.

Source: https://www.capterra.com/contact-management-software/shortlist

---

# 2025 Capterra Shortlist for Contact Management

-   [All Products](https://www.capterra.com/contact-management-software/)
-   [Capterra Shortlist](https://www.capterra.com/contact-management-software/shortlist/)

[How it was made](#methodology)

## / Get to a better list with verified ratings & reviews

Capterra Shortlist charts the highest-rated and most popularsoftware products. Explore, save your progress, and share with colleagues. Want to learn more? [Read Full Scoring Methodology](https://www.capterra.com/resources/proprietary-data-research/#capterra-shortlist-methodology)

[

](https://www.capterra.com/p/31898/Constant-Contact/)

## [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

[4.3 (2916)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)[View all reviews](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

[](https://www.capterra.com/p/31898/Constant-Contact/)

Constant Contact is an email marketing software that helps businesses create and send marketing campaigns to achieve business goals.

Overall Score

96/100

Popularity: 48/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.3

Customer Service

4.2

Features

4.2

Value for Money

4.1

Paid plans start at

$12.00Per Month

Free Trial

Free Version

Category Features

9/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/155928/Zoho-CRM/)

## [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

[4.3 (6970)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)[View all reviews](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

[](https://www.capterra.com/p/155928/Zoho-CRM/)

CRM solution that helps businesses with sales force automation, process management, journey orchestration, marketing automation & more.

Overall Score

92/100

Popularity: 44/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.2

Customer Service

4.1

Features

4.3

Value for Money

4.3

Paid plans start at

$14.00Per Month

Free Trial

Free Version

Category Features

16/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/79367/ActiveCampaign/)

## [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

[4.6 (2561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)[View all reviews](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

[](https://www.capterra.com/p/79367/ActiveCampaign/)

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

Overall Score

90/100

Popularity: 42/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.2

Customer Service

4.4

Features

4.5

Value for Money

4.3

Paid plans start at

$15.00Per Month

Free Trial

Free Version

Category Features

17/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/203196/Google-Contacts/)

## [Google Contacts](https://www.capterra.com/p/203196/Google-Contacts/)

[4.7 (702)](https://www.capterra.com/p/203196/Google-Contacts/reviews/)[View all reviews](https://www.capterra.com/p/203196/Google-Contacts/reviews/)

[](https://www.capterra.com/p/203196/Google-Contacts/)

Google Contacts is an online address book which allows users to manage, store, sync and organize contacts across all devices.

Overall Score

90/100

Popularity: 41/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.7

Customer Service

4.4

Features

4.6

Value for Money

4.7

Paid plans start at

Not provided by the vendor

Category Features

6/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/152373/HubSpot-CRM/)

## [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

[4.5 (4456)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)[View all reviews](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

[](https://www.capterra.com/p/152373/HubSpot-CRM/)

Customer relationship management solution that helps businesses organize, track, and build relationships with leads and customers.

Overall Score

90/100

Popularity: 42/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.4

Customer Service

4.4

Features

4.4

Value for Money

4.3

Paid plans start at

$20.00Per Month

Free Trial

Free Version

Category Features

14/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/132666/Pipedrive/)

## [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)

[4.5 (3044)](https://www.capterra.com/p/132666/Pipedrive/reviews/)[View all reviews](https://www.capterra.com/p/132666/Pipedrive/reviews/)

[](https://www.capterra.com/p/132666/Pipedrive/)

Pipedrive’s contact management features help businesses nurture leads and it integrates seamlessly with countless client management app

Overall Score

90/100

Popularity: 42/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.4

Features

4.3

Value for Money

4.4

Paid plans start at

$19.00Per Month

Free Trial

Free Version

Category Features

18/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/135618/Odoo/)

## [Odoo](https://www.capterra.com/p/135618/Odoo/)

[4.2 (1299)](https://www.capterra.com/p/135618/Odoo/reviews/)[View all reviews](https://www.capterra.com/p/135618/Odoo/reviews/)

[](https://www.capterra.com/p/135618/Odoo/)

Odoo is an all-in-one open-source business platform for CRM, Sales, Accounting, Website, eCommerce, POS, Inventory, HR, and more.

