Capterra Glossary
Facebook Commerce (F-commerce)
Facebook Commerce refers to the in-platform transaction capabilities that can be made on Facebook. Facebook has a variety of options that can be used by businesses to make direct sales through the platform. These commerce options, when combined with direct transactions, paid ads, and CRM software, can be exceptionally powerful tools for any small business.
What Small and Midsize Businesses Need to Know About Facebook Commerce (F-commerce)
Facebook commerce has proven to be a huge benefit to countless small businesses. It provides opportunities to make sales on one of the most popular websites and platforms on the planet. There are downsides, of course. It takes time and attention to set up, and you will pay a fee for each transaction. However, for many small businesses, the pros far outweigh the cons.