Marketing Analytics Software

Keen's platform unifies marketing analytics across your disparate channels (digital, traditional media and even in-store). Keen goes beyond short-term ROIs to calculate each program's total financial contribution. More importantly, its forward-focused algorithms optimize future investments by channel and by week--actionable insights that drive an average 25% improvement in year one.

Singular transforms marketing data into accurate, granular and actionable insights to drive growth. By unifying marketing campaign data with attribution data, marketers can measure ROI from every touchpoint across multiple channels for a single source of truth. Singular global customers include Lyft, LinkedIn, Zynga, Glovo, Supercell, Wish, Wealthfront, Glu, Netmarble, Cleartrip, StichFix, AirBnb and more.

AppsFlyer's marketing analytics tools provide marketers, UA managers and product managers all the tools they need to measure app engagement and determine ROI. With cohort and retention reports, raw data reports, BI support and APIs, as well as live alerts and mobile access, users can get all the in-depth insights they need to drive marketing success.

Web based solution that tracks the effectiveness of marketing efforts based on consumer's path to purchase, across the web. Understand how your competitor's sales are performing on every marketplace so you can build a plan to take back market share. Uncover digital marketing strategies for an entire product category including keywords, paid search and referring domains. Understand your customer's browsing and purchasing behaviors in one place to reach your true target market where it matters.

The Tableau platform provides the marketing analytics capabilities that enterprises need, and adapts to your environment with unmatched flexibility and choice, while meeting the toughest governance and security requirements. People love using Tableau because it is both powerful and intuitive. Tableau leads the industry with the most passionate user community, over 80,000 customers, and a commitment to customer-focused innovation.

Fivetran is the smartest way to replicate data into your warehouse. We've built the only zero-maintenance pipeline, turning months of on-going development into a 5-minute setup. Our connectors bring data from applications and databases into one central location so that analysts can unlock profound insights about their business.

Adjust is the Mobile Measurement Company. Our marketing analytics solution provides the highest quality analytics and measurement solutions for mobile app marketers worldwide. With Adjust's open source SDK, app marketers can measure and analyze user behavior, user acquisition, marketing ROI, user lifetime cohorts and more.

Measured helps inform the incrementality of paid media for acquisition marketers to drive cross-channel investment decisions. Its approach is rooted in innovative, always-on A/B experimentation, proven to be the most effective and accurate methodology for determining incremental contribution. Incrementality drives Measureds cross-channel attribution and decisioning platform. Measured is powered by a privacy-compliant and quality-controlled marketing data platform provided as a service.

Looker is reinventing business intelligence for the modern company. Looker works the way the web does: browser-based, its unique modeling language lets any employee leverage the work of your best data analysts. Operating 100% in-database, Looker capitalizes on the newest, fastest analytic databasesto get real results, in real time. Lookers lightweight open architecture make it easy for developers to quickly and flexibly build, deploy, and iterate custom on data applications.

With information about your brand scattered across the digital ecosystem, its never been possible to see a complete view of how consumers interact with your business online. Yext Analytics brings customer interactions into focus everywhere they occur. Purpose-built to show a true picture of your performance across sites, platforms, and devices, Yext helps you measure not only how well you rank in search, but how many of the facts that consumers see about your business you truly control.

TapClicks is world class reporting that saves you time, in the file type you want. Export and schedule automatic reports into Email, Word, Excel, PDF and PowerPoint. We save you from manually generating dozens of separate reports. TapClicks comes loaded with both pre-built visualizations and with a library of widgets you can setup to answer the business questions you regularly face or that come up on the fly. Enhance your ability to make the right decisions, with impactful visualizations.

Built for marketers, by marketers. Aggregate all your marketing data into one place, in real time. 100+ integrations. Reduce manual reporting time by 90%. No developers or SQL knowledge required. Integrations include: Fb, Insta, Snapchat, Linkedin, Pinterest, Twitter, Adwords, Outbrain, Adroll & more. Extract data & send it to visualization tools like Tableau, Looker, Google Data Studio, Google Sheets & more.

Keatext is an AI-powered text analytics platform that synthesizes in seconds large volumes of feedback from multiple channels (such as open-survey questions, online reviews and social media posts) to produce actionable insights delivered on one comprehensive dashboard. Keatext requires no setup, and features multilingual analysis and context-sensitive, industry-agnostic understanding, as well as automatic visualization of correlations and trends with immediate report-sharing capabilities.

