Capterra Glossary
Synthetic Data
Synthetic data refers to data gathered from computer simulations or processes or even by applying a sampling technique to real-world data. This data is not created from real-world events but can help businesses make business predictions.
What Small and Midsize Businesses Need to Know About Synthetic Data
Synthetic data can be beneficial to companies. It can help them better understand things like their customer base and sales numbers to help make more informed strategic business decisions.
Related Terms
- Big Data
- Analytics and Business Intelligence (ABI)
- Business Analytics
- Digital Disruption
- Master Data Management (MDM)
- Advanced Technology
- Autonomous Vehicles
- Predictive Analytics
- Artificial Intelligence (AI)
- Data And Analytics
- Data Mining
- Clickstream Analysis
- Information Delivery
- Real-time Analytics
- Computer-brain Interface
- Business Intelligence (BI) Services