--- title: "Best Data Visualization Software 2026 | Capterra" description: "Find the top Data Visualization software of 2026 on Capterra. Based on millions of verified user reviews - compare and filter for whats important to you to find the best tools for your needs." source_url: "https://www.capterra.com/data-visualization-software/" page_type: "category" language: "en" --- # Best Data Visualization Software Last updated on August 9, 2026 How to find the right Data Visualization Software? Learn more from our team about Data Visualization Software pricing features and benefits in our Data Visualization Buyers Guide Verified Insights Provider data verified by our Software Research team and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) ## What is data visualization software? Researched by: [Capterra](https://www.capterra.com/resources/author/capterra/) Updated on August 9, 2026 [Data visualization software](https://www.capterra.com/data-visualization-software/) helps business professionals to convert numerical and textual data into visual charts, graphs, tables, and figures. The software enables data analysts, scientists, and statisticians to view and analyze data through graphs and visuals created on a central interface. The software provides capabilities to identify patterns and trends, spot any anomalies or outliers, predict future trends, and delve into key business insights. * * * For more information consult our [Data Visualization Buyers Guide](#buyers-guide-content) ## Adobe Customer Journey Analytics Rating: 4.6 out of 5 (5 reviews) Profile: [Adobe Customer Journey Analytics](https://www.capterra.com/p/250207/Adobe-Customer-Journey-Analytics/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Adobe Customer Journey Analytics enables easy exploration of the full customer journey by connecting customer behavior across channels. #### Rating breakdown - Ease of Use: 4.4 out of 5 - Customer Service: 3.3 out of 5 - Features: 4.0 out of 5 - Value for Money: 4.0 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: Not available Free trial: No Free demo: Yes ### Features tab #### Highest rated features - Reporting/Analytics: 4.0 rating ### Gallery tab Ease of use: 4.4 out of 5 (5 reviews) ### Integrations tab Adobe Customer Journey Analytics connects with 10+ software tools. [See all integrations](https://www.capterra.com/p/250207/Adobe-Customer-Journey-Analytics/#integrations) #### Most popular integrations - Google Cloud: 4.7 rating - Microsoft Azure: 4.6 rating - Amazon S3: 4.7 rating - Adobe Analytics: 4.5 rating - Snowflake: 4.7 rating - Adobe Experience Cloud: 4.5 rating - Adobe Target: 4.0 rating - Quantum Metric: 4.7 rating - Adobe Real-Time CDP: 4.2 rating --- ## BEEM Profile: [BEEM](https://www.capterra.com/p/61077/BEEM/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? From automated reports to BI and all the way to AI, BEEM offers an end-to-end platform that helps your organization use your data. #### Pros and cons based on reviews Not available #### Starting price Starting price: CA$899.00 Pricing details: Flat Rate, Per Month Free trial: Yes Free demo: Yes ### Features tab #### Most popular features - Data Visualization: Available - Reporting/Analytics: Available - Data Import/Export: Available - Data Connectors: Not available - Dashboard Creation: Not available - Customizable Dashboard: Available - Multiple Data Sources: Available - Reporting & Statistics: Available - Data Management: Available - Drag & Drop: Not available - Access Controls/Permissions: Not available - Customizable Reports: Not available ### Gallery tab ### Integrations tab BEEM connects with 12+ software tools. [See all integrations](https://www.capterra.com/p/61077/BEEM/#integrations) #### Most popular integrations - Microsoft 365: 4.6 rating - QuickBooks Online: 4.3 rating - Google Analytics 360: 4.7 rating - HubSpot CRM: 4.5 rating - Google Calendar: 4.8 rating - Procore: 4.5 rating - ActiveCampaign: 4.6 rating - Google Ads: 4.4 rating - Klaviyo: 4.6 rating --- ## think-cell Rating: 4.6 out of 5 (25 reviews) Profile: [think-cell](https://www.capterra.com/p/180388/think-cell/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? think-cell helps create polished PowerPoint charts, automates reports, and provides access to a vast library of presentation resources. #### Rating breakdown - Ease of Use: 4.3 out of 5 - Customer Service: 4.1 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.1 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: $28.60 Pricing details: Per User, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Data Visualization: 4.7 rating - Data Import/Export: 4.5 rating - Reporting/Analytics: 4.5 rating - Drag & Drop: 4.0 rating #### Lowest rated features - Multiple Data Sources: 3.0 rating - Customizable Dashboard: 5.0 rating - Collaboration Tools: 5.0 rating - Customizable Branding: 5.0 rating #### Feature-related review snippet Reviewer: Pushkar B. Reviewer details: Pharmaceuticals, 1,001-5,000 employees Published: September 1, 2021 > "Great software for the people who need to tackle lots of data and create number of visuals out of that in very short span of time." ### Gallery tab Ease of use: 4.3 out of 5 (25 reviews) #### Related review snippet Reviewer: Borislava S. Reviewer details: Pharmaceuticals, 10,001+ employees Published: September 5, 2022 > "I used this software for more than 7 years and I would definitely recommend it to anyone who needs to represent more complex and multidimensional data and projects." ### Integrations tab think-cell connects with 2+ software tools. [See all integrations](https://www.capterra.com/p/180388/think-cell/#integrations) #### Most popular integrations - Microsoft Excel: 4.8 rating - Tableau: 4.6 rating --- Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. ## Logi Symphony Rating: 4.5 out of 5 (258 reviews) Profile: [Logi Symphony](https://www.capterra.com/p/10005468/Logi-Symphony/) Visible tabs: Overview, Features, Gallery ### Overview tab #### What is this product about? Logi Symphony: Embedded analytics with patented Data Sharpening & full AI capabilities on-premises where competitors fall short. #### Rating breakdown - Ease of Use: 4.2 out of 5 - Customer Service: 4.6 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.4 out of 5 #### Pros and cons based on reviews Pros: - Extensive customization capabilities - Comprehensive report building tools Cons: - Frequent bugs and usability frustrations #### Starting price Starting price: Not available Pricing details: Other, Per Year Free trial: Yes Free demo: Yes ### Features tab #### Highest rated features - Data Visualization: 4.1 rating - Reporting/Analytics: 3.7 rating - Dashboard Creation: 3.6 rating - Data Connectors: 3.2 rating #### Lowest rated features - Relational Display: 1.0 rating - Data Mapping: 2.5 rating - Multiple Data Sources: 2.5 rating - Data Import/Export: 3.3 rating #### Feature-related review