Capterra Glossary
Original Equipment Manufacturer
An original equipment manufacturer, or OEM, is a company that manufactures products for other companies to resell under their own brands. For example, Dell Inc. is an OEM because it makes computers for other companies such as HP and Apple to sell under their brands. OEMs are often referred to as "white label" because their products are usually sold without any branding from the OEM itself.
What Small and Midsize Businesses Need to Know About Original Equipment Manufacturer
Small businesses can benefit from OEMs because they can get high-quality products at lower costs than buying them directly from the manufacturers. In addition, using OEMs can help small businesses build their brand by leveraging the OEM's existing reputation.
Related Terms
- Big Data
- Attrition
- Software as a Service (SaaS)
- Furlough
- Intranet
- Business Intelligence (BI) Services
- Enterprise Resource Planning (ERP)
- Analytics and Business Intelligence (ABI)
- Security Orchestration, Automation and Response (SOAR)
- Identity and Access Management (IAM)
- Managed Service Provider (MSP)
- Advanced Clinical Research Information Systems (ACRIS)
- Business Analytics
- Augmented Reality (AR)
- Customer Relationship Management (CRM)
- Remote Work
- AMO (Application Management Outsourcing)
- Procurement
- Go-to-Market (GTM) Strategy
- MSO (Management Services Organization)