Low infrastructure and licensing costs, easy self-service reporting for non-technical users, works with your existing infrastructure and security model. 3 million end-users and 2000+ integrations worldwide. Trusted by Thomson Reuters, PWC, Willis Towers Watson, Sage, Fiserv and many more of the world's leading companies. A simple solution for complex data. Leading the way in Embedded Business Intelligence, Analytics, and Reporting.

Sprout Social offers powerful social media analytics and reporting solutions for leading agencies and brands including Hyatt, Ogilvy, Leo Burnett, Evernote and Microsoft. Sprout enables brands to simplify social analysis, benchmark competitors, track hashtags, gauge customer engagement and much more | Try Sprout Free For 30 Days.

Vaizle is a competitive social media analytics tool for startups and enterprises who need actionable social media insights. It allows marketers to improve their social media performance by identifying gaps and opportunities. Use Vaizle to create customizable white-labeled reports, perform competitive analysis, and see the top posts and most popular hashtags of your competitors.

Unlike traditional BI tools, Klipfolio is a cloud-based data analytics platform that enables users to connect to any data source, create beautiful data visualizations and easily share them when and where needed. Whether you need dashboards, snapshot emails, PDF reports, TV data boards or mobile monitoring, thousands of customers rely on Klipfolio every day to help drive data-informed decisions. From pre-built templates to custom charts, try our industry-leading tool to build your next report.

Turn your data into actionable insights with Chartio. Chartio's intuitive cloud-based business intelligence solution is designed to enable the entire team or company to get answers fast without needing to know SQL or any proprietary languages. Built with ease-of-use in mind, Chartio ranks #1 for self-service business intelligence with small- and mid-sized companies. Start your free trial to see the power and simplicity of Chartio.

Smartech is a Growth Marketing Platform with cross-channel (Email, SMS, Voice, Push Notifications, App Notifications) marketing automation, powered by Artificial Intelligence. It helps marketers and product managers LISTEN to and ANALYSE consumer behavior, and execute hyper-personalised campaigns to retain and engage users (CONVERSE).

Agency Analytics is an enterprise marketing dashboard that impresses clients and saves time. White label the dashboard and give clients their own personal logins to let them see your marketing campaign success. SEO tools like rank tracking, audits and backlink reports are built in. Integrate other services like social media, call tracking, analytics, and PPC to get the whole picture. Then schedule custom PDF marketing reports that are delivered to your client's inbox.

People.ai is the AI platform for data-driven sales and marketing. We give sales leaders a complete picture of sales activities and leverage AI to help them manage their teams based on hard data, rather than assumptions. Marketing teams gain visibility into how their leads move through the funnel after being passed to sales, allowing them to attribute sales activity to the right leads, campaigns, and opportunities. With AI, People.ai is finally bridging the gap between sales and marketing.

CleverTap offers real-time customer insights that help you create marketing campaigns to drive marketing growth. Trigger powerful omnichannel campaigns based on the insights derived from user activity. Watch the data flow into your dashboard in real time. And be able to react in seconds to customer trends. CleverTap helps you build powerful engagement strategies that drive conversions.

AnswerRocket is the AI-powered solution for analytics. AnswerRocket leverages AI and machine learning techniques to automate the hard work of business analysis, empowering teams to generate business intelligence and advanced analytics in seconds. Whether you need to ask questions in plain english, create interactive visualizations & dashboards, uncover actionable insights, or automate entire workflows, AnswerRocket has you covered.

ActiveDEMAND is a flexible marketing platform for digital marketing agencies and marketers. ActiveDEMAND packages range from the full-featured call tracking application for the small business marketer to the powerful Marketing Agency Portal designed for digital marketing agencies with multi-client management needs. Engage and track prospects using the integrated, comprehensive call tracking module, do more with built-in email templates, landing pages and social media.

Marketing Automation Software AI and Machine learning powered Personalisation, Segmentation, Omnichannel and Cross-Device Customer Engagement, Conversion rate optimization and Analytics Software. Includes - Heatmap - A/B Testing - Mobile Push Notifications - Mobile Attribution Analytics - Lead Form - Net Promoter score - ChatBot - Web / Mobile Banner Survey - Email & SMS - PWA Progressive Web APP - AMP Development - Personalization - Form Analysis

Designed for 5 or more users and any type of organization, Inetsoft's Style Report is a cloud-ready server application ideal for production, interactive, and web-based reporting. Quickly generate and deliver reports and even automate your reporting. Included flexible data mashup engine, free evaluation assistance, with options for adding interactive dashboarding and visual analysis. Join InetSoft's over 3,000 customers and discover why we've been a pioneer in self-service reporting since 1996.

