Direct Mail vs Klaviyo

Starting Price

$15.00/month

$20.00/month

Best For

Individuals and small- to medium-sized businesses and organizations looking to expand their reach via easy-to-use email marketing.

Klaviyo mainly serves ecommerce stores due to its seamless integrations with platforms like Magento, Shopify & WooCommerce. Klaviyo also integrates with B2C and B2B companies using custom websites.

Rating


4.7 / 5
(43)
Read All Reviews

4.7 / 5
(155)
Read All Reviews

Ideal number of Users

1 - 49

1 - 1000+

Ease of Use


4.7 / 5


  • "It is very easy to use and provides the basic bells and whistles needed to track any campaign."

  • "Nothing cumbersome or problematic - it just simply works."


4.5 / 5


  • "Overall it's a great experience. Very user friendly and the work flows make it easy to keep track of what our customers receive in their inbox."

  • "Ease of use and easy to learn. I was able to analyses the data provided by Klaviyo to improve sales on my online store."

Customer Support


4.5 / 5



4.5 / 5


  • "Easy to use, Exactly the email automation software I am looking for, Good customer service."

  • "Really expansive features, and responsive customer support."

Features & Functionality


4.7 / 5


  • "Very easy to use design functions. Quick to prepare newsletters etc."

  • "Hundreds of templates make sure you can find the format that's right for you and then customize with graphics, logo, etc."


4.7 / 5


  • "E-mails are easy to build, workflows can be as simple or advanced as you like, and account management is very straight forward."

  • "Love the ease of interface with shopify. Easy to build lists & segment based on customer behavior."

Value for Money


4.7 / 5


  • "Using this software since years - great value for money."

  • "Easy to use, works well, they continually update. Software is free if you use their servers, and they have reasonable pricing tiers."


4.4 / 5


  • "For a small business like ours where every penny makes a difference, we are so grateful for Klaviyo's prices."

  • "I really like how it's a month to month contract and the cheap pricing."

Product Features

  • close A/B Testing
  • check Auto-Responders
  • check CAN SPAM Compliance
  • close Customer Surveys
  • check Drip Campaigns
  • check Dynamic Content
  • check Event Triggered Email
  • check Image Library
  • check Landing Pages/Web Forms
  • check Mailing List Management
  • check Mobile Optimized Emails
  • check Reporting/Analytics
  • check Subscriber Management
  • check Template Management
  • check WYSIWYG Email Editor
  • check A/B Testing
  • check Auto-Responders
  • check CAN SPAM Compliance
  • close Customer Surveys
  • check Drip Campaigns
  • check Dynamic Content
  • check Event Triggered Email
  • check Image Library
  • check Landing Pages/Web Forms
  • check Mailing List Management
  • check Mobile Optimized Emails
  • check Reporting/Analytics
  • check Subscriber Management
  • check Template Management
  • check WYSIWYG Email Editor

Screenshots

View 5 screenshots 89663 thumb
View 5 screenshots 137069 thumb

Platform

Web/Installed

Mobile

Web/Installed

Mobile

Support

  • 24/7 (Live Rep)
  • Business Hours
  • Online
  • 24/7 (Live Rep)
  • Business Hours
  • Online

Training

  • close In Person
  • check Live Online
  • close Webinars
  • check Documentation
  • close In Person
  • close Live Online
  • check Webinars
  • check Documentation

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Direct Mail vs Klaviyo

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