Pardot vs Keap (formerly Infusionsoft)

Starting Price

$1,250.00/month/user

$79.00/month

Best For

If your organization uses online marketing for lead generation, you are probably a good candidate for marketing automation!

Software designed specifically for small businesses, Infusionsoft intelligently helps you get your daily work done.

Rating


4.1 / 5
(504)
Read All Reviews

4.1 / 5
(1037)
Read All Reviews

Ideal number of Users

1 - 1000+

1 - 1000+

Ease of Use


3.8 / 5


  • "Really Nice thing to work on It was intuitive, useful, efficient. It helped me improve our operations significantly."

  • "Great Martech tool blending robust functionality and ease of use."


3.5 / 5


  • "I do not have much to complain about this software, the only thing that sometimes is a little difficult to get familiar, but once you do it is a wonder."

  • "They have some good features, their UX, and their UI is so great it is very very easy to use, and their support is really really good."

Customer Support


3.9 / 5


  • "Support is structured intelligently, with technical support provided separately from business-best-practices and strategic support."

  • "The customer service if I have a problem is wonderful--they follow up quickly and helpfully explain how to resolve issues."


4.1 / 5


  • "Great service- customer support is really fantastic and I appreciate the anytime chat feature and being able to call in as well."

  • "Great features, always improving functionality, and terrific customer support."

Features & Functionality


3.9 / 5


  • "Its great for building forms and feeding into SFDC, but very sensitive for emailing. So far we really like it."

  • "This is great in helping us sort through customer inquires and navigating through new website users."


4.1 / 5


  • "Things are categorized in an easy to follow manner and the interface is awesome. I have worked with ICOMS before and this is beyond better."

  • "Best suited for tech-savy types. If you are not that familiar/comfortable with computers, CRMs this may not be the best choice for you."

Value for Money


3.7 / 5


  • "A great price for top-quality marketing automation services."

  • "Pardot is all you hoped the others would be but with the right price."


3.8 / 5


  • "Ease of programming campaigns, be they e-mail or direct mail. The price is excellent for the features delivered."

  • "One of the best values for your money in the CRM market. Not as robust as an enterprise CRM, but a fraction the price."

Product Features

  • check A/B Testing
  • check Analytics
  • close Drag & Drop
  • check Form Creation
  • check Real Time Editing
  • check Responsive
  • close SEO Management
  • check Templates
  • close A/B Testing
  • check Analytics
  • check Drag & Drop
  • check Form Creation
  • close Real Time Editing
  • check Responsive
  • close SEO Management
  • check Templates

Screenshots

View 5 screenshots 133216 thumb
View 3 screenshots 142737 thumb

Platform

Web/Installed

Mobile

Web/Installed

Mobile

Support

  • 24/7 (Live Rep)
  • Business Hours
  • Online
  • 24/7 (Live Rep)
  • Business Hours
  • Online

Training

  • check In Person
  • check Live Online
  • check Webinars
  • check Documentation
  • check In Person
  • check Live Online
  • check Webinars
  • check Documentation

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Pardot vs Keap (formerly Infusionsoft)

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