Overall Score

89/100

Popularity: 43/50

Ratings: 46/50

Review Breakdown

Ease of Use

4.0

Customer Service

3.9

Features

4.2

Value for Money

4.1

Paid plans start at

$31.10Per Month

Free Trial

Free Version

Category Features

14/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/61368/Salesforce/)

## [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

[4.4 (18771)](https://www.capterra.com/p/61368/Salesforce/reviews/)[View all reviews](https://www.capterra.com/p/61368/Salesforce/reviews/)

Spend less time digging through spreadsheets and more time selling.

Overall Score

89/100

Popularity: 40/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.0

Customer Service

4.1

Features

4.4

Value for Money

4.0

Paid plans start at

$25.00Per Month

Free Trial

Free Version

Category Features

16/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/175860/Act/)

## [Act!](https://www.capterra.com/p/175860/Act/)

[3.9 (882)](https://www.capterra.com/p/175860/Act/reviews/)[View all reviews](https://www.capterra.com/p/175860/Act/reviews/)

[](https://www.capterra.com/p/175860/Act/)

Act! Advantage is an all-in-one, full front-office CRM solution that unites sales, marketing, and customer management.

Overall Score

87/100

Popularity: 39/50

Ratings: 48/50

Review Breakdown

Ease of Use

3.9

Customer Service

3.6

Features

3.9

Value for Money

3.9

Paid plans start at

$30.00Per Month

Free Trial

Free Version

Category Features

15/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

Need a Little Help?

Talk with a software expert for free. Get a list of software that’s great for you in less than 15 minutes.

[

](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)

## [Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)

[4.7 (727)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/)[View all reviews](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/)

Bigin helps small businesses move away from spreadsheets and get started with a CRM solution that is truly built for their needs.

Overall Score

85/100

Popularity: 35/50

Ratings: 50/50

Review Breakdown

Ease of Use

4.7

Customer Service

4.5

Features

4.5

Value for Money

4.7

Paid plans start at

$7.00Per Year

Free Trial

Free Version

Category Features

13/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/118921/Less-Annoying-CRM/)

## [Less Annoying CRM](https://www.capterra.com/p/118921/Less-Annoying-CRM/)

[4.8 (647)](https://www.capterra.com/p/118921/Less-Annoying-CRM/reviews/)[View all reviews](https://www.capterra.com/p/118921/Less-Annoying-CRM/reviews/)

Less Annoying CRM is for small businesses outgrowing spreadsheets. Get simple tasks, contacts, & leads without the CRM complexity.

Overall Score

84/100

Popularity: 34/50

Ratings: 50/50

Review Breakdown

Ease of Use

4.9

Customer Service

4.9

Features

4.5

Value for Money

4.9

Paid plans start at

$15.00Per Month

Free Trial

Free Version

Category Features

14/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/113540/Bitrix24/)

## [Bitrix24](https://www.capterra.com/p/113540/Bitrix24/)

[4.2 (987)](https://www.capterra.com/p/113540/Bitrix24/reviews/)[View all reviews](https://www.capterra.com/p/113540/Bitrix24/reviews/)

[](https://www.capterra.com/p/113540/Bitrix24/)

Bitrix24 #1 free contact management and CRM software with over 15M clients worldwide. Cloud, mobile and open source versions available

Overall Score

83/100

Popularity: 37/50

Ratings: 46/50

Review Breakdown

Ease of Use

4.0

Customer Service

4.0

Features

4.3

Value for Money

4.2

Paid plans start at

$69.00Per Month

Free Trial

Free Version

Category Features

16/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/76390/Infusionsoft/)

## [Keap](https://www.capterra.com/p/76390/Infusionsoft/)

[4.1 (1298)](https://www.capterra.com/p/76390/Infusionsoft/reviews/)[View all reviews](https://www.capterra.com/p/76390/Infusionsoft/reviews/)

[](https://www.capterra.com/p/76390/Infusionsoft/)

The smarter way for small businesses to do great work. Keap helps businesses organize client information and daily work in one place.

