Capterra Glossary
IT
Retail Execution And Monitoring

Capterra Glossary

Retail Execution And Monitoring

Retail execution and monitoring are the processes of ensuring that team members follow sales procedures. Examples include making sure they display products correctly, supply accurate answers to customers' questions, and provide good customer service overall. 

What Small and Midsize Businesses Need to Know About Retail Execution And Monitoring

Employees are usually the face of a company, so they must represent their business well. When store employees provide poor customer service or fail to follow sales procedures, their actions can negatively affect customer perceptions of an SMB's brand. This perception can lead customers to shop elsewhere. Software integrated into each store's point-of-sale (POS) system or management platform can track this data, helping retailers decide how their stores should operate to improve performance across all locations.

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