snippet Reviewer: Ismail Umar A. Reviewer details: Education Management, 1,001-5,000 employees Published: November 13, 2025 > "Also the internal data management and preparation tools like data cubes visual interface for extract, load and transform has a a great benefit as it allow me to clean, blend and model disparate practise datasets without relying on seperate ETL tools" ### Gallery tab Ease of use: 4.2 out of 5 (258 reviews) #### Related review snippet Reviewer: Ismail Umar A. Reviewer details: Education Management, 1,001-5,000 employees Published: November 13, 2025 > "Also the internal data management and preparation tools like data cubes visual interface for extract, load and transform has a a great benefit as it allow me to clean, blend and model disparate practise datasets without relying on seperate ETL tools" --- ## Looker Rating: 4.5 out of 5 (284 reviews) Profile: [Looker](https://www.capterra.com/p/169053/Looker/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Looker is a cloud-based and AI-enabled BI platform enabling organizations to explore data, create analytics apps, and share insights. #### Rating breakdown - Ease of Use: 4.3 out of 5 - Customer Service: 4.5 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.4 out of 5 #### Pros and cons based on reviews Pros: - Flexible, intuitive data visualization - Efficient collaborative report distribution Cons: - Slow performance with large data #### Starting price Starting price: Not available Pricing details: Other, Per Year Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Reporting/Analytics: 4.7 rating - Data Visualization: 4.7 rating - Multiple Data Sources: 4.8 rating - Dashboard Creation: 4.7 rating #### Lowest rated features - Data Connectors: 4.4 rating - Customizable Dashboard: 3.8 rating - Real-Time Data: 4.3 rating - Data Import/Export: 4.5 rating #### Feature-related review snippet Reviewer: Matthew H. Reviewer details: Computer Software, Self-employed Published: November 21, 2024 > "The application does a great job at transforming intricate datasets into visuals that can be understood within a short span of time making it simple to detect patterns and insights." ### Gallery tab Ease of use: 4.3 out of 5 (284 reviews) #### Related review snippet Reviewer: Erika G. Reviewer details: Information Technology and Services, 51-200 employees Published: August 11, 2025 > "It has blended data feature which allows to create a single table from different data sources like Google Analytics and Google Search Console." ### Integrations tab Looker connects with 19+ software tools. [See all integrations](https://www.capterra.com/p/169053/Looker/#integrations) #### Most popular integrations - Microsoft Excel: 4.9 rating - Salesforce Sales Cloud: 4.4 rating - Mailchimp: 4.5 rating - Google Workspace: 5.0 rating - Google Analytics 360: 4.8 rating - HubSpot Marketing Hub: 4.8 rating - HubSpot CRM: 4.5 rating - Zendesk Suite: 4.4 rating - Xero: 4.4 rating --- ## Ingentis org.manager Rating: 4.7 out of 5 (65 reviews) Profile: [Ingentis org.manager](https://www.capterra.com/p/132343/Ingentis-org-manager/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Ingentis org.manager visualizes HR data with dynamic dashboards and charts, trusted by 2,000+ clients worldwide for smarter decisions. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 5.0 out of 5 - Features: 4.8 out of 5 - Value for Money: 4.6 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: €95.00 Pricing details: Per Feature, Per Month Free trial: Yes Free demo: Yes ### Features tab #### Highest rated features - Access Controls/Permissions: 5.0 rating - Collaboration Tools: 5.0 rating - Data Import/Export: 5.0 rating - Historical Reporting: 5.0 rating #### Lowest rated features - Customizable Reports: 4.0 rating - Trend Analysis: 5.0 rating #### Feature-related review snippet Reviewer: Jürgen W. Reviewer details: Information Technology and Services, 201-500 employees Published: April 9, 2021 > "the very strong interface to SAP, a lot of possibilities to customize individuell modern orgcharts, the authorization concept" ### Gallery tab Ease of use: 4.5 out of 5 (65 reviews) #### Related review snippet Reviewer: Damir A. Reviewer details: Education Management, 201-500 employees Published: April 17, 2025 > "This is much more refined for the strategic planning and takes out most of the speculation associated with the HR and organization development." ### Integrations tab Ingentis org.manager connects with 11+ software tools. [See all integrations](https://www.capterra.com/p/132343/Ingentis-org-manager/#integrations) #### Most popular integrations - Microsoft Excel: 4.8 rating - ADP Workforce Now: 4.4 rating - UKG Pro: 4.3 rating - SAP Business One: 4.3 rating - SAP SuccessFactors HCM: 5.0 rating - Oracle PeopleSoft: 4.1 rating - PeopleSpheres: 4.6 rating - perview: 4.5 rating - perbit: 5.0 rating --- ## Minitab Connect Profile: [Minitab Connect](https://www.capterra.com/p/79951/Minitab-Connect/) Visible tabs: Overview, Features, Gallery ### Overview tab #### What is this product about? Cloud-based data integration platform for automating data preparation, workflows, and analytics-ready reporting. #### Pros and cons based on reviews Not available #### Starting price Starting price: Not available Free trial: No Free demo: Yes ### Features tab #### Most popular features - Data Visualization: Available - Reporting/Analytics: Available - Data Import/Export: Available - Data Connectors: Available - Dashboard Creation: Available - Customizable Dashboard: Not available - Multiple Data Sources: Available - Reporting & Statistics: Not available - Data Management: Not available - Drag & Drop: Available - Access Controls/Permissions: Available - Customizable Reports: Available ### Gallery tab --- ## FS.Net Rating: 4.5 out of 5 (4 reviews) Profile: [FS.Net](https://www.capterra.com/p/255064/FSNet/) Visible tabs: Overview, Features, Gallery ### Overview tab #### What is this product about? FS.Net consolidates SPC and OEE data from across your facilities into one accessible portal for real-time enterprise-wide insights. #### Rating breakdown - Ease of Use: 4.0 out of 5 - Customer Service: 4.5 out of 5 - Features: 4.0 out of 5 - Value for Money: 4.3 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: $2179.00 Pricing details: Flat Rate, One Time Free trial: Yes Free demo: Yes ### Features tab #### Highest rated features - Customizable Dashboard: 5.0 rating - Customizable Reports: 5.0 rating - Data Connectors: 5.0 rating - Data Import/Export: 5.0 rating #### Lowest rated features - Search/Filter: 4.0 rating - Data Visualization: 5.0 rating - Multiple Data Sources: 5.0 rating - Real-Time Reporting: 5.0 rating ### Gallery tab Ease of use: 4.0 out of 5 (4 reviews) --- ## OpenLab CDS Profile: [OpenLab CDS](https://www.capterra.com/p/10022142/OpenLab-CDS/) Visible tabs: Overview, Features, Gallery ### Overview tab #### What is