Overall Score

81/100

Popularity: 35/50

Ratings: 46/50

Review Breakdown

Ease of Use

3.6

Customer Service

4.0

Features

4.1

Value for Money

3.8

Paid plans start at

$299.00Per Month

Free Trial

Free Version

Category Features

16/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/144340/Nutshell/)

## [Nutshell](https://www.capterra.com/p/144340/Nutshell/)

[4.4 (620)](https://www.capterra.com/p/144340/Nutshell/reviews/)[View all reviews](https://www.capterra.com/p/144340/Nutshell/reviews/)

[](https://www.capterra.com/p/144340/Nutshell/)

Nutshell is an all-in-one sales, marketing and engagement platform that helps B2B organizations work together to win more deals.

Overall Score

81/100

Popularity: 32/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.4

Customer Service

4.4

Features

4.1

Value for Money

4.4

Paid plans start at

$13.00Per Month

Free Trial

Free Version

Category Features

16/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/178819/EngageBay-Marketing/)

## [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)

[4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)[View all reviews](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

[](https://www.capterra.com/p/178819/EngageBay-Marketing/)

AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

Overall Score

80/100

Popularity: 31/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.8

Features

4.6

Value for Money

4.7

Paid plans start at

$14.99Per Month

Free Trial

Free Version

Category Features

16/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/130671/Insightly/)

## [Insightly](https://www.capterra.com/p/130671/Insightly/)

[4.0 (654)](https://www.capterra.com/p/130671/Insightly/reviews/)[View all reviews](https://www.capterra.com/p/130671/Insightly/reviews/)

[](https://www.capterra.com/p/130671/Insightly/)

Get a 360-degree view of a contact’s communications history, key relationships, tasks, social profiles, and sales opportunities.

Overall Score

80/100

Popularity: 33/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.0

Customer Service

3.8

Features

3.9

Value for Money

4.0

Paid plans start at

$29.00Per Month

Free Trial

Free Version

Category Features

16/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/135148/Agile-CRM/)

## [Agile CRM](https://www.capterra.com/p/135148/Agile-CRM/)

[4.1 (524)](https://www.capterra.com/p/135148/Agile-CRM/reviews/)[View all reviews](https://www.capterra.com/p/135148/Agile-CRM/reviews/)

[](https://www.capterra.com/p/135148/Agile-CRM/)

Agile CRM is a complete sales, marketing and service suite designed to let SMBs to sell and market like the Fortune 500.

Overall Score

79/100

Popularity: 31/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.0

Customer Service

4.0

Features

4.1

Value for Money

4.1

Paid plans start at

$8.99

Free Trial

Free Version

Category Features

14/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/123032/Nimble/)

## [Nimble](https://www.capterra.com/p/123032/Nimble/)

[4.4 (1868)](https://www.capterra.com/p/123032/Nimble/reviews/)[View all reviews](https://www.capterra.com/p/123032/Nimble/reviews/)

[](https://www.capterra.com/p/123032/Nimble/)

Nimble is the AI-driven CRM for smarter email marketing, engagement, sales, and business growth.

Overall Score

79/100

Popularity: 31/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.3

Customer Service

4.3

Features

4.2

Value for Money

4.3

Paid plans start at

$29.90Per Month

Free Trial

Free Version

Category Features

15/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/245800/Monday-CRM/)

## [monday CRM](https://www.capterra.com/p/245800/Monday-CRM/)

[4.7 (459)](https://www.capterra.com/p/245800/Monday-CRM/reviews/)[View all reviews](https://www.capterra.com/p/245800/Monday-CRM/reviews/)

[](https://www.capterra.com/p/245800/Monday-CRM/)

monday CRM enables revenue teams to improve efficiency at every stage of the customer journey.

Overall Score

79/100

Popularity: 31/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.7

Customer Service

4.6

Features

4.5

Value for Money

4.5

Paid plans start at

$12.00Per Month

Free Trial

Free Version

Category Features

14/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/201483/Outplay/)

## [Outplay](https://www.capterra.com/p/201483/Outplay/)

[4.7 (75)](https://www.capterra.com/p/201483/Outplay/reviews/)[View all reviews](https://www.capterra.com/p/201483/Outplay/reviews/)

[](https://www.capterra.com/p/201483/Outplay/)

Engage in genuine conversations at scale, & get insights to drive revenue growth with Outplay.

