Marketo Lead Management vs Opphound

Starting Price

$895.00/month

$39.00/month

Best For

For B2B or B2C companies that care about customer nurturing, customized and scalable segmentation, personalization and deep customer engagement.

Opphound is ideal for consultants, architects, web developers, marketing service providers, and all organizations seeking to achieve greater insight, control and success in their sales activities.

Rating


4.2 / 5
(564)
Read All Reviews

4.9 / 5
(11)
Read All Reviews

Ideal number of Users

2 - 99

1 - 99

Ease of Use


3.8 / 5


  • "It's intuitive, easy to navigate, and the release/feature updates are generally exciting and impactful."

  • "My company uses Marketo on a regular basis for marketing automation. The platform has ease of use and good templates for email and landing pages."


4.8 / 5


Customer Support


3.9 / 5


  • "The Marketo community is full of great resources and you are always connected to helpful tools to help you better use the platform."

  • "Marketo has a fantastically organized product docs section, as well as an amazing active community with almost unlimited resources to consume."


4.9 / 5


Features & Functionality


4.2 / 5


  • "It is a user-friendly interface which is easily understandable by you and it has a very brilliant capability of automating almost everything."

  • "The foundation of what Marketo is built on are these awesome things called Programs and Smart Campaigns."


4.8 / 5


Value for Money


3.8 / 5


  • "It also helps me easily track my cost-per-lead and figure out which events are driving the most leads and helping us close the most deals."

  • "I really enjoy the speed of the Salesforce sync as we are able to create/monitor campaigns and attribute revenue almost instantly."


4.9 / 5


Product Features

  • check Campaign Management
  • check Interaction Tracking
  • check Lead Capture
  • close Lead Distribution
  • check Lead Nurturing
  • check Lead Scoring
  • check Lead Segmentation
  • close Pipeline Management
  • check Prospecting Tools
  • check Source Tracking
  • close Campaign Management
  • close Interaction Tracking
  • check Lead Capture
  • check Lead Distribution
  • close Lead Nurturing
  • check Lead Scoring
  • close Lead Segmentation
  • check Pipeline Management
  • close Prospecting Tools
  • close Source Tracking

Screenshots

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Platform

Web/Installed

Mobile

Web/Installed

Mobile

Support

  • 24/7 (Live Rep)
  • Business Hours
  • Online
  • 24/7 (Live Rep)
  • Business Hours
  • Online

Training

  • check In Person
  • check Live Online
  • check Webinars
  • check Documentation
  • close In Person
  • close Live Online
  • close Webinars
  • check Documentation

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Marketo Lead Management vs Opphound

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