Capterra Glossary
LBS (Location-based Services)
Location-based services is an overarching term for services that depend on geographic-specific data to provide information for the user. There are four general types of location-based services: maps/navigation, tracking services, information services, and applications. These can provide target ads, recommended events nearby, Amber alerts, turn-by-turn navigation and so much more.
What Small and Midsize Businesses Need to Know About LBS (Location-based Services)
Due to the increasing use of smartphones in today's digital society, LBS make it easier for SMBs to connect with customers and ensure a seamless customer experience. Some examples of SMBs leveraging LBS include, offering WiFi hotspots to customers, configuring route optomization for seemless deliveries, to even geofencing notifications to entice potential customers.
Related Terms
- Synchronous
- Software as a Service (SaaS)
- Intranet
- Security Orchestration, Automation and Response (SOAR)
- Identity and Access Management (IAM)
- Managed Service Provider (MSP)
- Haptics
- WAN (Wide-Area Network)
- Service-oriented Architecture (SOA)
- Augmented Reality (AR)
- Chief Information Officer (CIO)
- Security Information and Event Management (SIEM)
- Platform as a Service (PaaS)
- Service-Level Agreement (SLA)
- Scalability
- Data Center
- Authorization
- Multitenancy