Overall Score

78/100

Popularity: 30/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.7

Customer Service

4.9

Features

4.6

Value for Money

4.8

Paid plans start at

$99.00Per Month

Free Trial

Free Version

Category Features

11/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/160239/eM-Client/)

## [eM Client](https://www.capterra.com/p/160239/eM-Client/)

[4.2 (187)](https://www.capterra.com/p/160239/eM-Client/reviews/)[View all reviews](https://www.capterra.com/p/160239/eM-Client/reviews/)

[](https://www.capterra.com/p/160239/eM-Client/)

Email client that helps manage your contacts & distribution lists, numerous data fields, folders, tags, communication history and more.

Overall Score

77/100

Popularity: 30/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.3

Customer Service

3.7

Features

4.1

Value for Money

4.1

Paid plans start at

€34.95One Time

Free Trial

Free Version

Category Features

7/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/10011093/Breakcold/)

## [Breakcold](https://www.capterra.com/p/10011093/Breakcold/)

[4.8 (92)](https://www.capterra.com/p/10011093/Breakcold/reviews/)[View all reviews](https://www.capterra.com/p/10011093/Breakcold/reviews/)

[](https://www.capterra.com/p/10011093/Breakcold/)

Breakcold is an AI-Native CRM for SMBs with or without sales teams (e.g., agencies & startups). The CRM works autonomously to eliminate

Overall Score

76/100

Popularity: 26/50

Ratings: 50/50

Review Breakdown

Ease of Use

4.8

Customer Service

4.9

Features

4.7

Value for Money

4.9

Paid plans start at

$29.00Per Month

Free Trial

Free Version

Category Features

9/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/155563/Freshsales/)

## [Freshsales](https://www.capterra.com/p/155563/Freshsales/)

[4.5 (621)](https://www.capterra.com/p/155563/Freshsales/reviews/)[View all reviews](https://www.capterra.com/p/155563/Freshsales/reviews/)

[](https://www.capterra.com/p/155563/Freshsales/)

Freshsales is packed with features and a highly intuitive UI so that you don't have to juggle multiple tools to run your business.

Overall Score

76/100

Popularity: 30/50

Ratings: 46/50

Review Breakdown

Ease of Use

4.4

Customer Service

4.4

Features

4.4

Value for Money

4.4

Paid plans start at

$11.00Per Month

Free Trial

Free Version

Category Features

14/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/156926/Thryv/)

## [Thryv](https://www.capterra.com/p/156926/Thryv/)

[4.2 (511)](https://www.capterra.com/p/156926/Thryv/reviews/)[View all reviews](https://www.capterra.com/p/156926/Thryv/reviews/)

[](https://www.capterra.com/p/156926/Thryv/)

Contact management software built for small business

Overall Score

76/100

Popularity: 33/50

Ratings: 43/50

Review Breakdown

Ease of Use

4.1

Customer Service

4.2

Features

4.1

Value for Money

4.0

Paid plans start at

$244.00Per Month

Free Trial

Free Version

Category Features

13/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/228915/Apptivo/)

## [Apptivo](https://www.capterra.com/p/228915/Apptivo/)

[4.4 (708)](https://www.capterra.com/p/228915/Apptivo/reviews/)[View all reviews](https://www.capterra.com/p/228915/Apptivo/reviews/)

[](https://www.capterra.com/p/228915/Apptivo/)

Online CRM system that enables businesses to manage sales, marketing activities, contacts, leads, quotes, invoices, and more.

Overall Score

75/100

Popularity: 27/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.2

Customer Service

4.7

Features

4.3

Value for Money

4.7

Paid plans start at

$15.00Per Month

Free Trial

Free Version

Category Features

12/18

REVIEW BREAKDOWN

PRICING

PROS & CONS

[View All Contact Management Software](https://www.capterra.com/contact-management-software/)

Most Popular

Popularity Score

Popular

Highly Rated

Ratings Score

Highest Rated

To ensure objectivity and avoid any bias, Capterra Shortlist mathematically combines two key dimensions: a ratings score and a popularity score. These two dimensions are combined to plot top products on the grid and create a total score for a stack-ranked list view—all independent of vendor influence.

Date published:January 30, 2025