this product about? OpenLab CDS is a chromatography software for productivity and data integrity on LC, GC, MS instruments. #### Pros and cons based on reviews Not available #### Starting price Starting price: Not available Free trial: No Free demo: No ### Features tab #### Most popular features - Data Visualization: Available - Reporting/Analytics: Available - Data Import/Export: Available - Data Connectors: Not available - Dashboard Creation: Not available - Customizable Dashboard: Not available - Multiple Data Sources: Available - Reporting & Statistics: Available - Data Management: Available - Drag & Drop: Not available - Access Controls/Permissions: Available - Customizable Reports: Available ### Gallery tab --- ## BrandMap Profile: [BrandMap](https://www.capterra.com/p/173361/BrandMap-9/) Visible tabs: Overview, Features, Gallery ### Overview tab #### What is this product about? For rapid production and analysis of presentation ready biplots, correspondence, mdpref and MCA maps. 64 bit program for PCs and MACs. #### Pros and cons based on reviews Not available #### Starting price Starting price: $995.00 Pricing details: Per Feature, One Time Free trial: Yes Free demo: No ### Features tab #### Most popular features - Data Visualization: Available - Reporting/Analytics: Available - Data Import/Export: Available - Data Connectors: Not available - Dashboard Creation: Not available - Customizable Dashboard: Not available - Multiple Data Sources: Available - Reporting & Statistics: Available - Data Management: Available - Drag & Drop: Not available - Access Controls/Permissions: Not available - Customizable Reports: Available ### Gallery tab --- ## SAS Viya Rating: 4.4 out of 5 (12 reviews) Profile: [SAS Viya](https://www.capterra.com/p/10004983/SAS-Viya/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? SAS Viya is a cloud-native AI and analytics platform that integrates data, builds models, and manages cloud infrastructure. #### Rating breakdown - Ease of Use: 4.1 out of 5 - Customer Service: 3.9 out of 5 - Features: 4.4 out of 5 - Value for Money: 3.7 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: Not available Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Data Capture and Transfer: 5.0 rating - Data Visualization: 5.0 rating - Multiple Data Sources: 5.0 rating - Search/Filter: 4.0 rating #### Lowest rated features - Ad hoc Reporting: 2.0 rating - Data Connectors: 2.0 rating - Predictive Analytics: 2.0 rating - Real-Time Analytics: 2.0 rating ### Gallery tab Ease of use: 4.1 out of 5 (12 reviews) ### Integrations tab SAS Viya connects with 38+ software tools. [See all integrations](https://www.capterra.com/p/10004983/SAS-Viya/#integrations) #### Most popular integrations - Google Drive: 4.8 rating - OneDrive: 4.5 rating - Google Analytics 360: 4.7 rating - Twitter/X: 4.5 rating - YouTube: 4.7 rating - Facebook Business Suite: 4.3 rating - Azure Synapse Analytics: 4.3 rating - Red Hat Enterprise Linux: 4.6 rating - Databricks: 4.5 rating --- ## Zema Enterprise Rating: 4.4 out of 5 (35 reviews) Profile: [Zema Enterprise ](https://www.capterra.com/p/34708/ZEMA-Suite/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Zema Enterprise: data acquisition, curve automation, analytics & system integration in energy, commodities & finance markets #### Rating breakdown - Ease of Use: 4.0 out of 5 - Customer Service: 4.3 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.2 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: $120000.00 Pricing details: Other, Per Year Free trial: No Free demo: Yes ### Features tab #### Highest rated features - Data Connectors: 5.0 rating - Data Import/Export: 5.0 rating - Data Visualization: 5.0 rating - Multiple Data Sources: 5.0 rating #### Lowest rated features - Reporting/Analytics: 5.0 rating - Ad hoc Reporting: 5.0 rating - Data Capture and Transfer: 5.0 rating ### Gallery tab Ease of use: 4.0 out of 5 (35 reviews) #### Related review snippet Reviewer: Ankit V. Reviewer details: Oil & Energy, 10,001+ employees Published: March 20, 2023 > "The business analysts at the customer support are well trained and commit to providing a resolution as per the criticality of data needs for our daily EOD work makes us feel assured to meet our targets on time without much delay." ### Integrations tab Zema Enterprise connects with 27+ software tools. [See all integrations](https://www.capterra.com/p/34708/ZEMA-Suite/#integrations) #### Most popular integrations - Tableau: 4.6 rating - Google Cloud: 4.7 rating - Salesforce Starter: 4.4 rating - Snowflake: 4.7 rating - Spotfire: 4.4 rating - Microsoft Entra ID: 4.7 rating - TIBCO Cloud Integration: 4.3 rating - Bloomberg Terminal: 4.4 rating - @RISK: 4.6 rating --- ## Adverity Rating: 4.5 out of 5 (26 reviews) Profile: [Adverity](https://www.capterra.com/p/162524/DataTap/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Adverity is the leading integrated data platform for connecting and managing all of the data you need to drive marketing performance. #### Rating breakdown - Ease of Use: 4.0 out of 5 - Customer Service: 4.5 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.2 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: Not available Pricing details: Other Free trial: No Free demo: Yes ### Features tab #### Most popular features - Data Visualization: Available - Reporting/Analytics: Available - Data Import/Export: Available - Data Connectors: Available - Dashboard Creation: Available - Customizable Dashboard: Available - Multiple Data Sources: Available - Reporting & Statistics: Available - Data Management: Available - Drag & Drop: Not available - Access Controls/Permissions: Available - Customizable Reports: Available #### Feature-related review snippet Reviewer: Laura K. Reviewer details: Marketing and Advertising, 51-200 employees Published: December 18, 2022 > "Adverity is our all-in-one solution for a data warehouse, ETL, and data visualization." ### Gallery tab Ease of use: 4.0 out of 5 (26 reviews) #### Related review snippet Reviewer: Laura K. Reviewer details: Marketing and Advertising, 51-200 employees Published: December 18, 2022 > "The Adverity support team has become an extension of our analytics team. Because we are a smaller agency with a singular analytics point-person, it was critical for us to work with a company that has robust tech support." ### Integrations tab Adverity connects with 46+ software tools. [See all integrations](https://www.capterra.com/p/162524/DataTap/#integrations) #### Most popular integrations - Google Docs: 4.7 rating - Mailchimp: 4.5 rating - HubSpot Marketing Hub: 4.5 rating - Microsoft SharePoint: 4.4 rating - Zendesk Suite: 4.4 rating - Tableau: 4.6 rating #### Integrations-related review snippet Reviewer: George B. Reviewer details: Marketing and Advertising, 201-500 employees Published: August 17, 2022 > "Ease of use, various data connection points readily available for integration