Pyze helps brands and enterprises maximize user retention through AI based engagement and personalization across digital platforms. The Pyze platform provides marketing and product teams with cross-platform user behavior analytics and automated segmentation to deliver hyper-relevant omnichannel campaigns and content personalization.

Heatmaps, User Recordings & A/B Testing. 300,000 Customers. Heatmaps show you how customers scroll, click, engage and experience your website or application. Filters help you understand specific customer segments &use cases. User Recordings help you follow individual user journeys through your website or application. You can organize Recordings into playlists to quickly identify patterns. A/B Testing and Editing helps you translate what you've learned into experiments to improve UX.

IgnitionOne Customer Intelligence enables marketers to identify, value, & engage their customers at scale. IgnitionOne Customer Intelligence provides a single platform to leverage customer data from a range of systems to power effective omnichannel targeting and personalization. IgnitionOne Customer Intelligence accumulates data from systems such as the marketers website, CRM, point-of-sale, mobile devices, and more - in real-time - to enable a true understanding of each individual customer.

Marketing Agencies save time and win clients by building automated reports and white label client portals. Octoboard send out reports to clients and hosts client portals - SEO, PPC, Social Media, Email Marketing, Web analytics and more. * Hosted client portals - drive more traffic to your website * 50+ Integrations with all you favourite marketing platforms * 100+ pre-built templates for client portal dashboards and reports * Unlimited reports, dashboards, users from just 5 USD per client

Try Better Call Tracking. Track conversions and leads from Phone Calls, Web Forms and Chats. See What Marketing Converts. View Conversions by Marketing Source, Campaign, Keyword, Ad and Landing Page. Great Lead Reporting - View leads by Marketing Source, Keyword and Campaign. Better Lead Management - Manage, sort and filter leads to identify your best leads and marketing channels. Digital Marketing Agencies and Marketing Savvy Companies love WhatConverts reporting. Try our 14 Day Free Trial.

Hotjar is the fast & visual way to understand your users. Hotjar is everything your team needs to get instant visual feedback, see how people are really using your site and uncover insights to make the right changes.

Veritone Attribute gives radio and television broadcasters the ability to measure the effectiveness of advertising campaigns in near real-time. It correlates advertising campaigns with the actions the target audience has taken on the advertisers website within the advertiser's given custom attribution time span. Attribute not only collects data and provides analysis on pre-recorded spots, but on live reads and organic mentions as well leveraging Veritones proprietary AI technology.

Move past unreliable session-based analytics like GA into advanced user-based insights. Great product, great service, great price. Let us show you how today!

Altitude is your marketing source of truth tracking, cleansing, normalizing channel-specific data into a single coherent system of record. Everything from your marketing KPIs to deep insights are consistently measured and effortlessly derived from a trustworthy cross-device view of the customer journey, using our analytics suite or yours. Leverage sophisticated attribution models to make informed and confident decisions on how to best allocate your marketing spend and effectively drive growth.

CustomerLabs CDP is a cloud-based digital marketing infrastructure that helps marketers track & analyze their customer data. Segment users by demography, behavior, life cycle stages, touchpoints or any possible way suited for your marketing needs and monitor their engagement in real time. Get a single view of your customers with all their website activities in one place. Sync your customer data to your existing tools to improve marketing effectiveness.

SendX is an Intuitive, Affordable & Feature-rich Email Marketing Software for marketers & business owners. SendX prides itself on enabling marketers with one of the simplest UIs in the industry. SendX provides unlimited email sends with every plan, powerful automation capabilities, 24x7 live support, best of breed email deliverability. 3000+ companies worldwide trust SendX for their Email Marketing. **Start with 14 days free trial (no credit card required). **Pricing starts at $9.99/month

It¿s Time to Discover the Power of Advanced Marketing Analytics for Your Business Analyse, optimize, and forecast the impact of Marketing on your Revenue Growth and Strategic Business Goals. Your data is automatically collected, modelled, and structured on the Madtrix Data Platform for Marketing Performance Analytics (MPA).

Smartlook is a qualitative analytics solution for web and mobile helping over 200,000 businesses of all sizes and industries answer the whys behind users actions. Why do users churn, or why arent they using that feature? Eliminate the guesswork: always-on visitor recordings and heatmaps show real user behavior, while automatic event tracking and conversion funnels reveal trends in behavior. Not just numbers and graphs, Smartlook tells you why users behave the way they do.

Go above and beyond conventional marketing with unlimited access to analytical data, custom reports and team-based projects

Marketing analytics application designed to help you identify your most effective marketing strategy.

