Email Marketing Pricing Guide

Email marketing software helps you get in touch with your customer base quickly and efficiently. Pricing for email marketing software can vary, so this guide will help you discover how much a solution might set you back. Click the column headers to sort, and click the product name to get more information, product videos, and user reviews. For a full listing of email marketing tools, see Capterra's Email Marketing Software Directory.

  Product Free Version Starting Price Frequency Per User Price Details
1PointMail $49 Monthly No We offer many options including Monthly and CPM rates.
250ok Suite $5,000 Annually No
Act-On $900 Monthly No We price by "active contacts," not database size.
ActiveCampaign $9 Monthly No Pricing is determined by plan and by amount of contacts in the account.
Agile CRM $9 Monthly Yes
Astonish Email $25 Monthly No £25-£100/m self service. & managed concierge servi
Autopilot $20 Monthly No
AWeber Email Marketing $19 Monthly No Monthly price is based on number of subscribers in account
Benchmark Email $10 Monthly Yes Monthly, 6 month or annual-subscription based pricing
Bitrix24 $39 Monthly No
Campaign Monitor $9 Monthly No Plans start at $9/month with 24/7 support.
Captavi Platform $175 Monthly No Choose from 5 Editions. All Fully Functional, Pay for What You Use.
CartStack $29 Monthly No Recover your first $1,000 free.
Constant Contact $20 Monthly No Discounts available if prepaying for 6- or 12-month or for nonprofits.
Contactually $59 Monthly Yes Pricing available per month, or discounted per year.
ConvertKit $29 Monthly No
Delivra $75 Monthly No Standard- $75/month; Professional- $100/month; Commerce- $150/month
Digioh Customizable Web Forms $800 Monthly No Platinum - $800/month Diamond & Enterprise - Request Quote
DirectIQ $12 Monthly Yes
Drip $41 Monthly No 14-day trial. Price based on number of subscribers.
Direct Mail $15 Monthly No Various pricing plans available, including non-recurring fee plans.
EmailOctopus $19 Monthly No All plans include unlimited campaigns
emfluence Marketing Platform $500 Monthly No Pricing based on number of active contacts. Unlimited users.
Emma $89 Monthly No Based on annual contract
EngageBay Marketing $7 Monthly No
FireDrum Email Marketing $4 Monthly No Free to try! Price is based on number of unique contacts.
Flashy $0 Monthly No Pricing per message.
GetResponse $15 Monthly Yes -18% (12 months) -30% (24 months)
GleanView $50 Monthly Yes No contracts. No set-up fees. Monthly subscriptions.
Highrise $4 Monthly Yes $24/month comes with up to 6 users (NOT per user) and 5,000 contacts
HubSpot Marketing $200 Monthly No
Campaigner $20 Monthly Yes 900+ Templates A/B Testing Autoresponders Segmentations Email Reporting
JangoMail $15 Monthly Yes
Justuno $30 Monthly No All paid plans include the full set of features in the Justuno suite.
Infusionsoft $199 Monthly No Starting at $199/mo
Kingmailer $10 Monthly No 10,000 Subscribers. Mobile friendly. HTML support. 100% Refund. High inbox.
Klaviyo $25 Monthly No
Konvey $99 Monthly No
Mailchimp $20 Monthly No
MailerLite $10 Monthly No For up to 1,000 subscribers and 12,000 emails per month - FREE $10 Monthly No
Mailjet $9 Monthly No Send up to 30000 emails /month
Marketing Optimizer $55 Monthly Yes
NiceJob $45 Monthly No
Omnisend $8 Monthly No Pricing depends on the number of subscribers.
Bronto Marketing Platform $20,000 Annually No Request a custom quote at
Pinpointe $42 Monthly No Additional discounts for annual contract.
Privy-List Growth & Email Tool $24 Monthly No Robust free plan. Premium plans start at $24. See
ReachMail $10 Monthly No
Recapture - Recover Magento Abandoned Carts $49 Monthly Yes
RedCappi Email Marketing $10 Monthly No Based on # of Contacts, please visit
Remarkety $25 Monthly No
Robly $15 Monthly No
Pardot $1,000 Monthly Yes
Salesfusion $700 Monthly No All functionality, unlimited users and email sends.
SendGrid $15 Monthly No Additional cost for marketing and triggered emails
SendInBlue $25 Monthly Yes Pricing based on monthly email volume sent. Save on 3, 6 & 12-month plans.
Sendlane $25 Monthly No On demand pricing based on # of subscribers.
SendSmith $7 Monthly Yes Two pricing plans:- (1) Pay as you go (2) Monthly
SendX $10 Monthly No 14 day free trial. Paid plans start from $9.99 for 1000 subscribers.
SeoSamba Email Marketing $10 Monthly No Priced per email volume, not number of contacts.
ShippingEasy $29 Monthly No No contract, cancel any time, Free 30-day trial.
SimplyCast $5 Monthly No
Square Marketing $15 Monthly No
TractionNext $335 Monthly No Pricing options: Pricing is scaled in line with volume of customer contacts
WebEngage $199 Monthly Yes More details on -
Wired Plus $45 Monthly No We offer flexible pricing packages to meet all client needs and budgets.
WiseStamp $2 Monthly Yes
Zoho Campaigns $5 Monthly No Payment can be made based on Email Credits and Subscribers for each month.

Compare all software products on Capterra's Email Marketing Software Directory.