Capterra Glossary
Decision Maker
A decision maker is a person who has the authority to make decisions about a particular area or topic. This can be an individual, such as a business owner, a committee, or group. The decision maker reviews all the available information (including time constraints and available resources) and then makes a decision based on what they believe is best for the company.
What Small and Midsize Businesses Need to Know About Decision Maker
Decision makers are essential for businesses because it allows them to make informed decisions quickly. By having a designated decision maker, companies can avoid delays or conflicts when several people are trying to make decisions simultaneously. An example of a situation where a decision maker is needed for a small business is when looking to implement new strategies or software. The decision maker is the individual who will assess the data, stakeholders, and team members and make the final decision whether or not to move forward with this change, usually someone familiar with this particular area within the business.
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