Moz Pro starts at $99/month and includes access to Moz Campaigns; Moz Research Tools; a Q&A forum and more. Free 30-day trial.

Prove your value to clients, increase sales & save time.

Cyfe is an all-in-one dashboard app for data visualization and business intelligence.

Mixpanel helps marketing teams acquire and engage high-value customers. Over and over again.

InsightSquared's sales intelligence solution is the operating system for high-growth sales teams.

Birst enterprise BI delivers the speed, self-service, and agility front-line business workers demand.

Percolate is The System of Record for Marketing. Software to help you see, organize, and improve everything marketing does.

Analytics that tells you how to grow your business, free for up to 1 billion events!

All-in-one software for inns, B&B's and small hotels. Manage your website, booking engine, analytics & marketing in one place.

TrackMavens marketing analytics platform helps you prove ROI and improve results.

Heap automatically tracks every user action ever click, tap, and swipe in your web or iOS app.

Boost your performance ROI with advanced marketing analytics in the Outbrain platform, helping you optimize your ads fast.

Lead conversion solution that helps businesses boost sales and lead functions with social proof, live visitors, & real-time activities.

Nexshop allows businesses to make effective marketing decisions based on analysis of customer behavior.

We create BI products to help consolidate, process, analyze and extract insights from data.

MassTer allows you to identify performance drivers, calculate ROI of marketing activities, optimise budgets & run predictive analysis.

Whatagraph is a marketing performance reporting platform that automatically converts website & social media data into visual reports.

Revolutionary cloud platforms for web leads and call leads.

Appsee is a qualitative mobile analytics platform that empowers mobile marketers to improve the monetization and retention of their app

The marketing automation tool that helps you grow faster, get more leads, and run automated, targeted and personalized campaigns.

Provides an analytics dashboard for aggregation of all app marketing and monetization data in one place.

Cross-platform analytics company that helps enterprises evaluate consumers' multiscreen behavior and make confident business decisions.

Near-real time consumer analytics for wine marketers. Learn exactly how to promote your wines to every customer segments.

A push notification solution with features for custom push notifications, gathering customer data, manage subscriptions, and more.

Datorama's SaaS solution helps marketers connect all of their data for better decision making and control over their performance.

A cloud-based system that helps increase efficiency & productivity for the scheduling and client management needs of your tattoo shop.

DemandJump is changing the way companies find new customers online.

A platform and service to create data products that get used, finally.

Cloud-based planning tool that helps measure, analyze & gain insights into sales & marketing data & drive innovation across operations.

A reporting solution that helps you track your content's ROI through detailed reporting and in-depth content taxonomy.

Click tracking software that allows you to monitor and optimize all your links which helps control your traffic and maximize clicks.

Tool designed to simplify the buyer persona, company profile and market fit building process.

Data-driven SaaS suite for managing marketing ROI and channel attribution.

Oculus360 leverages AI to understand what motivates your consumers.

Media investment management solution for media teams drowning in spreadsheets and messy data.

AI-powered service that automates marketing analytics and finds deep insights in your data.

Online survey research solution geared for small businesses to Fortune 500 companies.

Aiden aggregates marketing data and sends daily recommendations than you can activate in one click, across top advertising platforms.

AI platform that helps enterprises improve metrics with contextual and continuous optimization of their website, mobile app, UX and UI.

Conjura designs, builds and maintains reporting infrastructure for B2C companies, via integrated data and automated dashboard insights.

Engage your employees, partners and end customers using an Experience Platform that is redefining the world of customer experience.

Web based solution that comes with a complete tracking suite, data verification, big data analytics and an ever growing open network.

Learn more about your own marketing investment and track your results. Or if you're an agency, use a tool that your clients will actual

Market research platform that helps businesses with feature such as demand score, brand price conjoint, brand association and more.

Marketing analytics platform designed to deliver marketing and campaign optimization through scenario analysis and detailed modeling.

YouGov is a global research and data analytics group, collecting consumer data in 42 markets.

Orchestration platform which enables execution of account-based marketing campaigns through omnichannel systems.

Beacon helps marketers create better multi channel digital campaigns, giving actionable information for campaign transformation.

ChannelMix automatically collects and prepares marketing data from any source for analysis.

NGDATA's Intelligent Engagement Platform (IEP) delivers the most relevant real-time interactions in the world.

Our solution gives you the opportunity to optimise your advertising, sales and management, providing accurate data of your customers.

Measures online sentiment to gauge trends, predict consumer needs, conduct online market research, and drive corporate strategy.

Capture unique insights from every visitor, using your existing cameras.