and extraction, ranging from" --- ## Vizlib Rating: 4.5 out of 5 (18 reviews) Profile: [Vizlib](https://www.capterra.com/p/248144/Vizlib/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Make data talk in Qlik Sense with interactive visualizations, self-service analytics, and writeback capabilities. #### Rating breakdown - Ease of Use: 4.6 out of 5 - Customer Service: 4.5 out of 5 - Features: 4.7 out of 5 - Value for Money: 4.5 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: Not available Pricing details: Other Free trial: Yes Free demo: Yes ### Features tab #### Highest rated features - Data Visualization: 4.7 rating - Dashboard Creation: 4.5 rating - Visual Analytics: 4.7 rating - Reporting/Analytics: 4.6 rating #### Lowest rated features - Data Connectors: 3.0 rating - Activity Dashboard: 3.8 rating - Search/Filter: 4.0 rating - Drag & Drop: 4.5 rating ### Gallery tab Ease of use: 4.6 out of 5 (18 reviews) ### Integrations tab Vizlib connects with 9+ software tools. [See all integrations](https://www.capterra.com/p/248144/Vizlib/#integrations) #### Most popular integrations - Microsoft Power BI: 4.6 rating - MongoDB: 4.7 rating - Qlik Sense: 5.0 rating - Snowflake: 5.0 rating - Sage 200: 4.3 rating - BigQuery: 4.6 rating - CargoWise: 2.9 rating - Amazon Redshift: 4.4 rating - Instaclustr Elasticsearch: 5.0 rating --- ## Power ON Rating: 4.3 out of 5 (11 reviews) Profile: [Power ON](https://www.capterra.com/p/240152/Power-ON/) Visible tabs: Overview, Features, Gallery ### Overview tab #### What is this product about? Turn Power BI into a complete planning workspace. Edit data, build forecasts, collaborate in real-time. Excel feel. AI insights. #### Rating breakdown - Ease of Use: 4.2 out of 5 - Customer Service: 4.8 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.1 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: Not available Free trial: No Free demo: Yes ### Features tab #### Highest rated features - Data Import/Export: 4.5 rating - Data Visualization: 4.5 rating - Reporting/Analytics: 4.5 rating - Dashboard Creation: 4.3 rating #### Lowest rated features - Trend Analysis: 3.0 rating - Reporting & Statistics: 4.3 rating - Customizable Reports: 4.0 rating - Search/Filter: 4.0 rating ### Gallery tab Ease of use: 4.2 out of 5 (11 reviews) --- ## Zoho Analytics Rating: 4.4 out of 5 (361 reviews) Profile: [Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Data visualization software that helps you visualize data, discover underlying trends, gain insights, and make data-driven decisions #### Rating breakdown - Ease of Use: 4.2 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.3 out of 5 - Value for Money: 4.3 out of 5 #### Pros and cons based on reviews Not available #### Starting price Starting price: $30.00 Pricing details: Flat Rate, Per Month Free trial: Yes Free demo: Yes ### Features tab #### Highest rated features - Data Visualization: 4.5 rating - Reporting/Analytics: 4.5 rating - Data Connectors: 4.3 rating - Multiple Data Sources: 4.6 rating #### Lowest rated features - Reporting & Statistics: 3.6 rating - Predictive Analytics: 4.0 rating - Search/Filter: 4.4 rating - Third-Party Integrations: 4.3 rating #### Feature-related review snippet Reviewer: Sanjana S. Reviewer details: Marketing and Advertising, 51-200 employees Published: April 9, 2025 > "User friendly interface, cost efficient tool" ### Gallery tab Ease of use: 4.2 out of 5 (361 reviews) #### Related review snippet Reviewer: Parikshit P. Reviewer details: Consumer Goods, 1,001-5,000 employees Published: September 10, 2024 > "This availability of data has helped Pitambari Products Pvt. Ltd. take timely decisions which have directly resulted in finding and tapping new opportunities and plugging the gaps by taking actions resulting in business growth." ### Integrations tab Zoho Analytics connects with 44+ software tools. [See all integrations](https://www.capterra.com/p/129749/Zoho-Analytics/#integrations) #### Most popular integrations - Google Workspace: 4.3 rating - QuickBooks Online: 4.3 rating - Zoho CRM: 4.7 rating - HubSpot CRM: 4.6 rating - Zendesk Suite: 4.4 rating - Microsoft Azure: 4.6 rating #### Integrations-related review snippet Reviewer: Vani S G. Reviewer details: Accounting, 11-50 employees Published: September 10, 2024 > "Ease of use, integration with multiple Softwares, Data sharing options" --- ## Canva Rating: 4.7 out of 5 (13,397 reviews) Profile: [Canva](https://www.capterra.com/p/168956/Canva/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Design and publish anything in a few clicks. From brochure to video, access thousands of templates, images, videos, and more for free. #### Rating breakdown - Ease of Use: 4.7 out of 5 - Customer Service: 4.4 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.6 out of 5 #### Pros and cons based on reviews Pros: - Efficient social media design - Versatile flyer and poster creation Cons: - Frequent glitches and slowdowns - Limited and inconsistent file export #### Starting price Starting price: $15.00 Pricing details: Per User, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Data Visualization: 4.6 rating - Data Import/Export: 4.7 rating - Customizable Templates: 4.8 rating - Drag & Drop: 4.8 rating #### Lowest rated features - Access Controls/Permissions: 4.5 rating - Search/Filter: 4.6 rating - Collaboration Tools: 4.6 rating - Customizable Branding: 4.7 rating #### Feature-related review snippet Reviewer: Elaynne A. Reviewer details: Judiciary, 1-10 employees Published: July 21, 2026 > "Intuitive interface and the ability to create materials quickly." ### Gallery tab Ease of use: 4.7 out of 5 (13,397 reviews) #### Related review snippet Reviewer: Matty S. Reviewer details: Consumer Services, 201-500 employees Published: July 16, 2026 > "The tools based on artificial intelligence, like visual content generation, automatic edits and the design assistant, allow to quickly produce professional creations." ### Integrations tab Canva connects with 33+ software tools. [See all integrations](https://www.capterra.com/p/168956/Canva/#integrations) #### Most popular integrations - Slack: 4.7 rating - Microsoft PowerPoint: 4.5 rating - OneDrive: 4.5 rating - Twitter/X: 4.5 rating - LinkedIn for Business: 4.8 rating - PandaDoc: 4.5 rating #### Integrations-related review snippet Reviewer: Elizabeth M. Reviewer details: Marketing and Advertising, 1-10 employees Published: July 28, 2026 > "I also appreciate that Canva offers built-in AI features and integrations with other services, which makes it easy to fully customize projects and streamline the entire design process in one place." --- ## Google Analytics 360 Rating: 4.7 out of 5 (8,100 reviews) Profile: [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Enterprise-level analytics platform for marketers, BI staff, and online businesses to gain insights into customer website interactions. #### Rating breakdown - Ease