Capterra Glossary
Data Mining
Data mining describes the act of looking at data for valuable patterns or trends. Businesses gather all kinds of data in their day-to-day operations. Through data mining, they can begin to identify strengths, weaknesses, and goals for the future based on things like sales trends and website traffic. When done often and correctly, data mining helps turn data into real-world decisions that can improve a business overall.
What Small and Midsize Businesses Need to Know About Data Mining
Data mining helps provide insights that can be used to make important decisions and take necessary action. From patterns to predictions and analysis, data mining uses statistics and mathematical equations to help SMBs make better, more-informed decisions.
Related Terms
- Big Data
- Analytics and Business Intelligence (ABI)
- Business Analytics
- Digital Disruption
- Master Data Management (MDM)
- Advanced Technology
- Autonomous Vehicles
- Predictive Analytics
- Artificial Intelligence (AI)
- Data And Analytics
- Clickstream Analysis
- Information Delivery
- Real-time Analytics
- Computer-brain Interface
- Business Intelligence (BI) Services