---
title: "Best Customer Loyalty Software for Small Businesses 2026 | Capterra"
description: "Find and compare the 2026 best Customer Loyalty software for small businesses, using our interactive tool to quickly narrow your choices based on businesses like yours."
source_url: "https://www.capterra.com/customer-loyalty-software/s/small-businesses/"
page_type: "subcategory"
language: "en"
---

# Best Customer Loyalty Software for small business

[4.6 (214)](https://www.capterra.com/p/169591/TripActions/reviews/)

Navan is an all-in-one travel, corporate card, and expense management solution that helps companies with expense reporting. [Learn more about Navan](https://www.capterra.com/p/169591/TripActions/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

85% recommend this product

[4.9 (261)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/)

Kangaroo's is a white-label, omni-channel customer loyalty marketing platform. Great for small businesses and franchise networks. [Learn more about Kangaroo](https://www.capterra.com/p/149363/Kangaroo-Rewards/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

88% recommend this product

[4.8 (559)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/)

[Capterra Shortlist](https://www.capterra.com/customer-loyalty-software/shortlist/)

Tremendous is the global payouts platform for businesses sending gift cards and rewards to drive customer loyalty. [Learn more about Tremendous](https://www.capterra.com/p/197141/Tremendous-Rewards/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

94% recommend this product

[## Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

[4.3 (7007)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

CRM solution that helps businesses with sales force automation, process management, journey orchestration, marketing automation & more. [Learn more about Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

[## Guusto](https://www.capterra.com/p/186209/Guusto/)

[4.9 (3850)](https://www.capterra.com/p/186209/Guusto/reviews/)

[Capterra Shortlist](https://www.capterra.com/customer-loyalty-software/shortlist/)

Employee recognition and rewards solution that reaches every worker, from head office to frontline, no email or app required. [Learn more about Guusto](https://www.capterra.com/p/186209/Guusto/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

95% recommend this product

[## Trustpilot](https://www.capterra.com/p/169618/Trustpilot/)

[4.5 (1207)](https://www.capterra.com/p/169618/Trustpilot/reviews/)

A customer review management tool that brings businesses and consumers together through reviews. [Learn more about Trustpilot](https://www.capterra.com/p/169618/Trustpilot/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

[## Tango](https://www.capterra.com/p/146809/E-Gift-Card-Rewards-and-Incentives/)

[4.8 (536)](https://www.capterra.com/p/146809/E-Gift-Card-Rewards-and-Incentives/reviews/)

[Capterra Shortlist](https://www.capterra.com/customer-loyalty-software/shortlist/)

Tango bundles simple technology, great rewards, and expert service to help companies get the most out of their reward programs. [Learn more about Tango](https://www.capterra.com/p/146809/E-Gift-Card-Rewards-and-Incentives/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

88% recommend this product

[## Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

[4.2 (532)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

[Capterra Shortlist](https://www.capterra.com/customer-loyalty-software/shortlist/)

Foster relationships and create loyalty with AI predictive capabilities built directly into your CRM with loyalty management software. [Learn more about Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

[## Loyverse POS](https://www.capterra.com/p/150632/Loyverse-POS/)

[4.8 (458)](https://www.capterra.com/p/150632/Loyverse-POS/reviews/)

[Capterra Shortlist](https://www.capterra.com/customer-loyalty-software/shortlist/)

Reward your loyal customers to regularly visit your store, cafe, or restaurant. Enjoy a easy process of serving your customers [Learn more about Loyverse POS](https://www.capterra.com/p/150632/Loyverse-POS/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

94% recommend this product

[## Yotpo](https://www.capterra.com/p/144389/Yotpo/)

[4.5 (377)](https://www.capterra.com/p/144389/Yotpo/reviews/)

[Capterra Shortlist](https://www.capterra.com/customer-loyalty-software/shortlist/)

Yotpo is a leading eCommerce marketing platform with data-driven, integrated solutions for reviews, loyalty, SMS marketing, and more. [Learn more about Yotpo](https://www.capterra.com/p/144389/Yotpo/)

Customer Loyalty features reviewers most value

Campaign Management

Customer Activity Tracking

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Referral Tracking

Rewards Management

## Top-rated software of 2026

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Plan Type

Free Trial

Popular

85% of professionals opt for a 30-day trial before the software purchase

Other subsciption plans:

Free Version

Monthly Subscription

Annual Subscription

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Key Features

All key features

Popular

We have selected the most important and critical features as defined by Capterra user reviews

AI Copilot

Campaign Management

CRM

Customer Activity Tracking

Customer Surveys

eCommerce Management

Engagement Tracking

Gamification

Generative AI

Gift Card Management

Loyalty Cards

Loyalty Program

Member Portal

Membership Management

Multi-Channel Marketing

Promotions Management

Referral Tracking

Rewards Management

Social Promotion

Survey/Poll Management

Deployment

Cloud, SaaS, Web-Based

Desktop Mac

Desktop Windows

Desktop Linux

On-Premise Windows

On-Premise Linux

Desktop Chromebook

Mobile Android

Mobile iPhone

Mobile iPad

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I'm looking for Customer Loyalty Software that is:

[Free](https://www.capterra.com/customer-loyalty-software/s/free/)