of Use: 4.2 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.6 out of 5 - Value for Money: 4.7 out of 5 #### Pros and cons based on reviews Pros: - Comprehensive website traffic analysis - Actionable business performance insights Cons: - Complex and unintuitive navigation - Occasional glitches and technical issues #### Starting price Starting price: Not available Free trial: No Free demo: No ### Features tab #### Highest rated features - Reporting/Analytics: 4.7 rating - Data Visualization: 4.6 rating - Data Import/Export: 4.6 rating - Data Connectors: 4.4 rating #### Lowest rated features - Real-Time Reporting: 4.2 rating - Ad hoc Reporting: 4.3 rating - Real-Time Data: 4.4 rating - Search/Filter: 4.5 rating #### Feature-related review snippet Reviewer: Mara S. Reviewer details: Marketing and Advertising, 1-10 employees Published: April 23, 2025 > "Great interface, especially for those accustomed to Google Ads, and pro features." ### Gallery tab Ease of use: 4.2 out of 5 (8,100 reviews) #### Related review snippet Reviewer: Zach P. Reviewer details: Education Management, 501-1,000 employees Published: February 26, 2026 > "Google Analytics 360 has allowed our organization to get richer data insights and provided a more streamlined way for data collection which helps inform our broader marketing strategies." ### Integrations tab Google Analytics 360 connects with 5+ software tools. [See all integrations](https://www.capterra.com/p/177042/Google-Analytics/#integrations) #### Most popular integrations - WordPress: 4.8 rating - Shopify: 4.8 rating - Google Ads: 4.8 rating - Google Search Console: 4.8 rating - Google Tag Manager 360: 4.3 rating #### Integrations-related review snippet Reviewer: Sebuliba T. Reviewer details: Financial Services, 51-200 employees Published: August 28, 2024 > "Google analytics is easier to integrate into any system or website and mobile applications through JS code or through Google tag manager and I do like the real time view of how many numbers of people are on the site and which page" --- ## Visio Rating: 4.5 out of 5 (3,283 reviews) Profile: [Visio](https://www.capterra.com/p/201133/Visio/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Microsoft Visio is a diagramming solution that helps visualize data-connected business process flows, empower remote teamwork, and more #### Rating breakdown - Ease of Use: 4.2 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.4 out of 5 - Value for Money: 4.2 out of 5 #### Pros and cons based on reviews Pros: - Efficient flowchart design features - Versatile process visualization tool Cons: - High cost for individuals, teams - Restrictive and costly licensing #### Starting price Starting price: $5.00 Pricing details: Per User, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Data Visualization: 4.6 rating - Data Import/Export: 4.5 rating - Reporting/Analytics: 4.3 rating - Drag & Drop: 4.5 rating #### Lowest rated features - Third-Party Integrations: 3.9 rating - Real-Time Data: 3.6 rating - Access Controls/Permissions: 4.2 rating - Data Management: 4.3 rating #### Feature-related review snippet Reviewer: Jeb B. Reviewer details: Government Administration, 1,001-5,000 employees Published: May 10, 2024 > "It was very intuitive and I would be happy to use it again." ### Gallery tab Ease of use: 4.2 out of 5 (3,283 reviews) #### Related review snippet Reviewer: Drew L. Reviewer details: Consumer Goods, 201-500 employees Published: April 21, 2026 > "It's time saving, and you can save/import/export files in any major format you need." ### Integrations tab Visio connects with 10+ software tools. [See all integrations](https://www.capterra.com/p/201133/Visio/#integrations) #### Most popular integrations - Microsoft PowerPoint: 4.7 rating - Microsoft Excel: 4.8 rating - Microsoft 365: 4.7 rating - OneDrive: 4.6 rating - Microsoft Teams: 4.3 rating - Microsoft Word: 4.6 rating #### Integrations-related review snippet Reviewer: Verified Reviewer Reviewer details: Architecture & Planning, Self-employed Published: May 6, 2025 > "It seamlessly integrates with other products, making it a natural fit for your suite of tools." --- ## Tableau Rating: 4.6 out of 5 (2,358 reviews) Profile: [Tableau](https://www.capterra.com/p/208764/Tableau/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Tableau Software helps people see and understand data. Tableau delivers fast analytics, visualization and business intelligence. #### Rating breakdown - Ease of Use: 4.1 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.2 out of 5 #### Pros and cons based on reviews Pros: - Versatile interactive data visualizations - Flexible dashboard building tools Cons: - High licensing and subscription costs - Slow performance with large datasets #### Starting price Starting price: $15.00 Pricing details: Per User, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Data Visualization: 4.8 rating - Reporting/Analytics: 4.6 rating - Data Import/Export: 4.4 rating - Data Connectors: 4.4 rating #### Lowest rated features - Search/Filter: 4.4 rating - Data Management: 4.4 rating - Ad hoc Reporting: 4.2 rating - Data Mapping: 4.4 rating #### Feature-related review snippet Reviewer: Aj W. Reviewer details: Health, Wellness and Fitness, Self-employed Published: September 1, 2025 > "I has a beautiful interface." ### Gallery tab Ease of use: 4.1 out of 5 (2,358 reviews) #### Related review snippet Reviewer: Verified Reviewer Reviewer details: Non-Profit Organization Management, 51-200 employees Published: February 19, 2026 > "It integrates will with Python and R, and even many of its native features provide clean, highly useful dashboards for communicating both with internal and external stakeholders." ### Integrations tab Tableau connects with 24+ software tools. [See all integrations](https://www.capterra.com/p/208764/Tableau/#integrations) #### Most popular integrations - Salesforce Sales Cloud: 4.7 rating - Procore: 4.5 rating - TapClicks: 4.3 rating - Jedox: 4.4 rating - Alteryx Designer: 4.6 rating - Infor OS: 4.1 rating #### Integrations-related review snippet Reviewer: CRISTIANO D. Reviewer details: Hospitality, 5,001-10,000 employees Published: July 11, 2024 > "It is a fast tool, easy to integrate and with many resources" --- ## Google Cloud Rating: 4.7 out of 5 (2,316 reviews) Profile: [Google Cloud](https://www.capterra.com/p/268690/Google-Cloud-Platform/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Cloud-based service that allows users to create anything from swebsites to complex applications for businesses of all sizes. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.3 out of 5 - Features: 4.6 out of 5 - Value for Money: 4.4 out of 5 #### Pros and cons based on reviews Pros: - Comprehensive data management platform - Seamless multi-device accessibility Cons: - Limited and slow customer support - Occasional slow performance issues #### Starting price Starting price: Not available Pricing details: Usage Based, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Data Visualization: 4.5 rating - Access Controls/Permissions: 4.7 rating - Data Import/Export: 4.9 rating - Reporting/Analytics: 4.7 rating #### Lowest rated features - Data Connectors: 4.5 rating - Reporting & Statistics: 4.5 rating - Predictive Analytics: 4.6 rating - Multiple Data Sources: 4.7 rating #### Feature-related review snippet Reviewer: Verified Reviewer Reviewer details: Marketing and Advertising, Self-employed Published: April 1, 2026 > "I like that it's quite easy to navigate, you don't get lost in the depth of an unnecessary complex interface" ### Gallery tab Ease of use: 4.5 out of 5 (2,316 reviews) #### Related review snippet Reviewer: Mike P. Reviewer details: Construction, 51-200 employees Published: July 7, 2026 > "It is built to seamlessly pipe documents from raw storage into intelligent data pipelines, converting unstructured paperwork into actionable business infrastructure" ### Integrations tab Google Cloud connects with 33+ software tools. [See all integrations](https://www.capterra.com/p/268690/Google-Cloud-Platform/#integrations) #### Most popular integrations - Slack: 4.8 rating - Webex Suite: 4.4 rating - Telegram: 3.8 rating - Stripe: 4.6 rating - SendGrid: 4.2 rating - Splunk Enterprise: 4.6 rating #### Integrations-related review snippet Reviewer: Matthew M. Reviewer details: Health, Wellness and Fitness, Self-employed Published: March 26, 2026 > "Great integration with other Google tools If you’re already using Google Workspace, Gmail, or Google Analytics, everything connects pretty seamlessly." --- ## MATLAB Rating: 4.6 out of 5 (2,096 reviews) Profile: [MATLAB](https://www.capterra.com/p/125813/MATLAB/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? MATLAB is a programming software for engineers and scientists to analyze data, develop algorithms, and create models. #### Rating breakdown - Ease of Use: 4.0 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.6 out of 5 - Value for Money: 4.2 out of 5 #### Pros and cons based on reviews Pros: - Advanced simulation capabilities - Comprehensive engineering software platform Cons: - Expensive licensing and add-ons - Sluggish performance on complex tasks #### Starting price Starting price: $203.63 Pricing details: Flat Rate, Per Year Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Data Visualization: 4.6 rating - Reporting/Analytics: 4.5 rating - Reporting & Statistics: 4.3 rating - Data Management: 4.5 rating #### Lowest rated features - Search/Filter: 4.1 rating - Collaboration Tools: 4.1 rating - Customizable Dashboard: 4.1 rating #### Feature-related review snippet Reviewer: MD ROBIUL ISLAM R. Reviewer details: Animation, 1-10 employees Published: January 11, 2024 > "Fully functional lightweight app with simple interface." ### Gallery tab Ease of use: 4.0 out of 5 (2,096 reviews) #### Related review snippet Reviewer: Nicolás S. Reviewer details: Telecommunications, 1,001-5,000 employees Published: May 5, 2026 > "The software excels at handling large-scale data analysis and providing a stable, integrated environment for mission-critical research and development. While the financial investment is high, the quality of customer support and the significant time saved through its optimized, built-in functions often justify the cost for professional applications." ### Integrations tab MATLAB connects with 17+ software tools. [See all integrations](https://www.capterra.com/p/125813/MATLAB/#integrations) #### Most popular integrations - Tableau: 4.4 rating - Microsoft Power BI: 4.3 rating - MongoDB: 4.7 rating - Spotfire: 4.4 rating - codebeamer: 4.1 rating - Azure Cosmos DB: 4.2 rating #### Integrations-related review snippet Reviewer: Nicolás S. Reviewer details: Telecommunications, 1,001-5,000 employees Published: May 5, 2026 > "The software excels at handling large-scale data analysis and providing a stable, integrated environment for mission-critical research and development. While the financial investment is high, the quality of customer support and the significant time saved through its optimized, built-in functions often justify the cost for professional applications." --- ## Microsoft Power BI Rating: 4.6 out of 5 (1,888 reviews) Profile: [Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? Microsoft Power BI is business intelligence software that helps users visualize data and generate reports from various applications. #### Rating breakdown - Ease of Use: 4.1 out of 5 - Customer Service: 4.2 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.4 out of 5 #### Pros and cons based on reviews Pros: - Interactive and customizable dashboards - Intuitive business data visualizations Cons: - Resource-intensive with large datasets - Complex and unintuitive navigation #### Starting price Starting price: $10.00 Pricing details: Per User, Per Month Free trial: No Free demo: No ### Features tab #### Highest rated features - Data Visualization: 4.7 rating - Reporting/Analytics: 4.6 rating - Data Import/Export: 4.5 rating - Data Connectors: 4.4 rating #### Lowest rated features - Ad hoc Reporting: 4.1 rating - Real-Time Updates: 4.1 rating - Dashboard Creation: 4.4 rating - Customizable Dashboard: 4.4 rating #### Feature-related review snippet Reviewer: Bien C. Reviewer details: Food Production, 10,001+ employees Published: May 11, 2025 > "The user-friendly interface makes it accessible for beginners, while still offering advanced features for experienced users." ### Gallery tab Ease of use: 4.1 out of 5 (1,888 reviews) #### Related review snippet Reviewer: Gabriel I. Reviewer details: Financial Services, 1,001-5,000 employees Published: July 5, 2026 > "The ability to create interactive dashboards, automate reporting, and build data models using Power Query and DAX significantly improves reporting efficiency and supports better business decisions" ### Integrations tab Microsoft Power BI connects with 11+ software tools. [See all integrations](https://www.capterra.com/p/176586/Power-BI/#integrations) #### Most popular integrations - Microsoft Excel: 4.7 rating - Salesforce Sales Cloud: 4.4 rating - Microsoft 365: 4.7 rating - OneDrive: 4.5 rating - Microsoft Teams: 4.5 rating - QuickBooks Online: 4.3 rating #### Integrations-related review snippet Reviewer: Eric R. Reviewer details: Information Technology and Services, 51-200 employees Published: September 18, 2023 > "PowerBI integrates seamlessly with other Microsoft products which are widely used such as Microsoft Excel and also is very user-friendly which is a huge plus." --- ## Miro Rating: 4.7 out of 5 (1,698 reviews) Profile: [Miro](https://www.capterra.com/p/128955/Miro/) Visible tabs: Overview, Features, Gallery, Integrations ### Overview tab #### What is this product about? The #1 online collaborative whiteboard platform where teams get work done. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.3 out of 5 - Features: 4.6 out of 5 - Value for Money: 4.4 out of 5 #### Pros and cons based on reviews Pros: - Versatile visual brainstorming platform - Seamless remote teamwork experience Cons: - Complex and unintuitive navigation interface - Occasional technical glitches and support delays #### Starting price Starting price: $10.00 Pricing details: Per User, Per Month Free trial: Yes Free demo: No ### Features tab #### Highest rated features - Collaboration Tools: 4.7 rating - Data Visualization: 4.8 rating - Drag & Drop: 4.9 rating - Access Controls/Permissions: 4.4 rating #### Lowest rated features - Data Import/Export: 3.9 rating - Real-Time Updates: 4.0 rating - Search/Filter: 4.3 rating - Third-Party Integrations: 4.3 rating #### Feature-related review snippet Reviewer: Angel U. Reviewer details: Import and Export, 51-200 employees Published: May 5, 2026 > "Its intuitive interface makes it easy for cross‑functional teams to adopt and use without a steep learning curve." ### Gallery tab Ease of use: 4.5 out of 5 (1,698 reviews) #### Related review snippet Reviewer: Orest R. Reviewer details: Chemicals, 11-50 employees Published: March 17, 2026 > "It does have it’s disadvantages, such as the limit on dashboards and the small number of free templates, but it also has many advantages that make virtual teamwork easier and faster. Once you get the hang of it, it becomes a very useful and even fun tool!" ### Integrations tab Miro connects with 45+ software tools. [See all integrations](https://www.capterra.com/p/128955/Miro/#integrations) #### Most popular integrations - Google Drive: 4.7 rating - Slack: 4.6 rating - Trello: 4.5 rating - OneDrive: 4.5 rating - Microsoft Teams: 4.5 rating - monday.com AI Work Platform: 4.6 rating #### Integrations-related review snippet Reviewer: Erwin M. Reviewer details: Information Technology and Services, 51-200 employees Published: July 11, 2025 > "It supports integrations with major cloud storage solutions and office suites." --- ## Google Charts Rating: 4.6 out of 5 (740 reviews) Profile: [Google Charts](https://www.capterra.com/p/176573/Google-Charts/) Visible tabs: Overview, Features, Gallery ### Overview tab #### What is this product about? Google Charts is a data visualization tool that helps businesses present data as pie charts, scatter plots, tree maps, and more. #### Rating breakdown - Ease of Use: 4.5 out of 5 - Customer Service: 4.4 out of 5 - Features: 4.5 out of 5 - Value for Money: 4.7 out of 5 #### Pros and cons based on reviews Pros: - No-cost charting solution - Real-time teamwork and sharing Cons: - Constant connectivity needed #### Starting price Starting price: Not available Free trial: No Free demo: No ### Features tab #### Highest rated features - Reporting/Analytics: 4.7 rating - Data Management: 4.7 rating - Customizable Dashboard: 4.6 rating - Visual Discovery: 4.6 rating #### Feature-related review snippet Reviewer: Shahiryar K. Reviewer details: Environmental Services, 1,001-5,000 employees Published: April 25, 2022 > "It readily integrates with other Google softwares which further increases its functionalities." ### Gallery tab Ease of use: 4.5 out of 5 (740 reviews) #### Related review snippet Reviewer: Antonio R. Reviewer details: Translation and Localization, 1,001-5,000 employees Published: April 24, 2024 > "Google Charts offers a powerful and versatile platform for creating interactive and visually appealing charts and graphs, making it a popular choice for data visualisation tasks." --- Page 1 of 13 ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Filter (580) Products: Sort By: Featured Partners * * * Plan Type Free Trial Popular 85% of professionals opt for a 30-day trial before the software purchase Other subsciption plans: Free Version Monthly Subscription Annual Subscription One-Time License Key Features All key features Popular We have selected the most important and critical features as defined by Capterra user reviews Access Controls/Permissions Activity Dashboard Ad hoc Query Ad hoc Reporting AI Copilot API Collaboration Tools Customizable Branding [Customizable Dashboard](https://www.capterra.com/data-visualization-software/features/customizable-dashboard/) [Customizable Reports](https://www.capterra.com/data-visualization-software/features/customizable-reports/) Customizable Templates [Dashboard Creation](https://www.capterra.com/data-visualization-software/features/dashboard-creation/) Data Capture and Transfer [Data Connectors](https://www.capterra.com/data-visualization-software/features/data-connectors/) [Data Import/Export](https://www.capterra.com/data-visualization-software/features/data-import-export/) [Data Management](https://www.capterra.com/data-visualization-software/features/data-management/) Data Visualization Drag & Drop Generative AI [Multiple Data Sources](https://www.capterra.com/data-visualization-software/features/multiple-data-sources/) OLAP Predictive Analytics Real-Time Analytics Real-Time Data Relational Display [Reporting & Statistics](https://www.capterra.com/data-visualization-software/features/reporting-statistics/) [Reporting/Analytics](https://www.capterra.com/data-visualization-software/features/reporting-analytics/) Scheduled/Automated Reports [Search/Filter](https://www.capterra.com/data-visualization-software/features/search-filter/) Third-Party Integrations Trend Analysis [Visual Analytics](https://www.capterra.com/data-visualization-software/features/visual-analytics/) Visual Discovery Deployment Cloud, SaaS, Web-Based Desktop Mac Desktop Windows Desktop Linux On-Premise Windows On-Premise Linux Desktop Chromebook Mobile Android Mobile iPhone Mobile iPad Related Software Category: [Business Intelligence Software](https://www.capterra.com/business-intelligence-software/)[Business Performance Management Software](https://www.capterra.com/business-performance-management-software/)[Reporting Software](https://www.capterra.com/reporting-software/)[Embedded Analytics Software](https://www.capterra.com/embedded-analytics-software/) I'm looking for Data Visualization Software that is: [Free](https://www.capterra.com/data-visualization-software/s/free/)[For Mac](https://www.capterra.com/data-visualization-software/s/mac/) Table of Contents - [The benefits of data visualization software](#the-benefits-of-data-visualization-software) - [Typical features of data visualization software](#typical-features-of-data-visualization-software) - [The cost of data visualization software](#the-cost-of-data-visualization-software) - [Considerations when purchasing data visualization software](#considerations-when-purchasing-data-visualization-software) - [Relevant data visualization software trends](#relevant-data-visualization-software-trends) ## The benefits of data visualization software The following are some of the most significant benefits of using data visualization software:  - **Quick decision making:** Data visualization software helps users in making quick decisions as the human brain is able to process visual images faster than numerical data. Professionals are enabled to make decisions quicker than their competitors in the business who are not using visualization tools.   - **Easy access to business insights:** According to various studies, it is noted that people who use data-visualization tools are more likely to discover relevant and useful insights than those who use traditional methods of data analysis and simple dashboards.  - **Easy identification of the latest industry trends:** Businesses are required to be competent enough to gather and process data quickly while gathering insights from it in real time. The faster your business analyses the opportunities and converts them into actionable business decisions, the stronger will be your foothold in the industry.  - **Accuracy in customer sentiment analysis:** Like the way data visualization can depict the trends and provide insights about customer behavior, the tool can also help in analyzing customer sentiments. The solution digs deep into customer-oriented data to unveil what customers think about your brand and how they speak about your brand on social platforms. This allows businesses to read the psyche of their target audience, understand their likes and dislikes, pain points, and their preferences.  * * * ## Typical features of data visualization software Here are some of the most common features of data visualization software:  - **Customizable dashboard:** Alter the layout and content of dashboards.   - **Data capture and transfer:** Import, collect, and capture data from multiple sources. - **Reporting/analytics:** Combine and organize the data in different graphs and tables to generate visual reports for analysis.  - **Access controls/permissions:** Regulate who can view and use the system by setting permissions and issuing passwords. - **Customizable templates:** Create, save, and re-purpose formatting used earlier in the form of a template for future projects. - **Data import/export:** Export and import the information as well as reports to and from the system. - **Drag and drop:** Organize applications and processes by clicking over and dragging the pre-built components to arrange them according to your requirements. - **Trend analysis:** Review data from past periods to reveal recurring tendencies and predict future performance. * * * ## The cost of data visualization software Most products in the market are priced on a per-user-per-month basis and can be divided into three pricing tiers based on their starting price. **Price ranges\*:** - $14 - $105 - $105 - $599 - $599+ _\*The pricing included is for the entry-level/lowest-priced offering found on vendor websites on Feb. 17, 2022. These ranges correspond to the 25th, 75th, and 100th percentiles of pricing information gathered from vendor websites of sample products._ The above list summarizes pricing for the base plans of most products. An enterprise or premium product that is priced higher may include additional features such as custom branding, real-time reporting, real-time updates, and relational display. * * * ## Considerations when purchasing data visualization software - **Data visualizations supported:** You may need to create different types of graphs and charts to display various types of data. Every visualization is appropriate for only specific types of analysis.  For example, to compare numeric values such as sales and profits you will need column charts. If you want to understand the relationship between two different variables, you will be using a scatter plot. Look for advanced visualization options, such as treemaps, bubble charts, geographic maps, streamgraphs, infographics, and three-dimensional scatter plots. - **Advanced tools like animation:** The solution you choose should offer support for dynamic data and animations as you would not like to always present information in the form of static visualizations. Advanced tools that can support dynamic data include visual queries, multidimensional visualization, and actionable alerts. - **Easy data handling:** Ensure that the software supports network operations in case you want to exchange data with other users on the network. In case you need to transfer data to and fro from the database, check that the data-analysis software comes with drivers for using SQL databases such as Microsoft, Oracle, and Informix. - **Option to export charts:** Often you may need to export charts rendered by the software into PDF files or images. Alternatively, you may need the underlying data of the chart as a spreadsheet. For such cases, check the formats available in which you can export the visualizations. Additionally, the solution should also allow exporting charts individually or in batches. - **Mobile accessibility:** Data visualization solutions with mobile accessibility can show the visualizations on any internet-supported device. This will help users who are out of office or in a meeting with mobile access to software, enabling them to make data-driven decisions. Look for a solution that offers mobile apps or an optimized web portal for mobile devices. More than the personal convenience of a user, it also ensures that all the decision-makers can easily retrieve the required information and make informed decisions. * * * ## Relevant data visualization software trends - **Storytelling through visualizations:** Visual analytics tools are progressing towards being more narrative and providing insights in different forms of data. Automation in data analytics and visualization is increasing the adoption of data storytelling for data-driven decisions. Augmented analytics uses artificial intelligence (AI) and machine learning (ML) technologies to assist with insight generation, data preparation, and insight explanation. This helps analysts to augment how people analyze, react and explore data in analytics and business intelligence (A&BI) platforms. According to a survey conducted by [Gartner](https://www.gartner.com/document/4008356?ref=solrAll&refval=316259450), “automated insights and data storytelling are the most important emerging capabilities required for selecting a new A&BI platform.” * * * **Sources** Products evaluated for the pricing calculation were taken from [Capterra’s 2021 Shortlist for data visualization software](https://www.capterra.com/data-visualization-software/#shortlist). The pricing ranges exclude freemium versions of the products. The features highlighted were identified based on their relevance and the percentage of products in [Capterra’s data visualization software directory](https://www.capterra.com/data-visualization-software/) that offer them. 1\. [Communicate Insights Effectively With Augmented Data Visualization and Storytelling](https://www.gartner.com/document/4008356?ref=solrAll&refval=316259450) (Date accessed: Feb. 17, 2022)