Beckon is The Source of Truth for Marketing. Rock-solid data management + real-time marketing intelligence.

Guest wifi system with powerful analytics, marketing functionality and epic guest experiences for brick-and-mortar businesses

Causemo Insights is an easy to use first of its kind marketing intelligence tool.

Intuitive wizard which guides users through a step by step SWOT analysis and delivers the summary with calculated insights.

Codeit is an advanced AI-guided text tagging tool that analyses and categorizes all manner of unstructured text in > 50 languages.

Customer Analytics is a powerful tool that assists Marketers in understanding customers need and to generate powerful marketing plans.

Signal is the first and only real-time data onboarding and customer identity resolution provider for enterprises.

Augmented Analytics For Enterprise

Cloud-based marketing platform that helps users manage audience preferences, social media & data via AI, analytics & real-time insights

On-premise market research tool that helps companies with strategy creation, branding, product development and distribution.

Software solution that enables you to reach the targeted audience and measure outdoor advertising campaigns.

The dbaPlatform Enhanced Reporting Tool offers roughly 60% more data points than a traditional GMB Dashboard!

With epic Ai you can look deep into the DNA of your users and gain completely new insights for your planning and marketing.

Helps marketers definitively understand which tactics work, which don't, and offers the tools to fix them.

Marketing performance measurement solution that helps you track lead lifecycle, conversion metrics, and revenue attribution metrics.

Design custom forms, scan badges, transcribe business cards, track ROI. Integrates with anything. Available for iOS, Android, Windows.

Finally understand your customers and optimize the bounce rate of your website.

Software that makes it easy to analyze trends, impact, and opportunities of your inbound marketing program.

Marketing analytics platform that provides a mix of traditional and digital analytics and customer analysis.

InfiniGrow is an AI-powered marketing planning and analytics platform for data-driven marketing teams.

We help you track and analyse your customers marketing experience, innovate your tech stack, or manage your data.

Capillary Insights+ is an AI-powered, omnichannel customer analytics and marketing insights platform.

Data analytics tool helps event planners and experiential marketers with audience mapping and sentiment analysis.

Marketing software designed to deploy and track marketing collateral performance through interaction with businesses.

Digitally connects businesses and in-store customers. Providing visitors with a better experience and retailers with stronger data.

Database marketing tool that marketers use to build multi-channel campaigns, BI reporting, and run ad hoc queries.

Meetrics helps to measure advertising campaign performance and calculates the viewability for each individual impression.

Solution that provides a dashboard that consolidates costs of online advertising and web analytics data in one place.

Multi-user web analytics software that allows for easy comparing of brands, locations, and customer information.

AI-driven prediction platform = #helpyourhumans

Must have tool for the digital marketer. A platform with over 3mm newsletters, keyword trending charts, daily digests, and more!

The leading marketing measurement and prediction software designed to track and optimize your multi-channel media investments.

Analytics tool that helps measure ad effectiveness via crowdsourcing and manage brand engagement through real-time updates.

Web-based agile marketing system that offers ROI tracking, ad level insights, and lead generation.

SaaS-based data analytics and AI-powered optimization tool that helps performance agencies and affiliates maximize revenue and ROI.

AI and automation in one platform designed to assist in customer engagement and marketing efforts.

Manage your marketing budget with dashboard tools that will eliminate your need for spreadsheets.

MRP Prelytix, The only enterprise class predictive ABM platform.

Analytics that gives you the data you want and tracks every interaction with the product automatically.

Ptengine is the best way to find Gaps in Your Websites Visitor Experience and Optimize Digital Marketing Tactics to Win More Customers

Provides a complete set of retail analytic products through the extraction of customer information from videos.

Customer analytics solution for analyzing the activity and experience of users that interact with your content across media channels.

SaaS analytics platform that shows the actual performance of advertising campaigns in regards to sales.

An AI-enabled e-commerce analytics tool that combines visitor, cart & payment data and generates actionable insights to increase sales.

Web & mobile-based tools for Amazon sellers to increase sales & maximize efficiencies with repricing, feedback, restock & more.

Enables businesses to identify their consumer sentiment across the Internet, make in-depth comparisons with competitors

Influencer marketing platform for brands.

tapCLIQ is an AI driven Engagement Automation Platform for apps and websites. - Product Discovery, Feedback, Polls, Ratings & Survey

Your private customer data platform.

Business intelligence solution for media industry that gathers data from various sources, analyzes it, and offers winning alternatives.

Conversion Logic attribution platform, XC Logic delivers actionable insights in real-time.